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William Durant Howard

Advisor at Durant Wealth Mgmt Advisory Services — Mooresville, NC

Updated today

Credentials

CFP®, ChFC®, Series 63

Experience

22 years

Location

Mooresville, NC

Durant Wealth Mgmt Advisory Services logo

Durant Wealth Mgmt Advisory Services

Independent

Total advisors

1

Clients per advisor

16 Typical

Avg AUM per client

$188,125 Low

HNW client ratio

0% Low

About

William Howard is a CFP® and ChFC® with 22 years of experience in financial advising. He has led Durant Wealth Management Advisory Services since 2014 and also operates Howard Financial Tax Service, which prepares tax returns for 50 to 70 clients. In addition to his financial advisory work, he is involved in a construction business specializing in custom decks and small projects. Durant Wealth Management Advisory Services provides portfolio management and financial planning to individual and high-net-worth clients, primarily using ETFs and mutual funds supplemented by fixed income, real estate funds, annuities, and limited non-U.S. securities. The firm employs a long-term investment approach combining fundamental analysis and modern portfolio theory, offering both discretionary and non-discretionary management with regular client reporting.

Client services

Based on Durant Wealth Mgmt Advisory Services

Financial planning Portfolio management

Expertise

Based on Durant Wealth Mgmt Advisory Services

Annuities

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Fee options

Percentage

$10,000 - $100,000: 1.25% $100,000 - $200,000: 1.00% $200,000 - $400,000: 0.80% $400,000 - $600,000: 0.75% $600,000 - $1,000,000: 0.70% $1,000,000+: 0.60%

Project-based

$150 per hour for financial planning services

Other

Account minimum: $10,000

Location

Mooresville, NC

Mooresville NC

Advisors at this office

1

Most active in

North Carolina

Work history

22 years of industry experience

Durant Wealth Management Advisory Services, LLC

2014 - Present • 12 years

Mooresville, NC

Howard Financial Tax Service

1980 - Present • 46 years

Mooresville, NC

Disclosures

Exclamation point means they have disclosures of this type. Check mark means no disclosures of this type were found.

Business activities & affiliations

Sean W

CFP®, RICP®

Concord, NC

Cadence Wealth Partners, LLC

Sean Williams is a CFP® with 11 years of industry experience, currently serving as an advisor at Cadence Wealth Partners, LLC since 2023. His prior experience includes roles at Instrumental Wealth, LLC and Northwestern Mutual. Outside of his financial advisory work, he is a father first. He enjoys woodworking and playing the banjo. He also loves Gator sports, even when the teams are terrible. Cadence Wealth Partners is a fee-only, fiduciary financial planning firm in Concord, NC specializing in helping business owners and pre-retirees (55+) reduce taxes, plan retirement income, and prepare for business exits and major life transitions. Our team includes CFP®, CEPA, and RICP credentialed advisors who take a whole-picture approach — investments, tax planning, estate planning, and risk management working together. We work with clients locally and virtually across the U.S. Named a 2025 & 2026 Wealthtender Voice of the Client Highly Rated Advisor.

Tax strategies for small businesses Retirement income strategy Business exit / sale strategy General tax planning Founder/Business Owner Approaching retirement
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David W

CFP®, ChFC®, Series 63

Mooresville, NC

Rooted Planning LLC

David Whitaker is a CFP® and ChFC® affiliated with Rooted Planning LLC in Mooresville, NC, with nine years of industry experience. He has worked at several firms, including Northwestern Mutual Investment Services, and currently operates Rooted Finances LLC, providing tax preparation and consulting services. Whitaker also holds a life insurance license and is active in insurance sales. Rooted Planning LLC is an independent, state-registered investment adviser serving individual and high-net-worth clients, as well as charitable organizations, corporations, trusts, and estates. The firm provides discretionary portfolio management and fee-based financial planning, focusing on customized, primarily long-term portfolios using low-cost mutual funds and ETFs, supplemented by individual securities when appropriate.

Active portfolio management Tax-loss harvesting
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Leonard M

CFP®, Series 63

Huntersville, NC

Abundant Advisors, LLC

Leonard Marte is a CFP® with eight years of industry experience, currently serving as the sole advisor at Abundant Advisors, LLC. He previously worked at The Vanguard Group, Inc. for 11 years and at SmartPath, Inc. for two years. Abundant Advisors serves mass-affluent, high-net-worth, and ultra-high-net-worth individuals and families, offering discretionary investment management and comprehensive financial planning. The firm employs investment strategies based on fundamental analysis and Modern Portfolio Theory, combining passive ETFs and active funds with attention to tax efficiency and regular portfolio reviews.

General retirement planning Cash flow / budgeting College savings (529s, UTMA, etc.)
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Phillip G

Series 63, Series 65

Huntersville, NC

Bulldog Asset Management, Inc.

Phillip Gussman is the sole advisor at Bulldog Asset Management, Inc., an independent firm based in Huntersville, NC. He holds Series 63 and Series 65 designations and has 16 years of industry experience. Since 2006, Mr. Gussman has been self-employed and also spends the majority of his time working with non-profits through Gussman Consulting, assisting with fundraising, messaging, and web development. Bulldog Asset Management provides investment supervisory and portfolio management services to individuals, including high-net-worth clients, corporate pension and profit-sharing plans, and trusts. The firm manages approximately $61 million across 45 client accounts, focusing on diversified asset allocation tailored to each client’s financial situation, objectives, and risk tolerance, with ongoing discretionary management and regular portfolio reviews.

Wealth management
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Patrick R

Series 63, Series 65

Concord, NC

Optimal Planning LLC

Patrick Riley is a financial advisor at Optimal Planning LLC in Concord, NC, with 24 years of industry experience. He holds Series 63 and Series 65 licenses and has led Optimal Planning LLC since 2016. Outside of advising, Riley is also an insurance agent with Wealth Management of the Carolinas. Optimal Planning LLC provides investment management, financial planning, and educational seminars to individuals, high-net-worth clients, and businesses. The firm primarily employs a passive investment approach using index mutual funds and ETFs, incorporating fundamental and cyclical analysis to guide allocation decisions.

Cash flow / budgeting College savings (529s, UTMA, etc.) General estate planning guidance
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Alexandra R

Series 65

Concord, NC

Rickard Investment Consulting, LLC

Alexandra Rickard is the principal of Rickard Investment Consulting, LLC in Concord, NC, holding a Series 65 designation with one year of industry experience. Prior to founding her independent advisory firm in 2026, she worked at Novant Health and Bonded Logistics, among other roles. Rickard Investment Consulting, LLC provides investment advisory services primarily to individual and high-net-worth clients, offering portfolio analysis, ongoing monitoring, and optional financial planning and consulting. The firm uses fundamental and technical analysis to tailor portfolios across cash, equity, and fixed-income allocations and includes options strategy analysis as part of its service offering.

Options & derivatives strategies
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