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Robert C Herdina

Advisor at Fidelity — Dawsonville, GA

Updated today

Credentials

Series 63, Series 66

Experience

22 years

Location

Dawsonville, GA

Fidelity logo

Fidelity

Institution

Total advisors

17,089

Across 1,879 offices

Clients per advisor

140 Very High

Avg AUM per client

$234,793 Very Low

HNW client ratio

31% High

About

Robert Herdina is a financial advisor at Fidelity with 21 years of industry experience. He holds the Series 63 and Series 66 designations and has worked at Fidelity since 2022. His prior roles include positions at Entoro Investments, GS Mining Company, Park Avenue Securities, and Guardian Life Insurance. Fidelity’s affiliate, Strategic Advisers LLC, provides investment management and advisory services to retail and institutional clients, including Charitable Gift Funds and registered investment companies. The firm employs a combination of fundamental research, quantitative analysis, and algorithmic portfolio construction to deliver model portfolios across various investment vehicles.

Client services

Based on Fidelity

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops Provider of model portfolios

Expertise

Based on Fidelity

Charitable giving & philanthropy Active portfolio management

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Location

See office

Dawsonville, GA

Dawsonville GA

Advisors at this office

2

Most active in

Georgia · Texas

Work history

22 years of industry experience

Fidelity Investments

2025 - Present • 1 year

Boston, MA

fidelity Investments

2022 - Present • 4 years

Jacksonville, FL

Entoro Investments, LLC

2020 - 2022 • 2 years

Houston, TX

Entoro Securities, Llc

2020 - 2022 • 2 years

Houston, TX

Entoro Capital, Llc

2020 - 2022 • 2 years

Houston, TX

GS Mining Company, LLC

2018 - 2022 • 4 years

Beverly Hills, CA

Park Avenue Securities, Llc

2017 - 2018 • 1 year

New York, NY

GUARDIAN LIFE INSURANCE CO of AMERICA

2015 - 2022 • 7 years

New York, NY

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Robert M

CFP®, CFA®, Series 65

Big Canoe, GA

Compass Advisors LLC

Robert Moody is a CFP®, CFA®, and Series 65-credentialed financial advisor with 13 years of industry experience. He is the sole advisor at Compass Advisors LLC, an independent firm he has been with since 1998, and has also been associated with Financial Preparedness LLC since 2023. Compass Advisors LLC is a fee-only financial planning firm that serves individual clients with a focus on risk management, income tax planning, retirement, investments, and estate planning. The firm emphasizes managing investment portfolios using individual stocks and exchange-traded funds, tailoring advice to clients’ financial goals, risk tolerance, and tax considerations.

Income planning General retirement planning Wealth management Active portfolio management General tax planning
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Deborah M

Series 66

Dawsonville, GA

Design Life's Journey, LLC

Deborah Matz is a financial advisor at Design Life's Journey, LLC with 16 years of industry experience. She holds a Series 66 designation and has previously worked at firms including Focused Tax Solutions and Securities Service Network. She is also involved in tax preparation and planning through her role as founder of DLJ Tax Services and manages an office building through Franklin Properties LLC. Design Life’s Journey serves individuals, high-net-worth clients, and small business owners by providing portfolio management, customized financial planning, tax preparation, and business advisory services. The firm builds portfolios tailored to client goals and risk tolerance, using a combination of fundamental, quantitative, and technical analysis with regular reviews and discretionary trading options.

Retirement income strategy Tax strategies for small businesses Options & derivatives strategies Cash flow / budgeting Founder/Business Owner
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Tracey G

CFP®, Series 63, Series 65

Gainesville, GA

Blossom Balance LLC

Tracey Gordineer is a CFP® with six years of industry experience, currently serving as the principal of Blossom Balance LLC in Gainesville, GA. She has worked at Paramount Investment Advisors and North Georgia Accounting, among other firms. Gordineer is also CEO of Blossom Balance Tax LLC and COO of CASCFO Advisory, where she manages tax preparation services and provides business development for tax and accounting staffing firms. Blossom Balance LLC offers investment advisory and financial planning services to individual and high-net-worth clients, using strategies such as strategic asset allocation and dollar-cost averaging. The firm integrates tax and accounting services through an affiliated company, providing clients with flexible options tailored to their financial goals.

Annuities General estate planning guidance
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Patrick P

Series 63, Series 65

Cumming, GA

Trufp

Patrick Paxton is a financial advisor at TruFP with Series 63 and Series 65 licenses and 41 years of industry experience. His prior roles include positions at Investment Planning Advisors, Cambridge Investment Research Advisors, Money Concepts Capital Corp, and Equity Services, Inc. Paxton also serves as treasurer for the Forsyth County Republican Party, where he manages bookkeeping and fundraising activities. TruFP provides investment advisory and financial planning services to individuals, high-net-worth clients, and employer plan sponsors, using tailored strategies that include asset allocation and technical analysis. The firm maintains a high client-to-advisor ratio and participates in the Ramsey Solutions SmartVestor program.

Annuities
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Andrew C

Series 66

Cumming, GA

Trufp

Andrew Castleberry is a financial advisor with TruFP, holding a Series 66 designation and nine years of industry experience. His work history includes roles at Investment Planning Advisors, Cambridge Investment Research Advisors, E*Trade Securities, and Edward Jones. TruFP provides investment advisory and financial planning services to individuals, high-net-worth clients, and employer plan sponsors, offering tailored advice through various portfolio management and financial planning strategies. The firm manages a large client base with a four-advisor team and participates in third-party marketing programs such as Ramsey Solutions SmartVestor.

Annuities
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Kenneth B

Series 66

Cumming, GA

Trufp

Kenneth Bellavance is a financial advisor at TruFP with 12 years of industry experience. He holds the Series 66 designation and has worked at Investment Planning Advisors and Cambridge Investment Research, Inc. He is based in Cumming, GA. TruFP provides investment advisory and financial planning services to individuals, high-net-worth clients, and employer plan sponsors. The firm uses tailored investment strategies with regular account reviews and emphasizes both discretionary and non-discretionary portfolio management.

Annuities
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