Robert Cohen is a CFP® with 29 years of industry experience, currently affiliated with OSAIC since 2024. He has held prior positions at American Portfolios for 18 years and serves as COO of W.J. Cox Associates, Inc., where he has worked for 30 years. Outside of advisory roles, he is co-owner of Miller Tennis, a tennis club in Williamsville, NY, and also teaches part-time. OSAIC serves a diverse client base including individual and high-net-worth investors, pension plans, corporations, and charitable organizations through a broad network of affiliated advisers and multiple advisory platforms. The firm employs a variety of asset allocation tools and offers integrated brokerage, investment advisory services, and access to third-party money managers.

Ronald Viavada is a Senior Financial Advisor at Merrill Lynch Wealth Management, specializing in goals-based wealth management for affluent families, accomplished professionals, and successful business owners. He collaborates with a team of specialists to provide customized advice, exceptional service, and a disciplined approach to investing. His client focus areas include family wealth management strategies, legacy planning, managing new wealth, personal retirement planning, portfolio management services, and retirement income. Ronald holds a Bachelor's Degree from SUNY Brockport and holds several professional designations, including CERTIFIED PLAN FIDUCIARY ADVISOR (CPFA), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). He actively participates in professional organizations such as the Dayton Pheasant Farmers Preserve, Southtowns Walleye Association, and St. Bonaventure University Men's Lacrosse. Outside of his professional role, Ronald engages in various personal interests such as boating, fishing, football, gardening, hunting, running, and running marathons. He values understanding clients' life priorities and aims to create personalized financial plans designed around individual goals and aspirations. Ronald also dedicates time to community involvement through volunteering with local organizations.

Jesse Lalka is a financial advisor at OSAIC with a Series 66 credential and one year of industry experience. His prior work includes roles at ADPRO Sports LLC and Prima Pizza Pasta. OSAIC serves a wide range of retail and institutional clients through a large network of affiliated advisers, offering integrated brokerage and investment advisory services. The firm employs asset-allocation tools, risk-tolerance questionnaires, and automated rebalancing to manage portfolios that may include stocks, bonds, options, mutual funds, ETFs, and alternative investments.

Jason Gentner is a financial advisor with Osaic Wealth, Inc., holding a Series 63 designation and 24 years of industry experience. His previous roles include 17 years at Securities America Advisors, Inc. He is also a part-owner and investor in Nickel City Tours, a local Buffalo, NY, company offering historical bus tours. Osaic Wealth, Inc. serves a diverse range of retail and institutional clients through a broad network of affiliated advisors and multiple advisory platforms. The firm provides integrated brokerage and advisory services, utilizing various tools and third-party offerings to construct and manage portfolios tailored to client needs.

Maryjane Hosmer is a financial advisor with Mass Mutual Investors Services in Amherst, NY, holding a Series 63 designation and bringing 34 years of industry experience. She has been with MML Investor Services and MassMutual Life Insurance Company since 2005. MML Investors Services, LLC operates as a subsidiary of MassMutual, providing financial planning and investment services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers a range of programs including asset management, wrap and money-manager programs, and educational seminars.

Grant Rickan is a Series 66-licensed financial advisor with Morgan Stanley in Williamsville, NY, with 12 years of industry experience. He has worked with Morgan Stanley and Morgan Stanley Private Bank, National Association since 2012 and 2015, respectively. Morgan Stanley Wealth Management provides advisory programs to individuals and institutional clients, offering tailored financial planning and managing approximately $2.74 trillion in client assets. Their planning process uses firm-approved tools and modeling techniques, delivering services primarily in an advisory capacity.

David Schilling is a financial advisor at LPL Financial in Amherst, NY, holding the ChFC® and Series 63 designations with 44 years of industry experience. He previously worked at Mass Mutual Investors Services and MassMutual Life Insurance Co., where he spent a combined eight years. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory services including financial planning, model portfolio programs, and institutional platforms, supported by extensive resources and technology.

Paul Chisholm is a financial advisor with Cambridge Investment Research Advisors, holding a Series 63 credential and over 36 years of industry experience. His prior work includes seven years at Investacorp and over three decades of involvement with Insurance Associates Marketplace Agency Inc. He serves on the board of Elmlawn Cemetery and Crematory and holds director and treasurer roles in several local nonprofit organizations. Cambridge Investment Research Advisors serves a diverse client base including individuals, pension plans, charitable organizations, and trusts, offering financial planning, investment management, and retirement advisory services through a network of independent Financial Professionals. The firm provides a range of investment strategies across multiple platforms, including proprietary models and third-party solutions, with both discretionary and non-discretionary management options.

Joseph Dileo is a financial advisor with Mass Mutual Investors Services, holding Series 63 and Series 65 credentials and bringing 33 years of industry experience. He has been with MML Investors Services and MassMutual Life Insurance Company since 2005. Outside of his advisory work, he is involved in software development through Endinmind Creations and co-owns an indoor baseball facility and training center called Hot Corner Athletics. Mass Mutual Investors Services, LLC is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers financial planning, asset management, and educational seminars, with a focus on collaborative, goal-oriented planning.

Phillip Held is a financial advisor with MassMutual Investors Services in Amherst, NY, holding a Series 63 designation and 13 years of industry experience. He has been with MassMutual Investors Services since 2010 and has worked with MassMutual Life Insurance Company since 2007. Outside of his advisory role, he serves as president and chairman of FinsecaNY, an industry trade association, and works as an insurance agent with AFLAC and Lawley Life Solutions. MassMutual Investors Services is a broker-dealer and SEC-registered investment adviser that provides financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers ongoing collaborative planning relationships and educational seminars, focusing on recommending investment categories and strategies while implementation remains optional.

Ian Sylves is a financial advisor with Mass Mutual Investors Services, holding a Series 66 designation and five years of industry experience. He has been with MML Investors Services, LLC since 2021 and MassMutual Life Insurance Co since 2020. Outside of finance, he is involved in goalie coaching and runs on-ice and off-ice training programs as part of his work with Mindful Goaltending and Mitch Korn Goalie Camps. He also serves on the Economics and Finance Advisory Board at Buffalo State College. MML Investors Services, LLC operates as a subsidiary of MassMutual, providing financial planning and asset management services to individuals, business owners, trusts, estates, charitable organizations, and employers. The firm offers collaborative annual financial planning engagements using firm-approved analytical tools and delivers written recommendations primarily focused on investment categories and strategies.

Kelly Davis is a financial advisor with Mass Mutual Investors Services, holding a Series 66 credential and bringing 12 years of industry experience. Prior to joining Mass Mutual in 2022, Kelly worked at PlanMember Securities Corporation and Farmers Financial Solutions. Outside of financial advising, Kelly owns a small bookkeeping business providing services to other small businesses. Mass Mutual Investors Services is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, and charitable organizations. The firm offers financial planning, asset management, and educational seminars, focusing on collaborative, goal-oriented planning with a range of investment and event-driven planning services.

Emily Glick is a financial advisor with RBC Capital Markets and holds a Series 66 designation. She has eight years of industry experience, including roles at City National Bank and RBC Capital Markets since 2018. Outside of finance, she is actively involved in the theater community as an actor, producer, and board member for several nonprofit theater organizations in the Buffalo area. RBC Wealth Management, a division of RBC Capital Markets, LLC, serves a wide range of clients including individuals, institutions, and nonprofits. The firm offers various advisory programs with portfolio management, financial planning, and brokerage services, utilizing a blend of in-house and third-party investment managers to tailor strategies to clients’ risk profiles.

Donna George is a financial advisor with Morgan Stanley in Williamsville, NY, holding a Series 66 designation and bringing 22 years of industry experience. She previously worked at UBS from 2014 to 2020 before joining Morgan Stanley Smith Barney LLC, where she has been since 2020. From 2016 to 2020, she was also a New York State notary. Morgan Stanley Wealth Management serves individual and institutional clients with a broad range of advisory programs and tailored financial planning services. The firm’s approach includes structured discovery conversations and firm-approved planning tools, managing approximately $2.74 trillion in client assets.

Edward Wright Jr. is a CFP® professional with over 31 years of industry experience. He is currently affiliated with LPL Financial and has previously worked at firms including Cadaret Grant & Co., Inc., The Leaders Group, Inc., and HSBC Securities (USA) Inc. Outside of his advisory role, he serves as president and owner of Omega Wealth LLC, a financial planning business. LPL Financial is a national broker-dealer and SEC-registered investment adviser offering advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and other institutions. The firm provides a range of investment options and platforms, combining scale and diverse financial activities with oversight of over $819 billion in discretionary assets.

Max Lipsitz is a CFP® with 13 years of industry experience, currently serving as a financial advisor at Osaic. He previously worked for Securities America Advisors and SECURITIES AMERICA, inc. for over a decade. Outside of his advisory role, he is involved with U.S. Elite Volleyball, LLC, a business he has been part of since 2010, and serves on the investment sub-committee for FeedMore WNY, a local foodbank. Osaic Wealth, Inc. serves a diverse client base including individuals, high-net-worth investors, pension and profit-sharing plans, corporations, and charities. The firm offers a range of brokerage and advisory services, employing a variety of tools and platforms to construct portfolios with multiple asset types, and supports both discretionary and non-discretionary account management.

Kenneth Weinstein is a CFP® with 32 years of industry experience, currently affiliated with Cetera. His prior experience includes long tenures at Avantax Insurance Agency, Avantax Advisory Services, and Mony Securities Corporation. Outside of his advisory role, he owns and operates a CPA firm specializing in tax preparation and financial advice, and he runs a business selling seat covers for classic cars. Cetera Investment Advisers LLC is an SEC-registered firm serving a wide range of clients including individuals, retirement plans, and institutional accounts. The firm offers diverse portfolio management and financial planning services through a multi-manager platform with access to various investment strategies and third-party money managers.

Joshua Pereira is a Senior Financial Advisor with Merrill Lynch Wealth Management. Since beginning his career in August 2000, he has focused on creating strategies and providing advice tailored to individuals, families, and businesses, with an emphasis on understanding their short- and long-term financial goals. He holds the Personal Investment Advisor (PIA) designation and earned a bachelor's degree in Business Administration from Saint Bonaventure University. Joshua prioritizes client satisfaction and applies disciplined strategies to assist clients in achieving their financial objectives. He lives in Lakeview, NY with his wife, Meghan, and their two daughters.

Laura O'geen is a financial advisor with LPL Financial, holding Series 63 and Series 66 licenses and bringing 29 years of industry experience. She has worked at M&T Bank since 1992 and at M&T SECURITIES, Inc. for 29 years before joining LPL Financial in 2021. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and investment management services, utilizing both model portfolios and customized strategies to serve its extensive network of advisors and clients.

Joseph Andrade is a financial advisor with Primerica Advisors in Amherst, NY, holding a Series 63 designation and 25 years of industry experience. His career includes roles at Crossmark and longstanding positions at PFS Investments Inc. and Primerica Financial Services. Outside of advisory work, he is involved in sales of loan products and home-related services through affiliated companies. Primerica Advisors offers discretionary asset management through its Lifetime Investment Program, serving individual and high-net-worth clients with model-delivery strategies and discretionary separately managed accounts. The firm curates third-party asset managers and employs a tiered wrap-fee structure for its services.