Robert Cruz
Advisor at Fidelity
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Fidelity
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
Plano, TX 75024-4118
Credentials
CFP®, Series 63, Series 65
Industry experience
30 years
Robert Cruz is currently the Vice President and Financial Consultant at Fidelity Investments, a position he has held since 2021. He has over three decades of experience in the financial industry, with a career spanning roles such as Workplace Planning Consultant at Fidelity Investments, Executive Vice President and Managing Director at Financial Fitness for Life, Director and Retirement Consultant at Allianz Global Investors, and Vice President and Defined Contribution Consultant at BlackRock. His professional history also includes positions at AllianceBernstein, John Hancock Investments, Invesco, and USAA.
Throughout his career, Robert has developed expertise in retirement planning, workplace planning, and defined contribution consulting. He holds an Arkansas Insurance License, which supports his work in financial and retirement consulting.
Beyond his professional roles, Robert has shared that his approach is influenced by his background as a collegiate wrestler and his experiences as a father and husband, emphasizing the importance of people, purpose, and perseverance in his work.
Based on Fidelity
5905 Legacy Dr, Suite A100
Plano, TX 75024-4118
Texas
Fidelity
2026 - Present (1 year)
FIdelity Brokerage Services LLC
2026 - Present (1 year)
Fidelity Investments
2025 - Present (1 year)
FIDELITY INVESTMENTs
2020 - 2025 (5 years)
UnEMPLOYED
2020 - 2020 (1 year)
Fiduciary Investment Trusts, LLC
2018 - 2020 (2 years)
Financial Fitness for Life
2018 - 2020 (2 years)
Allianz Global Investors Distributors LLC
2014 - 2018 (4 years)
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
Not sure where to start?
We'll help you think it through — whether you ultimately need an advisor or not.
Warmer helps you compare advisors clearly — so you can choose with confidence.
Warmer provides personalized recommendations and introductions to independent fiduciary advisors. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.
Each advisor listed on our site is an independent fiduciary responsible for their own advice. Warmer may receive fees from advisors for participation or referrals; these fees are paid by advisors and do not affect the fees clients pay for advisory services.
For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Please review an advisor's Form ADV and do your own diligence before entering into an advisory relationship.
By using our service, you agree to Warmer's Terms of Service and Advisory Agreement and Privacy Policy. Logos provided by Logo.dev
© 2026 Warmer Holdings Inc. ("Warmer")