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Jeremy Fernandez

Advisor at Principal Advised Services — Ames, IA

Updated today

Credentials

Series 63, Series 65, Series 66

Experience

12 years

Location

Ames, IA

Principal Advised Services logo

Principal Advised Services

Multi-team

Total advisors

249

Across 116 offices

Clients per advisor

93 Very High

Avg AUM per client

$61,426 Very Low

HNW client ratio

0% Very Low

About

Jeremy Fernandez is a financial advisor with Principal Advised Services, holding Series 63, 65, and 66 licenses and 12 years of industry experience. His background includes roles at Principal Life Insurance Company and Principal Securities Inc., where he has worked since 2019. Outside of his advisory duties, he and his spouse serve as caregivers for an adult with special needs through Easterseals Iowa. Principal Advised Services primarily provides investment advice and related services to retirement plan participants and retail IRA clients, offering both non-discretionary recommendations and a discretionary wrap-fee investment management program. The firm leverages proprietary models and third-party tools, operating within the Principal Financial Group family to access a range of affiliated financial products and services.

Client services

Based on Principal Advised Services

Financial planning Portfolio management

Expertise

Based on Principal Advised Services

General retirement planning Retirement income strategy Income planning Retirement withdrawal strategies Cash flow / budgeting

Occupation focus

Based on Principal Advised Services

Retired

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Fee options

Subscriptions

Financial planning services subscription fee of $385 annually or $35 monthly, with possible promotional pricing including free offers

Other

Account minimum: $5,000 minimum initial investment and $1,000 minimum balance per account for SimpleInvest

Location

See office

Ames, IA

Ames IA

Advisors at this office

1

Most active in

Iowa

Work history

12 years of industry experience

Principal Advised Services

2023 - Present • 3 years

Ames, IA

PRINCIPAL LIFE INSURANCE COMPANY

2019 - Present • 7 years

Ames, IA

Principal Securities INC

2019 - Present • 7 years

Ames, IA

Buy Buy Baby

2018 - 2019 • 1 year

West Des Moines, IA

MetLife Investors Distribution Company

2018 - 2019 • 1 year

West Des Moines, IA

Martensdale-St. Marys School District

2017 - 2019 • 2 years

Martendsale, IA

M & J Consulting, llc

2017 - 2019 • 2 years

Cumming, IA

Pottery Barn Kids

2016 - 2017 • 1 year

West Des Moines, IA

Norwalk Schools

2015 - 2017 • 2 years

Norwalk, IA

Urbandale Community School District

2008 - 2019 • 11 years

Urbandale, IA

Ameriprise

2005 - 2005 • 1 year

West Des Moines, IA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Andrew R

Series 63, Series 65

Boone, IA

Russell Wealth Advisors

Andrew Russell is a financial advisor with Russell Wealth Advisors in Boone, Iowa, holding Series 63 and Series 65 licenses and bringing eight years of industry experience. He has been associated with Russell Wealth Advisors since 2017 and has prior experience with LPL Financial and Russell Wealth Management. Russell Wealth Advisors serves individual and high-net-worth clients, trusts, estates, and businesses, offering discretionary asset management, financial planning, and consulting. The firm manages roughly $105.6 million in discretionary assets across about 121 client relationships, employing a mix of fundamental, technical, and cyclical analysis with tailored portfolio strategies and ongoing supervision.

General retirement planning General tax planning Charitable giving & philanthropy
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Kacy B

CFP®, Series 65

Ames, IA

Clarity Asset Management, Inc.

Kacy Bass is a CFP® with 11 years of experience in the financial advisory industry. She has been with Clarity Asset Management, Inc. since 2015. Clarity Asset Management provides investment advisory and financial planning services to individuals, high-net-worth clients, families, trusts, estates, charitable organizations, and corporations. The firm uses fundamental analysis and a proprietary due-diligence process to build diversified portfolios with a long-term focus, while also offering regular portfolio reviews and educational seminars to clients and the public.

General retirement planning College savings (529s, UTMA, etc.)
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Jon C

Series 63

Slater, IA

Christensen Capital, LLC

Jon Christensen is a financial advisor at Christensen Capital, LLC with 27 years of industry experience. He holds a Series 63 designation and has been involved with both Christensen Capital and the Target 3 Fund, LP for over three decades. Christensen Capital provides discretionary investment management to a private pooled investment vehicle and separately managed individual accounts. The firm primarily serves high-net-worth individuals, focusing on value stocks and special situations through detailed fundamental analysis and a low-turnover investment approach.

Active portfolio management
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Nevin C

CFP®, Series 65

Ames, IA

Clarity Asset Management, Inc.

Nevin Conlon is a CFP® and holds a Series 65 license with nine years of industry experience. He has worked exclusively at Clarity Asset Management, Inc. since 2016. Clarity Asset Management provides investment advisory and financial planning services to individuals, high-net-worth clients, families, trusts, estates, charitable organizations, and corporations. The firm uses fundamental analysis and an internal due-diligence process to build diversified portfolios with a long-term focus, offers discretionary portfolio management, and conducts educational seminars open to clients and the public.

General retirement planning College savings (529s, UTMA, etc.)
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Gary R

Series 63

Boone, IA

Russell Wealth Advisors

Gary Russell is a financial advisor at Russell Wealth Advisors with 43 years of industry experience. He holds a Series 63 designation and has worked with LPL Financial for over 30 years before joining Russell Wealth Advisors in 2017. Russell Wealth Advisors is a small firm with three advisors managing approximately $91 million for about 119 clients, primarily individual and high-net-worth households. The firm provides discretionary asset management and financial planning services, using a combination of fundamental and technical analysis alongside strategic and tactical asset allocation to tailor portfolios.

General retirement planning General tax planning Charitable giving & philanthropy
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Adam R

Series 63, Series 66

Boone, IA

Russell Wealth Advisors

Adam Russell is a financial advisor at Russell Wealth Advisors in Boone, Iowa, with 18 years of industry experience. He holds Series 63 and Series 66 licenses and has worked at LPL Financial since 2007. Outside of advisory services, he is a business owner of Timberline Cabinet Supply Company LLC, a woodworking supply company. Russell Wealth Advisors serves primarily individual and high-net-worth households, managing approximately $91 million across three advisors. The firm combines fundamental and technical investment methods with strategic and tactical asset allocation to tailor portfolios, offering discretionary asset management as well as hourly and one-time financial planning services.

General retirement planning General tax planning Charitable giving & philanthropy
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