Shifang Li
Advisor at Fidelity — Palo Alto, CA University Avenue
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Credentials
Series 66
Experience Industry experience
4 years
Location
Palo Alto, CA 94301-1714
Fidelity
Institution
Helen Li is a Financial Consultant at Fidelity Investments, where she assists individuals and families with wealth planning to achieve their financial objectives. She has been in this role since 2026. Prior to this, Helen worked as a Financial Advisor at Merrill Lynch, Pierce, Fenner & Smith Inc. from 2023 to 2026, and began her tenure there as a Client Associate from 2022 to 2023. Before joining Merrill Lynch, she served as a Financial Advisor at Edward Jones from 2021 to 2022 and at MassMutual from 2019 to 2021.
Helen holds a California Insurance License, enabling her to provide insurance services as part of her financial advisory role. Outside of her professional work, she spends her time visiting museums, reading, and practicing yoga.
Based on Fidelity
Palo Alto, CA University Avenue
251 University Avenue
Palo Alto CA 94301-1714
Advisors at this office
54
California · Texas
4 years of industry experience
FIdelity Investments
2026 - Present • 1 year
Palo Alto, CA
Merrill Lynch, a Bank of America Company
2023 - 2026 • 3 years
Palo Alto, CA
Merrill Lynch, A Bank of America Company
2022 - 2023 • 1 year
San Mateo, CA
UC Berkeley
2021 - 2023 • 2 years
Berkeley, CA
Edward Jones
2021 - 2022 • 1 year
San Francisco, CA
MASSMUTUAL
2019 - 2021 • 2 years
San Francisco, CA
UnEMPLOYED
2019 - 2019 • 1 year
San Francisco, CA
Goga Restaurants Inc.
2016 - 2019 • 3 years
Shanghai
Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.
Is active or affiliated with:
Insurance agent
They sell insurance products and may earn commissions on those sales.
Broker-dealer / trader
They provide brokerage services and may earn transaction-based compensation in addition to advisory fees.
Bank
They're affiliated with a bank that may offer its own financial products and services.
Trust company
They provide trust and estate administration services, typically for separate fees.
Fund sponsor
They manage or sponsor investment funds and may earn management or performance-based fees if clients invest in them.
Other specialized services
They may provide services such as pension consulting or municipal advisory work, typically for separate fees.
Is not active or affiliated with:
Accountant / CPA / tax prep
They offer tax and accounting services, typically for separate fees.
Lawyer
They provide legal services, typically billed separately.
Real estate agent
They facilitate real estate transactions and may earn commissions.
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