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Roger D Sims

Advisor at Eagle Strategies (NY Life) — High Point, NC

Updated today

Credentials

Series 63, Series 65

Experience

25 years

Location

High Point, NC

Eagle Strategies (NY Life) logo

Eagle Strategies (NY Life)

Enterprise

Total advisors

2,484

Across 960 offices

Clients per advisor

53 Typical

Avg AUM per client

$235,446 Low

HNW client ratio

20% Typical

About

Roger Sims is a financial advisor with Eagle Strategies (NY Life) in High Point, NC, holding Series 63 and Series 65 licenses and having 25 years of industry experience. He previously worked with Pinnacle Wealth Strategies, LLC, and has been affiliated with New York Life Insurance Company and NYLIFE Securities, LLC throughout his career. Sims serves as a state board member of the National Association of Insurance and Financial Advisors (NAIFA-NC) and is a national Membership Committee Co-Chair for NAIFA. He also coordinates staffing for the World Ninja League Championships. Eagle Strategies serves a broad range of individual and institutional clients by providing financial planning, investment management, and retirement-plan advisory services. The firm offers multiple program types, including fee-based advice and co-advisory relationships, emphasizing tailored recommendations and maintains a predominantly non-discretionary asset base within an integrated New York Life affiliate structure.

Client services

Based on Eagle Strategies (NY Life)

Financial planning Portfolio management Pension consulting Selection of other advisers Newsletters or periodicals Educational seminars or workshops

Expertise

Based on Eagle Strategies (NY Life)

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy General retirement planning Retirement income strategy

Occupation focus

Based on Eagle Strategies (NY Life)

Founder/Business Owner Executive

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Fee options

Fixed

One-time seminar fees generally range from $35 to $200 per attendee

Percentage

$0+: 0% to 1.25% (for Co-Advisory Program, fees to Eagle are negotiable and range from 0% to 1.25%) 0+: Up to 0.80% of plan assets or up to $100,000 flat amount (for Eagle Retirement Plan Consulting Program; fees are negotiable and may be tiered) 0+: 0.05% to 0.80% of plan assets or up to $100,000 flat amount (for ERISA Investment Manager Program; fees are negotiable and may be tiered) $0+: 0% to 1% of Accumulation Value (for New York Life Premier Advisory Variable Annuity; advisory fee payable to Eagle)

Project-based

Fee-based hourly advice ranges from $100 to $400 per hour

Subscriptions

Ongoing Subscription Agreement for financial plans with fees agreed for five years, payable annually, monthly or quarterly

Other

Account minimum: $25,000 (for New York Life Premier Advisory Variable Annuity) with no minimums clearly stated for other programs; some third-party managers and co-advisers may have minimums, which can be waived or charged additional fees if below minimums Minimum fee: Financial planning fees generally range from $500 to $45,000 per plan Fee-only: Financial planning fees ranging from $500 to $45,000 and fee-based hourly advice generally $100 to $400 per hour

Location

See office

High Point, NC

High Point NC

Advisors at this office

1

Most active in

North Carolina

Work history

25 years of industry experience

Eagle Strategies (NY Life)

2024 - Present • 2 years

High Point, NC

Pinnacle Wealth Strategies, LLC

2015 - 2019 • 4 years

Clemmons, NC

NYLIFE Securities, LLC

2001 - Present • 25 years

High Point, NC

New York Life Insurance Company

2001 - Present • 25 years

Greensboro, NC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Stephen L

CFP®, Series 66

Greensboro, NC

Ridgestone Wealth

Stephen Lafrance is a CFP® professional based in Greensboro, NC, with 19 years of industry experience. He has worked at Commonwealth Financial Network for 17 years and currently serves at LMS Management LLC. Lafrance is also a facilitator for Dave Ramsey’s Financial Peace University. Ridgestone Wealth (LMS Management LLC d/b/a Ridgestone Wealth) is a state-registered advisory firm offering asset management and financial planning services to individuals, small businesses, trusts, estates, high-net-worth clients, and charities. The firm uses a client-driven investment process and provides portfolio management alongside standalone financial planning and consulting.

General retirement planning Retirement income strategy Social Security optimization College savings (529s, UTMA, etc.) Charitable giving & philanthropy

Will A

Series 66

High Point, NC

Independent Advisor Alliance, LLC

Will Armfield is a financial advisor with Independent Advisor Alliance, LLC, holding a Series 66 designation and 18 years of industry experience. Prior to joining Independent Advisor Alliance in 2020, he worked at Edward Jones from 2008 to 2014 and at Commonwealth Financial Network from 2014 to 2020. He serves on the boards of two nonprofit organizations in High Point, NC: Family Service of High Point Foundation and High Point ABC Board. Independent Advisor Alliance is an SEC-registered enterprise RIA serving individuals, small businesses, retirement plans, pooled vehicles, charities, and estates. The firm provides a range of services including asset management, financial planning, wealth coaching, and retirement plan consulting, utilizing model portfolios, sub-advisors, and technology platforms through a network of 219 advisory representatives.

General estate planning guidance Roth conversion strategy General tax planning Wealth management Multi-generational wealth transfer Founder/Business Owner Retired
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Charles K

Series 63, Series 65

Greensboro, NC

Pilot Investment Services, LLC

Charles Kern III is the sole advisor at Pilot Investment Services, LLC in Greensboro, NC, holding Series 63 and Series 65 credentials with 32 years of industry experience. Since 2015, he has operated his independent advisory firm and also works as an auditor for the Department of the Treasury in Charlotte. Pilot Investment Services, LLC provides discretionary portfolio management and limited financial planning primarily to individual and high-net-worth clients, as well as trusts and estates. The firm manages approximately $1.5 million on a discretionary basis and employs a blend of fundamental, technical, and cyclical analysis to construct portfolios using ETFs, individual equities, bonds, and selective options and margin.

Options & derivatives strategies Cash flow / budgeting
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Matt J

CFP®

Greensboro, NC

Defining Legacy Advisors

We’re built for families! We focus on bridging generations to connect families and their finances. As Baby Boomers, you created more wealth than any generation before you. Now in your retirement years, the economic expansion that aided your careers doesn’t feel as robust. You worry about your savings lasting a lengthy life expectancy. You also worry that your children and grandchildren will be the first generation to not have it better than the generation before them. Our goal is to solve both problems. Our structure allows us to provide the same great advice whether you have a lifetime of savings or you are just starting out. That means we can work with multiple generations, and where appropriate, find opportunities to coordinate across generations while maintaining privacy and independence. I am a millennial myself with over a decade of experience helping retirees with personal finances. That combination of youth and experience gives me an advantage over many of the advisors out there. My youth, to retirees, means I am likely to be around for the entirety of your retirement. All those plans you made with your advisor, will be executed by the advisor that helped you plan them. If that includes an inheritance, good news because I want to work with your heirs too! To a younger generation, you get an advisor you can relate to who doesn’t treat your problems as less significant because you don’t have the same level of assets. Just because I’m young, doesn’t mean I’m green! I was previously the Practicing Partner of a wealth management firm focused solely on retirees. As the lead portfolio manager, I oversaw almost $500 million in client portfolios. That experience means I’ve guided and advised clients through every stage of a successful retirement. It also means I know what a successful retirement looks like. As I’ve always said, best laid plans begin with the end in mind, so my experience serves just as well early in your journey to financial independence. I started my own firm because I saw an increasing need to reconnect families and their finances. Grandparents are providing child care, children are providing elderly care, and everyone is chipping in to pay for education. As much as ever families need each other, and our program is specifically designed to be prepared when they do.

General retirement planning Founder/Business Owner Retired Young Professionals

Mike D

CFP®

Greensboro, NC

Legs Financial

Mike took a different path, and every stop along the way shaped how Legs Financial works today. Mike started as a high school physics teacher, where he learned to take genuinely complex ideas and make them clear and actionable for people who had never encountered them before. That skill never left. Years at Vanguard grounded his investment philosophy in evidence, low cost, and long-term discipline. Working with advisors across a multi-state territory at LPL gave him a front-row view of the wide range of practices and offerings in the industry, what worked, what didn’t, and what was missing. Time at a tech startup sharpened his eye for the tools that actually help clients. And a stint at a trust company gave him firsthand experience in trust administration, the kind of operational depth that most advisors simply don’t have. The pattern across all of it: every role added a layer. And when it came time to build his own firm, he couldn’t reconcile the standard model. Charging someone twice as much simply because their portfolio had grown, even when the work hadn’t changed, felt fundamentally misaligned. So he changed the model. Legs Financial operates on a transparent flat fee, quoted upfront based on the complexity of your situation, not the size of your portfolio. Mike earned his ChSNC® (Chartered Special Needs Consultant) designation specifically to offer deeper expertise and better support to families navigating Special Needs Trusts, Achieving a Better Life Experience (ABLE) accounts, and the long-term coordination required to plan for two lifetimes. For him, it isn’t just a credential, it’s a commitment to carrying the heavy pack for families protecting a loved one’s quality of life. Mike and his family moved to North Carolina in 2003, settling in the Lake Norman area before relocating to Greensboro in December 2021. Outside the office, he volunteers as lead for Abilities Tennis in Greensboro, serves on the board of the Guilford Regional Tennis Association (GRETA), leads new Blind and Low-Vision tennis clinics, sits on the Mayor’s Committee for Persons with Disabilities, serves as Operations Lead for the Winston-Salem Open professional tennis tournament, and offers educational seminars to organizations across the area.

Planning for children with special needs Family Business General tax planning Retired Founder/Business Owner Gen X (Born 1965-1980)
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Michael B

Series 66

Greensboro, NC

Olde Towne Financial Management Co.

Michael Brown is a financial advisor at Olde Towne Financial Management Co. in Greensboro, NC, with 28 years of industry experience. He holds a Series 66 designation and has worked at Olde Towne Financial since 2017, following eight years at Invest Financial Corp. Olde Towne Financial Management Co. offers investment management and financial planning services primarily to individual clients, focusing on tailored portfolios and ongoing advisory contact. The firm manages discretionary accounts guided by client objectives and delivers written financial plans that address clients’ overall financial situations.

Business ownership considerations Business exit / sale strategy Cash flow / budgeting College savings (529s, UTMA, etc.) General estate planning guidance
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