George Naef
Advisor at Merrill — Allentown, PA Hamilton St
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Credentials
Series 66
Experience Industry experience
6 years
Location
Allentown, PA 18101
Merrill
Institution
George Naef is a Financial Advisor at Merrill Lynch Wealth Management, serving clients in the Lehigh Valley since 2019. He works primarily with business owners, real estate investors, retirees, and families who are preparing for retirement or managing their legacy. His approach focuses on helping clients navigate important financial decisions related to retirement planning, tax efficiency, business succession, and legacy planning.
George holds a Bachelor's Degree from Bloomsburg University of Pennsylvania. He has earned several professional designations, including CERTIFIED FINANCIAL PLANNER (CFP), CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). His expertise includes retirement income strategies, family wealth management, tax minimization, legacy planning, and managing new wealth.
In addition to his professional work, George is involved in community organizations such as the Allentown Rotary, where he serves on the board and as Program Committee Chair, Habitat for Humanity, AGAPE, and the Salvation Army. His personal interests include cooking, music, reading, spending time with family, and traveling.
Based on Merrill
SEC-reported: Commissions on certain transactions, including foreign securities and fixed income; mark-ups, markdowns and dealer spreads may apply to some trades.
Allentown, PA Hamilton St
600 Hamilton St
Allentown PA 18101
Advisors at this office
32
Pennsylvania · Texas
6 years of industry experience
BANK of AMERICA, N.A.
2019 - Present • 7 years
Allentown, PA
Merrill
2019 - Present • 7 years
Allentown, PA
Spring Mobile
2014 - 2019 • 5 years
Phillipsburg, NJ
Gamestop
2014 - 2019 • 5 years
X, PA
Redners Warehouse Markets
2008 - 2016 • 8 years
Easton, PA
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Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
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Trust company
They provide trust and estate administration services, typically for separate fees.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
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