Jeran Scott Van Alfen
Advisor at Centered Financial — Carlsbad, CA
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Credentials
CFP®, Series 63, Series 66
Experience Industry experience
21 years
Location
Carlsbad, CA 92011
Centered Financial
Supported
Total advisors
2Clients per advisor
82 HighAvg AUM per client
$444,531 LowHNW client ratio
10% LowJeran Van Alfen is a CFP® professional with 21 years of industry experience, currently serving at Centered Financial in Carlsbad, CA. His prior roles include positions at Purshe Kaplan Sterling Investments, Seaside Wealth Management, and Anchor Bay Securities. In addition to his advisory work, he is a licensed insurance agent providing fixed insurance products. Centered Financial serves individuals—including high-net-worth and non-HNW households—as well as pension plans, charitable organizations, and business entities. The firm offers portfolio management, financial planning, and pension consulting, utilizing a mix of fundamental and technical analysis with a focus on both long-term strategies and tactical asset allocation.
Based on Centered Financial
Fixed fees for financial planning and consulting projects ranging from $0 to $25,000; fixed fee capped at $3,000 per year for qualified retirement plans under $100,000
$0 - $150,000: 1.50% $150,001 - $500,000: 1.25% $500,001 - $1,000,000: 1.00% $1,000,001 - $3,000,000: 0.90% $3,000,001 - $5,000,000: 0.75% $5,000,001 - $10,000,000: 0.50% $10,000,001 - $15,000,000: 0.40% $15,000,001+: 0.25%
Investment adviser representatives receive brokerage or mutual fund trail commissions for securities sales; commissions on sale of insurance or other products
Limited scope financial planning and consulting services billed at $200 per hour
Ongoing financial planning and consulting services fees range from $50 to $500 per month, payable monthly in advance
Fee-only: Initial financial planning and consulting services fees range from $0 to $25,000; limited scope financial planning and consulting services billed at $200 per hour; ongoing planning and consulting services range from $50 to $500 per month
Carlsbad, CA
701 Palomar Airport Road, Suite 300
Carlsbad CA 92011
Advisors at this office
2
California · Texas · Utah
21 years of industry experience
Centered Financial LLC
2019 - Present • 7 years
Carlsbad, CA
Purshe Kaplan Sterling Investments
2018 - Present • 8 years
Albany, NY
Seaside Wealth Management
2018 - 2019 • 1 year
Carlsbad, CA
Anchor Bay Securities, LLC
2015 - 2018 • 3 years
Carlsbad, CA
Anchor Bay Capital, Inc.
2015 - 2018 • 3 years
Carlsbad, CA
Equitable Advisors
2013 - 2015 • 2 years
Salt Lake City, UT
Eagle Strategies (NY Life)
2013 - 2013 • 1 year
UT
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Is not active or affiliated with:
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Not sure where to start?
We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.
Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. (“Warmer”)