Lisa D New

Advisor at Merrill — Tyler, TX Old Jacksonville Hwy

Updated today

Credentials

Series 63, Series 65

Experience

13 years

Location

Tyler, TX 75703

Merrill logo

Merrill

Institution

Total advisors

25,562

Across 3,162 offices

Clients per advisor

70 Very Low

Avg AUM per client

$860,085 Very High

HNW client ratio

29% High

About

Lisa New is a Senior Financial Advisor at Merrill Lynch Wealth Management, based in Tyler, Texas. She joined the LMT Wealth Management Group in early 2013. Lisa holds the Chartered Retirement Planning Counselor (CRPC) designation awarded through the College for Financial Planning Institutes Corp.

Lisa specializes in serving high net worth individuals and multi-generational families with retirement, legacy wealth planning, and family wealth management strategies. Her approach begins with taking time to understand each client's financial situation and priorities, followed by providing customized Personal Wealth Analyses to help clients visualize and pursue their financial goals. She is part of a team recognized by Forbes as a "Best-in-State Wealth Management Team" from 2023 to 2026.

A lifelong East Texan, Lisa earned a Bachelor’s of Business Administration in Finance from The University of Texas at Tyler. She and her husband Patrick reside in Bullard with their daughters. Lisa is actively involved in her community and church, including memberships and leadership roles with organizations such as Flint Baptist Church, Beyond Business, Bullard Education Foundation, Tyler Executive Women's Network, and others. She has been recognized by the Bank of America Global Volunteer Honor Roll in 2021 and 2024 for her volunteer contributions.

Client services

Based on Merrill

Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops
Performance measurement reports, allocation modeling, ips, research reports and services, see schedule d

Expertise

Wealth management General retirement planning Retirement income strategy Charitable giving & philanthropy Tax-loss harvesting

Demographic focus

Established Professionals Women Professionals Women's Finance

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Fee options

Commissions

SEC-reported: Commissions on certain transactions, including foreign securities and fixed income; mark-ups, markdowns and dealer spreads may apply to some trades.

Location

See office

Tyler, TX Old Jacksonville Hwy

6751 Old Jacksonville Hwy

Tyler TX 75703

Advisors at this office

35

Most active in

Texas

Work history

13 years of industry experience

bank of America, N.A

2017 - Present • 9 years

Tyler, TX

Merrill

2013 - Present • 13 years

Tyler, TX

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Max S

Series 65, CRPC®

Tyler, TX

Simplicity wealth

Max Stewart is a Series 65-licensed advisor at Simplicity Wealth in Tyler, Texas, with one year of industry experience. Simplicity Wealth serves a broad range of clients including individual and high-net-worth investors, retirement plans, and institutional investors, offering advisory services and a TAMP platform with a fund-of-funds investment approach that incorporates ETFs, mutual funds, and individual securities.

Tax-loss harvesting ESG / Sustainable investing Passive / index investing Wealth management Retired Founder/Business Owner Values-based investing
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Micheal B

Series 63, Series 65

Flint, TX

BOYTER Financial Services

Micheal Boyter is the sole advisor at BOYTER Financial Services in Flint, Texas, holding Series 63 and Series 65 licenses with 10 years of industry experience. He has operated BOYTER Financial Services since 1995. He is also co-owner of an insurance agency and financial services company. BOYTER Financial Services provides investment advisory and financial planning services to individual investors, couples, custodians, IRA owners, trustees, and small business owners. The firm focuses on capital preservation through model portfolios and manager-driven pooled vehicles, using third-party research to guide asset allocation and portfolio supervision.

General retirement planning Wealth management Passive / index investing
user avatar

Michael E

CFP®

Tyler, TX

Legacy Group

Michael Evans is a CFP® professional with 13 years of industry experience, practicing at Legacy Group in Tyler, TX. He has been with Legacy Group since 1987. Evans is also a licensed insurance agent. Legacy Group is an independent firm that provides fee-based financial planning and investor coaching, primarily serving individual clients. The firm refers accounts to an unaffiliated registered investment adviser for portfolio management, using a non-discretionary approach and implementing portfolios through the Matson Fund Platform and Free Market Funds.

Passive / index investing

Allen G

CFP®, ChFC®, CRPC®

Tyler, TX

Gibson Wealth Advisors, LLC

Planning, not predictions, and products. We help our clients coordinate, simplify, and manage their investment, tax, insurance, healthcare/Medicare, Social Security, and estate planning needs under one roof. After 25 years at Ameriprise, I launched my own independent RIA to provide comprehensive financial planning and wealth management services focusing on advice, not sales or products. We help our clients coordinate, simplify, and manage their investment, tax, insurance, and estate planning needs under one roof. Our typical client is someone who believes that true wealth is having control over their time so they can spend it with the people and activities they love. They prefer to delegate most of their financial matters to a team of trusted professionals who will care for their loved ones after they are gone.

General estate planning guidance General retirement planning General tax planning Retired Gen X (Born 1965-1980)
user avatar

Victor W

Series 63, Series 65

Tyler, TX

Gibson Wealth Advisors, LLC

Victor Williams is a financial advisor at Gibson Wealth Advisors, LLC with 26 years of industry experience. He held positions at American Express Financial Advisors Inc. / Ameriprise Financial for 14 years before joining Gibson Wealth Advisors in 2016. He holds Series 63 and Series 65 licenses and is also an insurance agent in Tyler, TX. Gibson Wealth Advisors serves individual and high-net-worth clients, focusing on those at or nearing retirement. The firm offers comprehensive financial planning, discretionary investment management, and additional services such as Medicare consulting and coordinated tax-preparation assistance, with an investment approach based on Modern Portfolio Theory and evidence-based strategies.

General retirement planning Retirement income strategy Social Security optimization Medicare planning Retired Approaching retirement
user avatar

Hayden B

Series 66

Tyler, TX

Murray Securities, Inc.

Hayden Brown is a Series 66-licensed advisor at Murray Securities, Inc. with three years of industry experience. Prior to joining Murray Securities, he worked at Tyler Valet and East Texas Supply. Outside of his advisory role, he has experience balancing work with his time as a student over the past decade. Murray Securities, Inc. provides investment advisory and portfolio management services to individuals and high-net-worth clients, using a combination of fundamental, quantitative, and technical analysis. The firm offers both discretionary and non-discretionary management, along with broker-dealer services, and emphasizes documented investment policy statements and regular portfolio reviews.

Options & derivatives strategies Passive / index investing
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