Eric Demmon

Ryan Green is an advisor at Premium Alpha Capital, LLC with a Series 65 designation and no prior experience in the financial industry. He is currently employed as a performance coach and marketing specialist at BRX Performance, a sports training facility focused on baseball athletes. Premium Alpha Capital primarily serves individual investors such as retirees and professionals, offering customized investment management that emphasizes income generation, growth, and downside risk management. The firm employs ETFs, index funds, and options strategies combined with technical, fundamental, and macroeconomic analysis to tailor portfolios to client goals and risk tolerance.

Clarence Christiansen is the sole advisor at Christiansen Asset Management LLC in Mequon, WI, holding Series 63 and Series 65 licenses with 27 years of industry experience. He has been with Christiansen Asset Management since 1997. Outside of his advisory role, he is also an independent health insurance agent. Christiansen Asset Management provides fee-based investment advisory and custom portfolio management services for individuals, couples, retirees, professionals, and retirement accounts. The firm focuses on publicly traded securities and employs a combination of charting, fundamental, technical, and cyclical analysis with a generally long-term investment approach.

Michael Scalise is a CFA® charterholder and Series 63 licensee with 12 years of experience in financial advising. He has served as the principal advisor at Summit Financial Management LLC since 2016 and previously worked at Legacy Wealth Management LLC for two years. Summit Financial Management LLC provides financial planning, investment consultation, portfolio management, and corporate advisory services to individuals, charitable organizations, foundations, small businesses, and corporations. The firm employs a tactical asset-allocation, core-and-satellite investment approach utilizing ETFs as the core and actively managed funds, individual securities, structured notes, and fixed income as satellites, with portfolios reviewed regularly.

Craig Gonn is a financial advisor with Vision Financial Services LLC in Grafton, WI, holding Series 63 and Series 65 credentials and having 33 years of industry experience. His career includes roles at Bartlein Barrels and Harbour Investments, Inc. He also provides consultation on a wide variety of financial decisions through a separate consulting activity. Vision Financial Services LLC serves individual investors, small businesses, pension and profit-sharing plans, charitable organizations, estates, and trusts by offering portfolio management, financial consultation, and third-party money manager recommendations. The firm typically tailors portfolios using client interviews and modern portfolio theory and manages most accounts on a non-discretionary basis.

Ronald Larson is the sole advisor at Larson Wealth Management, LLC, an independent firm based in West Bend, WI. He holds Series 63 and Series 65 licenses and has 21 years of industry experience. Prior to founding his firm in 2013, he coached high school basketball during the 2013–2014 season. Larson Wealth Management provides financial planning, consulting, and discretionary investment management to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. The firm employs multiple analysis methods in its investment decisions and integrates insurance analysis and product placement into its services.

Diane Esser is a CFP® professional with 13 years of industry experience, currently operating as the sole advisor at Direction Financial Management, LLC since 2012. Her background includes integrating financial planning with tax services through her CPA credential and affiliation with an in-house tax practice. Direction Financial Management is an independent, fee-only firm serving individuals, families, trusts, retirees, professionals, and small business owners. The firm provides consultative financial planning and investment advice based on a long-term, passive approach using Modern Portfolio Theory and broad index fund exposure, focusing largely on non-securities planning areas such as tax, estate, and risk management.