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Russell D Rhodes

Advisor at Mass Mutual Investors Services — Greenville, SC S. Main Street

Updated today

Credentials

Series 63, Series 66

Experience

14 years

Location

Greenville, SC 29601

Mass Mutual Investors Services logo

Mass Mutual Investors Services

Institution

Total advisors

5,108

Across 1,230 offices

Clients per advisor

88 Typical

Avg AUM per client

$249,379 Low

HNW client ratio

0% Very Low

About

Russell Rhodes is a financial advisor with Mass Mutual Investors Services in Greenville, SC, holding Series 63 and Series 66 licenses and 14 years of industry experience. His career includes roles at Penn Mutual Life Insurance Company, Hornor, Townsend, & Kent LLC, and Edward Jones. Rhodes is also active in insurance brokerage through his role as an agent with Strategic Planning Group. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser providing financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm emphasizes collaborative annual planning relationships using advanced analytical tools and offers specialized services such as divorce planning and estate-settlement programs.

Client services

Based on Mass Mutual Investors Services

Financial planning Portfolio management Pension consulting Selection of other advisers Educational seminars or workshops Asset allocation programs

Expertise

Based on Mass Mutual Investors Services

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting

Occupation focus

Based on Mass Mutual Investors Services

Founder/Business Owner Attorney Executive

Demographic focus

Based on Mass Mutual Investors Services

Married/Couples/Partners Divorced

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Fee options

Commissions

Commissions on securities and insurance products sold; commissions vary by product

Other

Minimum fee: Minimum annual fee of $500 for Financial Planning Services Fee-only: Annual financial planning fees range from $500 up to over $35,000, negotiable and possibly waived

Location

See office

Greenville, SC S. Main Street

135 S. Main Street, Suite 800

Greenville SC 29601

Advisors at this office

4

Most active in

South Carolina

Work history

14 years of industry experience

MassMutual Life Insurance Company

2026 - Present • 1 year

Greenville, SC

MML Investors Services, LLC

2026 - Present • 1 year

Greenville, SC

Hornor, Townsend, & Kent LLC

2024 - 2026 • 2 years

Horsham, PA

Hornor, Townsend, & Kent LLC

2023 - 2024 • 1 year

Horsham, PA

Rhodes Insurance Services LLC

2022 - 2024 • 2 years

Anderson, SC

W&S Brokerage Services

2022 - 2022 • 1 year

Cincinnati, OH

Western & Southern Life

2022 - 2022 • 1 year

Greenville, SC

Rhodes Insurance Services

2021 - 2022 • 1 year

Anderson, SC

Mass Mutual Investors Services

2020 - 2021 • 1 year

Greenville, SC

Mass Mutual LIfe Insurance Company

2020 - 2021 • 1 year

Greenville, SC

Penn Mutual Life Insurance COmpany

2019 - 2026 • 7 years

Horsham, PA

Client One Securities LLC

2018 - 2019 • 1 year

Anderson, SC

Edward Jones

2016 - 2018 • 2 years

Anderson, SC

Rhodes Insurance Group

2013 - 2020 • 7 years

Anderson, SC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

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Jordan R

Series 66

Simpsonville, SC

Clocktower Private Wealth

Jordan Roberts is a financial advisor with Clocktower Private Wealth, holding a Series 66 designation and seven years of industry experience. His prior roles include positions at The Fiduciary Alliance, UBS Financial Services, and Black Cypress Capital Management. In addition to his advisory work, Roberts is an attorney who drafts simple wills and assists small non-profits with business formation, and he advises young dentists on starting and improving their practices. Clocktower Private Wealth provides investment management and financial planning services to individuals, families, trusts, charities, businesses, and retirement plans. The firm employs a goal-based planning process and emphasizes a long-term individual-stock strategy combined with ETFs, tax-sensitive management, and regular portfolio reviews.

Concentrated stock management Options & derivatives strategies Tax-loss harvesting Business ownership considerations Business succession planning Founder/Business Owner
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Ramon F

CFP®, Series 65

Greenville, SC

Capital Focus, Inc.

Ramon Franklin is the president of Capital Focus, Inc., an independent advisory firm. He holds the CFP® designation and the Series 65 license, and has 16 years of industry experience. In addition to his advisory work, he is a licensed real estate broker in South Carolina and Georgia and serves as a part-time adjunct faculty member at Clemson University, where he teaches undergraduate courses in real estate, corporate and personal finance, and investment. He is also the operating member of Cole Capital Management, LLC, which manages residential and commercial real estate. Capital Focus, Inc. provides fee-only investment counsel and financial planning to individuals, trusts, estates, and business entities. The firm emphasizes asset allocation, diversification, and value-oriented stock selection within a primarily non-discretionary model, and is notable for its involvement in direct real estate investment and affiliated real estate management and development activities.

Income planning College savings (529s, UTMA, etc.) Real estate investing Active portfolio management
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Peter G

CFA®, Series 63

Greenville, SC

Olympia Advisors LLC

Peter Gulli is a CFA® charterholder and Series 63 licensee with 14 years of industry experience. He currently serves as the sole advisor at Olympia Advisors LLC and has previously worked at Citigroup and Dalton, Greiner, Hartman, Maher & Co., LLC. Olympia Advisors LLC provides discretionary asset management to individuals and high-net-worth clients, focusing on ETF and mutual fund portfolios with ongoing oversight and rebalancing. The firm emphasizes customized portfolio management based on client goals and risk tolerance, employing both fundamental and technical analysis.

Tax-loss harvesting
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Natalie C

Series 65

Greenville, SC

Matty AI Inc.

Natalie Cooper is a financial advisor at Matty AI Inc. with nine years of industry experience. She holds a Series 65 credential and has previously worked at Sentry Wealth, Inc. and Cooper Law Firm, P.C. In addition to her advisory role, she owns Balanced Bookmasters, a bookkeeping services business. Matty AI provides discretionary portfolio management primarily through a proprietary mobile app, serving individual clients who are not high-net-worth. The firm’s investment approach focuses on equity securities and ETFs, utilizing automated methods including technical and fundamental analysis.

ESG / Sustainable investing Active portfolio management

Brittany W

CFP®, AAMS®

Greenville, SC

Wolff Financial

Financial planning should help you feel confident, not overwhelmed. Early in my career, I noticed that many women were making important financial decisions without a trusted partner to guide them. While the industry often focused heavily on investments and retirement in isolation, I saw a need for more holistic support—helping women navigate everything from day-to-day cash flow and debt decisions to long-term goals like building wealth, planning for retirement, and creating financial security.  That realization led me to found Wolff Financial. I work with women who are ready to take control of their financial lives no matter where they are on their financial journey. My role is to bring clarity to the decisions in front of you and build a financial plan that gives you the tools you need to live the life you imagine. As a CERTIFIED FINANCIAL PLANNER™ professional and fee-only fiduciary, I believe financial planning should be practical, personalized, and easy to understand. As a business owner myself, I understand how easily life’s demands can pull your attention in every direction, which is why I’m passionate about helping women take ownership of their financial future with confidence. This work is about more than just planning—it’s about empowerment. I help clients build strong financial habits, make informed decisions, and move forward with a plan to help them live the life they want to live. I live in Greenville, South Carolina, where I enjoy cooking and baking sourdough, gardening, reading, staying active, and spending time with my dogs.

Cash flow / budgeting College savings (529s, UTMA, etc.) Women Professionals Married/Couples/Partners Dual Income Family Gen Y/Millennials (Born 1980-1995)
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Richard D

Series 65

Simpsonville, SC

The Rich Group, LLC

Richard Didonato is the sole advisor at The Rich Group, LLC in Simpsonville, SC, holding a Series 65 designation with 15 years of industry experience. Outside of financial advising, he manages day-to-day manufacturing operations as the Manufacturing Manager at AFL Telecommunications, LLC, a fiber optic communications equipment and services company where he has worked since 2009. The Rich Group is a fee-only registered investment adviser providing comprehensive financial planning and portfolio management to individuals, families, and small businesses. The firm emphasizes a planning-first approach, utilizing a strategic asset allocation philosophy based on Modern Portfolio Theory and focuses on non-discretionary management with regular portfolio reviews.

Passive / index investing
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