Lia C Roby
Advisor at Morgan Stanley — Seattle, WA Union Street
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Credentials
Series 63, Series 65
Experience Industry experience
21 years
Location
Seattle, WA 98101
Morgan Stanley
Institution
Lia Roby is a financial advisor at Morgan Stanley with 20 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Morgan Stanley since 2022, following several years at E*Trade Securities and E*TRADE Capital Management. Morgan Stanley Wealth Management provides a broad range of advisory programs to individuals and institutions, offering tailored financial planning supported by structured discovery conversations and firm-approved planning tools. The firm manages approximately $2.74 trillion in client assets and delivers services both directly and through corporate agreements.
Based on Morgan Stanley
Minimum fee: Maximum fee generally $5,000, up to $20,000 for certain financial plans (effective Q1 2026); fees are negotiable and may be discounted up to 100% Fee-only: Financial planning services fees payable as a one-time lump sum fee upon delivery of the Financial Plan
Seattle, WA Union Street
601 Union Street, Suite 2900
Seattle WA 98101
Advisors at this office
162
Washington
21 years of industry experience
Morgan Stanley
2023 - Present • 3 years
Seattle, WA
Morgan Stanley
2022 - Present • 4 years
Seattle, WA
E*Trade Securities Llc
2021 - Present • 5 years
Seattle, WA
E*TRADE Capital Management LLC
2021 - Present • 5 years
Seattle, WA
E*Trade Securities Llc
2018 - 2021 • 3 years
Seattle, WA
E*TRADE Capital Management LLC
2018 - 2021 • 3 years
Seattle, WA
E*TRADE Capital Management LLC
2018 - 2018 • 1 year
Chicago, IL
E*Trade Securities Llc
2017 - 2018 • 1 year
Chicago, IL
Trade Monster
2015 - 2017 • 2 years
Chicago, IL
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Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
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