Steven Cross
Advisor at Merrill
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Advisor at Merrill
Data sourced from SEC public records (and other sources when available). Some details may be added by the advisor after claiming their profile. Refreshed daily • Updated today.
Location
East Lansing, MI 48823
Credentials
Series 63, Series 66
Industry experience
38 years
Steven Cross is a Senior Financial Advisor at Merrill Lynch Wealth Management. He leads a team that combines extensive industry knowledge with access to global banking and investment resources to provide comprehensive wealth management services, particularly focused on retirement planning and corporate benefit programs. Steven and his team emphasize a holistic, goals-based approach to financial strategies, assisting clients with integrating corporate benefits within long-term plans involving risk management.
With three decades of experience in the financial services industry, Steven joined Merrill Lynch in 2013 after transitioning from Morgan Stanley. His expertise encompasses education planning, family wealth management, defined contribution plan consulting, philanthropic planning, tax minimization, retirement income, and investment strategy for individuals and corporations. Steven holds several professional designations including CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Chartered Retirement Planning Counselor (CRPC), Personal Investment Advisor (PIA), and Retirement Benefits Consultant (RBC). He earned a Bachelor's Degree from Central Michigan University.
Steven resides in Haslett, Michigan with his wife Cindy and is actively involved in his community, including participation with The Greater Lansing Food Bank. Outside of work, he enjoys outdoor and adventure sports such as skiing, snowmobiling, golfing, boating, fishing, scuba diving, and traveling. Family is important to him, and he spends time with his sons, daughter-in-law, and grandsons.
Based on Merrill
$0 - $2,000,000: 1.10% (for Managed Strategy with MFSA under $2 million) $2,000,000+: 1.00% (for Managed Strategy with MFSA at and above $2 million)
Account minimum: $2,000,000 minimum to qualify for Premium Access Strategy per SEC data and Merrill brochure context; no other firm-wide minimum clearly stated
2501 Coolidge Rd
East Lansing, MI 48823
Michigan · Texas
Bank Of America, N.a.
2013 - Present (13 years)
Merrill
2013 - Present (13 years)
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