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Jonathan Armando Gonzalez

Advisor at Principal Advised Services — Chicago, IL

Updated today

Credentials

Series 66

Experience

1 year

Location

Chicago, IL

Principal Advised Services logo

Principal Advised Services

Multi-team

Total advisors

243

Across 114 offices

Clients per advisor

95 Very High

Avg AUM per client

$61,426 Very Low

HNW client ratio

0% Very Low

About

Jonathan Gonzalez is a financial advisor at Principal Advised Services with one year of industry experience. He holds a Series 66 designation and has worked at multiple Principal affiliates since 2025. Outside of his advisory role, he has experience in the restaurant industry, including managing operations at Sumo Sushi Bar & Grill. Principal Advised Services provides investment advice primarily to retirement plan participants and retail IRA clients, offering both nondiscretionary recommendations and a discretionary wrap-fee investment management program. The firm is part of the Principal Financial Group family, leveraging proprietary models and affiliated resources to deliver integrated financial services.

Client services

Based on Principal Advised Services

Financial planning Portfolio management

Expertise

Based on Principal Advised Services

General retirement planning Retirement income strategy Income planning Retirement withdrawal strategies Cash flow / budgeting

Occupation focus

Based on Principal Advised Services

Retired

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Fee options

Subscriptions

Financial planning services subscription fee of $385 annually or $35 monthly, with possible promotional pricing including free offers

Other

Account minimum: $5,000 minimum initial investment and $1,000 minimum balance per account for SimpleInvest

Location

See office

Chicago, IL

Chicago IL

Advisors at this office

1

Most active in

Illinois · Iowa

Work history

1 year of industry experience

Principal Life insurance Company

2025 - Present • 1 year

Des Moines, IA

Principal Advised Services

2025 - Present • 1 year

Des Moines, IA

Principal Financial Services

2025 - Present • 1 year

Des Moines, IA

Associate Staffing

2025 - 2025 • 1 year

Des Moines, IA

816 Olinda Ave. Des Moines, IA 50315

2025 - 2025 • 1 year

Des Moines, IA

GCA Production Services INC

2024 - 2024 • 1 year

Des Moines, IA

Macapa Logistics LLC

2023 - 2023 • 1 year

Grimes, IA

Sumo Sushi Bar & Grill

2022 - 2024 • 2 years

Iowa City, IA

All Pho You

2022 - 2022 • 1 year

Des Moines, IA

University of Iowa

2020 - 2024 • 4 years

Iowa City, IA

Paper Systems INC

2019 - 2021 • 2 years

Des Moines, IA

Electrical Power Products

2017 - 2018 • 1 year

Des Moines, IA

Dowling Catholic High School

2016 - 2020 • 4 years

West Des Moines, IA

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Rutvik J

Series 65

Chicago, IL

DIYFi Advisors LLC

Rutvik Joglekar is the founder of DIYFi Advisors LLC and holds a Series 65 credential. He has prior experience at Econ One, where he serves as a consultant providing economic analysis and litigation support, and has worked in various roles including at Capital One and Bates White Economic Consulting. Outside of his advisory work, he manages expert reports in healthcare-related litigation as part of his consulting practice. DIYFi Advisors LLC serves individual clients, particularly recent graduates and young professionals, by providing financial planning and portfolio transition guidance through fixed-fee and hourly engagements. The firm focuses on passive, low-cost, globally diversified investment strategies and delivers advice as point-in-time planning rather than ongoing portfolio management.

Passive / index investing Tax-loss harvesting Cash flow / budgeting General retirement planning Young Professionals

Vincent D

CFP®, Series 65

Chicago, IL

RISE Investment Management, LLC

Vincent DeCrow is a financial advisor at RISE Investment Management, LLC (dba RISE Investments) with 7 years of direct industry experience. He holds the Series 65 designation and has worked at RISE since 2019, following roles at Origin Investments and Duff & Phelps, LLC. RISE Investments provides discretionary investment management and financial planning services to individuals, high-net-worth clients, families, trusts, businesses, retirement plans, and non-profit organizations. The firm emphasizes long-term equity ownership, tax efficiency, and diversified portfolio construction, offering access to private placements and manager-of-managers solutions.

Private / alternative investments Real estate investing Tax-loss harvesting Retirement withdrawal strategies Cash flow / budgeting Founder/Business Owner Executive Retired Consultant Real Estate Professional Mid-Career Professionals HENRY (High Earners, Not Rich Yet) Retired Approaching retirement Established Professionals
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Brady L

Series 65

Chicago, IL

RCM Wealth Advisors

Brady Lawrence is a financial advisor at RCM Wealth Advisors with a Series 65 credential and four years of industry experience. He has worked at RCM Wealth Advisors since 2022 and is also involved with RCM Ag Services and Strategic Trading Advisors, where he specializes in commodities hedging and agricultural market research. Prior to his advisory roles, he attended the University of Mississippi. RCM Wealth Advisors is a multi-advisor SEC-registered firm managing approximately $324 million for around 530 clients, including individuals, pension plans, and corporate clients. The firm uses a combination of fundamental and cyclical analysis, supported by an internal Investment Policy Committee, and offers tailored portfolio management with both discretionary and non-discretionary account options.

Options & derivatives strategies General retirement planning Retirement income strategy Wealth management Retirement plans for business owners (SEP, solo 401k)

Jared G

Series 65, Series 66, Series 7, RICP®

Chicago, IL

Stirlingshire Investments

Jared Goldstine is a dedicated financial advisor at Stirlingshire Investments, bringing 8 years of hands-on industry experience to help clients achieve their financial goals with confidence and clarity. He holds the Series 7 license and is a Retirement Income Certified Professional (RICP). Jared has built his expertise at respected firms including Park Avenue Securities, Guardian Life Insurance Company and Northwestern Mutual. In addition to his professional work, Jared serves as Vice President of First Choice Networking Group, a professional networking organization, where he volunteers his time to connect business leaders and foster meaningful relationships in the community. Stirlingshire Investments is a forward-thinking wealth management firm on the leading edge of AI and technology in the financial services industry. We deliver discretionary portfolio management to individuals, trusts, families, and institutions — serving both non-high-net-worth and high-net-worth clients with sophisticated, personalized strategies. By combining deep human expertise with advanced AI-powered analytics, machine learning models, and cutting-edge technology platforms, Stirlingshire provides a significant edge in portfolio construction, risk management, and opportunity identification. Our team utilizes multiple analytical methods and offers a broad range of investment solutions, including mutual funds, ETFs, fixed income, REITs, private placements, and venture/alternative vehicles. At Stirlingshire, we believe the future of wealth management belongs to those who intelligently merge proven financial principles with the most advanced tools available. Jared Goldstine and the entire team are committed to delivering innovative, technology-enhanced investment solutions tailored to each client’s unique objectives, risk tolerance, and timeline.

Long-term care insurance Active portfolio management Wealth management Tax-loss harvesting General retirement planning Scientific Professional Retired Doctor or Medical Professional Executive Mid-Career Professionals Established Professionals Approaching retirement Retired

Duke L

Series 66, Series 7

Chicago, IL

CIBC Private Wealth Advisors, Inc.

Duke Lin is a Director of Private Funds and Vice President at CIBC Asset Management. Previously with Morgan Stanley's Consulting Group, he now leads alternative investment product management and capital formation across private equity, credit, hedge funds, and infrastructure for both institutional and private wealth clients across a 100B+ platform. He hold an economics degree from Northwestern University. CIBC Asset Management and CIBC Private Wealth Advisors provide investment advisory and wealth management services to individuals, families, trusts, employee benefit plans, corporations, and investment companies. The firm combines internal teams and committees to deliver customized portfolio management and offers access to specialized strategies, including options hedges and structured notes, with a notably high assets-under-management per advisor ratio.

Options & derivatives strategies Private / alternative investments Active portfolio management Wealth management Financial Professional
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Richard S

Series 63, Series 65

Chicago, IL

SRC Capital Management

Richard Smith is the founder, CEO, and Chief Investment Officer of SRC Capital Management, an independent investment advisory firm based in Chicago, IL. He holds Series 63 and Series 65 credentials and has over 20 years of industry experience. Alongside his advisory work, he has taught at multiple universities, including DeVry University, Southern New Hampshire University, Chicago Public School District 299, Argosy University, and University of Phoenix. SRC Capital Management provides discretionary investment management services to individuals, nonprofit and for-profit entities, endowments, pension plans, and government clients. The firm employs a fundamental, bottom-up value investing approach focused on under-owned and under-researched domestic equities, with an emphasis on stock selection and sector diversification to manage downside risk.

Active portfolio management Wealth management
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