Daniel Lawrence Gardner

Advisor at Merrill — Galesville, WI

Updated today

Credentials

Series 63, Series 65

Experience

32 years

Location

Galesville, WI

Merrill logo

Merrill

Institution

Total advisors

25,446

Across 3,121 offices

Clients per advisor

70 Very Low

Avg AUM per client

$860,085 Very High

HNW client ratio

29% High

About

Daniel Gardner is a Senior Financial Advisor with Merrill Lynch Wealth Management. He works closely with clients to manage retirement income and address retirement needs, offering a comprehensive approach to wealth management. Daniel begins by understanding each client's financial situation and priorities to develop personalized strategies that can adapt to changing market conditions and client needs.

His expertise includes college education planning, family wealth management strategies, managing new wealth, personal retirement planning, portfolio management services, special needs planning strategies, and women and wealth. Daniel provides access to the investment insights of Merrill and the banking and lending solutions of Bank of America to support various aspects of clients' financial lives. He holds the Personal Investment Advisor (PIA) designation.

Daniel earned a bachelor's degree from the University of Wisconsin System. Outside of his professional work, he enjoys music, reading, and spending time with his family.

Client services

Based on Merrill

Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops
Performance measurement reports, allocation modeling, ips, research reports and services, see schedule d

Expertise

Retirement income strategy Wealth management College savings (529s, UTMA, etc.) Planning for children with special needs

Demographic focus

Women Professionals

Not sure if this advisor is right for you?

Answer a few questions to see advisors matched to you.

Fee options

Commissions

Commissions charged by executing broker-dealers on certain foreign securities and dealer spreads on step-out trades; client pays these in addition to Account Fees.

Location

See office

Galesville, WI

Galesville WI

Advisors at this office

1

Most active in

Illinois · Texas · Wisconsin

Work history

32 years of industry experience

Bank Of America, N.A.

2009 - Present • 17 years

Lake Forest, IL

Merrill

2008 - Present • 18 years

Lake Forest, IL

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

user avatar

Steven J

Series 65

Ettrick, WI

Fifth Point Advisors LLC

Steven Jorgenson is the sole advisor at Fifth Point Advisors LLC, holding a Series 65 credential with 9 years of industry experience. He is founder and principal of Starbridge Venture Capital LLC, focusing on venture capital investments in cutting-edge technology and commercial space startups. Jorgenson also serves as Portfolio Manager for Woodridge Capital LP, a private fund, and holds trustee and board roles including Treasurer for the French Creek Lutheran Church Foundation and Director for Heartland Mutual Insurance. Fifth Point Advisors LLC provides discretionary portfolio management to high-net-worth individuals and separately managed accounts, and acts as investment adviser and sponsor to a private pooled investment vehicle. The firm employs a combination of charting, cyclical, fundamental, quantitative, and technical analysis, utilizing both long- and short-term trading strategies under written discretionary authority.

Options & derivatives strategies Private / alternative investments Active portfolio management
user avatar

Kristy P

Series 63, Series 65

Onalaska, WI

ValMark Advisers, Inc.

Kristy Peters is a financial advisor with ValMark Advisers, Inc., holding Series 63 and Series 65 licenses and possessing 24 years of industry experience. She has worked at Welshire Capital since 2017 and previously held roles at Principal Securities Inc. and Principal Life Insurance Company. Outside of financial advising, Peters has interests in residential property ownership and management. ValMark Advisers provides investment advisory and financial planning services to individual and high-net-worth investors, retirement plan sponsors, and institutional clients. The firm emphasizes diversified, goal-based portfolios with asset allocation strategies, utilizing both proprietary and third-party platforms.

Annuities Wealth management Business exit / sale strategy Executive Founder/Business Owner
user avatar

Danielle A

Series 65, Series 63

Onalaska, WI

ValMark Advisers, Inc.

Danielle Amundson is a financial advisor with ValMark Advisers, Inc. She holds Series 65 and Series 63 licenses and has 11 years of industry experience. Prior to joining ValMark Advisers, she worked at Stifel Nicolaus for 11 years and has also been affiliated with Welshire Advisors and Valmark Securities. ValMark Advisers provides investment advisory and financial planning services to individuals, high-net-worth investors, retirement plan sponsors, and institutional clients. The firm’s investment approach emphasizes diversified, goal-based model portfolios and asset allocation using mutual funds, ETFs, and separate-account managers, supported by proprietary platforms and sub-advisory relationships.

Annuities Wealth management Business exit / sale strategy Executive Founder/Business Owner
user avatar

Joshua L

Series 66

Onalaska, WI

ValMark Advisers, Inc.

Joshua Lieder is a financial advisor with ValMark Advisers, Inc., holding a Series 66 credential and 16 years of industry experience. He has worked with Principal Life Insurance Company and Principal Securities Inc. from 2016 to 2019 and has been affiliated with Welshire Capital since 2016. Outside of his advisory work, he is the owner and operator of Lieder Acres, a beekeeping and honey sales business. ValMark Advisers provides investment advisory and financial planning services to individuals, high-net-worth investors, retirement plan sponsors, and institutional entities. The firm employs diversified, goal-based model portfolios and asset allocation strategies, supporting clients through proprietary and third-party platforms, with active oversight and periodic reviews.

Annuities Wealth management Business exit / sale strategy Executive Founder/Business Owner
user avatar

Edward D

Series 63

Holmen, WI

Packerland Brokerage Services, Inc.

Edward Davig is a financial advisor with Packerland Brokerage Services, Inc. in Holmen, WI, holding the Series 63 designation and bringing 48 years of industry experience. He has been with Packerland Brokerage Services since 2008 and has operated Davig Financial Corporation since 1996. Outside of advisory work, he is involved in insurance sales through Davig Financial Corporation, focusing on term and fixed annuities as well as long-term care products. Packerland Brokerage Services, Inc. serves individuals, charities, corporations, and retirement plan sponsors with financial planning, portfolio management, and advisory programs. The firm offers both discretionary and non-discretionary account management with access to third-party managers and multiple investment platforms, combining brokerage and advisory services under a dual registration structure.

Retirement income strategy Options & derivatives strategies Wealth management
user avatar

Tyler L

Series 66

Holmen, WI

Principal Financial Services

Tyler Loeffelholz is a financial advisor with Principal Financial Services and holds a Series 66 designation. He has three years of industry experience, including prior roles at River Bank and Union Bank of Sparta. His professional background also includes fixed insurance product sales involving fixed annuities, long-term care, disability, and group benefits. Principal Securities provides brokerage and registered investment advisory services to a broad client base, including individual investors, retirement plans, trusts, estates, and charitable organizations. The firm offers financial planning, retirement plan consulting, and access to third-party money managers through various advisory and promoter arrangements.

Retired Founder/Business Owner
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")