Sierra R Marty

Advisor at Fidelity — Salt Lake City, UT North 400 West

Updated today

Credentials

Series 66, Series 63

Experience

3 years

Location

Salt Lake City, UT 84101-1368

Fidelity logo

Fidelity

Institution

Total advisors

17,021

Across 1,875 offices

Clients per advisor

140 Very High

Avg AUM per client

$234,793 Very Low

HNW client ratio

31% High

About

Sierra Marty is a Planning Consultant at Fidelity Investments, a role she has held since 2026. Prior to this, she served in various capacities at Fidelity including Life Events Consultant III from 2025 to 2026, Life Events Consultant II from 2023 to 2025, Life Events Consultant from 2022 to 2023, and Customer Relationship Advocate in 2022.

In her current role, Sierra takes a thoughtful, human approach to supporting clients through important financial transitions. She focuses on understanding each client's unique situation to prepare them for the planning process and guide them toward steps that align with their goals. Sierra utilizes Fidelity's resources to make each step clear, manageable, and tailored to each client's path forward.

Outside of her professional work, Sierra has personal interests that include comedy, fitness, hiking, movies, reading, and traveling.

Client services

Based on Fidelity

Financial planning Portfolio management Selection of other advisers Educational seminars or workshops Provider of model portfolios

Expertise

General retirement planning Income planning Social Security optimization

Not sure if this advisor is right for you?

Answer a few questions to see advisors matched to you.

Location

See office

Salt Lake City, UT North 400 West

49 North 400 West

Salt Lake City UT 84101-1368

Advisors at this office

1,006

Most active in

Texas · Utah

Work history

3 years of industry experience

FIDELITY INVESTMENTs

2022 - Present • 4 years

Jacksonville, FL

Salt Lake County District Attorney's Office

2021 - 2022 • 1 year

West Jordan, UT

Skoubye Nielson & Johansen, LLC

2021 - 2021 • 1 year

Holladay, UT

university of Utah

2017 - 2021 • 4 years

Salt Lake City, UT

In-N-Out BUrger

2017 - 2021 • 4 years

Midvale, UT

Kumon Tutoring

2017 - 2017 • 1 year

West Jordan, UT

Taco Time

2017 - 2017 • 1 year

West Jordan, UT

Sizzler

2016 - 2016 • 1 year

West Jordan, UT

West Jordan High School

2015 - 2017 • 2 years

West Jordan, UT

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

user avatar

Alan F

CFP®, CRPC®, Series 7, Series 66

Midvale, UT

Everspire

Alan Faerber is a CFP® professional with 17 years of experience in the financial services industry. He currently serves as a Senior Financial Planner at TomiPlan and previously worked at Charles Schwab, TD Ameritrade Investment Management, and Scottrade. TomiPlan is a financial planning firm that guides consumers through the planning process without offering securities or financial products.

General retirement planning Retirement income strategy Income planning Social Security optimization Medicare planning

Roy J

CFP®, Series 63, Series 66

Midvale, UT

Everspire

Roy Jones is a CFP® professional and MBA with a Graduate Certificate in Financial Planning. With 26 years of financial services experience, he serves as CEO of Everspire and its affiliated firms, MHL Investments, E6 Portfolios, and TomiPlan. Everspire is an SEC-registered investment adviser with more than $289 million in discretionary assets under management. The firm serves individuals, families, businesses, charitable organizations, and retirement plans through a dedicated-advisor model centered on goals- and cash-flow-based financial planning. Everspire’s investment philosophy integrates low-cost, globally diversified core portfolios, daily tax-loss harvesting capabilities, and tax-aware alternative strategies designed to support each client’s broader financial plan.

Private / alternative investments Wealth management Tax-loss harvesting Factor investing / smart beta Concentrated stock management Self-Employed Founder/Business Owner Engineering Professional Scientific Professional Educators, Teachers, and Academics Established Professionals Approaching retirement Retired Baby Boomers (Born 1946-1964) Gen X (Born 1965-1980)
user avatar

Branden V

Series 63, Series 65

Salt Lake City, UT

Steward Financial Services, LLC

Branden Vernon is a financial advisor at Steward Financial Services, LLC in Salt Lake City, UT, with 18 years of industry experience. He holds Series 63 and Series 65 designations and has been with Steward Financial Services since 2010. In addition to his advisory role, Vernon is a licensed insurance agent involved in insurance product sales. Steward Financial Services serves individuals, trusts, charities, business entities, and pension plans with fee-based portfolio management, financial planning, and pension consulting. The firm employs a mix of tactical allocation and passive strategies across a broad range of instruments and offers an active pension consulting practice that includes benchmarking, monitoring third-party providers, and participant education under the Pension Protection Act.

Retirement income strategy Income planning Active portfolio management Founder/Business Owner Retired
user avatar

Jaron P

CFP®, Series 63, Series 65

Salt Lake City, UT

JHP Planning, LLC

Jaron Poulson is a CFP® professional with 25 years of industry experience. He is the principal advisor at JHP Planning, LLC, an independent firm based in Salt Lake City, UT, and has prior experience at Commonwealth Financial Network. Outside of advisory services, he conducts fixed insurance sales as an agent under the name JHP Planning, LLC. JHP Planning, LLC serves individuals, high-net-worth clients, and pension/profit-sharing plans, managing approximately $86.6 million across about 145 client relationships. The firm provides portfolio management, financial planning, and pension consulting, implementing portfolios primarily through the AssetMark platform using a mix of fundamental, quantitative, and technical analysis.

Annuities
user avatar

Jessica L

CFP®

Cottonwood Heights, UT

Lanning Financial Inc.

Jessica Lanning is a CFP® professional with 16 years of industry experience, serving as the principal and sole advisor at Lanning Financial Inc. since 2006. In addition to her advisory role, she is president of a mortgage brokerage business and holds a life insurance license, through which she brokers life insurance and annuities when appropriate for clients. Lanning Financial Inc. primarily serves individual and high-net-worth clients, focusing on comprehensive financial planning and advisory services rather than direct portfolio management. The firm selects and monitors third-party money managers, emphasizing client education and recorded meeting content, and uses flat fees for financial planning engagements.

Income planning General retirement planning Business succession planning Real estate investing Long-term care insurance Founder/Business Owner
user avatar

Michael M

Series 66

Bountiful, UT

Safe Bay Retirement Advisors

Michael Mysker is the sole advisor at Safe Bay Retirement Advisors and holds a Series 66 designation with 23 years of industry experience. He has led Safe Bay Retirement Advisors since 2011. Outside of his advisory role, he is involved in insurance sales. Safe Bay Retirement Advisors serves individual and high-net-worth clients, as well as some corporations and business entities, providing discretionary portfolio management and financial planning covering retirement, tax, college, estate, and business-continuity topics. The firm manages approximately $12 million in assets and employs a combination of fundamental, technical, charting, and cyclical analysis, including active short-term trading and options strategies.

Options & derivatives strategies College savings (529s, UTMA, etc.) Business ownership considerations Business succession planning General retirement planning Founder/Business Owner
Warmer team member

Not sure where to start?

We'll help you think it through—whether you ultimately need an advisor or not. Warmer helps you compare advisors clearly, so you can choose with confidence.

Find your advisor

For advisor listings, we rely on sources including public filings and data provided by advisors, and we cannot guarantee that all information is current or accurate. Advisors are independent and may not have reviewed or updated this information. Please review an advisor's Form ADV and do your own diligence before deciding whether to work with them.

Advisor matching and referrals are provided by FinanceHQ LLC ("FHQ"), a wholly-owned subsidiary of Warmer and an SEC-registered investment adviser. We may be compensated by participating advisors. You pay no fee to use our matching service, and advisor fees are not increased because of a referral. We do not supervise advisors, manage or hold assets, guarantee performance, or provide advice about specific investments.

By using our service, you agree to the Warmer Terms of Service and FHQ Advisory Agreement, and acknowledge Warmer's Privacy Policy. Please review FHQ's ADV Part 2A and Form CRS. Logos provided by Logo.dev

© 2026 Warmer Holdings Inc. ("Warmer")