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Kelsey K

Series 63, Series 66

Rockford, IL

Wells Fargo Clearing

Kelsey Knudson is a financial advisor at Wells Fargo Clearing with 11 years of industry experience. She holds Series 63 and Series 66 licenses and has worked at Wells Fargo Clearing since 2023. Prior to that, she spent seven years at JP Morgan Securities and five years at JP Morgan Chase Bank. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and incorporates modern portfolio theory, with a broad range of investment options including insurance-related vehicles and bank deposit sweep programs.

Retired Founder/Business Owner
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Andrew L

Series 66

Rockford, IL

Ameriprise

Andrew Latino is a financial advisor with Ameriprise in Rockford, IL, holding a Series 66 designation and one year of industry experience. His prior experience includes roles at 5/3 Bank and Midwest Financial Associates. Ameriprise offers a retirement-income planning service targeting individuals with significant investable assets, combining research, modeling, and tax-efficiency analysis to provide tailored recommendation reports in partnership with advisors.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Grant H

Series 66

Rockford, IL

Robert Baird & Co.

Grant Heinberg is a financial advisor with Robert W. Baird & Co. He holds a Series 66 designation and has less than one year of industry experience. His prior work includes roles at Festival Bakery, American Community Wealth Management, and American Community Bank & Trust, as well as teaching positions at the University of Wisconsin Whitewater and local schools. The DDK Group, part of Baird’s Private Wealth Management department, serves high net worth individuals, corporate and business clients, pensions, profit-sharing plans, and charitable organizations. The firm offers a range of financial planning and portfolio management services, utilizing both manager-traded and model-traded strategies supported by internal research and technology.

Wealth management Tax-loss harvesting Retired Founder/Business Owner
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Steven S

Series 66

Rockford, IL

Thrivent Investment Management

Steven Steiner is a financial advisor with Thrivent Investment Management in Rockford, Illinois, holding a Series 66 designation and nine years of industry experience. His career includes roles at Thrivent Financial and a period of self-employment before joining Thrivent. Outside of his advisory work, he owns and manages a portfolio of rental properties in Beloit, Wisconsin. Thrivent Investment Management offers Dedicated Planning Services to individuals, families, businesses, and nonprofit clients, providing goal-based financial planning without discretionary portfolio management. The firm emphasizes holistic analyses and periodic plan reviews delivered through a large network of financial advisors.

Business ownership considerations
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Jeffrey M

Series 66

Rockford, IL

Morgan Stanley

Jeffrey Marrs is a financial advisor with Morgan Stanley in Rockford, Illinois, holding a Series 66 designation and three years of industry experience. His prior work includes roles at Morgan Stanley Private Bank and Morgan Stanley Smith Barney, as well as experience at Boylan Central Catholic High School and Machinery Source LLC. Outside of finance, he is involved in agricultural work with Marrs Farms. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker‑dealer serving both individual and institutional clients. The firm offers advisory programs focused on tailored financial planning supported by firm-approved tools and a broad range of investment and planning services.

General estate planning guidance
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Jeffrey L

Series 66

Rockford, IL

STIFEL

Jeffrey Luedke is a financial advisor at Stifel with seven years of industry experience. He holds a Series 66 designation and has been with Stifel Nicolaus & Company Inc. since 2018. Prior to his advisory role, he worked at Trader Joe’s, UNA Purchasing Solutions, and CarMax. Stifel serves a diverse client base including individuals, institutional clients, and charitable organizations, offering brokerage and investment advisory services. The firm’s investment approach is based on proprietary analysis and probabilistic modeling developed by its Investment Strategy Group.

General retirement planning Income planning
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Christopher M

Series 63, Series 65

Loves Park, IL

Raymond James & Associates

Christopher Mueller is a financial advisor with Raymond James & Associates, holding Series 63 and Series 65 licenses and bringing 27 years of industry experience. Prior to joining Raymond James in 2022, he worked at Country Trust Bank, Country Capital Management Company, and Country Companies Insurance for over two decades. He also serves on the board of directors for The Harvard State Bank, participating in oversight of the institution’s management. Raymond James & Associates is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves individuals, institutions, and municipal entities, offering financial planning and non-discretionary investment consulting supported by a broad range of portfolio management strategies and affiliated research.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Amy H

Series 66

Rockford, IL

Ameriprise

Amy Harris is a financial advisor with Ameriprise in Rockton, IL, holding a Series 66 designation and 12 years of industry experience. She has been with Ameriprise and its related entities since 2013. Outside of her advisory role, she is employed by Engen Legacy LLC, where she provides client advice and services. Ameriprise offers a retirement-income planning service targeted at individuals nearing or in retirement with significant investable assets. The firm combines research, modeling, and tax-efficiency analysis to deliver tailored, written recommendation reports through a centralized consulting team, emphasizing assets managed within Ameriprise accounts.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Caleb H

Series 66

Rockford, IL

Ameriprise

Caleb Hartmann is a financial advisor with Ameriprise in Rockford, IL, holding a Series 66 designation and six years of industry experience. His prior roles include positions at Service Master, Edward Jones, Umpqua Bank, and Raymond James. Ameriprise offers a retirement-income planning service focused on individuals approaching or in retirement with substantial investable assets. The firm combines research, modeling, and tax-efficiency analysis to deliver non-discretionary, written recommendation reports that integrate assets held both inside and outside Ameriprise accounts.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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James E

CFP®, Series 63, Series 65

Rockford, IL

OSAIC

James Easton is a CFP® certificant with 40 years of experience in financial advisory. He has worked at Osaic since 2023 and has been with SagePoint Financial since 2014. Easton also operates a sole proprietorship advising and selling fixed life and annuity products. Osaic Wealth, Inc. serves a diverse client base including individual and high-net-worth investors, pension and profit-sharing plans, corporations, and charitable organizations. The firm offers integrated brokerage and advisory services through multiple platforms and uses a range of portfolio construction tools including asset-allocation models and automated rebalancing.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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Scott S

CFP®, Series 63, Series 65

Loves Park, IL

Raymond James & Associates

Scott Stauffer is a CFP®-certified financial advisor with Raymond James & Associates, bringing 36 years of industry experience. He has been with Raymond James since 2010 and also serves as a part-time arbitrator for FINRA. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser that serves individuals, institutions, and municipal entities with a range of financial planning and consulting services. The firm offers tailored, non-discretionary investment advice supported by extensive research and a variety of portfolio management strategies.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Alexandra B

CFP®, Series 66

Loves Park, IL

Raymond James & Associates

Alexandra Branca is a CFP® professional with 13 years of experience at Raymond James & Associates. She serves as President of the Northern Illinois Hospice Foundation, where she oversees board operations and financial reviews. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser that manages approximately $501 billion in assets. The firm serves individuals, institutions, and charitable organizations with financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Alisa L

Series 63

Rockford, IL

Wells Fargo Clearing

Alisa Lee is a financial advisor at Wells Fargo Clearing with 26 years of industry experience. She has been with Wells Fargo since 2009, initially at Wells Fargo Advisors LLC before moving to Wells Fargo Clearing in 2016. Lee holds a Series 63 designation. Outside of her advisory role, she has partial ownership in a rental property. Wells Fargo Clearing provides retirement plan consulting services to qualified ERISA plans and non-qualified deferred compensation plans, offering both discretionary and non-discretionary investment advisory options. The firm’s process is IPS-driven and incorporates a broad range of financial products, including insurance-related vehicles and bank deposit sweep options.

Retired Founder/Business Owner
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Kenneth M

Series 66

Rockford, IL

Thrivent Investment Management

Kenneth Mathiesen is a financial advisor at Thrivent Investment Management with 10 years of industry experience. He holds a Series 66 designation and has been with Thrivent since 2015. Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients through a network of financial advisors. The firm offers holistic, goal-based analyses covering various planning topics, with options to combine planning and managed-account services under its WealthPlan program.

Business ownership considerations
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Joey L

Series 63, Series 66

Rockford, IL

LPL Financial

Joey Lovgren is a financial advisor with LPL Financial, holding Series 63 and Series 66 designations and 24 years of industry experience. His prior roles include positions at SPC, Sigma Financial Corporation, Ameriprise Financial Services, Inc., and Edward Jones. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, and institutions with a range of advisory and brokerage services. The firm offers financial planning, model portfolios, third-party asset management, and institutional platforms, leveraging technology tools to support a large network of investment adviser representatives.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Alexander T

Series 63, Series 66

Rockford, IL

LPL Financial

Alexander Tabb is a financial advisor with LPL Financial, holding Series 63 and Series 66 credentials and 17 years of industry experience. Prior to joining LPL Financial in 2025, he worked at JP Morgan Securities LLC and JPMorgan Chase Bank, N.A. from 2015 to 2025, and at PNC Wealth Management from 2013 to 2015. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a broad range of advisory and brokerage services, including financial planning, model portfolio programs, third-party asset management, participant-level retirement advice, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Karre C

ChFC®, Series 66

Rockford, IL

Edward Jones

Karre Cromwell is a financial advisor at Edward Jones in Rockford, IL, holding the ChFC® designation and Series 66 license with seven years of industry experience. Prior to joining Edward Jones, he worked at Bealls Outlet and operates a consulting business, HomeTeam Sports Advisors, which assists student athletes in creating introductory packages for college coaches. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a range of advisory services, including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds, supported by a nationwide network of over 23,700 financial advisors.

Retirement income strategy Retirement withdrawal strategies Business succession planning Equity Recipients (RS/RSU, SOP, ESPP) General estate planning guidance Executive Technology Professional
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Sean C

Series 66

Byron, IL

LPL Financial

Sean Considine is a financial advisor with LPL Financial in Byron, Illinois, holding a Series 66 designation and seven years of industry experience. His prior work includes roles at Byron Bank, Lawson Products, and Headon and Considine's Market. Outside of his advisory work, he is involved with a farm operation through a crop share arrangement. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm provides a range of advisory and brokerage services, including financial planning, model portfolio programs, third-party asset management, and institutional platforms, with a focus on combining scale and diverse financial offerings alongside its advisory services.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Justin J

Series 66

Rockford, IL

Ameriprise

Justin Jones is a financial advisor with Ameriprise in Byron, IL, holding a Series 66 designation and seven years of industry experience. His prior roles include positions at LPL Financial, Edward Jones, and First Residential Services Inc. Outside of advising, he is involved in real estate ownership focused on multi-family properties. Ameriprise offers retirement-income planning services primarily for clients with significant investable assets, combining research, modeling, and tax-efficiency analysis to provide tailored, written recommendations through a centralized consulting team.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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David B

Series 63, Series 65

Rockford, IL

Ameriprise

David Boccignone is a financial advisor with Ameriprise in Rockford, IL, holding Series 63 and Series 65 credentials and bringing 37 years of industry experience. He has been with Ameriprise and its affiliated entities since 2005. Outside of his advisory role, he serves on the Board of Directors for the Rockford Art Museum and pursues painting, with plans to sell his artwork. Ameriprise offers a retirement-income planning service tailored to individuals approaching or in retirement with significant investable assets, providing written recommendation reports that address income sources, Social Security, and tax-smart withdrawal strategies. The firm combines research, modeling, and tax-efficiency analysis with algorithmic automation to support its advisory services.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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