Jeffrey Brayton is a financial advisor at Lakeshore Financial Planning Inc. with 32 years of industry experience. He holds Series 63 and Series 65 licenses and has previously worked at Raymond James Financial Services, Inc. and Brayton Asset Management. Outside of his advisory role, he is also licensed as a life insurance agent. Lakeshore Financial Planning provides discretionary portfolio management and financial planning services to individuals, charitable organizations, and an investment club. The firm uses diversified model portfolios with mutual funds, ETFs, and other securities, employing both fundamental and technical analysis and offering clients discretionary trading authority.

Darren Brennan is a CFP® with 13 years of industry experience, currently serving as an advisor at Lakeshore Financial Planning Inc. He previously worked at Kaydan Wealth Management, Inc. for nine years and has experience with Raymond James Financial Services, Mercer Global Advisors, and Equitable Advisors. Outside of his advisory role, he is a licensed insurance agent. Lakeshore Financial Planning Inc. manages discretionary portfolios and provides financial planning to individuals, charitable organizations, and investment clubs. The firm uses diversified, client-specific model portfolios and employs both fundamental and technical analysis to guide investment strategies.

Mark Romin is a CFP® professional at Lakeshore Financial Planning Inc. in Saint Clair Shores, MI, with 18 years of industry experience. He has previously worked at Brayton Asset Management and Raymond James Financial Services Advisors Inc. Romin contributes to social media input for a non-investment-related support company affiliated with his firm. Lakeshore Financial Planning Inc. manages discretionary portfolios and provides incidental financial planning to individuals, charitable organizations, and investment clubs. The firm employs client-specific strategies using proprietary model portfolios diversified across asset classes, primarily via mutual funds and ETFs, and manages approximately $469 million in discretionary assets.

Richard Davenport is a financial advisor at Lakeshore Financial Planning Inc. in Saint Clair Shores, MI, with 27 years of industry experience. He holds Series 63 and Series 65 designations and previously worked at Raymond James Financial Services, Inc. and Raymond James Financial Advisors, Inc. for a combined 19 years before joining Lakeshore Financial Planning in 2018. Lakeshore Financial Planning provides discretionary portfolio management and financial planning services to individuals, charitable organizations, and an investment club. The firm uses diversified model portfolios primarily composed of mutual funds and ETFs, employing both fundamental and technical analysis, and offers tailored advisory relationships with discretionary trading authority.