user avatar

John Roger Mills

Advisor at Guardian Life — Swannanoa, NC

Updated today

Credentials

Series 63, Series 66

Experience

18 years

Location

Swannanoa, NC

Guardian Life logo

Guardian Life

Enterprise

Total advisors

1,911

Across 509 offices

Clients per advisor

42 Low

Avg AUM per client

$230,599 Low

HNW client ratio

22% Typical

About

John Mills is a financial advisor with Guardian Life and Park Avenue Securities, holding Series 63 and Series 66 designations and 18 years of industry experience. He has worked at Guardian Life since 2014 and previously at Stifel and Merrill. Outside of his advisory role, he manages a shared farm property in Kansas and serves as successor trustee and executor for a family estate. Park Avenue Securities, a wholly owned subsidiary of The Guardian Life Insurance Company of America, provides brokerage and investment advisory services to individuals, corporate and retirement plan sponsors, charitable organizations, and businesses. The firm offers a combination of advisor-led discretionary management and model-based strategies, alongside planning and consulting services tailored to client needs.

Client services

Based on Guardian Life

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops

Expertise

Based on Guardian Life

Business exit / sale strategy Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Charitable giving & philanthropy

Occupation focus

Based on Guardian Life

Founder/Business Owner Executive Financial Professional

Demographic focus

Based on Guardian Life

Approaching retirement Established Professionals Mid-Career Professionals

Not sure if this advisor is right for you?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Flat fees generally range from $500 to $25,000 per agreement; subscription-based financial planning maximum annual fee of $25,000; business consulting or education services up to $30,000.

Percentage

$0 - $499,999.99: 2.05% $500,000 - $999,999.99: 2.00% $1,000,000 - $1,999,999.99: 1.95% $2,000,000+: 1.90%

Commissions

Commissions are charged on transaction-based brokerage accounts; ticket charges include $10 per transaction in certain programs.

Project-based

Hourly fees generally range from $100/hour to $500/hour.

Subscriptions

Subscription-based financial planning and business consulting services charged annual fees paid monthly or quarterly, up to $25,000 to $30,000 per year.

Other

Account minimum: $5,000

Location

See office

Swannanoa, NC

Swannanoa NC

Advisors at this office

1

Most active in

Florida · North Carolina · South Carolina · Virginia

Work history

18 years of industry experience

Park Avenue securities

2025 - Present • 1 year

Swannanoa, NC

Guardian life Insurance Company

2025 - Present • 1 year

Swannanoa, NC

Guardian Life

2014 - Present • 12 years

Charlotte, NC

Guardian Life Insurance Co

2014 - Present • 12 years

Charlotte, NC

STIFEL

2012 - 2014 • 2 years

Charlotte, NC

Merrill

2010 - 2012 • 2 years

Charlotte, NC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

user avatar

Daniel H

Series 63, Series 65, Series 66

Weaverville, NC

Preserve Wealth Management

Daniel Heth is a financial advisor with Preserve Wealth Management in Weaverville, NC. He holds Series 63, 65, and 66 licenses and has 27 years of industry experience. Prior to founding Preserve Wealth Management in 2019, he worked for UBS Financial Services and Merrill. He is involved with the Heth Family Foundation, serving on its committee for grant making and investment allocation. Preserve Wealth Management serves individuals, high-net-worth families, pension and 401(k) plans, and corporations. The firm offers discretionary portfolio management and comprehensive financial planning, using quantitative risk modeling and a documented investment process that includes institutional mutual funds, ETFs, and alternative instruments.

Social Security optimization Retirement income strategy Equity compensation tax strategy Wealth management Charitable giving & philanthropy Founder/Business Owner Established Professionals
user avatar

Anne M

CFP®, Series 65

Weaverville, NC

Integrated Financial Coaching and Planning

Anne McFarland is the founder of Integrated Financial Coaching and Planning, an independent firm based in Weaverville, NC. She holds the CFP® designation and a Series 65 license, with 11 years of experience in financial planning. Prior to founding her current firm, she worked at Davis Financial Planning for nine years. In addition to her financial advisory role, she provides life and business coaching through a separate registered entity. Integrated Financial Coaching and Planning serves individuals, families, high-net-worth clients, and small businesses with comprehensive financial planning and investment management. The firm employs a strategic asset-allocation approach focused on diversification, cost control, and tax efficiency, primarily using no-load mutual funds and ETFs, and offers fixed-fee and limited-engagement billing arrangements.

Charitable giving & philanthropy Cash flow / budgeting General tax planning Retirement plans for business owners (SEP, solo 401k) Women Professionals
user avatar

Elmer W

CFP®, CFA®, Series 63

Asheville, NC

Wessel Investment Counsel, L.L.C.

Elmer Wessel is the principal advisor at Wessel Investment Counsel, L.L.C. in Asheville, NC, holding CFP®, CFA®, and Series 63 designations with 22 years of industry experience. He has been with Wessel Investment Counsel since 2003. Wessel Investment Counsel provides personalized asset management and financial planning services to both high-net-worth and non-HNW individual clients. The firm uses a combination of fundamental, technical, and cyclical analysis supported by third-party research, offering discretionary and non-discretionary portfolio management alongside financial planning tailored to client needs.

Options & derivatives strategies
user avatar

Jacques F

Series 63, Series 65, Series 66

Fletcher, NC

Fogel Investment Advisory Group, Inc.

Jacques Fogel is the sole advisor at Fogel Investment Advisory Group, Inc. in Fletcher, NC, with 28 years of industry experience. He has held Series 63, 65, and 66 licenses and has been leading his independent advisory firm since 2007. Prior to founding his firm, he was associated with Purshe Kaplan Sterling Investments. Fogel Investment Advisory Group, Inc. manages approximately $53.9 million for around 80 clients, including individuals and employer-sponsored retirement plans. The firm emphasizes diversified portfolio construction using a collaborative process based on long-term historical data, and it primarily manages assets on a non-discretionary basis, providing retirement income planning and participant education as part of its service offering.

Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Wealth management
user avatar

John C

CFP®, ChFC®, Series 63, Series 65

Asheville, NC

Coleman Advisory, LLC

John Coleman is a CFP® and ChFC® with 16 years of experience in financial advisory services. He is the sole advisor at Coleman Advisory, LLC, based in Asheville, NC, and previously worked at Questar Asset Management. In addition to his advisory work, he is licensed to offer life insurance, long-term care, and annuity products. Coleman Advisory provides personalized financial planning, investment advisory, and portfolio management to individuals, trusts, estates, small businesses, and select corporate pension and profit-sharing plans. The firm emphasizes asset allocation, multi-level diversification, and tailored investment policy statements, offering a range of strategies from buy-and-hold to tactical management depending on client needs.

Retirement income strategy Income planning Social Security optimization Medicare planning Annuities Retired Founder/Business Owner Executive Approaching retirement Retired

William C

CFP®

Fletcher, NC

Carrington Financial Planning, LLC

I founded Carrington Financial Planning, LLC, for the single purpose of helping my clients achieve financial success.  I feel a deep sense of responsibility when entrusted with this important aspect of people’s lives.  I also believe that good financial planning must be collaborative in order to be successful.  I work with clients through every step of the process on the way to achieving financial peace of mind.  As a fiduciary advisor, I always put the interests of my clients first and ensure that I meet their needs in a holistic fashion.  That means that I view investment portfolios as just one component of a client’s financial picture.  Good comprehensive financial planning should bring together all aspects of your financial life.  With a well-constructed financial plan, composed of clearly defined goals, combined with a solid investment strategy, we will work together to put you on the pathway to financial success.

General retirement planning Government Employee Married/Couples/Partners Parents
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)