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Brian Goode

Advisor at Principal Financial Services

Updated today

Location

Franksville, WI 53126

Credentials

Series 63, Series 65

Industry experience

17 years

About

Brian Goode is a financial advisor with Principal Financial Services in Franksville, WI, holding Series 63 and Series 65 licenses and 17 years of industry experience. He has worked with Principal Financial Services since 2008 and previously with Union Alliance Financial and Badgerland Mortgage Group. He serves as president of the Fisher Lake Chain Association in Mercer, WI, where he leads efforts related to fishery management and lake quality. Principal Securities provides brokerage and registered investment advisory services to a diverse client base, including individual investors, retirement plans, trusts, and corporate entities. The firm offers direct advisory programs, financial planning, and access to third-party money manager solutions under various advisory and promoter arrangements.

Client services

Based on Principal Financial Services

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops

Occupation focus

Based on Principal Financial Services

Retired Founder/Business Owner

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Fee options

Percentage

$0 - $149,999: Up to 1.75% $150,000 - $249,999: Up to 1.75% $250,000 - $500,000: Up to 1.75% $500,001 - $999,999: Up to 1.20% $1,000,000 - >$2,000,000: Up to 1.10% to 0.90% (SEI Mutual Fund Model Program tiered beyond $1,000,000)

Project-based
Subscriptions

Location

2626 49th Dr

Franksville, WI 53126

Most active in

Wisconsin

Work history

Union Alliance Financial

2011 - 2016 (5 years)

Principal Life Insurance

2009 - Present (17 years)

Union Financial Inc.

2009 - Present (17 years)

Principal Financial Services

2008 - Present (18 years)

Badgerland Mortgage Group

1999 - 2016 (17 years)

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Brian S

ChFC®, Series 63, Series 66

Muskego, WI

Selerski Asset Management, LLC

Brian Selerski is a financial advisor at Selerski Asset Management, LLC with 21 years of industry experience. He holds the ChFC® designation and has previously worked at Northwestern Mutual Wealth Management Company and several other firms. Selerski Asset Management is an independent advisory firm managing approximately $30 million for about three dozen clients, including individuals, families, trusts, businesses, and qualified retirement plans. The firm offers financial planning, discretionary investment management, and qualified plan consulting, with a focus on strategic asset allocation and customized portfolios, as well as specialized services in qualified plan and pension consulting under ERISA fiduciary standards.

Wealth management
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Justus M

CFP®, Series 65

Racine, WI

Financial Justus

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General retirement planning Income planning General tax planning Cash flow / budgeting College savings (529s, UTMA, etc.)
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Robert H

Series 63, Series 65

Kenosha, WI

RWH Asset Management

Robert Haggarty III is the sole advisor at RWH Asset Management in Kenosha, WI, holding Series 63 and Series 65 credentials with 12 years of industry experience. He has worked at RWH Asset Management since 2013 and has been affiliated with Penvest Securities Inc, Gateway Technical College, Carthage College, and WGTD 91.1 FM for over two decades. Outside of advising, he serves as an expert witness and teaches economics, sociology, psychology, and ethics at local colleges, in addition to working as a sports commentator for radio and TV. RWH Asset Management offers discretionary investment advisory and portfolio management services primarily to individual and high-net-worth clients, tailoring portfolio supervision according to client objectives and risk tolerance. The firm employs a combination of fundamental, technical, and fund analysis, utilizing both long- and short-term trading strategies, including margin and option transactions when authorized.

Options & derivatives strategies Active portfolio management
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Series 65

Kenosha, WI

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William Kaufmann is a financial advisor at Life's Sanctuary Financial Planning, LLC in Kenosha, WI, holding a Series 65 credential with five years of industry experience. Prior to founding his firm, he worked at Genentech, Inc. for 16 years and served as a Senior Oncology Sales Specialist at Eisai, Inc. outside of his advisory role. Life’s Sanctuary Financial Planning is a registered investment adviser serving individuals, high-net-worth clients, and small businesses. The firm employs a combination of fundamental and technical analysis to manage diversified portfolios primarily composed of equities, mutual funds, ETFs, REITs, limited partnerships, bonds, and occasionally options, with a focus on discretionary management.

Options & derivatives strategies Concentrated stock management
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Christine S

Series 65

Muskego, WI

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Annuities
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Michael H

CFP®, Series 63

Racine, WI

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Michael Haubrich is a CFP® with 28 years of industry experience and has been with Financial Service Group Inc since 1979. He is based in Racine, WI, and holds the Series 63 designation. Financial Service Group, Inc. serves individual clients across the wealth spectrum, including high-net-worth and non-HNW households, as well as entities such as trusts and pension plans. The firm provides fee-only investment supervision and comprehensive financial planning, using a tactical asset allocation approach primarily with passive/indexing vehicles and offers ancillary services like tax preparation and elder-life planning.

Elder care planning Long-term care insurance General tax planning Passive / index investing
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