Michael Riley is a CFP®, ChFC®, and Series 66-registered financial advisor with 33 years of industry experience. He is currently with Simplicity Wealth and also maintains roles at The Leaders Group Inc and Estate & Retirement Resources, where he has provided estate and financial planning services since 1998. Riley serves on the boards of the Salvation Army in Ocala and the Academy at the Lakes, a non-profit secondary education institution. Simplicity Wealth serves a diverse client base including individuals, high-net-worth investors, retirement plans, and financial firms. The firm offers advisory services ranging from financial planning to discretionary portfolio management, typically implementing fund-of-funds strategies with ETFs, mutual funds, and select individual securities, alongside technology and operational solutions for other advisers.

Brian Wakefield is a financial advisor with Simplicity Wealth based in Ocala, FL, holding a Series 66 credential and seven years of industry experience. His prior roles include positions at Edward Jones and multiple investment-related firms, and he is also involved with Estate & Retirement Resources, where he offers estate and financial planning alongside fixed insurance products. Simplicity Wealth serves a diverse client base including individual investors and institutional clients, offering services ranging from financial planning to retirement plan management. The firm utilizes a fund-of-funds approach with ETFs, mutual funds, and model portfolios, combining advisory services with technology solutions designed for other advisers.

Armen Riley is a financial advisor at Simplicity Wealth with one year of industry experience. He holds the Series 65 and Series 66 designations and previously worked at Estate and Retirement Resources, Inc. from 2022 to 2025. Riley is also a registered insurance agent providing tailored insurance solutions to clients and estates. Simplicity Wealth serves a diverse client base including individual and high-net-worth investors, retirement plans, corporations, and financial firms. The firm utilizes a fund-of-funds investment approach with ETFs, mutual funds, and individual securities, offering model portfolios with ongoing monitoring and rebalancing, alongside an asset management platform for advisers.