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Cheryl Ann Furlong

Advisor at Focus Partners Wealth, LLC — Norfolk, VA 150 W. Main Street Suite 1860

Updated today

Credentials

CFP®, PFS™

Experience

25 years

Location

Norfolk, VA 23510

Focus Partners Wealth, LLC logo

Focus Partners Wealth, LLC

Enterprise

Total advisors

1,035

Across 255 offices

Clients per advisor

59 Typical

Avg AUM per client

$2,557,933 Very High

HNW client ratio

49% Very High

About

Cheryl Furlong is a CFP® and PFS™ with 25 years of experience in financial advising. She is currently with Focus Partners Wealth, LLC and previously worked at Buckingham Asset Management, LLC and Wealthquest Financial Services, LLC. Focus Partners Wealth serves a diverse range of clients including individuals, high-net-worth families, family offices, corporations, retirement plans, and institutions. The firm employs a long-term, tax- and fee-sensitive investment approach through enhanced open architecture, integrating fundamental and quantitative analysis along with a broad platform of investment strategies and affiliated service companies.

Client services

Based on Focus Partners Wealth, LLC

Financial planning Portfolio management Pension consulting Selection of other advisers Newsletters or periodicals Educational seminars or workshops
Tax prep. srvcs, dispute resolution srvcs, family office srvcs, bus. mgmt. srvcs, ins. solutions, credit & cash mgmt solutions.

Expertise

Based on Focus Partners Wealth, LLC

Private / alternative investments Options & derivatives strategies Active portfolio management Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy

Occupation focus

Based on Focus Partners Wealth, LLC

Founder/Business Owner Dentist Executive Retired

Demographic focus

Based on Focus Partners Wealth, LLC

Established Professionals

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Fee options

Fixed

Aging Life Care Planning $1,500 plus $250 per hour for additional meetings; Practice Integrated Wealth Management generally $150 to $825 per month; Family budget services typically $3,000 to $6,000 per month; Business Solutions $5,000 to $50,000 typically

Percentage

$0+: Up to 1.25% $0+: Up to 0.80% for non-sponsored wrap and model portfolio programs $0+: 0.10% to 1.00% for retirement plan services (tiered asset-based fees) $25,000,000+: Minimum annual fee of $62,500 for Institutional Consulting $50,000,000+: Minimum relationship size for Institutional OCIO model (fees negotiable)

Project-based

Hourly rates range from $80 to $375 per hour for business management; $300 per hour for dispute resolution; $250 per hour for time in court/hearings

Performance-based

Performance-based fees charged for certain private funds; carried interest of 10-15% on some funds; generally not charged for typical advisory services

Subscriptions

TPS newsletter subscription $33/month; 1 year $325-$375; 2 years $595-$695

Other

Account minimum: $5,000 Minimum fee: $5,000 minimum fee for investment management services Fee-only: Fixed fees for financial counseling, family office services, Practice Integrated Wealth Management, family budget, business solutions, dispute resolution, tax preparation, range generally $95/hour to $50,000 per engagement depending on service

Location

See office

Norfolk, VA 150 W. Main Street Suite 1860

150 W. Main Street, Suite 1860

Norfolk VA 23510

Advisors at this office

8

Most active in

Texas · Virginia

Work history

25 years of industry experience

Focus Partners Wealth

2024 - Present • 2 years

Clayton, MO

Buckingham Asset Management, LLC

2018 - 2024 • 6 years

Clayton, MO

Wealthquest Financial Services, LLC

2000 - 2018 • 18 years

Norfolk, VA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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David W

Series 63, Series 65

Chesapeake, VA

Nexus Wealth Management, LLC

David Wood is a financial advisor at Nexus Wealth Management, LLC in Chesapeake, VA, with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has been a co-founder and managing partner of Nexus Financial, LLC since 2013, where he is involved in offering insurance services. Nexus Wealth Management provides financial planning and discretionary investment management primarily to individual and high-net-worth clients. The firm offers fixed-fee financial plans, ongoing portfolio management, and free educational seminars, employing tailored investment strategies that incorporate fundamental, technical, and cyclical analysis.

Options & derivatives strategies
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Tami A

CFP®, Series 63, Series 65

Virginia Beach, VA

LTPlanners

Tami Aloisa is a CFP® professional based in Virginia Beach, VA, with 29 years of industry experience. She is the sole advisor at Life Transitions Planning LLC, where she has worked since 2020 and its predecessor entity since 2016. Her prior work includes roles at UBS Financial Services, Spire Wealth Management, and Zeiders. Aloisa also serves as secretary for Collaborative Divorce Solutions of Tidewater, a local networking group. Life Transitions Planning LLC serves individuals, high-net-worth families, trusts, and retirement plans, providing portfolio management, financial planning, and specialized divorce financial consulting. The firm’s investment approach includes equities, mutual funds, ETFs, and U.S. government securities, employing a mix of fundamental, quantitative, technical, and model-manager analysis.

Divorce financial planning Private / alternative investments Tax-loss harvesting
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Karrie T

CFP®, Series 63, Series 66

Virginia Beach, VA

Nautilus Financial Group, Inc.

Karrie Thomas is a CFP®-certified financial advisor with 18 years of industry experience. She has worked at Nautilus Financial Group, Inc. since 2017 and previously spent 16 years at Sheavly Financial Group, Inc. based in Virginia Beach, VA. Nautilus Financial Group provides investment advisory and consulting services primarily to individual and high-net-worth clients, as well as charitable organizations. The firm offers both non-discretionary advisory consulting and discretionary portfolio management through a sponsored wrap-fee program, managing approximately $65.7 million in client assets.

General retirement planning General tax planning Wealth management
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Allison D

CFP®, Series 63

Virginia Beach, VA

Haven Financial Partners LLC

Allison Dubreuil is a CFP® with 11 years of industry experience. She is the owner of Excelworks LLC, a diving equipment sales business, and has worked at Haven Financial Partners LLC since 2025. Prior to that, she was with Greystone Financial Group, LLC and Wealthway Financial Advisors. Haven Financial Partners provides financial planning and investment advice to individuals and high-net-worth households as a fee-only adviser. The firm focuses on selecting and overseeing outside investment managers rather than directly managing client assets, offering a concierge, limited-client planning model with year-round coordination and implementation support.

Business sale tax planning Tax strategies for small businesses Retirement withdrawal strategies Roth conversion strategy Charitable giving & philanthropy
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John K

Series 65

Norfolk, VA

Coastal Asset Management LLC

John Kelly is a financial advisor at Coastal Asset Management LLC in Norfolk, VA, holding a Series 65 designation with nine years of industry experience. He has been with Coastal Asset Management since 2016 and previously worked at Bayville Golf Club from 2009 to 2018. Coastal Asset Management provides discretionary portfolio management primarily to individual and high-net-worth clients, focusing on individualized asset allocation using a blend of fundamental and cyclical analysis. The firm manages approximately $3.1 million across 13 accounts and emphasizes direct client authorization and transparency in its operations.

Active portfolio management Wealth management
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Andrew W

Series 66

Norfolk, VA

Wallach Planning & Investments

Andrew Wallach is the sole advisor at Wallach Planning & Investments in Norfolk, VA, holding a Series 66 designation with 23 years of industry experience. He has led Wallach Planning & Investments since 2003. The firm provides investment advisory and financial planning services to individual clients and trusts, offering a wrap separate account program that consolidates advisory, custody, and brokerage execution. Portfolios are generally managed on a discretionary basis using various analytic methods, with continuous monitoring and formal annual reviews.

General retirement planning General tax planning Concentrated stock management
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