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Holly H

CFP®, Series 65

Clearwater, FL

Provise Management Group, LLC

Holly Harman is a CFP® and holds a Series 65 license with five years of industry experience. She is affiliated with Provise Management Group, LLC and has been associated with Kestra Investment Services, LLC since 2003. Provise Management Group serves individuals, including high-net-worth clients, retirement plans, trusts, estates, and charitable organizations. The firm offers discretionary and non-discretionary portfolio management, financial planning, and retirement plan consulting, utilizing a range of investment vehicles such as mutual funds, ETFs, individual equities, and fixed income.

Retirement plans for business owners (SEP, solo 401k) Equity compensation tax strategy Income planning Active portfolio management Founder/Business Owner Retired Executive Approaching retirement Mid-Career Professionals
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Michael H

CFP®, Series 66

St. Petersburg, FL

ARS Wealth Advisors

Michael Hinson is a CFP® professional at ARS Wealth Advisors with 11 years of industry experience. His prior roles include positions at Splunk, Sequoia Financial Group, and Mercer Global Advisors. He holds the Series 66 license and is based in St. Petersburg, FL. ARS Wealth Advisors Group provides discretionary portfolio management, financial planning, estate-planning education, and tax preparation services primarily to individual and high-net-worth clients. The firm manages approximately $1.64 billion in discretionary assets and offers integrated services tailored to client objectives with a focus on diversified allocations and a long-term investment horizon.

General retirement planning Tax-loss harvesting Equity compensation tax strategy Retirement withdrawal strategies Debt management
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Molly A

CFP®, Series 65

Indian Rocks Beach, FL

TLW Wealth Management, LLC

Molly Arnall is a Certified Financial Planner® with six years of industry experience, currently serving as an advisor at TLW Wealth Management, LLC since 2019. She previously held roles at Berkshire Hathaway and has experience in life coaching as an executive and personal development coach. TLW Wealth Management is a five-advisor firm managing approximately $175 million for individuals, high-net-worth clients, companies, trusts, and estates. The firm employs a value-oriented, long-term investment approach focused on individual equities and exchange-traded funds, typically buying on weakness and managing portfolios with ongoing suitability reviews.

Active portfolio management Concentrated stock management
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Fallon F

Series 66

Clearwater, FL

Flaharty Asset Management, LLC

Fallon Flaharty is a financial advisor at Flaharty Asset Management, LLC with one year of industry experience. She holds a Series 66 designation and has worked previously at LPL Financial, Modern Wealth Management, and Mutual Securities. Outside of her advisory role, she owns and operates Lyra Fine Jewelry LLC, a retail jewelry design and e-commerce business. Flaharty Asset Management serves individual investors, high net worth clients, retirement plans, and institutions through a 10-advisor team managing approximately $901.6 million. The firm employs a top-down, strategic asset-allocation approach across broad asset classes and offers discretionary portfolio management, financial planning, and retirement plan consulting.

Private / alternative investments Real estate investing Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Retired
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Caroline H

CFP®, Series 63, Series 65, Series 66

St. Petersburg, FL

ARS Wealth Advisors

Caroline Holloway is a CFP® professional with 22 years of experience in financial advising. She has worked at ARS Wealth Advisors since 2022 and previously led Holloway Wealth Management for 17 years. Outside of her advisory work, she is the owner of Bishop Real Estate LLC. ARS Wealth Advisors serves individuals, high-net-worth clients, trusts, estates, and employer-sponsored plans, offering portfolio management alongside financial planning and tax preparation services. The firm employs a blended value-and-growth equity approach with a long-term investment horizon and customizes investment programs based on individual objectives.

General retirement planning Tax-loss harvesting Equity compensation tax strategy Retirement withdrawal strategies Debt management
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Peter S

CFP®, Series 63, Series 66

Clearwater, FL

Provise Management Group, LLC

Peter Seriano is a CFP® professional with 19 years of experience in the financial services industry. He is currently with ProVise Management Group, LLC, where he has worked since 2022, following roles at Kestra Investment Services, Edward Jones, Merrill, and Bank of America. ProVise Management Group serves individuals, retirement plans, trusts, estates, and charitable organizations by offering portfolio management, financial planning, and consulting services. The firm constructs diversified portfolios using mutual funds, ETFs, equities, and fixed income, and employs both discretionary and non-discretionary approaches.

Retirement plans for business owners (SEP, solo 401k) Equity compensation tax strategy Income planning Active portfolio management Founder/Business Owner Retired Executive Approaching retirement Mid-Career Professionals
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John O

CFA®, Series 63, Series 65

Clearwater, FL

Flaharty Asset Management, LLC

John Orr is a CFA® charterholder with 13 years of industry experience, currently serving at Flaharty Asset Management, LLC. He has previously worked at LPL Financial and Modern Wealth Management, LLC. In addition to his advisory role, Orr has authored works outside the investment field. Flaharty Asset Management serves individual investors, high net worth clients, retirement plans, and institutions through a team of 10 advisors managing approximately $901.6 million across about 1,100 client relationships. The firm employs a top-down, strategic asset-allocation approach tailored to client time horizons and risk tolerances, investing across a broad range of asset classes and instruments.

Private / alternative investments Real estate investing Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Retired
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Donald J

Series 65

Tampa, FL

Suncoast Equity Management, LLC

Donald Jowdy is a financial advisor at Suncoast Equity Management, LLC in Tampa, FL, holding a Series 65 designation with 29 years of industry experience. He has been with Suncoast Equity Management since 1997. Suncoast Equity Management, LLC provides discretionary investment management and financial planning services to individuals, high-net-worth clients, pension and profit-sharing plans, trusts, estates, corporations, and exchange-traded funds. The firm manages over $2 billion in discretionary assets, focusing primarily on large-cap equities and employing a combination of fundamental analysis with both long- and short-term trading strategies.

Private / alternative investments Active portfolio management
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Paul A

CFP®, Series 63, Series 65

Belleair, FL

Seabridge Investment Advisors LLC

Paul Auslander is a CFP® with 40 years of industry experience. He has been with Seabridge Investment Advisors LLC since 2025 and previously worked at Kestra Investment Services, LLC, Provise Management Group, LLC, and his own advisory practice. Seabridge Investment Advisors serves a mix of individual, institutional, and tax-exempt clients, offering discretionary portfolio management, financial planning, and sub-advisory services. The firm manages global equity-focused portfolios across various strategies and works with a broad set of institutional and foreign fund clients, distinguishing itself through its role as a discretionary sub-adviser to other investment advisers.

Private / alternative investments
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Michael M

CFA®, Series 63, Series 65

St. Petersburg, FL

ARS Wealth Advisors

Michael Murray is a CFA® charterholder with 19 years of experience in the financial industry. He is currently with ARS Wealth Advisors, where he has worked since 2015, including at ARS Wealth Advisors Group, LLC since 2021. The firm provides discretionary portfolio management, financial planning, estate-planning education, and tax preparation services primarily to individual and high-net-worth clients, as well as associated trusts, estates, and retirement plans. ARS Wealth Advisors manages approximately $1.64 billion in discretionary assets and uses a tailored, diversified investment approach with a long-term horizon.

General retirement planning Tax-loss harvesting Equity compensation tax strategy Retirement withdrawal strategies Debt management
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Brodie D

Series 65

Clearwater, FL

Severin Investments LLC

Brodie Downing is a financial advisor with Severin Investments LLC in Clearwater, FL, holding a Series 65 designation. Brodie has held roles at Elevate Financial Planning and Wealth Management, Sprouts, and Northern Arizona University, with additional experience in educational and food service positions. Severin Investments serves individuals, high-net-worth clients, trusts, estates, defined contribution plans, and other financial advisers and broker-dealers. The firm provides discretionary portfolio management through proprietary model portfolios and offers services including institutional retirement advisory, 401(k) consulting, comprehensive financial planning, and estate-planning support.

Active portfolio management Real estate investing Options & derivatives strategies Tax-loss harvesting General estate planning guidance Executive Founder/Business Owner
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Derek K

CFP®

Clearwater, FL

Provise Management Group, LLC

Derek Kelly is a CFP® professional with two years of industry experience, currently serving at ProVise Management Group, LLC in Clearwater, FL. He has been with ProVise since 2022, following his college education. ProVise Management Group serves individuals, including high-net-worth clients, retirement plans, trusts, estates, and charitable organizations. The firm offers portfolio management, financial planning, and retirement plan consulting, using a range of investment vehicles and custodial platforms, and is affiliated with Kestra Financial and other related entities.

Retirement plans for business owners (SEP, solo 401k) Equity compensation tax strategy Income planning Active portfolio management Founder/Business Owner Retired Executive Approaching retirement Mid-Career Professionals
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Daniel H

Series 66, Series 65, Series 63

Safety Harbor, FL

Rogan & Associates

Daniel Huehn is a financial advisor at Rogan & Associates with 11 years of industry experience. He holds Series 66, Series 65, and Series 63 designations. Huehn previously worked at J.W. Cole Financial, Inc. and serves as a power of attorney, trustee, and executor for his father. Rogan & Associates provides investment advisory and portfolio management services to individuals, families, trusts, estates, charitable organizations, and businesses, serving both non-high-net-worth and high-net-worth clients. The firm employs a long-term, asset-allocation and diversification-focused approach tailored to each client's objectives and risk tolerance.

Life insurance needs analysis Annuities Debt management
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Jeffrey S

Series 65

St Petersburg, FL

Rise Financial Partners

Jeffrey Speers is a financial advisor with Rise Financial Partners in St. Petersburg, FL, holding a Series 65 designation and 17 years of industry experience. His prior work includes roles at WR Wealth Planners, Wealth Planning and Design LLC, Legacy Financial Advisors, and Mutual of Omaha Investor Services. He also serves as president of Speers Financial, an insurance agency providing fixed insurance products and financial consulting services. Rise Financial Partners is a state-registered advisory firm serving individual clients, charitable organizations, and corporate plan sponsors. The firm combines modern portfolio theory and passive core exposures with tactical analysis to create client-specific investment plans and manages approximately $70 million in discretionary assets.

Income planning Business ownership considerations Founder/Business Owner
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Matthew S

CFP®, Series 63, Series 65

Clearwater, FL

Noble Family Wealth

Matthew Szabad is a CFP® with 18 years of industry experience, currently serving as a financial advisor at Noble Family Wealth. His prior roles include positions at Raymond James & Associates, USAA Investment Management Company, and USAA Financial Advisors. Noble Family Wealth provides discretionary investment management and comprehensive financial planning primarily to individuals, trusts, estates, and charitable organizations, focusing on relationships with aggregated minimum assets of $2 million. The firm employs a tactical allocation strategy across multiple asset classes, utilizing ETFs and active strategies to tailor portfolios to clients’ objectives and risk profiles.

Options & derivatives strategies Tax-loss harvesting Wealth management Retirement income strategy Cash flow / budgeting
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Jon B

CFP®, Series 66

Clearwater, FL

Provise Management Group, LLC

Jon Brethauer is a CFP® with 22 years of industry experience, currently serving at ProVise Management Group, LLC. He has been with ProVise since 2008 and also has a longstanding affiliation with Kestra Investment Services, LLC. Brethauer holds leadership roles as President of both ProVise Management Group, LLC and ProVise Management Company, Inc. He is a board member of BayCare Alliant Hospital and Morton Plant Mease Hospital, where he is involved in strategic planning and oversight. ProVise Management Group serves individuals—including high-net-worth clients—retirement plans, trusts, estates, and charitable organizations, offering portfolio management, financial planning, and retirement plan consulting. The firm employs a range of investment vehicles and incorporates AI tools with human oversight while maintaining affiliations with various financial service entities.

Retirement plans for business owners (SEP, solo 401k) Equity compensation tax strategy Income planning Active portfolio management Founder/Business Owner Retired Executive Approaching retirement Mid-Career Professionals
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Alexander M

CFP®, Series 66

Tampa, FL

PSI Advisors, LLC

Alexander Misarti is a CFP® with 11 years of industry experience, currently serving as an advisor at PSI Advisors, LLC. Prior to joining PSI Advisors in 2018, he worked with Principal Life Insurance Company and Princor Financial Services. Misarti is also involved in insurance-related activities as an agent for fixed life insurance, annuities, and disability products. PSI Advisors serves individual and high-net-worth clients as well as employer-sponsored retirement plans, offering financial planning, portfolio management, and retirement plan fiduciary and consulting services. The firm employs a mix of analytical methods and offers discretionary and non-discretionary management through various advisory platforms and wrap fee programs.

Options & derivatives strategies Retirement income strategy
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Christopher G

Series 65

Saint Petersburg, FL

S.E.E.D. Planning Group, LLC

Christopher Gettelfinger is a financial advisor at S.E.E.D. Planning Group, LLC with a Series 65 designation and two years of industry experience. He has worked at S.E.E.D. Planning Group since 2023 and previously spent time at Northwestern Mutual and Orvis. S.E.E.D. Planning Group is an SEC-registered advisory firm serving individuals, high-net-worth clients, trusts, estates, businesses, non-profits, and retirement plans. The firm integrates values-based financial planning with coordinated tax and estate strategies and uses fundamental analysis alongside long-term portfolio approaches to manage approximately $568 million in discretionary assets.

General tax planning General estate planning guidance
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Linda S

CFP®

Treasure Island, FL

William Mack & Associates Inc

Linda Smith is a CFP® professional with nine years of industry experience. She has been with William Mack & Associates, Inc. since 2005. William Mack & Associates is a fee-only, SEC-registered investment adviser serving individuals, trusts, retirement plans, and other entities, managing approximately $820 million for about 957 clients through a team of ten advisers. The firm’s investment approach emphasizes diversification, tax efficiency, and low-cost implementation using no-load mutual funds and ETFs across six model strategies with a long-term orientation and periodic rebalancing.

Passive / index investing Active portfolio management Private / alternative investments Real estate investing
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Gilbert U

CFA®, Series 63, Series 65

St. Petersburg, FL

ARS Wealth Advisors

Gilbert Ulrich is a CFA® charterholder with 19 years of experience in the financial industry. He has been with ARS Wealth Advisors and its related entities since 2006 and is currently based in St. Petersburg, FL. ARS Wealth Advisors serves individuals, high-net-worth clients, trusts, estates, and employer-sponsored plans, offering portfolio management alongside financial planning and tax preparation services. The firm employs a blended value-and-growth equity approach with a long-term investment horizon and utilizes an Investment Committee for oversight.

General retirement planning Tax-loss harvesting Equity compensation tax strategy Retirement withdrawal strategies Debt management
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