Sara Elizabeth Frazier

Advisor at Arrowroot Family Office, LLC — Rochester Hills, MI

Updated today

Credentials

CFP®, Series 65

Experience

< 1 year

Location

Rochester Hills, MI 48307

Arrowroot Family Office, LLC logo

Arrowroot Family Office, LLC

Team

Total advisors

14

Across 10 offices

Clients per advisor

101 Very High

Avg AUM per client

$334,988 Very Low

HNW client ratio

43% High

Why did you become a financial advisor?

I want to empower people, especially those who have traditionally been left out and dismissed, to take control of their finances. I’m a Certified Financial Planner® who builds financial plans that are grounded in clear goals and creative problem-solving. Whether you’re navigating a big life transition or just trying to get ahead, I translate the complicated into the actionable. My approach: listen first, plan second, and always keep the end goal in sight. I offer fiduciary, fee-only advice that benefits my clients; no product sales, just support and guidance.

About

Sara Frazier is a CFP® and holds a Series 65 license, currently serving as an advisor at Arrowroot Family Office, LLC. She has six years of prior experience at another financial services firm.

Arrowroot Family Office provides investment advisory and financial planning services to a diverse range of clients, including individuals, families, trusts, charitable organizations, and corporations. The firm emphasizes customized asset allocation using advanced analytics and offers both discretionary and non-discretionary asset management, incorporating ETFs, mutual funds, and individual securities as directed by clients.

Client services

Based on Arrowroot Family Office, LLC

Financial planning Portfolio management Selection of other advisers Newsletters or periodicals Educational seminars or workshops

Expertise

General retirement planning Retirement plans for business owners (SEP, solo 401k) General estate planning guidance General tax planning Wealth management

Occupation focus

Military & Veterans

Demographic focus

Minorities LGBTQIA Values-based investing Women's Finance Behavioral coaching / decision support

Want to compare before booking?

Answer a few questions to see advisors matched to you.

Fee options

Fixed

Comprehensive financial planning flat fee: $3,500 initial setup plus ongoing quarterly fees of $500.

Percentage

$0 - $10,000,000: 1.00% $10,000,001 - $30,000,000: 0.90% $30,000,000+: 0.75%

Project-based

Financial planning hourly fee of $300 per hour, negotiable.

Performance-based

Performance fees for Funds generally range between 10% to 20% of investment proceeds on distributions (carried interest). Management fees for Funds range between 0.75% and 1% per annum on invested and committed capital.

Subscriptions

Comprehensive financial planning ongoing quarterly fee of $500 (totaling $2,000 annually after the first year).

Other

Account minimum: $25,000 Fee-only: Comprehensive financial planning: $3,500 initial setup fee plus $500 per quarter (annual total for first year $5,500, ongoing $2,000 annually); Financial planning hourly fee of $300 per hour; Personal tax return preparation fees vary by complexity and are negotiated.

Location

See office

Rochester Hills, MI

705 Barclay Circle, Suite 125

Rochester Hills MI 48307

Advisors at this office

4

Most active in

Michigan · Texas

Work history

< 1 year of industry experience

Arrowroot Family Office, LLC

2026 - Present • 1 year

Rochester Hills, MI

Planning Alternatives

2020 - 2026 • 6 years

Birmingham, MI

Mod in the Mitten

2013 - 2019 • 6 years

Bloomfield Hills, MI

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Kimberly H

CFP®, CRPC®

Troy, MI

Innermost Wealth Management, LLC

I founded Innermost™ Wealth Management to create a more personal, thoughtful approach to financial planning and wealth management. My background in both finance and psychology shaped my belief that money is not just about numbers. It is deeply personal and connected to your values, goals, and life experiences. I work with professionals who want to grow and simplify their wealth, with a special focus on women navigating career growth, equity compensation, and major life transitions such as divorce. Many of my clients are balancing busy lives and complex financial decisions, and they value having a long-term financial partner who truly understands their needs. My firm is centered on ongoing wealth management through investment advisory relationships. Clients work with me for comprehensive financial planning and investment management that evolves with them over time. As a CERTIFIED FINANCIAL PLANNER® Professional, Chartered Retirement Planning Counselor℠, and Certified Divorce Financial Analyst® Candidate, I provide technical expertise and strategic guidance, while also recognizing the emotional side of financial decisions. My approach is compassionate, judgment-free, and designed to reduce stress while helping you feel more confident in your choices. I operate a fully virtual firm, working with clients across the country who appreciate flexibility and convenience. My goal is to simplify your financial life, provide clear advice, and help you align your wealth with what matters most to you. Outside of work, I enjoy traveling, photography, cooking, and spending quality time with my Beagle, Gracie.

General retirement planning General tax planning Wealth management Startup equity planning Divorce financial planning Women Professionals Life coaching / goal alignment Established Professionals Approaching retirement Dual Income Family
user avatar

Blake K

Series 66, Series 7

Birmingham, MI

Oppenheimer

I work with individuals, families, and small business owners who want clarity and confidence around their financial decisions, not just investment performance. I focus on understanding what matters most to each client and building practical strategies around investing, planning, and risk management that adapts as life changes, supported by a team at Oppenheimer with expertise across financial planning, investment strategy, and ongoing guidance. I believe that achieving financial goals is built through organization, clear communication, and long-term relationships grounded in trust. My goal is to be a reliable resource clients can count on, backed by the depth of capabilities of Oppenheimer. Oppenheimer serves a diverse client base including individuals, corporations, pension and profit-sharing plans, and charitable organizations. The firm provides a range of advisory and brokerage services, utilizing strategic and tactical asset allocation along with multiple investment strategies tailored to client objectives.

General retirement planning Wealth management Active portfolio management Retired Self-Employed Young Professionals Established Professionals Mid-Career Professionals Career Changers HENRY (High Earners, Not Rich Yet)
user avatar

Louis B

Series 63

Farmington, MI

J.P. Morgan Securities

Louis Bader is a CFP®-credentialed financial advisor with 18 years of industry experience, currently serving at J.P. Morgan Securities. He has worked at J.P. Morgan Securities since 2013. J.P. Morgan Securities LLC provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through a select group of Wealth Advisors.

Wealth management Executive Founder/Business Owner
user avatar

Amanda N

Series 63, Series 65

Sterling Heights, MI

LPL Financial

Amanda Nowinski is a financial advisor with LPL Financial, holding Series 63 and Series 65 credentials and 12 years of industry experience. She has held roles at Christian Financial Credit Union and CUSO Financial Services, LP over the past decade. Outside of her advisory work, she serves as a notary and performs financial institution duties at Christian Financial Credit Union. LPL Financial provides advisory and brokerage services to a diverse client base including individual investors, retirement plan sponsors, banks, charities, and high-net-worth households. The firm offers a variety of investment delivery options supported by an in-house research team and a large network of investment adviser representatives.

Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Retired
user avatar

Eldin F

Series 63, Series 65

Southfield, MI

Sterling Advisory Group LLC

Eldin Foco is a financial advisor at Sterling Advisory Group LLC with 18 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at several firms including CIG Capital Advisors and Cco Investment Services Corp. since 2012. Sterling Advisory Group provides portfolio management, financial planning, and retirement-plan consulting to individuals, families, trusts, foundations, businesses, and employer-sponsored plans. The firm manages client accounts on a tailored basis and also serves institutional clients, offering a range of strategic investment models that emphasize asset allocation, diversification, and Shariah-compliant selection.

ESG / Sustainable investing Private / alternative investments Equity compensation tax strategy Business succession planning Retirement income strategy Founder/Business Owner Executive Values-based investing
user avatar

Daniel S

Series 63, Series 65

Bingham Farms, MI

Octo Capital, LLC

Daniel Shub is a financial advisor at Octo Capital, LLC with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has been managing Octo Capital since 2015. In addition to his advisory role, he is the managing member of Shub & Company LLC, a life and health insurance agency, and Gold Star Insurance Group LLC, a property and casualty insurance agency. Octo Capital provides investment advisory, portfolio management, financial planning, and consulting services to individuals, families, retirement plans, trusts, foundations, and charitable organizations. The firm’s investment approach is long-term and based on Modern Portfolio Theory, utilizing diversified allocations primarily through mutual funds and ETFs, with discretionary portfolio management and regular monitoring.

Tax-loss harvesting Retirement income strategy Income planning Equity compensation tax strategy Charitable giving & philanthropy Executive
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor’s Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and introductions are provided by FinanceHQ LLC (“FHQ”), a wholly-owned subsidiary of Warmer and an SEC-registered investment advisor. We receive compensation from certain participating advisors for introductions or referrals. This creates a conflict of interest because we have an incentive to recommend advisors who compensate us, including those who pay us more. You pay no fee to use our matching service, and advisor fees are not increased because of a referral or introduction. We do not review the ongoing performance of advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to our Terms of Service and Advisory Agreement, and acknowledge our Privacy Policy. Please review FHQ’s ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. (“Warmer”)