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John B

Series 63, Series 65

East Grand Rapids, MI

Equitable Advisors

John Becker is a financial advisor with Equitable Advisors, holding Series 63 and Series 65 licenses and 49 years of industry experience. He has been with Equitable Advisors and its predecessor, AXA Advisors, since 1999. Outside of his advisory role, he serves as a trustee for Sisters Life Policy in her irrevocable trust and is approved to conduct other insurance activities with companies outside the Equitable network. Equitable Advisors serves a broad client base including individuals, pension and profit-sharing plans, corporations, and charitable organizations. The firm offers financial planning, retirement consulting, and asset management programs through a network of advisors, relying on a combination of proprietary and third-party investment solutions.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Christopher G

Series 63, Series 66

Lowell, MI

Edward Jones

Christopher Godbold is a financial advisor with Edward Jones in Lowell, Michigan, holding Series 63 and Series 66 credentials and possessing 24 years of industry experience. He has been with Edward Jones since 2001. Godbold serves as a trustee on the Greater Lowell Area Chamber Foundation Board and the Lowell Education Foundation Board, and he is chair of the Look Memorial Fund Board, all of which oversee grant distributions benefiting the Lowell community. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a broad range of advisory programs and investment options. The firm manages approximately $1.01 trillion in assets with a nationwide network of over 23,700 financial advisors and emphasizes both discretionary and non-discretionary strategies under a fiduciary standard.

Retirement income strategy Retirement plans for business owners (SEP, solo 401k) Business ownership considerations Business exit / sale strategy Wealth management Founder/Business Owner
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Seth Y

Series 63, Series 66

East Grand Rapids, MI

Fidelity

Seth Yanik is a financial advisor at Fidelity with 25 years of industry experience. He holds the Series 63 and Series 66 designations and has worked at various Fidelity entities since 2001. Fidelity’s Strategic Advisers LLC provides investment management and advisory services to a diverse client base, including retail and institutional investors, through a blend of proprietary fundamental research, quantitative analysis, and algorithmic portfolio construction. The firm also serves multiple registered investment companies and employs systematic methodologies and oversight controls in its investment process.

Charitable giving & philanthropy Active portfolio management
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Benjamin L

Series 66

Rockford, MI

Cambridge Investment Research Advisors

Benjamin La Duke is a financial advisor with Cambridge Investment Research Advisors, holding a Series 66 designation and five years of industry experience. Prior to joining Cambridge in 2021, he worked at BDO USA LLP for eight years. He is also an independent agent for various insurance agencies. Cambridge Investment Research Advisors serves a diverse client base including individual and institutional investors, providing financial planning, investment management, retirement-plan advisory, and wrap-fee programs. The firm manages a multi-billion dollar asset base and offers both discretionary and non-discretionary management through multiple platforms and proprietary model strategies.

Annuities Retirement plans for business owners (SEP, solo 401k)
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Alex G

Series 65, Series 63

Grand Rapids, MI

Raymond James & Associates

Alex Goodwin is a financial advisor with Raymond James & Associates in Grand Rapids, MI, holding Series 65 and Series 63 credentials and seven years of industry experience. His prior work includes roles at Columbia Management Investment Distributors, Inc., Gavin & Associates LLC, and multiple positions within Raymond James entities. Outside of advisory work, he is involved in several real estate businesses where he participates in buying, selling, managing, and developing properties. Raymond James & Associates, Inc. is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutions, and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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David W

CFP®, Series 63, Series 65, Series 66

Grand Rapids, MI

Wells Fargo Clearing

David Westphal is a CERTIFIED FINANCIAL PLANNER™ professional with 26 years of industry experience. He has worked with firms including Wells Fargo Clearing since 2016, as well as SPC, Cutter & Company, Inc., Capital Management Services, Inc., and Criterium Capital Investments, Ltd. He is based in Grand Rapids, MI. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, wrap-fee programs, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers a range of brokerage and advisory solutions supported by research from Wells Fargo Investment Institute.

Retired Founder/Business Owner
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John S

Series 63, Series 65

Grand Rapids, MI

Charles Schwab

John Shubert is a financial advisor with Charles Schwab, holding Series 63 and Series 65 licenses and bringing 13 years of industry experience. His work history includes roles at Charles Schwab Bank, CUSO Financial Services, and Waddell & Reed Inc. located in Grand Rapids, MI. Charles Schwab & Co., Inc. serves primarily high- and ultra-high-net-worth individuals through its Schwab Wealth Advisory wrap fee program and affiliated managed-account and financial planning services. The firm combines non-discretionary advisory relationships with discretionary separately managed accounts, offering multi-asset model portfolios, alternative investments, and an integrated custody and brokerage platform.

Private / alternative investments Real estate investing Multi-state taxation College savings (529s, UTMA, etc.)
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Carrie H

Series 63, Series 66

Grand Rapids, MI

Morgan Stanley

Carrie Horlings is a financial advisor at Morgan Stanley with 25 years of industry experience. She holds the Series 63 and Series 66 designations and previously worked at UBS Financial Services for 26 years before joining Morgan Stanley in 2025. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a range of advisory programs including tailored financial planning. The firm manages approximately $2.74 trillion in client assets and employs a structured financial planning process supported by proprietary tools and analysis.

General estate planning guidance
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Steven W

Series 63, Series 65

Grand Rapids, MI

LPL Enterprise

Steven Wallock is a financial advisor with LPL Enterprise holding Series 63 and Series 65 credentials and 18 years of industry experience. He has worked at Prudential Insurance Company of America since 2007 and joined LPL Enterprise in 2024. LPL Enterprise provides investment advisory and brokerage services to individual and high-net-worth investors, retirement plans, banks, corporate, and charitable entities through a large network of investment adviser representatives. Its investment approach is typically model-driven, offering access to third-party asset managers and financial planning services without performance-based fees.

Tax-loss harvesting
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Randall L

Series 63, Series 65

Grand Rapids, MI

Raymond James & Associates

Randall Lanning is a financial advisor at Raymond James & Associates with 45 years of industry experience. He has been with the firm since 2002 and holds Series 63 and Series 65 licenses. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves individuals, institutional clients, pension and profit-sharing plans, and charitable and municipal entities, offering financial planning, non-discretionary investment consulting, and institutional fiduciary solutions.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Chad W

Series 63, Series 65

Grand Rapids, MI

Raymond James Financial

Chad Wight is a financial advisor with Raymond James Financial Services Advisors, Inc., holding Series 63 and Series 65 credentials and bringing 14 years of industry experience. He has worked at Raymond James and affiliated firms since 2015 and serves as a professor at Cornerstone University, a role he has held since 2008. Raymond James Financial Services Advisors, Inc. provides financial planning, investment consulting, and advisory services to a diverse client base including individuals, high-net-worth clients, institutions, and nonprofit organizations. The firm employs a non-discretionary, goal-based approach utilizing risk profiling and analytic tools, and it offers specialized municipal advisory and employer consulting programs.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Joshua R

Series 66

Grand Rapids, MI

LPL Enterprise

Joshua Rule is a financial advisor with LPL Enterprise holding a Series 66 designation. He has been with LPL Enterprise since 2026 and has prior experience at Jackson National Life Insurance Company and Delta Dental Insurance. LPL Enterprise provides investment advisory and brokerage services to a wide range of clients, including individuals, high-net-worth investors, retirement plans, banks, and charitable entities. The firm employs model-driven investment implementation and offers access to third-party asset managers and insurance products through affiliated entities.

Tax-loss harvesting
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Brett G

Series 63, Series 65

Grand Rapids, MI

STIFEL

Brett Gortsema is a financial advisor at Stifel with 24 years of industry experience. He holds Series 63 and Series 65 designations and has been with Stifel, Nicolaus & Co., Inc. since 2001. Stifel serves a broad client base including individuals, institutional clients, and charitable organizations, offering both brokerage and investment advisory services. The firm’s investment approach relies on proprietary methodologies developed by its Investment Strategy Group, employing forward-looking capital market assumptions and probabilistic modeling for asset allocation and financial planning.

General retirement planning Income planning
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Douglas H

Series 66

Grand Rapids, MI

LPL Financial

Douglas Heilman is a financial advisor with LPL Financial based in Grand Rapids, MI, holding a Series 66 credential and 13 years of industry experience. His prior roles include positions at BCS Partners LLC, Waddell & Reed Inc., and involvement with various nonprofits and business entities. Outside of advising, he has managed non-investment business entities such as Heilman Group LLC and W Western Suite 250 LLC. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a wide range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by a large network of advisors and advanced operational tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Luke G

Series 66

Grand Rapids, MI

Thrivent Investment Management

Luke Gruppen is a financial advisor with Thrivent Investment Management in Grand Rapids, MI. He holds a Series 66 designation and has two years of industry experience. His work history includes roles at Thrivent Financial and an internship at Stifel (North Coast Wealth Advisors). Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients through a network of financial advisors. The firm offers holistic, goal-based planning covering various topics, with options to combine planning and managed-account services under a consolidated billing arrangement.

Business ownership considerations
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Michael S

CFP®, Series 63, Series 65

Grand Rapids, MI

Wells Fargo Clearing

Michael Sherman is a Certified Financial Planner (CFP®) with 24 years of industry experience. He has been with Wells Fargo Clearing since 2016. Outside of his advisory role, he serves as a board member for the Revado Hills Condo Association in Holland, Michigan. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm combines research-driven investment strategies with a broad range of brokerage and advisory solutions.

Retired Founder/Business Owner
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Jack M

Series 66

Grand Rapids, MI

Equitable Advisors

Jack Millmier is a financial advisor at Equitable Advisors with three years of industry experience. He holds the Series 66 designation and has prior work history that includes roles at Zillow Group and United Wholesale Mortgage. Outside of his advisory work, he owns J&S Marketplace LLC, an online business that buys and sells sneakers and clothing. Equitable Advisors provides financial planning, retirement plan consulting, and asset management services to individuals, pension plans, corporations, charitable organizations, and other institutional clients. The firm’s approach involves assessing client risk tolerance and matching them with advisory programs or managers, utilizing a range of investment products and third-party asset management platforms.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Daniel L

Series 63, Series 65

Kentwood, MI

LPL Financial

Daniel Lauraine is a financial advisor with LPL Financial, holding Series 63 and Series 65 credentials and 28 years of industry experience. His prior roles include positions at Charles Schwab Bank, Drake & Associates, and Waddell & Reed. He is also the managing partner of BridgePoint Tax Consulting, LLC, which provides tax preparation and business consulting services. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm offers a range of advisory services and investment options delivered through a large network of advisors and employs both proprietary and third-party strategies across discretionary and non-discretionary platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Nicholas R

Series 63, Series 66

Grand Rapids, MI

Raymond James & Associates

Nicholas Roth is a financial advisor with Raymond James & Associates in Grand Rapids, MI, holding Series 63 and Series 66 licenses and bringing 11 years of industry experience. He has been with Raymond James & Associates since 2016. Raymond James & Associates, Inc. is a large broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base, including individuals, institutional clients, and charitable organizations, and offers financial planning, non-discretionary investment consulting, and institutional fiduciary services supported by a range of portfolio management styles and research resources.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Robert K

Series 63, Series 65

Grand Rapids, MI

Primerica Advisors

Robert Kulaszewicz is a financial advisor with Primerica Advisors in Kentwood, MI, holding Series 63 and Series 65 licenses and having 32 years of industry experience. He has been with Primerica Advisors and Primerica Financial Services since 1993. Outside of his advisory role, he is involved in sales of loan products through Primerica Mortgage, LLC and refers home security and automation products via Primerica Client Services, Inc. Primerica Advisors offers discretionary asset management through its Lifetime Investment Program, which provides model-delivery strategies and a limited number of discretionary separately managed account options to individual and high-net-worth clients. The firm uses third-party asset managers and delegates trading responsibilities to BNY Mellon Advisors, operating under a tiered wrap-fee structure.

ESG / Sustainable investing Tax-loss harvesting Income planning
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