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Daniette Williams Cerda

Advisor at Edward Jones — Yorkville, IL N Bridge St

Updated today

Credentials

Series 63, Series 66

Experience

13 years

Location

Yorkville, IL 60560-2155

Edward Jones logo

Edward Jones

Institution

Total advisors

24,140

Across 14,151 offices

Clients per advisor

167 Very High

Avg AUM per client

$246,728 Low

HNW client ratio

9% Low

About

Daniette Williams Cerda is a financial advisor with Edward Jones in Yorkville, IL, holding Series 63 and Series 66 designations and 13 years of industry experience. Prior to joining Edward Jones in 2021, she worked at J.P. Morgan Securities and JP Morgan Chase Bank, N.A., as well as CitiGroup. Outside of her advisory role, she is involved in online activewear sales through Zyia Active. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a range of advisory programs and investment strategies, supported by a nationwide network of more than 23,700 advisors and over $1 trillion in assets under management.

Client services

Based on Edward Jones

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Based on Edward Jones

Wealth management Tax-loss harvesting Multi-generational wealth transfer

Occupation focus

Based on Edward Jones

Retired Founder/Business Owner Executive

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Fee options

Percentage

$0+: Up to 1.35% annually Program Fee $0+: Up to 0.05% annually Platform Fee $0+: 0.00% to 0.45% annually SMA Manager Fees (if applicable)

Other

Account minimum: $5,000 Fee-only: Annual Program Fee up to 1.35%, Platform Fee up to 0.05%, plus SMA Manager Fees (0.00% to 0.45%); fees are asset-based and paid monthly in arrears.

Location

See office

Yorkville, IL N Bridge St

803 N Bridge St Suite A

Yorkville IL 60560-2155

Advisors at this office

1

Most active in

Illinois · Texas

Work history

13 years of industry experience

Edward Jones

2021 - Present • 5 years

St. Louis, MO

Zyia Active

2021 - Present • 5 years

Draper, UT

JP Morgan Chase Bank, N.A

2018 - 2021 • 3 years

Naperville, IL

J.P. Morgan Securities

2018 - 2021 • 3 years

Naperville, IL

AquaPure /Robert Half

2017 - 2018 • 1 year

Romeoville, IL

Unemployed

2017 - 2017 • 1 year

Plainfield, IL

Unemployed

2017 - 2017 • 1 year

Romeoville, IL

CitiGroup

2014 - 2017 • 3 years

Naperville, IL

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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John B

Series 65

Naperville, IL

Bishop Financial Services LLC

John Bishop is a Series 65-credentialed advisor at Bishop Financial Services LLC in Naperville, IL, with four years of industry experience. He has been self-employed since 2008 and has served on the Tom Russell Charitable Foundation since 2001. Bishop Financial Services LLC is an independent advisory firm managing discretionary portfolios for individuals, high-net-worth clients, charitable organizations, and business entities. The firm uses both fundamental and quantitative analysis, focusing primarily on equities, ETFs, and certain non-U.S. securities, and provides individualized Investment Policy Statements to guide asset allocation and ongoing monitoring.

Active portfolio management
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Gary R

CFP®, Series 66

Naperville, IL

GCR Financial Services, LLC

Gary Rychtanek is a CFP® and Series 66 registered financial advisor with 29 years of industry experience. He is the sole advisor at GCR Financial Services, LLC, an independent firm based in Naperville, IL. Rychtanek has worked at Chauner Securities, Inc. since 2003 and Clune & Associates since 1996. In addition to his advisory role, he provides tax preparation services as a CPA, focusing on corporate, individual, and partnership tax returns. GCR Financial Services offers fee-based financial planning, investment supervisory services, and tax preparation/advice to individual clients, trusts, small businesses, and retirement plans. The firm manages approximately $47.4 million across about 39 clients, operating primarily on a non-discretionary basis with diversified portfolios and quarterly supervisory reviews. Its integration of accounting and tax services into the advisory process is a distinctive feature.

General retirement planning Cash flow / budgeting General tax planning
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Mohit A

Series 65

Plainfield, IL

Century Trace Investment Advisors LLC

Mohit Aggarwal is a financial advisor at Century Trace Investment Advisors LLC with four years of industry experience. He holds a Series 65 designation and has prior work experience with NTT Data and Infosys BPO Ltd. Century Trace Investment Advisors LLC provides personalized investment advisory and portfolio management services primarily to individuals and small businesses. The firm employs a long-term, buy-and-hold investment approach with diversified portfolios and offers both custom and model strategies, delivering services on a non-discretionary basis with client trade approval.

College savings (529s, UTMA, etc.) Self-Employed
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Robert H

Series 63, Series 65

Sandwich, IL

EBH Financial, Inc.

Robert Harbour is a financial advisor with EBH Financial, Inc., holding Series 63 and Series 65 licenses and bringing 29 years of industry experience. He has worked at EBH Financial since 2010, with prior roles at LPL Financial and Infinity Financial Services Advisory. EBH Financial provides discretionary asset management and financial planning services to individual and high-net-worth clients. The firm focuses on client-specific objectives and risk tolerance, using fundamental analysis and a preference for long-term investments, while maintaining a single custodian relationship with Charles Schwab.

Wealth management General estate planning guidance Retirement income strategy College savings (529s, UTMA, etc.)

Michael H

CFP®

Aurora, IL

TapestryFP

I'm a CFP and flat fee-only financial planner in Aurora, IL. I specialize in helping families answer financial questions that keep them up at night including: • What do I do to avoid tax surprises again this year and pay as little as possible? • How can I get my spouse on board and involved in our family finances? • If something unexpected happens, will our family be OK? • Are our investments the right fit for us? • How do I create something resembling a paycheck in retirement? • Can I leave this life-sucking job while maintaining my family’s financial stability? My typical clients share many of these characteristics: ✓ Are between the ages of 30 and 60 ✓ Earn a household income of $200,000 or more ✓ Are married or preparing for marriage ✓ Have combined or are seeking to combine their finances ✓ Want to journey toward or are already living a debt-free life ✓ Have kids at any age and stage, or are planning for them ✓ Hold only U.S. citizenship and own no foreign assets ✓ Have no unresolved complex income tax issues ✓ Want to exit or do not own complex, private, & illiquid investments If you are seeking clarity and confidence in making these and other important financial decisions and you live in the Chicagoland or across the country, let’s chat for 30 minutes. When I'm not deep in a client's financial plan, you'll find me on a long bike ride listening to encouraging music, sparking new ideas and fresh vision, sitting at a summer travel league baseball game cheering on the guys, or enjoying a night out with my wife and two boys here in Aurora.

Cash flow / budgeting Founder/Business Owner Retired Career Changers Married/Couples/Partners
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Alexander K

Series 65

Oswego, IL

ATK Financial Prosperity

Alexander Koynoff is a financial advisor at ATK Financial Prosperity with a Series 65 designation and three years of industry experience. He previously worked at Zurich North America, Northwestern University, and Northern Trust. ATK Financial Prosperity is an independent, single-advisor registered investment adviser serving individuals and high-net-worth clients with financial planning and discretionary portfolio management. The firm’s investment approach emphasizes Modern Portfolio Theory and primarily passive portfolios constructed with index mutual funds and ETFs, supplemented by fundamental, technical, cyclical, and charting analysis.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.)
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