Herbert Ponder
Advisor at Merrill
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Merrill
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
Atlanta, GA 30326
Credentials
Series 63, Series 65
Industry experience
41 years
Herbert Ponder is a Private Wealth Advisor with Merrill Private Wealth Management. He is a founding partner of the Ponder, Jowers & Associates team, which offers comprehensive financial advice and guidance to high-net-worth clients and their families. His practice encompasses family wealth management strategies, portfolio management, philanthropic planning, and services for endowments, foundations, and non-profits.
Since earning his bachelor's degree from Washington & Lee University in 1983, Herbert has accumulated over 40 years of experience in the financial industry. He focuses on creating tailored strategies that help clients pursue and execute long-term financial goals, including asset transfer to future generations and charitable giving plans. He has been recognized multiple times on Forbes’ “Best-in-State Wealth Advisors” list and Barron’s “Top 1,200 Financial Advisors” list. Herbert holds the Personal Investment Advisor (PIA) designation.
Herbert is active in the Atlanta community and participates in various charitable organizations such as Executives for Egleston/Children’s Healthcare of Atlanta and the Boy Scouts of America. He serves on the board of BCM Georgia and has contributed to groups including the Washington & Lee Atlanta Alumni and the Northside Methodist Church Finance Committee. Outside of work, Herbert enjoys fishing, golfing, hunting, running, and spending time with his family.
Based on Merrill
$0 - $2,000,000: 1.10% (for Managed Strategy with MFSA under $2 million) $2,000,000+: 1.00% (for Managed Strategy with MFSA at and above $2 million)
Account minimum: $2,000,000 minimum to qualify for Premium Access Strategy per SEC data and Merrill brochure context; no other firm-wide minimum clearly stated
3455 Peachtree Rd Ne, Pbig Atlanta Pw
Atlanta, GA 30326
Alabama · Georgia · Texas
Bank Of America, Na
2010 - Present (16 years)
Merrill
1983 - Present (43 years)
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Not sure where to start?
We'll help you think it through — whether you ultimately need an advisor or not.
Warmer helps you compare advisors clearly — so you can choose with confidence.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")