Holly Lee Walker Davis

Advisor at Alta Via Financial Planning — Seattle, WA Eastlake Avenue E

Updated today

Credentials

CFP®, CPA

Experience

10 years

Location

Seattle, WA 98102

Alta Via Financial Planning logo

Alta Via Financial Planning

Independent

Total advisors

1

Clients per advisor

23 Typical

Avg AUM per client

$0 Very Low

HNW client ratio

78% Very High

About

After spending 15 years in corporate finance as a CPA I felt the desire for a more fulfilling career path. I made the switch to personal financial planning in 2014, earned the CFP marks, and spent 9 years at an Advice-Only firm providing hourly, project-based advice. I launched Alta Via Financial Planning with the intent to have deeper relationships with fewer clients, and provide a more collaborative, ongoing service model where I can more effectively set clients up for success in achieving their financial goals by serving as their trusted partner.

I strive to meet clients where they are at, with no judgment, in order to provide a comfortable and trusted environment. I often find that the “Less is More” approach to both life and financial planning helps clients to destress and simplify their financial lives so that they can focus on what is most important, like getting outside with their families. I also understand and promote the importance of experiencing your ideal life today rather than waiting until financial independence (aka retirement). The advice-only pricing model does not compensate me based on how much you have, and therefore I do not have an asset minimum. I only require that you be a nice human. As a fiduciary I will never sell products, and will always make recommendations that are solely in your best interest.

I provide comprehensive financial planning and cover areas such as retirement, investing, college savings, insurance needs, cash flow, equity compensation and tax planning.

Client services

Based on Alta Via Financial Planning

Financial planning Educational seminars or workshops

Expertise

ESG / Sustainable investing

Occupation focus

Technology Professional

Demographic focus

Gen X (Born 1965-1980)

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Fee options

Hourly

$400/hour

Quarterly

$1,500

Location

Seattle, WA Eastlake Avenue E

2366 Eastlake Avenue E, Ste 426

Seattle WA 98102

Advisors at this office

1

Most active in

Texas · Washington

Work history

10 years of industry experience

Alta Via Financial Planning LLC

2023 - Present • 3 years

Seattle, WA

603 Financial, Inc. dba Arrivity Financial Planning

2021 - 2022 • 1 year

Seattle, WA

603 Financial, Inc. dba Goddard Financial Planning

2017 - 2021 • 4 years

Seattle, WA

Blue Canoe Financial Planning, Inc.

2016 - 2017 • 1 year

Seattle, WA

Arrivity Financial Planning

2015 - 2023 • 8 years

Seattle, WA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

user avatar

Christopher P

Series 65, CFP®, CPA

Bellevue, WA

Lakemont Wealth

Christopher (Chris) Pfau, CPA, CFP®, is the co-founder of Lakemont Financial Group and founder of Lakemont Wealth Management, with more than 15 years of experience in accounting, tax, and financial advisory services. Chris founded Lakemont Wealth Management to integrate tax strategy, investment management, retirement planning, and estate planning into a comprehensive approach that helps clients protect what they've built and work toward their long-term financial goals. The firm serves business owners, high-net-worth individuals, and attorneys, with a focus on personal injury and other contingency-fee attorneys.

Roth conversion strategy Wealth management Life insurance needs analysis General tax planning Tax strategies for small businesses Attorney Self-Employed
user avatar

Evan S

CFP®, Series 65

Kirkland, WA

Schmidt Financial Management

Evan Schmidt is a Certified Financial Planner™ (CFP®) with 16 years of industry experience. He has been with Schmidt Financial Management since 2019 and previously worked at Schmidt Financial Group, Inc. from 2009 to 2024. Schmidt Financial Management provides discretionary investment management and financial planning services to individual and high-net-worth households, including trusts, estates, and retirement accounts. The firm uses a customized, non-model portfolio approach combining fundamental and technical analysis, delegating manager due diligence to an external provider while conducting regular account reviews and financial planning updates.

Equity Recipients (RS/RSU, SOP, ESPP) Equity compensation tax strategy Liquidity event planning Wealth management Exec comp design Technology Professional Established Professionals
user avatar

Jacob T

Series 63, Series 65

Seattle, WA

Prospero Wealth, LLC

Jacob Tally is a financial advisor at Prospero Wealth, LLC in Seattle, WA, holding Series 63 and Series 65 licenses with one year of industry experience. He is the owner and founder of Tinegoba LLC, which provides contracting services to Prospero Wealth along with consulting advice to startups and small-to-medium sized businesses. Prior to his current role, he worked in various capacities at Cap Hill Brands, New Engen, Crowd Cow, and ZULILY. Prospero Wealth offers discretionary investment management and financial planning to individuals, high-net-worth clients, trusts, businesses, and employer retirement plans. The firm employs tailored investment programs using individual securities, ETFs, derivatives, and long-short strategies, and provides assets-under-advisement consulting and held-away account monitoring through a seven-person advisory team.

Active portfolio management Retirement plans for business owners (SEP, solo 401k)

Gelly L

Series 63, Series 65, Series 7

Seattle, WA

AllianceBernstein L.P.

Beyond the numbers, my work is about stewardship. I’ll be here for the moments that change everything. With Bernstein's experts alongside me, we’ll simplify decisions and create a plan that manages what you’ve built and evolves with your life. My time with the Seattle Seahawks organization left me with a simple standard that still guides how I show up: “Always Compete.” For me, that means treating a client’s goals like they’re my own—preparing relentlessly, getting the details right, anticipating issues early and following through until the job is done. I joined Bernstein because I wanted to serve clients from a place where excellence is the baseline and where the work is as human as it is analytical. I’m wired to ask, “Is this the optimal move?” Bernstein’s depth of thinking, team-based approach and commitment to long-term relationships aligned with how I naturally serve—consistently thoughtful, tenacious, and deeply client‑centric. I’m also drawn to roles where you’re trusted to represent something bigger than yourself, whether it’s community-facing work with the Seahawks or now as an advisor. That responsibility keeps me grounded; it’s about earning trust, protecting what clients have built and helping them make confident decisions at the moments that matter most. Some of my earliest perspective on resilience and resourcefulness came from my family’s roots in the Philippines. Growing up, I heard stories of making do with very little, even hand‑pumping water from a ground well in my parents’ village just to cook or bathe. That upbringing didn’t just teach gratitude, it also emphasized responsibility. It shaped my values early: don’t take opportunities for granted, do what you say you’ll do, and use success to take care of people. Having built a company myself, I understand the pressure experienced by entrepreneurs, who are constantly weighing risks, trade-offs and responsibilities. That background helps me empathize with business owners, executives and families who balance opportunity with complexity. And I know how freeing it is to move forward with clarity from a set of optimal decisions, especially for founders, athletes and entertainers contemplating a “second act.”

Wealth management Cross-border & expatriate issues Real estate investing General retirement planning Concentrated stock management Financial Professional FIRE (Financial Independence Retire Early) Established Professionals Approaching retirement Female Executives Women Business Owners
user avatar

Kathleen G

Series 63, Series 66

Bainbridge Island, WA

Gallagher Capital Corp.

Kathleen Gallagher is the sole advisor at Gallagher Capital Corp., an independent firm based in Bainbridge Island, WA. She holds Series 63 and Series 66 licenses and has 22 years of industry experience, having led Gallagher Capital Corp. since 2004. Gallagher Capital Corp. specializes in discretionary fixed-income portfolio management for high-net-worth individuals, trusts, and retirement accounts, focusing on income generation and capital preservation. The firm employs an active, risk-aware investment approach with an emphasis on holding bonds to maturity and uses independent credit research to guide investment selection.

Active portfolio management Income planning General retirement planning
user avatar

Steven K

CFA®, Series 63

Seattle, WA

Informed Investors Group

Steven Koenig is a CFA® charterholder based in Seattle, WA, with five years of industry experience. He has been with Informed Investors Group since 1992. Informed Investors Group is an independent firm that provides discretionary investment management primarily for high-net-worth individuals and related family accounts. The firm employs a buy-and-hold, lower-turnover equity strategy with a co-advisory arrangement for selecting growth stocks, and it offers customized socially responsible investment screening alongside access to specialized fixed-income opportunities.

ESG / Sustainable investing Active portfolio management Tax-loss harvesting
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