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John W Shaffer

Advisor at Latitude Advisors, LLC — East Freedom, PA

Updated today

Credentials

Series 63

Experience

38 years

Location

East Freedom, PA

Latitude Advisors, LLC logo

Latitude Advisors, LLC

Multi-team

Total advisors

65

Across 50 offices

Clients per advisor

23 Very Low

Avg AUM per client

$324,426 Low

HNW client ratio

8% Low

About

John Shaffer is a financial advisor with Latitude Advisors, LLC, holding a Series 63 designation and 38 years of industry experience. His prior work includes roles at GWN Securities, Royal Alliance Associates, and Signator Investors. He has also operated John Shaffer Insurance since 1978, focusing on fixed insurance and annuities. Latitude Advisors serves individual, high-net-worth, institutional, and corporate clients, offering financial planning, discretionary portfolio management, and pension consulting. The firm constructs portfolios using valuation-driven and momentum-based model strategies, combining in-house and third-party approaches with continuous account monitoring.

Client services

Based on Latitude Advisors, LLC

Financial planning Portfolio management Pension consulting Selection of other advisers

Expertise

Based on Latitude Advisors, LLC

Debt management Cash flow / budgeting Retirement income strategy Business ownership considerations

Occupation focus

Based on Latitude Advisors, LLC

Founder/Business Owner Retired Executive

Demographic focus

Based on Latitude Advisors, LLC

Approaching retirement Mid-Career Professionals

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Fee options

Fixed

Fixed fees up to $10,000 for broad based financial planning services, possibly higher with notification

Percentage

$0 - $1,000,000: Up to 2.00% $1,000,001 - $5,000,000: Up to 1.50% $5,000,001+: Up to 1.00% $0 - $1,000,000: Up to 1.5% $1,000,001 - $5,000,000: Up to 1.25% $5,000,001+: Up to 1.00%

Commissions

Certain associated persons earn commissions as registered representatives and insurance agents; commissions are separate from advisory fees

Project-based

Up to $250/hour for specific financial planning services

Subscriptions

Negotiable retainer fees for ongoing financial planning and consulting services

Other

Fee-only: Fixed fees up to $10,000 for broad based financial planning services; hourly fees up to $250/hour for specific services; negotiable retainer fees for ongoing consulting

Location

See office

East Freedom, PA

East Freedom PA

Advisors at this office

1

Most active in

Pennsylvania

Work history

38 years of industry experience

GWN SECURITIES, Inc.

2019 - Present • 7 years

Palm Beach Gardens, FL

Royal Alliance Associates, INC.

2018 - 2019 • 1 year

East Freedom, PA

Signator Investors, inc.

2016 - 2018 • 2 years

East Freedom, PA

John Shaffer Insurance

1978 - Present • 48 years

East Freedom, PA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Gary V

Series 65

Duncansville, PA

Vimcor

Gary Vassalotti is a financial advisor with 23 years of industry experience, currently practicing at Vimcor in Duncansville, PA. He holds a Series 65 designation and has worked at SGA & Associates and Vassalotti Investment Management Corporation, where he has been involved since 1998. Outside of advising, he provides tax preparation, bookkeeping services, and computer consulting focused on web page development. Vassalotti Investment Management Corporation offers discretionary investment management, financial planning, equity research, and advisory services to individuals, trusts, estates, corporations, and pension plans. The firm uses a bottom-up fundamental analysis approach with proprietary valuation models to construct tax-efficient, customized portfolios and also provides tax preparation, payroll processing, and computer services as part of its integrated client support.

Wealth management Tax-loss harvesting Cash flow / budgeting Retirement income strategy
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Richard L

Series 63, Series 65

Altoona, PA

Luchini Financial LLC

Richard Luchini is the principal advisor at Luchini Financial LLC in Altoona, PA, holding Series 63 and Series 65 designations with 17 years of industry experience. He previously worked for Pruco Securities, LLC and Prudential Insurance Company of America from 2011 to 2022. He is also the creator and host of a financial podcast launched in 2023. Luchini Financial LLC provides wealth management, investment management, and financial planning services primarily to individuals, high-net-worth individuals, trusts, and estates. The firm manages approximately $14 million in discretionary assets and customizes portfolios using mutual funds, ETFs, and individual equities with a long-term investment orientation complemented by fundamental and technical analysis.

Wealth management General retirement planning Social Security optimization
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Joseph Z

Series 65

Altoona, PA

Venn Wealth & Benefit Services, LLC

Joseph Zappia is a financial advisor at Venn Wealth & Benefit Services, LLC with 9 years of industry experience. He holds a Series 65 designation and has worked at Venn Financial Solutions and Venn Wealth & Benefit Services since 2016. Outside of his advisory role, Mr. Zappia owns and operates Zappia Insurance, an insurance business established in 2005, and runs Zappia Multi-Media, where he works as a cinematographer and video editor. Venn Wealth & Benefit Services is an independent, fee-based Pennsylvania registered investment adviser that provides portfolio management, financial planning, and retirement plan consulting to individuals, trusts, and ERISA-qualified plans. The firm manages discretionary and non-discretionary accounts using unified managed accounts, model allocations, and third-party managers, while also offering ERISA fiduciary services to plan sponsors.

Options & derivatives strategies Founder/Business Owner Retired
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Robert K

CFP®, Series 63, Series 65

Altoona, PA

Venn Wealth & Benefit Services, LLC

Robert Knox is a CFP® with 36 years of experience in financial planning and advisory services. He is affiliated with Venn Wealth & Benefit Services, LLC, where he has worked since 2008, and previously operated Knox Financial from 2005 to 2016. Outside of his advisory role, Mr. Knox owns and operates Venn Financial Solutions, a business offering insurance and financial planning services. Venn Wealth & Benefit Services is an independent, fee-based registered investment adviser serving individuals, trusts, and ERISA-qualified plans. The firm provides portfolio management, financial planning, and retirement plan consulting, utilizing unified managed accounts, pre-selected model allocations, and third-party manager recommendations.

Options & derivatives strategies Founder/Business Owner Retired
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Michael S

Series 63, Series 66

Altoona, PA

Venn Wealth & Benefit Services, LLC

Michael Schultz is a financial advisor at Venn Wealth & Benefit Services, LLC with 22 years of industry experience. He holds the Series 63 and Series 66 designations and has been with Venn Wealth since 2004. In addition to his advisory role, Mr. Schultz is licensed to sell insurance as an independent agent, dedicating up to 10% of his time to this activity. Venn Wealth & Benefit Services is an independent, fee-based registered investment adviser that provides portfolio management, financial planning, and retirement plan consulting to individuals, trusts, and ERISA-qualified plans. The firm manages both discretionary and non-discretionary assets and employs unified managed accounts and pre-selected model allocations, with ongoing supervision and quarterly reviews.

Options & derivatives strategies Founder/Business Owner Retired
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Amy D

Series 63, Series 65

Altoona, PA

Kooman & Associates

Amy Delauter is a financial advisor at Kooman & Associates with 26 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Raymond James Financial Services Advisors Inc. for ten years, overlapping with her tenure at Kooman & Associates since 1999. Kooman & Associates serves individuals, high-net-worth clients, trusts, estates, and employer-sponsored retirement plans, managing approximately $472 million across about 308 clients. The firm offers discretionary portfolio management, financial planning, and retirement plan consulting, implementing customized asset allocations that include equities, fixed income, mutual funds, ETFs, and independent managers.

Wealth management Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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