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Bruce A Shay

Advisor at Empower Advisory Group — Bakersville, NC

Updated today

Credentials

Series 66

Experience

1 year

Location

Bakersville, NC

Empower Advisory Group logo

Empower Advisory Group

Enterprise

Total advisors

2,014

Across 1,087 offices

Clients per advisor

146 Very High

Avg AUM per client

$565,063 Typical

HNW client ratio

7% Low

About

Bruce Shay is a financial advisor at Empower Advisory Group with one year of industry experience. He holds the Series 66 designation. Prior to joining Empower, he worked at Deloitte & Touche LLP for 23 years. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and their participants, as well as certain IRA and retail brokerage clients, using an integrated model aligned with Empower’s administrative platforms.

Client services

Based on Empower Advisory Group

Financial planning Portfolio management Educational seminars or workshops

Expertise

Based on Empower Advisory Group

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)

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Fee options

Fixed

One-time fees: $199, $299, $399, or $499 depending on enrollment and plan; Monthly subscription fees: $15 or $29 depending on enrollment

Subscriptions

Monthly subscription fees of $15 or $29 depending on enrollment; One-time fees as noted above

Location

See office

Bakersville, NC

Bakersville NC

Advisors at this office

1

Most active in

North Carolina

Work history

1 year of industry experience

Empower Advisory Group

2025 - Present • 1 year

Greenwood Village, CO

Empower Financial Services, inc

2025 - Present • 1 year

Greenwood Village, CO

Edward Jones

2025 - 2025 • 1 year

St. Louis, MO

Self Employed -Principal Life Insurance Company

2025 - 2025 • 1 year

Phoenix, AZ

Self Employed-Mutual of Omaha

2024 - 2025 • 1 year

Phoenix, AZ

Deloitte & Touche LLP

2001 - 2024 • 23 years

Phoenix, AZ

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Zachary G

Series 66

Unicoi, TN

Empower Advisory Group

Zachary Green is a Series 66-licensed financial advisor at Empower Advisory Group with three years of industry experience. He previously worked at Edward Jones for two years and has been with Empower Advisory Group and affiliated entities since 2025. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and their participants, delivering services through an integrated model tied to Empower’s recordkeeping and administrative platforms. The firm offers point-in-time financial plans and optional managed account solutions within plan lineups chosen by plan sponsors.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
user avatar

James G

CFP®, ChFC®, Series 66

Burnsville, NC

Edward Jones

James Gentry Jr Jr is a CFP® and ChFC® credentialed financial advisor with 13 years of industry experience. He has been with Edward Jones since 2012. In addition to his advisory role, he manages Freedom Odyssey LLC, a real estate holding entity related to his branch office building. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, with a broad range of advisory programs and affiliated financial services supported by a nationwide network of approximately 23,701 financial advisors.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Geddings C

Series 63, Series 65

Burnsville, NC

Raymond James Financial

Geddings Crawford Jr. is a financial advisor with Raymond James Financial Services Advisors, Inc., holding Series 63 and Series 65 credentials and bringing 34 years of industry experience. He previously worked at Janney Montgomery Scott for 12 years before joining Raymond James in 2024. Raymond James Financial Services Advisors, Inc. provides financial planning, investment consulting, and advisory services to a diverse client base, including individuals, high-net-worth clients, institutions, and charitable organizations. The firm uses analytical tools such as risk profiling and probability modeling to tailor non-discretionary investment consulting and supports its clients through various advisory programs and institutional consulting services.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Phillip S

Series 63, Series 66

Burnsville, NC

Cambridge Investment Research Advisors

Phillip Smelser is a financial advisor with Cambridge Investment Research Advisors in Burnsville, NC, holding Series 63 and Series 66 licenses and bringing 30 years of industry experience. He has worked with Cambridge since 2008 and has prior experience at The Householder Group and Truist Investment Services. Outside of advising, he serves as treasurer for St. Thomas Episcopal Church and teaches retirement classes; he is also training to become a Professional Barbell Coach to open a business in retirement. Cambridge Investment Research Advisors serves a broad mix of individual and institutional clients by providing financial planning, investment management, retirement-plan advisory, and wrap-fee programs through a large network of financial professionals and multiple platform options.

Annuities Retirement plans for business owners (SEP, solo 401k)
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David W

Series 63, Series 66

Burnsville, NC

LPL Financial

David Wilson is a financial advisor with LPL Financial in Burnsville, NC, holding Series 63 and Series 66 licenses and bringing 19 years of industry experience. His career includes roles at United Community Bank, Bank of America, Merrill, and Hancock Investment Services. Outside of advising, he owns Southern Spoon Inc., a non-investment business. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions through a large network of advisors. The firm offers a range of advisory and brokerage services, including financial planning, managed portfolios, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive

Thomas P

Series 66

Spruce Pine, NC

Edward Jones

Thomas Perkins Jr. is a financial advisor with Edward Jones in Spruce Pine, NC, holding a Series 66 designation and seven years of industry experience. He has been with Edward Jones since 2018 and previously worked at Verizon Wireless from 2015 to 2018. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets under management and offers a range of advisory programs and investment solutions through a large network of financial advisors and branch offices nationwide.

Retirement income strategy Business exit / sale strategy General estate planning guidance Wealth management Retired Founder/Business Owner Executive
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