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Kirstan U

Series 63, Series 66

Wyomissing, PA

LPL Financial

Kirstan Ulrich is a financial advisor at LPL Financial with 29 years of industry experience. She holds the Series 63 and Series 66 designations and previously worked at Waddell & Reed, Inc. for 25 years. Ulrich has also been involved with Treeview Partners LLC and served at Trinity Lutheran Church for over a decade. LPL Financial is an SEC-registered investment adviser and broker-dealer serving a wide range of clients including individuals, retirement plans, financial institutions, and charitable organizations. The firm offers financial planning, advisory programs, and retirement plan consulting, utilizing both discretionary and non-discretionary management supported by research and model portfolios.

College savings (529s, UTMA, etc.)
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Jay M

ChFC®, Series 63

Blandon, PA

OSAIC

Jay Moyer is a financial advisor at Osaic Wealth, Inc. with 34 years of industry experience. He holds the ChFC® designation and Series 63 license. Prior to joining Osaic in 2024, he worked for American Portfolios Financial Services, Inc. for 20 years. Outside of advising, he serves as president and board member of the Congregation Shomrei Habrith, a religious organization. Osaic Wealth, Inc. serves a wide range of retail and institutional clients through a large network of affiliated advisors, offering integrated brokerage, advisory services, and access to third-party money managers. The firm employs various asset-allocation tools and supports both discretionary and non-discretionary portfolio management across multiple investment types.

Annuities Wealth management Tax-loss harvesting Private / alternative investments Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive
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David D

Series 63, Series 65

Hamburg, PA

Edward Jones

David Doll is a financial advisor with Edward Jones in Hamburg, PA, holding Series 63 and Series 65 licenses and bringing 32 years of industry experience. He has worked at Keystone Brokerage, Inc. since 1996 and Kye Investor Services since 1995. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a range of advisory strategies, including discretionary and non-discretionary wrap fee programs, and manages approximately $1.01 trillion in assets through a nationwide network of more than 23,700 financial advisors.

Retirement income strategy General retirement planning Business ownership considerations Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner
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Ronald C

Series 63, Series 66

Gilbertsville, PA

Fidelity

Ronald Centofanti is a financial advisor at Fidelity with 27 years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at The Vanguard Group for 29 years. His background also includes a role as an independent real estate contractor with Keller Williams Realty Group. Fidelity’s Strategic Advisers LLC provides investment management and advisory services to both retail and institutional clients, utilizing a combination of proprietary fundamental research, quantitative analysis, and algorithmic portfolio construction to manage diversified portfolios.

Charitable giving & philanthropy Active portfolio management
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Lawrence L

Series 63, Series 65

Reading, PA

LPL Enterprise

Lawrence Lubas is a financial advisor with LPL Enterprise who holds Series 63 and Series 65 designations and has 33 years of industry experience. He worked at Pruco Securities Corporation for 31 years before joining LPL Enterprise in 2024. Outside of his advisory role, he has part-time employment providing maintenance services at a golf course and serving as a beverage vendor at local venues. LPL Enterprise serves a diverse client base including individuals, retirement plans, charitable organizations, and institutional clients through both advisory and brokerage channels. The firm offers financial planning, access to model portfolios, third-party asset management, and various brokerage and insurance products via an integrated platform.

General retirement planning Tax-loss harvesting Self-Employed Founder/Business Owner
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Stephen B

Series 66

Wyomissing, PA

Merrill

Stephen Bealer is a Wealth Management Advisor with Merrill Lynch Wealth Management, where he has worked since 2003. He holds a Bachelor's degree in Finance and Religion from Susquehanna University. Stephen's professional designations include Chartered Financial Consultant (ChFC), Certified Financial Planner (CFP), Chartered Life Underwriter (CLU), Personal Investment Advisor (PIA), and Sports & Entertainment (SE). Stephen specializes in retirement income planning and portfolio management. He begins each client relationship by thoroughly understanding their resources, lifestyles, and goals related to wealth, family, and business. This approach allows him to develop customized and disciplined strategies tailored to help clients achieve their long-term objectives. His areas of expertise also include executive compensation, equity compensation services, family wealth management strategies, institutional and corporate benefit services, services for defined benefit plans, investment consulting for defined contribution plans, portfolio management services, sports and entertainment, individual and corporate investment strategy, and tax minimization. Stephen has received recognition from several industry publications, including being named to Barron's Top 1,200 Financial Advisors from 2017 to 2025, Financial Planning's Top 40 Advisors Under 40 from 2017 to 2021, and Forbes/SHOOK's ranking of America's Top 500 Next-Generation Wealth Advisors in 2017. Outside of his professional work, Stephen volunteers with Hope International. He enjoys recreational soccer, international travel, and is a fan of the Philadelphia Phillies and 76ers.

Retirement income strategy Wealth management Active portfolio management Financial Professional Young Professionals Gen Y/Millennials (Born 1980-1995)
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Bruce G

Series 63, Series 65

Wyomissing, PA

Wells Fargo Clearing

Bruce Gross is a financial advisor with Wells Fargo Clearing in Wyomissing, PA, holding Series 63 and Series 65 licenses and bringing 42 years of industry experience. He has been with Wells Fargo Clearing since 2016 and previously worked at Wells Fargo Advisors LLC from 2009 to 2016. Outside of his advisory role, he receives renewal income from a small book of property and casualty insurance business through his insurance agency. Wells Fargo Clearing provides retirement plan consulting to qualified ERISA plans and non-qualified deferred compensation plans, offering both discretionary and non-discretionary services. The firm’s advisory process is IPS-driven and based on modern portfolio theory, including investment recommendations across a broad range of financial products such as insurance-related vehicles and bank deposit sweep options.

Retired Founder/Business Owner
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Amie W

Series 66

Reading, PA

LPL Financial

Amie Wanner is a financial advisor with LPL Financial, holding a Series 66 designation and two years of industry experience. She worked for over two decades at Boscov's Department Stores before joining LPL Financial in 2023. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, financial institutions, corporations, and charitable organizations through a national network of advisers. The firm offers a range of advisory programs, financial planning, retirement plan consulting, and brokerage services, utilizing both discretionary and non-discretionary management supported by research and model portfolios.

College savings (529s, UTMA, etc.)
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Eric G

Series 63, Series 65

Wyomissing, PA

Wells Fargo Advisors

Eric Gradwohl is a financial advisor with Wells Fargo Advisors, holding Series 63 and Series 65 licenses and bringing 27 years of industry experience. He has worked at Wells Fargo Clearing since 2016 and was with Wells Fargo Advisors LLC from 2009 to 2016. Wells Fargo Advisors is a large institutional firm serving a broad client base with comprehensive financial services and investment solutions.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Kathryn M

Series 66

Wyomissing, PA

Morgan Stanley

Kathryn Martin is a financial advisor with Morgan Stanley in Wyomissing, PA, holding a Series 66 designation and bringing five years of industry experience. Her prior roles include positions at Cambridge Investment Research Advisors and Northwestern Mutual, as well as an eight-year tenure at Merrill Lynch. She serves as president of LeTip of Mechanicsburg, a local networking group. Morgan Stanley Wealth Management provides a range of advisory programs and tailored financial planning services to individual and institutional clients, managing approximately $2.74 trillion in client assets. The firm’s approach includes structured discovery conversations and firm-approved planning tools to support financial planning.

General estate planning guidance
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Brett W

Series 63, Series 65

Allentown, PA

Primerica Advisors

Brett Werkheiser is a financial advisor with Primerica Advisors, holding Series 63 and Series 65 credentials and seven years of industry experience. He has worked concurrently with Primerica Advisors since 2019 and Primerica Financial Services since 2018, alongside roles at Lehigh Valley Health Network and Coordinated Health. His other business activities include the sale of loan products and home-related services through Primerica-affiliated companies. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, offering model-delivery strategies and a limited selection of separately managed accounts to individual and high-net-worth clients. The firm uses third-party asset managers and a tiered wrap-fee structure, focusing on curated model portfolios rather than institutional plan management.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Minnie M

Series 66

Wyomissing, PA

Morgan Stanley

Minnie Maurer is a financial advisor at Morgan Stanley with 24 years of industry experience. She holds a Series 66 designation and has worked at Morgan Stanley since 2017, following a 17-year tenure at Merrill. Morgan Stanley Wealth Management offers a wide range of advisory programs to individuals and institutional clients, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and utilizes structured planning tools and market modeling to support its financial planning process.

General estate planning guidance
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Jenna J

Series 66

Wyomissing, PA

Morgan Stanley

Jenna Johnsen is a financial advisor at Morgan Stanley with 10 years of industry experience. She holds a Series 66 credential and has worked at Morgan Stanley and Morgan Stanley Private Bank, National Association since 2015. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving both individual and institutional clients. The firm offers a variety of advisory programs, including tailored financial planning that incorporates structured discovery conversations and firm-approved tools to model outcomes.

General estate planning guidance
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Michael M

Series 63, Series 65

Reading, PA

Primerica Advisors

Michael Mcnulty is a financial advisor with Primerica Advisors in Reading, PA, holding Series 63 and Series 65 registrations. He has one year of industry experience and has previously worked at several firms including Caliber Auto Glass and Abra Auto Glass. In addition to his advisory role, he is involved in sales related to loan products and home security and automation referrals. Primerica Advisors manages a wrap-fee asset management program primarily serving individual investors, as well as some corporate and charitable clients. The firm offers model-based investment strategies supported by third-party asset managers and provides advisory services through a large network of financial advisors.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Steven H

Series 63, Series 65

Allentown, PA

Primerica Advisors

Steven Himmelreich is a financial advisor with Primerica Advisors in Allentown, PA, holding Series 63 and Series 65 licenses and possessing 14 years of industry experience. His work history includes roles at Blue Mountain Financial Group, PFS Investments, Inc., Primerica Financial Services, and Carpenter Technology. He is involved in the sale of loan products and home-related services through Primerica Mortgage, LLC and Primerica Client Services, Inc. Primerica Advisors provides discretionary asset management through its Lifetime Investment Program, offering model-delivery strategies and limited separately managed account options to individual and high-net-worth clients. The firm uses a tiered wrap-fee structure and curates third-party asset managers while delegating trading responsibilities to BNY Mellon Advisors.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Vincent S

Series 63, Series 66

Kutztown, PA

Thrivent Investment Management

Vincent Saraceno is a financial advisor at Thrivent Investment Management with 10 years of industry experience. He holds Series 63 and Series 66 designations and has worked previously at Wells Fargo Clearing and Wells Fargo Bank. Saraceno is based in Kutztown, PA. Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients, focusing on holistic, goal-based financial plans across a wide range of topics without discretionary portfolio management.

Business ownership considerations
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Daniel V

Series 66

Wyomissing, PA

Merrill

Daniel Van Matre is a Private Wealth Advisor with Merrill Private Wealth Management. In this role, he provides leadership, strategy, and guidance to an accomplished clientele, helping them grow and steward their wealth more effectively. He collaborates closely with Merrill’s capital market groups to identify and evaluate wealth management strategies tailored to clients’ needs, preferences, risk tolerance, and time horizons. Daniel incorporates a tax-sensitive framework and integrates investment insights within clients’ broader wealth frameworks, considering wealth-transfer objectives, philanthropic interests, and long-term strategy. He is also knowledgeable in alternative investments, including private equity, venture capital, hedge funds, and real estate offerings. Daniel holds a Bachelor's degree and a Master's degree from Brigham Young University. He earned the Chartered Financial Analyst® (CFA®) designation and the Chartered Alternative Investment Analyst® (CAIA®) designation. He is a member of the Salt Lake City CFA® Society. Outside of work, Daniel enjoys outdoor activities and is an avid skier. He has lived in Norway and speaks Norwegian, enhancing his appreciation of Northern European culture. He competes at an elite level in cycling and has represented the United States multiple times in the Cross-country Marathon Mountain Biking World Championships. He also enjoys spending time with his wife, Sarah, and their daughter.

Wealth management Private / alternative investments Real estate investing Charitable giving & philanthropy Multi-generational wealth transfer
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Matthew W

Series 66

Wyomissing, PA

Merrill

Matthew Weeber is a Senior Financial Advisor with Merrill Lynch Wealth Management, bringing over 24 years of experience in the financial services industry. He serves as the primary relationship manager on his team, concentrating on retirement planning and portfolio management for families focused on multi-generational wealth transfers. As a qualified Portfolio Manager, Matthew manages personalized or defined investment strategies on a discretionary basis, which may include individual stocks and bonds, Merrill model portfolios, and third-party investment strategies. His expertise encompasses portfolio strategy, client relations, and wealth management strategies tailored to affluent families and business owners. Matthew holds the Series 7 and 66 FINRA registrations, along with a Life/Health Insurance license. He earned a Bachelor's Degree in Finance from Kutztown University and maintains the Personal Investment Advisor (PIA) professional designation. Throughout his career, he has dedicated himself to lifelong learning to better serve his clients. Residing in Sinking Spring with his wife Christy and their two children, Matthew enjoys spending time with his family, playing basketball, attending Penn State football games, and traveling to Florida.

Wealth management General retirement planning Multi-generational wealth transfer
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Adam L

Series 66

Wyomissing, PA

Morgan Stanley

Adam Lord is a financial advisor with Morgan Stanley in Wyomissing, PA, holding a Series 66 designation and 24 years of industry experience. He has worked at Morgan Stanley Private Bank and Morgan Stanley Smith Barney LLC since 2009. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a variety of advisory programs, including tailored financial planning. The firm manages approximately $2.74 trillion in client assets and offers planning services based on structured discovery and firm-approved tools without providing individual security recommendations as part of standalone planning.

General estate planning guidance
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Zachary R

Series 63, Series 66

Wyomissing, PA

Merrill

Zachary Romig is a financial advisor at Merrill with 15 years of industry experience. He holds the Series 63 and Series 66 designations and has worked at Bank of America and Merrill since 2013. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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