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Eric W

CFA®

Piedmont, CA

First and Main Financial

Eric Wheeler is a CFA® charterholder with 10 years of industry experience. He has been operating independently since 2015 and is currently affiliated with First and Main Financial in Piedmont, CA. First and Main Financial manages client assets on a discretionary basis, primarily serving individual investors and revocable trusts. The firm emphasizes long-term diversification using mutual funds, ETFs, and various fixed income options, and provides comprehensive financial planning along with pension plan participant services.

General retirement planning College savings (529s, UTMA, etc.) Cash flow / budgeting Stock option exercise strategy Real estate investing
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Dana G

Series 65

San Francisco, CA

Camelotta Advisors

Dana Grigg is a financial advisor at Camelotta Advisors with 21 years of industry experience. He holds a Series 65 designation and has been with Camelotta Advisors since 2001. Camelotta Advisors provides portfolio management, advisory consulting, and pension consulting to individuals, trusts, estates, charitable organizations, corporations, and retirement plans. The firm employs technical, cyclical, and fundamental analysis across various investment vehicles and emphasizes active trading strategies, including options and margin transactions, within its discretionary and non-discretionary account management.

Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k) General retirement planning Founder/Business Owner
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Sergio R

Series 63, Series 65, Series 66

San Ramon, CA

Veraz Advisors

Sergio Rivera Vazquez is a financial advisor at Veraz Advisors with 12 years of industry experience. He holds Series 63, 65, and 66 designations and has previously worked at Edward Jones, Morgan Stanley Smith Barney, Veq Capital, and Petro Equity Partners. Veraz Advisors manages approximately $110 million for around 150 individual and high-net-worth clients, providing discretionary portfolio management, financial planning, and consulting services. The firm uses customized investment strategies incorporating equities, ETFs, fixed-income securities, and multiple analytical approaches, while also offering educational seminars and workshops to clients and prospects.

College savings (529s, UTMA, etc.) General retirement planning Income planning Private / alternative investments Tax strategies for small businesses
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Marvin S

Series 63, Series 65

Alameda, CA

Asia Global Asset Management, Inc

Marvin Shiue is a financial advisor with Asia Global Asset Management, Inc., holding Series 63 and Series 65 licenses and possessing 19 years of industry experience. He has been with Asia Global Asset Management since 2009. Outside of his advisory role, he is involved in selling fixed life insurance policies. Asia Global Asset Management provides financial planning and facilitates the selection and monitoring of third-party investment advisers for individuals, pension plans, trusts, and other entities. The firm relies primarily on outside managers for portfolio management and emphasizes a discovery process to align client goals with suitable advisers.

Wealth management
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George B

CFA®

Alamo, CA

Berla Investment Consulting

George Berla is a CFA® charterholder and principal at Berla Investment Consulting with over 40 years of industry experience. He previously operated as a sole proprietor under the name George Alexander Berla DBA Berla Investment Consulting before the firm’s reorganization in 2026. In addition to his advisory work, he maintains part-time public sector employment in information systems. Berla Investment Consulting provides investment consulting to institutional clients and high-net-worth individuals, focusing on investment policy, asset allocation, and manager evaluation. The firm delivers non-discretionary advice without managing client accounts or participating in wrap fee programs, and it distinguishes itself by using negotiated fixed or hourly fees rather than percentage-of-AUM charges.

Wealth management
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Virgilio C

CFP®, Series 66

San Francisco, CA

Chrome Advisors

Virgilio Cristobal is a CFP® with 22 years of industry experience, currently serving as an advisor at Chrome Advisors. His prior experience includes roles at Lincoln Financial Advisors and Cullen Financial Advisors. In addition to his advisory work, he is a licensed insurance agent engaged in the sale of insurance products. Chrome Advisors serves individuals, trusts, pension and profit-sharing plans, and business entities, providing asset management, financial planning, retirement plan consulting, and portfolio monitoring. The firm employs asset-allocation-driven strategies with both quantitative and qualitative analysis, utilizing third-party platforms and sub-advisers to implement client strategies.

Options & derivatives strategies Active portfolio management
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Rick V

CFP®, CRPC®

San Francisco, CA

Financial Zen

We help young families conquer financial complexity. With a successful career and a family comes financial complexity - that evil villain lurking in the shadows. Left alone, he can dismantle everything you’ve built. Try to defeat him and he’ll leave you confused, frustrated and overwhelmed. You deserve a guide who can show you how to lock him up and throw away the key. For over a decade we’ve helped young families conquer financial complexity through hands-on, full-service financial planning. Our process is simple: 1) Determine if you need help 2) Create a plan together 3) Execute the plan together By defeating financial complexity, you’ll eliminate your financial anxiety. You’ll acquire confidence, gain clarity about your future and understand your finances better than you ever have. Schedule your free introductory consultation today! - http://ow.ly/UjTx30qa3Wf Or check out our website for more details - www.financialzen.com

Cash flow / budgeting Debt management College savings (529s, UTMA, etc.) Planning for children with special needs Dual Income Family Parents Gen X (Born 1965-1980)
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Atul D

CFP®, Series 63, Series 65, Series 66

Pleasanton, CA

Prudent Prospera Planning, Inc.

Atul Dubal is a CFP® with over 21 years of experience in the financial services industry. He has been with Prudent Prospera Planning, Inc. since 2015 and also works as a licensed insurance agent through SaveOnTerms.com. Additionally, he has involvement in tax planning services through Professional Tax Planners America. Prudent Prospera Planning offers financial planning and advisory services to individuals and businesses, including high-net-worth clients. The firm focuses on written financial plans, asset-allocation analysis, and third-party investment adviser recommendations, with a distinctive approach that includes insurance sales and sharing of management fees disclosed as potential conflicts of interest.

General retirement planning General estate planning guidance General tax planning Income planning
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Aureliana L

Series 66

San Francisco, CA

Strategic Wealth Capital

Aureliana Lopes Monteiro is a financial advisor at Strategic Wealth Capital with 12 years of industry experience. She holds the Series 66 designation and has previously worked at Morgan Stanley and Sanctuary Wealth. Strategic Wealth Capital serves high-net-worth individuals, families, business owners, and executives with comprehensive financial planning and investment management, using a combination of wrap-fee programs and third-party money managers to tailor portfolios according to client objectives.

General retirement planning Retirement income strategy Tax strategies for small businesses Cash flow / budgeting Executive Founder/Business Owner
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Barbara W

CFA®, Series 65

San Francisco, CA

Van Strum & Towne Inc

Barbara Wright is a CFA® charterholder and holds a Series 65 license with five years of industry experience. She is a principal at Van Strum & Towne Inc, where she has worked since 2000. Outside of her advisory role, she serves as president of Energy Minerals Inc., a geothermal steam production company. Van Strum & Towne serves primarily high net-worth individuals and also manages accounts for various entities including trusts and retirement plans. The firm emphasizes fundamental analysis, capital preservation, and long-term growth, maintaining generally low portfolio turnover while tailoring asset allocation to client objectives.

Wealth management Active portfolio management Real estate investing
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Zheng W

CFP®, Series 63, Series 65

Pleasanton, CA

Sierra Pacific Private Wealth, LLC

Zheng Wan is a CFP® professional with 12 years of industry experience, currently serving at Sierra Pacific Private Wealth, LLC. He has been with Sierra Pacific Financial Advisors, LLC since 2005. Sierra Pacific Private Wealth provides wealth management, comprehensive financial planning, and corporate retirement plan advisory services to individuals, including high-net-worth clients, and plan sponsors. The firm manages approximately $212.7 million in assets for about 122 clients, offering individualized asset management with regular reviews and rebalancing, and supports plan participant education through seminars and workshops.

Wealth management Retirement plans for business owners (SEP, solo 401k) Equity compensation tax strategy Tax strategies for small businesses Founder/Business Owner Executive
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Thomas S

Series 63

Oakland, CA

Financial Avengers, Inc.

Thomas Swift is a financial advisor with Financial Avengers, Inc. in Oakland, CA, holding a Series 63 designation and 26 years of industry experience. He has been with Financial Avengers since 2000. Outside of advising, Mr. Swift writes plays, scripts, and books, and works as a producer through Tom Swift & His Amazing Productions LLC. Financial Avengers serves individuals and families with discretionary portfolio management and comprehensive financial planning. The firm manages $488.4 million in discretionary assets, emphasizing long-term, value-oriented, buy-and-hold strategies focused on income and low turnover, combined with a behavioral approach to client relationships.

Debt management Cash flow / budgeting Retirement withdrawal strategies Self-Employed
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Jason S

CFA®, Series 63, Series 65

Berkeley, CA

Clayton Partners LLC

Jason Stankowski is a CFA® charterholder with 15 years of industry experience. He has been with Clayton Partners LLC since 2010, where he is part of a four-advisor team based in Berkeley, CA. Clayton Partners LLC provides discretionary investment management to high-net-worth individuals, institutions, and limited partners through separately managed accounts and a pooled private fund. The firm employs a long-term investment approach focused on equity and equity-related securities, with additional strategies including short sales, options, arbitrage, and leverage for its pooled fund.

ESG / Sustainable investing Active portfolio management
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John B

Series 65

San Francisco, CA

Wellington Capital Advisors, LLC

John Bishop is a financial advisor at Wellington Capital Advisors, LLC in San Francisco, holding a Series 65 designation with 12 years of industry experience. He has been with Wellington Capital Advisors since 2016, where he is the sole advisor. Wellington Capital Advisors provides discretionary portfolio management and financial consulting to individuals, high-net-worth families, foundations, trusts, and businesses, offering services that include portfolio construction across various asset classes and tax return preparation. The firm employs a long-term, value-oriented investment approach with a focus on income generation and risk management, incorporating strategies such as derivatives and options-writing overlays uncommon among similar independent advisers.

Private / alternative investments Concentrated stock management Options & derivatives strategies General tax planning Founder/Business Owner Executive HENRY (High Earners, Not Rich Yet) Established Professionals
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Juan Z

Series 65

San Francisco, CA

Dedicated Capital Advisors, LLC

Juan Zuniga is a financial advisor at Dedicated Capital Advisors, LLC with eight years of industry experience. He holds a Series 65 designation and has been with Dedicated Capital Advisors since 2013. The firm primarily serves high-net-worth individuals, families, and related business entities, providing comprehensive financial planning and investment advisory services through a structured four-phase process. Dedicated Capital Advisors emphasizes multidisciplinary planning and outsourced portfolio management, coordinating with independent third-party managers and offering specialized services such as estate and wealth transfer, philanthropic planning, and business succession.

General estate planning guidance Business succession planning Charitable giving & philanthropy Options & derivatives strategies Founder/Business Owner Executive Retired
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Kyle S

Series 66

San Francisco, CA

QST Capital LLC

Kyle Shealer is a financial advisor at QST Capital LLC with 18 years of industry experience. He holds a Series 66 designation and has worked at QST Capital since 2017. Prior to that, he was associated with Sanctuary Wealth Advisors LLC and SANCTUARY SECURITIES, llc from 2012 to 2016. QST Capital LLC provides discretionary portfolio management and advisory services to individual clients, retirement accounts, other advisers, and institutional clients. The firm uses a quantitatively driven investment approach combining systematic models with discretionary decisions, managing both pooled funds and separately managed accounts with strategies that include leveraged and inverse ETFs, fixed income, credit instruments, and derivatives.

Options & derivatives strategies Active portfolio management Concentrated stock management
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Erick O

Series 63, Series 65

San Ramon, CA

Alcosta Capital Management, Inc.

Erick Ormsby is the sole advisor at Alcosta Capital Management, Inc. in San Ramon, CA, holding Series 63 and Series 65 licenses with 24 years of industry experience. He has been with Alcosta Capital Management since 2002. Alcosta Capital Management serves individual clients, trusts, and pension plans through discretionary portfolio management and limited financial planning. The firm employs a combination of quantitative and fundamental analysis to select U.S.-listed equities for diversified portfolios tailored to various risk profiles.

Active portfolio management
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Sudeep G

Series 65

Dublin, CA

Lucerna Capital Management LLC

Sudeep Goel is a financial advisor with Lucerna Capital Management LLC, holding a Series 65 registration and beginning his advisory career in 2026. He has been involved in residential real estate brokerage through Greenfield Realty since 2015. Lucerna Capital Management LLC serves individuals and high-net-worth households, including technology professionals with equity compensation. The firm offers portfolio management, financial planning, and integrated wealth management with a focus on diversified, low-cost index funds and ETFs, alongside tactical strategies to address concentrated stock positions.

Equity Recipients (RS/RSU, SOP, ESPP) Concentrated stock management General retirement planning College savings (529s, UTMA, etc.) Cash flow / budgeting Technology Professional
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Salim R

Series 63, Series 65

Danville, CA

Auxi Asset Management, LLC

Salim Reshwan is a financial advisor at Auxi Asset Management, LLC with 31 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Mutual Securities, Inc from 2012 to 2020 before continuing his tenure at Auxi Asset Management since 2005. Auxi Asset Management provides investment and portfolio management services to individuals, including high-net-worth clients, as well as corporations and institutions. The firm employs an active, multi-strategy approach across various asset classes and sectors, managing approximately $99.4 million for a diverse client base through discretionary and non-discretionary advisory services.

Active portfolio management Options & derivatives strategies Tax-loss harvesting
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John K

Series 63, Series 65

San Ramon, CA

Giving Tree Wealth Advisors

John Kim is a financial advisor at Giving Tree Wealth Advisors with 33 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at LPL Financial and operated Kim Financial Advisors, Inc. as well as a sole proprietorship. Giving Tree Wealth Advisors is a two-advisor firm managing approximately $138 million for individuals, qualified retirement plans, and charitable institutions. The firm employs model-based asset allocations using institutional no-load mutual funds, low-cost ETFs, and third-party managers, providing discretionary portfolio management, financial planning, and ERISA 3(21) fiduciary services.

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