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Maosong F

Series 65

Foster City, CA

Tianhu Investments

Maosong Fu is a financial advisor with Tianhu Investments in Foster City, CA, holding a Series 65 credential and four years of industry experience. He has prior work experience at Twitter, Inc. and currently works as a software engineer at Samsung Research America, where he designs and develops big data software. Tianhu Investments provides investment supervisory services and discretionary separately managed account management primarily for individual and high-net-worth clients. The firm employs a process-driven, systematic investment approach based on quantitative analysis and proprietary computer models to manage actively traded, diversified portfolios across multiple asset classes.

Active portfolio management Options & derivatives strategies
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Long N

Series 63, Series 65

San Jose, CA

sigma3capital LLC

Long Nguyen is the sole advisor at sigma3capital LLC in San Jose, CA, holding Series 63 and Series 65 licenses with two years at sigma3capital and one year at Sigma3Tax LLC. He also owns and operates a 7-Eleven convenience store through Josemite Inc., a business he has managed since 2005. Sigma3capital LLC is an independent advisory firm serving individual and high-net-worth clients with discretionary asset management and financial planning. The firm manages approximately $17 million across 65 client relationships and utilizes fundamental, technical, and quantitative analysis, including option pricing techniques, to guide portfolio allocations and trade timing.

Equity compensation tax strategy Options & derivatives strategies Tax-loss harvesting General retirement planning Income planning Executive Founder/Business Owner
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Satya C

Series 63, Series 65

Fremont, CA

RAJS Funds

Satya Chillara is a financial advisor at RAJS Funds with 19 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including Boustead Securities, Darrow Associates, Mercury Securities, and Aemetis. Outside of his advisory role, he is involved in investing in almond farms and serves on the advisory board of Blue Power Systems. RAJS Funds provides discretionary and non-discretionary asset management and financial planning services to institutional investors, pension and profit-sharing plans, banks, charitable organizations, corporations, and individuals. The firm employs diversified, asset-class exposure strategies using mutual funds, ETFs, equities, fixed income, and alternative instruments, with portfolios monitored continuously and reviewed at least annually.

Wealth management
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Samah N

CFA®

Pleasanton, CA

Pleasanton Wealth

Samah Naguib is a CFA® charterholder with 12 years of industry experience. She has worked at Pleasanton Wealth LLC since 2018 and previously spent 11 years at Charles Schwab. Pleasanton Wealth provides comprehensive financial planning and portfolio management to individuals, families, trusts, estates, business entities, charitable organizations, and retirement plans. The firm employs a discovery-driven financial planning process and combines technical, fundamental, cyclical, quantitative, and qualitative analysis in portfolio construction.

General retirement planning Wealth management
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Danelle J

CFP®

San Jose, CA

PI Wealth Plan LLC

Danelle Jenetayeva is a CFP® professional with 11 years of experience in financial advising. She has worked at PI Wealth Plan LLC since 2018 and previously spent two years at YellowBrickRoad Financial Advisors, LLC. Based in San Jose, CA, she leads PI Wealth Plan LLC as its sole advisor. PI Wealth Plan LLC is an independent state-registered investment advisory firm serving individuals, high-net-worth, and ultra-high-net-worth clients. The firm provides comprehensive financial planning, investment management, tax planning, and specialized services such as divorce financial analysis, focusing on sustainable and impact investing through a fixed annual advisory fee structure.

ESG / Sustainable investing Tax strategies for small businesses Business exit / sale strategy Retirement plans for business owners (SEP, solo 401k) Concentrated stock management Founder/Business Owner Values-based investing
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John H

Series 65

San Jose, CA

Hathaway Financial LLC

John Hathaway is a financial advisor at Hathaway Financial LLC in San Jose, CA, holding a Series 65 designation with eight years of industry experience. Prior to founding his independent firm in 2018, he worked for six years at Netflix. Hathaway Financial LLC provides ongoing portfolio management services to individual and high-net-worth clients, tailoring Investment Policy Statements to each client’s goals, income, tax considerations, and risk tolerance. The firm combines fundamental analysis, quantitative models, and modern portfolio theory with a long-term trading horizon, primarily recommending ETFs alongside mutual funds, fixed income, REITs, and other securities.

Wealth management Real estate investing Annuities
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Barbara S

CFP®

Redwood City, CA

Steinmetz Financial Planning

Barbara Steinmetz is a CFP® professional with 36 years of experience at Steinmetz Financial Planning, an independent firm based in Redwood City, CA. She has maintained her practice since 1990. In addition to her financial planning credentials, she holds a real estate broker license, which she does not use in client engagements. Steinmetz Financial Planning is a California-registered, fee-only adviser serving individual investors and small business owners. The firm offers financial planning and portfolio management services guided by a fiduciary standard, employing a blend of fundamental, technical, and cyclical analyses with a range of investment exposures.

Stock option exercise strategy College savings (529s, UTMA, etc.) General retirement planning General tax planning Real estate investing Founder/Business Owner
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Eli C

Series 65

Los Altos Hills, CA

Crescent Park Management, L.P.

Eli Cohen is the sole advisor at Crescent Park Management, L.P., holding a Series 65 designation with 12 years of experience at the firm since 2014. Based in Los Altos Hills, CA, he leads the firm's investment activities. Crescent Park Management provides discretionary investment management through separately managed accounts primarily for high-net-worth individuals and small businesses meeting the Qualified Client standard. The firm employs a concentrated long-and-short investment approach across U.S. and international equities and related instruments, including options and private securities, with a focus on multi-year mispricing opportunities.

Options & derivatives strategies Concentrated stock management Active portfolio management
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Gino G

Series 63, Series 65

Palo Alto, CA

G. P. Greco & Co., Inc.

Gino Greco is the sole advisor at G. P. Greco & Co., Inc., an independent registered investment adviser based in Palo Alto, CA. He holds Series 63 and Series 65 licenses and has five years of industry experience. Prior roles include positions at Northwestern Mutual and First Republic Bank. Outside of his advisory work, he is a licensed life and health insurance agent managing fixed and indexed personal insurance products through Greco Insurance Agency. G. P. Greco & Co., Inc. provides customized portfolio advisory services primarily to individual clients, managing approximately $4.7 million across 16 accounts. The firm employs a long-term investment approach combining cyclical and fundamental analysis with modern portfolio theory, offering both discretionary and non-discretionary management while limiting advice to a defined range of asset classes.

Private / alternative investments Annuities Long-term care insurance Concentrated stock management
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Michael H

CFP®, Series 65

Sunnyvale, CA

Client First Finance LLC

Michael Hollars is a CFP® professional with 21 years of experience in financial advising, operating Client First Finance LLC since 2005. His background includes advanced technical graduate degrees and prior Silicon Valley executive experience. He participates in NAPFA activities and offers pro bono community workshops. Client First Finance LLC serves individuals, couples, trusts, estates, small businesses, and retirement-plan clients, providing financial advice ranging from specific issues to comprehensive multi-year planning. The firm focuses on long-term, passive index-based portfolios, disciplined asset allocation, and written investment policies, operating on a fee-only, non-discretionary model without custody of client assets.

Passive / index investing
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Brian M

CFA®

Mountain View, CA

Pariveda Investment Management

Brian Murphy is a CFA® charterholder with 25 years of industry experience. He has been with Pariveda Investment Management since 2000. Murphy is also the CEO and partial owner of Kivalia, an online investment resource that provides free investment insights and model portfolios to participants in employee-sponsored retirement plans. He may provide management and business consulting services to third parties as well. Pariveda Investment Management offers fee-only investment management to individuals, high-net-worth clients, families, trusts, and select institutional accounts. The firm uses a combination of quantitative screening and fundamental analysis to manage portfolios focused on income generation and capital appreciation, employing a range of securities including equities, mutual funds, ETFs, and derivatives.

Passive / index investing Active portfolio management Concentrated stock management
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Warren J

CFA®, Series 65

Palo Alto, CA

Kukui Tree Capital Management LLC

Warren Jackson is a CFA® charterholder with nine years of industry experience. He is the principal advisor at Kukui Tree Capital Management LLC, an independent firm he has been with since 2024. His prior roles include positions at Media Wealth, Adero Partners, Vista Wealth Management, and Bank of New York Mellon. Kukui Tree Capital Management advises individuals, high net worth individuals, trusts, and estates with discretionary investment management and comprehensive financial planning. The firm’s investment approach centers on fundamental analysis and a long-term orientation, tailoring portfolios to client goals, time horizons, and risk tolerance while overseeing third-party independent managers.

Active portfolio management Private / alternative investments Real estate investing
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Jitesh S

Series 65

Fremont, CA

Avaari Financial

Jitesh Shah is a financial advisor at Avaari Financial with 15 years of industry experience. He holds a Series 65 designation and has worked as an engineer at IDT since 1999. Outside of advising, he maintains his engineering role, which is unrelated to his investment activities. Avaari Financial is an independent, fee-only advisory firm that serves medium- to high-net-worth individuals and some institutional clients through comprehensive financial planning and portfolio management. The firm employs a long-term, disciplined investment approach emphasizing diversified asset allocation, fundamental analysis, and tax minimization.

General retirement planning General tax planning Cash flow / budgeting College savings (529s, UTMA, etc.)
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Ryan T

Series 66

San Carlos, CA

Peninsula Equity Capital

Ryan Taleghani is a financial advisor at Peninsula Equity Capital with seven years of industry experience. He holds a Series 66 designation and has previously worked at Morgan Stanley Private Bank, Morgan Stanley Smith Barney, Bank of America, and Merrill. Outside of his advisory role, he is involved as a partner in a real estate business and operates an online retail store. Peninsula Equity Capital is a state-registered investment adviser serving primarily institutional clients and pooled vehicles. The firm focuses on equity-centered portfolios using a combination of fundamental, cyclical, and behavioral analysis to identify undervalued businesses, with an investment approach that includes concentrated equity positions and the use of derivatives for hedging and trading within separately managed accounts.

Cash flow / budgeting Debt management College savings (529s, UTMA, etc.)
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Leon S

CFA®

Redwood City, CA

Emerald Hills Capital, LLC

Leon Shirman is a CFA® charterholder and the sole advisor at Emerald Hills Capital, LLC, an independent investment advisory firm based in Redwood City, CA. He has 14 years of industry experience and has led Emerald Hills Capital since 2011. Emerald Hills Capital provides discretionary portfolio management, financial planning, and consulting primarily to individual and high-net-worth clients. The firm manages approximately $16 million in assets and specializes in fundamental, long-term equity investments focused on small- to mid-cap companies, while also managing a private pooled investment vehicle.

Active portfolio management Options & derivatives strategies Private / alternative investments
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James S

CFP®, Series 66

San Mateo, CA

Clear Retirement Advice LLC

James Schwarz is a CFP® and Series 66 credentialed financial advisor with 14 years of industry experience. He has worked at Charles Schwab Bank and Charles Schwab & Co., Inc. from 2011 to 2017 before founding Clear Retirement Advice LLC in 2017. He is a limited partner in a family limited partnership, Quarry Hill, with no decision-making authority or compensation. Clear Retirement Advice LLC provides discretionary portfolio management and goal-based financial planning primarily for individual and high-net-worth clients. The firm employs fundamental analysis and modern portfolio theory to create tailored asset allocations and uses a fixed-fee billing structure without third-party subadvisers.

General retirement planning Annuities
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Donald H

CFA®, Series 65

Los Altos, CA

Stantum, LLC

Donald Hejna is a CFA® charterholder and holds a Series 65 license with 12 years of experience in the financial industry. He is the principal at Stantum, LLC, an independent advisory firm, and has held roles at Microsoft Corporation as a principal data science manager and at Accenture, LLP. He also serves as a teaching assistant and facilitator at Stanford University Graduate School of Business. Outside of his advisory work, Hejna is the managing partner of Virentem Ventures, LLC, a software and technology company. Stantum provides financial planning and portfolio management services to individuals, corporations, trusts, and other entities, employing a quantitative, risk-focused approach that incorporates Monte Carlo simulations, optimization techniques, and machine-learning methods. The firm offers a combination of traditional advisory services and specialized analytical projects, including securities ratings and bespoke valuation models.

Concentrated stock management Options & derivatives strategies Wealth management Founder/Business Owner Technology Professional
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Joel M

CFA®, Series 63

Los Altos, CA

Meyer Financial Advisors, Inc.

Joel Meyer is the principal and sole advisor at Meyer Financial Advisors, Inc. in Los Altos, CA. He holds the CFA® designation and has seven years of industry experience. Prior to founding Meyer Financial Advisors, he worked at Administrative Software Applications, Inc. for 14 years. Since 2021, he has also served as CEO of Meyer Financial Counselors, LLC, providing financial planning for divorcing couples and business consulting. Meyer Financial Advisors, Inc. is an independent, single-advisor firm serving individuals, high-net-worth clients, and small businesses with financial planning, portfolio management, and investment consultation. The firm employs a Modern Portfolio Theory-based approach, combining fundamental and technical analysis to build diversified portfolios and offers periodic educational seminars and family-office style services.

Debt management Cash flow / budgeting College savings (529s, UTMA, etc.) Divorce financial planning
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Stephen L

San Jose, CA

Lajala & Associates

Stephen Lajala is the principal of Lajala & Associates, an independent advisory firm based in San Jose, CA. He holds CPA credentials and has 43 years of experience with his firm, alongside eight years of industry experience as a financial advisor. In addition to his advisory work, he engages in public accountancy and income tax preparation through his CPA firm. Lajala & Associates provides discretionary portfolio management and limited-scope hourly financial planning to a small client base including individuals, pension and profit-sharing plans, trusts, and estates. The firm employs a strategic asset allocation approach with a core-and-satellite structure using primarily no-load mutual funds and ETFs, focusing on global diversification and monthly performance reporting.

General tax planning Passive / index investing Active portfolio management
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Xu T

Series 65

Mountain View, CA

Tian Capital LLC

Xu Tian is the principal of Tian Capital LLC, an independent investment management firm based in Mountain View, CA. He holds a Series 65 designation and has 10 years of industry experience, having founded and managed Tian Capital since 2016. Tian Capital LLC is a fee-only firm that provides discretionary portfolio management primarily to individual and high-net-worth investors. The firm employs fundamentally driven, equity-focused strategies including value, growth, and event-driven approaches, and is noted for its use of leverage and derivative instruments within separately managed accounts.

Active portfolio management Concentrated stock management
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