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Bradley J Herndon

Advisor at Herndon Investment Management, LLC — Greenfield, IN

Updated today

Credentials

CFA®

Experience

4 years

Location

Greenfield, IN

Herndon Investment Management, LLC

Independent

Total advisors

1

Clients per advisor

44 High

Avg AUM per client

$856,946 High

HNW client ratio

27% Typical

About

Bradley Herndon is a CFA® charterholder and principal of Herndon Investment Management, LLC in Greenfield, IN, with 4 years of advisory experience and over 20 years at GBC Banking Company. He leads the firm as its sole advisor. Herndon Investment Management provides discretionary investment management and portfolio construction services to individuals, estates, trusts, charitable organizations, and endowments. The firm combines fundamental, valuation, and technical analysis to guide asset allocation and security selection, focusing on long-term returns and risk management.

Client services

Based on Herndon Investment Management, LLC

Portfolio management

Expertise

Based on Herndon Investment Management, LLC

Active portfolio management

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Fee options

Percentage

$0 - $1,000,000: 1.00% $1,000,001 - $2,000,000: 0.90% $2,000,001 - $4,000,000: 0.80% $4,000,001 - $6,000,000: 0.70% $6,000,001+: Negotiable

Other

Account minimum: $500,000 Fee-only: Investment management fees charged directly to clients; no other compensation received.

Location

Greenfield, IN

Greenfield IN

Advisors at this office

1

Most active in

Indiana

Work history

4 years of industry experience

GBC Banking Company

2003 - Present • 23 years

Greenfield, IN

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Scott D

RICP®, Series 65

Fishers, IN

Human Capital Wealth Management

Human Capital Wealth Management is a fee-only fiduciary firm for people who have worked hard, saved well, and want to know they are going to be okay. Most of my clients are at or near retirement, or building hard toward it. What they share is that they are done being sold to. As a fee-only fiduciary, I do not sell products and I do not earn commissions. You pay me directly, so I only ever sit on your side of the table. My focus is retirement income, tax strategy, and protecting the people you love, including steady guidance through the hardest transitions, like divorce in retirement or the loss of a spouse. That means turning what you have built into a dependable paycheck, keeping more of your money out of the IRS's hands through smart Roth conversion and tax planning, and investing with discipline using a low-cost, evidence-based approach instead of guesswork or hot tips. I keep my practice small on purpose, so when you call, you get me. If you have ever left a big-name advisor feeling like a number, this is the opposite of that. You built the wealth. My job is to help you keep it, grow it wisely, and enjoy it.

Retirement income strategy Income planning Factor investing / smart beta Wealth management General estate planning guidance Retired Self-Employed Founder/Business Owner Independent Contractor Doctor or Medical Professional Approaching retirement Retired Established Professionals HENRY (High Earners, Not Rich Yet) Career Changers

Phil F

CFP®

Fishers, IN

Servant Capital Advisors

Phil is the Founder and Principal of Servant Capital Advisors, LLC (“SCA”), a fee-only, independent, registered investment adviser based in Central Indiana. SCA provides investment advisory services, wealth management services, and family office services to high net worth families and individuals seeking a differentiated approach to maximize their wealth. Phil founded SCA with the goal to serve others: to share his twelve years of institutional investment management experience with investment partners, high net worth families and individuals to help them grow their net worth for the primary purpose of engaging in philanthropy through impactful charitable contributions. Prior to founding Servant Capital, Phil was a Principal at Centerbridge Partners, a hybrid private equity firm and hedge fund based in New York with $25 billion in assets under management, from 2008 to 2017. At Centerbridge he invested in and served on the board of directors of companies ranging in size from $100 million to $500 million in revenues across a diverse set of industries including financial services, consumer products, industrials, and real estate. Phil began his career in investment banking at Goldman, Sachs & Co. He graduated with high distinction from Indiana University with a B.S. in Finance and Accounting and earned his MBA from the Kelley School of Business at Indiana University. He is a CERTIFIED FINANCIAL PLANNER. Phil lives with his wife and four children in Carmel, Indiana. He enjoys reading, investing, and playing golf.

Exec comp design Executive Financial Professional Christian Faith Based
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Justin C

CFP®, Series 63, Series 65

Fishers, IN

Santiago.Life

Justin Castelli is a CFP® with 19 years of industry experience and is the sole advisor at Santiago.Life, an independent registered investment adviser. He has worked at RL Wealth Management, L.L.C. since 2015. Outside of his advisory role, he owns RLS Threads, an online clothing store for financial advisors, and RLS Ventures, a consulting business focused on marketing for financial advisors. He is also co-owner of The Advisor Growth Community, an online network for advisors. Santiago.Life serves individuals, corporations, and small businesses with discretionary portfolio management, financial planning, and advisory consulting. The firm conducts educational seminars and speaking engagements and manages client accounts using proprietary and third-party asset-allocation models with ongoing monitoring and monthly rebalancing.

ESG / Sustainable investing
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George C

Series 63, Series 65

Fishers, IN

PACE Financial Group, LLC

George Cassiere is the principal of PACE Financial Group, LLC in Fishers, IN, with 23 years of industry experience. He holds Series 63 and Series 65 licenses and has been with PACE Financial Group since 2002. In addition to his advisory role, he serves as a trustee for three Employee Stock Ownership Plans (ESOPs) and performs business valuation and corporate consulting work. PACE Financial Group provides investment advice primarily to privately held business owners, individuals, trusts, estates, and corporations. The firm focuses on fundamental security analysis and a long-term, income-oriented investment approach, with specialized services related to ESOP formations, business valuations, and corporate finance advisory.

Business exit / sale strategy Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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Charles S

CFP®, Series 65

Fishers, IN

Prospero Financial Planning, LLC

Charles Shearman is a CFP® with 24 years of industry experience and is the sole advisor at Prospero Financial Planning, LLC. He has been associated with Castle Advisory Group, LLC since 2000. Prospero Financial Planning is an independent registered investment adviser serving individual investors, pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. The firm offers modular financial planning, discretionary and non-discretionary portfolio management, and pension consulting, using fundamental analysis and a range of investment strategies.

Wealth management
user avatar

Jason W

Series 63, Series 65

Greenfield, IN

Dynamic Legacy Planning

Jason White is the principal advisor at Dynamic Legacy Planning in Greenfield, IN, holding Series 63 and Series 65 licenses with seven years of industry experience. He also owns and practices at Dickmann Reason Bogigian & White, where he provides estate planning and elder law services. Dynamic Legacy Planning serves individual and high-net-worth clients, offering discretionary and non-discretionary asset management alongside comprehensive and project-based financial planning. The firm customizes investment strategies based on client objectives, time horizons, and risk tolerance, incorporating fundamental and technical analysis with a variety of investment approaches.

Cash flow / budgeting Retirement income strategy Attorney
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