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Holly D

Series 63, Series 66

Grand Rapids, MI

Merrill

Holly Durdel is a financial advisor with Merrill in Grand Rapids, MI, holding Series 63 and Series 66 licenses and 25 years of industry experience. She has worked at Merrill since 2012, with a period also spent at Bank of America, N.A. from 2012 to 2018. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Randy R

CFP®, Series 63, Series 66

Grand Rapids, MI

Edward Jones

Randy Renker is a CFP® professional with over 21 years of experience in the financial industry, all of which have been with Edward Jones in Grand Rapids, MI. He holds Series 63 and Series 66 licenses and has been serving clients at Edward Jones since 2005. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients, including households of varying net worth, pension and profit-sharing plans, corporate clients, and charitable organizations. The firm manages approximately $1.01 trillion in assets and offers a range of discretionary and non-discretionary investment strategies along with affiliated mutual funds and tax-efficient services.

Retirement plans for business owners (SEP, solo 401k) General estate planning guidance Multi-generational wealth transfer General retirement planning Wealth management Executive Intergenerational Families Divorced
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Kevin G

Series 66

Ada, MI

LPL Financial

Kevin Gaut is a financial advisor with LPL Financial, holding a Series 66 designation and 18 years of industry experience. His prior roles include positions with Principal Securities, Principal Life Insurance Company, Morgan Stanley, Guggenheim Investments, and PNC Wealth Management. LPL Financial is a nationwide broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers financial planning, model portfolio programs, third-party asset management, and institutional platforms, combining advisory services with a wide range of non-advisory financial activities.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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David M

Series 63, Series 65

Grand Rapids, MI

Primerica Advisors

David Minnich is a financial advisor with Primerica Advisors in Grand Rapids, MI, holding Series 63 and Series 65 designations and over 26 years of industry experience. He has been with Primerica and its affiliated financial services entities since 2000. In addition to his advisory role, Minnich is involved in the sale of home security, automation, and loan products through affiliated companies. Primerica Advisors sponsors a wrap-fee asset management program serving primarily individual investors, including both non-HNW and high-net-worth clients, as well as corporate and charitable clients. The firm uses model-delivery strategies managed by unaffiliated asset managers and offers a mix of discretionary account options supported by custodial and trade execution services through Pershing.

ESG / Sustainable investing Tax-loss harvesting Income planning
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James S

Series 63, Series 66

Grand Rapids, MI

Ameriprise

James Sanford is a financial advisor with Ameriprise in Grand Rapids, MI, holding Series 63 and Series 66 licenses and bringing 33 years of industry experience. He has been with Ameriprise and its affiliated entities since 2005. Sanford serves as president of the Delta Chi Western Michigan Housing Corporation and has participated in organizing his high school reunion. Ameriprise offers a retirement-income planning service aimed at individuals approaching or in retirement who meet specific asset criteria, providing written Recommendation Reports that address income sources, Social Security options, and tax-smart withdrawal strategies. The firm combines research, modeling, and tax-efficiency analysis to deliver tailored retirement planning through a centralized consulting team.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Gerald V

Series 63, Series 65

Grand Rapids, MI

LPL Financial

Gerald Vannoord is a financial advisor with LPL Financial in Grand Rapids, MI, holding Series 63 and Series 65 designations and bringing 31 years of industry experience. He has been with LPL Financial since 2009 and also operates Van Noord Tax & Accounting, a tax preparation and accounting firm, since 1987. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a broad range of advisory and brokerage services, including financial planning, model portfolio programs, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Chance C

Series 66

Grand Rapids, MI

Ameriprise

Chance Coda is a financial advisor with Ameriprise in Grand Rapids, MI, holding a Series 66 designation and 10 years of industry experience. He has worked at Ameriprise since 2019, following four years at Gwn Securities Inc. Outside of advisory work, he serves as Treasurer on the Board of Directors for the Dean Lake Forest Condo Association and is involved in accounting and tax preparation through The Coda Corporation. Ameriprise provides retirement-income planning services primarily for individuals with significant investable assets, combining research, modeling, and tax-efficiency analysis to deliver tailored recommendations. The firm offers a broad range of advisory, brokerage, and insurance solutions typical of a large institutional provider.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Steven O

Series 66

Grand Rapids, MI

Edward Jones

Steven Olejnik is a financial advisor at Edward Jones in Grand Rapids, MI, holding a Series 66 designation with eight years of industry experience. He has worked at Edward Jones since 2018 and previously held a position at Nercon from 2016 to 2018. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm offers a range of investment strategies and affiliated products, managing approximately $1.01 trillion in assets through a nationwide network of financial advisors and branch offices.

Charitable giving & philanthropy Business ownership considerations Business exit / sale strategy Retirement income strategy Founder/Business Owner Intergenerational Families
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Conrad H

Series 66

Grand Rapids, MI

Raymond James & Associates

Conrad Hayes is a financial advisor with Raymond James & Associates in Grand Rapids, MI, holding a Series 66 designation and five years of industry experience. His career includes roles at Nylife Securities LLC and New York Life Insurance Co, as well as prior experience outside finance at Central Michigan University, Ric's Food Center, and Rockford High School. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutions, and municipal entities, offering financial planning, non-discretionary investment consulting, and specialized municipal advisory services.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Mark F

CFP®, Series 63, Series 65

Grand Rapids, MI

Morgan Stanley

Mark Fink is a Certified Financial Planner (CFP®) with 25 years of industry experience. He currently works at Morgan Stanley in Grand Rapids, MI, having joined the firm in 2026. His prior experience includes 18 years at Comerica Securities and three years at Ameriprise. Outside of his advisory role, he is involved with Financial Oxygen/Maestro, a cash management platform serving corporate and institutional clients. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer that offers a broad range of advisory programs to individuals and institutions. The firm provides tailored financial planning using structured discovery and planning tools, managing approximately $2.74 trillion in client assets.

General estate planning guidance
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Michael R

Series 63, Series 66

Grand Rapids, MI

Edward Jones

Michael Rios is a financial advisor at Edward Jones in Grand Rapids, MI, holding Series 63 and Series 66 licenses with 23 years of industry experience. He has been with Edward Jones since 2002. Outside of his advisory role, Rios is a board member of the Family Hope Foundation, which raises and distributes funds for children with disabilities, and is involved with Grey Line Brewing, a brewery and restaurant in Grand Rapids. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, managing approximately $1.01 trillion in assets. The firm offers a range of advisory programs and investment strategies, supported by a large network of financial advisors and branch offices nationwide.

Retirement income strategy General retirement planning Retirement plans for business owners (SEP, solo 401k) General estate planning guidance Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Brock H

Series 63, Series 65

Grand Rapids, MI

Primerica Advisors

Brock Hoffman is a financial advisor with Primerica Advisors in Grand Rapids, MI, holding Series 63 and Series 65 licenses and five years of industry experience. He has been associated with PFS Investments Inc. since 2018 and Primerica Financial Services since 2018. Outside of advisory work, he drives for Uber on a part-time basis. Primerica Advisors sponsors and manages a wrap-fee asset management program focused primarily on individual investors, including both non-high-net-worth and high-net-worth clients, as well as corporate and charitable clients. The firm employs model-driven investment strategies supported by third-party managers and offers advisory services through a large network of financial advisors.

ESG / Sustainable investing Tax-loss harvesting Income planning
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Natalie S

Series 63, Series 65

Grand Rapids, MI

Merrill

Natalie Sinquefield is a financial advisor with Merrill based in Grand Rapids, MI, holding Series 63 and Series 65 registrations and bringing 27 years of industry experience. She has been with Merrill since 2002 and previously worked at Bank of America, N.A. since 2025. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, and institutional investors.

Tax-loss harvesting Active portfolio management Wealth management
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David W

Series 63, Series 65

Grand Rapids, MI

Merrill

David Whitford is a financial advisor at Merrill with 30 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Merrill since 1996 and Bank of America, N.A. since 2009. He is based in Grand Rapids, MI. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Philip W

Series 66

Grand Rapids, MI

Merrill

Philip Welch IV is a financial advisor with Merrill in Grand Rapids, MI, holding a Series 66 credential and 10 years of industry experience. He previously worked at Waddell & Reed Inc before joining Merrill and Bank of America in 2017. Welch serves as a board member of Our Hope Association, a charitable organization focused on recovery programs for women battling addiction, and holds leadership roles with the Metro Health Foundation. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for a range of individual and institutional clients.

Tax-loss harvesting Active portfolio management Wealth management
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Shane S

Series 66

Grand Rapids, MI

Merrill

Shane Smedley is a financial advisor with Merrill in Grand Rapids, MI, holding a Series 66 designation and 26 years of industry experience. He has been associated with Merrill Lynch, Pierce, Fenner & Smith, Inc. since 1998 and with Bank of America, N.A. since 2009. Outside of his advisory role, he is involved with a family-held dental practice and is the owner of an LLC that holds ownership of the building housing the practice. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for a range of individual and institutional clients.

Tax-loss harvesting Active portfolio management Wealth management
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Shaun R

CFP®, Series 66

Grand Rapids, MI

Edward Jones

Shaun Rayman is a CFP® professional at Edward Jones in Grand Rapids, Michigan, with 19 years of industry experience. He has been with Edward Jones since 2006. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets, offering a range of advisory programs, including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds, while operating under a fiduciary standard.

Retirement income strategy General retirement planning General estate planning guidance Retired Founder/Business Owner Executive
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Gregory M

Series 63, Series 65

Grand Rapids, MI

Merrill

Gregory Mead is a Wealth Management Advisor and the founder and lead advisor for the Mead Group at Merrill Lynch Wealth Management. He has been in the financial services industry since 2001, providing oversight and setting the investment strategy for his team. Greg is a Portfolio Manager in the Merrill Investment Advisory Program and offers discretionary management of personalized or defined strategies, which may include individual stocks and bonds, Merrill model portfolios, and third-party investment strategies. He also incorporates alternative investments for qualified clients, including private equity, real estate, and hedge funds. Greg holds a Bachelor's degree from the Eli Broad School of Business at Michigan State University, graduating with High Honors and a 4.0 cumulative GPA. He is a CERTIFIED FINANCIAL PLANNER® professional and holds the Chartered Retirement Planning Counselor™ designation. Over the years, Greg has been named to Forbes' "Best-in-State Wealth Advisors" list multiple times from 2019 through 2023. Actively involved in his community, Greg serves on the Board of Directors and Finance Committee for the Boys and Girls Club of Greater Kalamazoo and on the Board of Directors for the West Michigan Spartans Alumni Association. He is a former member of the Finance Committee for the Grand Rapids Public Museum. Greg lives in Grand Rapids, MI with his wife Angela and their three sons. Outside of work, he enjoys skiing, volleyball, biking, boating, and spending time with his family. He grew up in Traverse City and spends summers there with his family.

Wealth management ESG / Sustainable investing Private / alternative investments Retirement income strategy General retirement planning Young Families
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Tammy S

Series 66

Grand Rapids, MI

LPL Financial

Tammy Sadek is a financial advisor with LPL Financial, holding a Series 66 designation and three years of industry experience. Prior to joining LPL Financial in 2023, she worked in hospice care and veterinary corporate management. Outside of finance, she owns and operates a fruit and flower orchard and a cloisonné enamel art jewelry business, and serves as a consultant for the Petco Pet Wellness Council. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning and access to third-party asset managers, utilizing model portfolios and customized investment strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Scot F

CFP®, Series 63, Series 65

Grand Rapids, MI

Thrivent Investment Management

Scot Fay is a Certified Financial Planner (CFP®) with 33 years of industry experience, currently serving as a financial advisor at Thrivent Investment Management. He has been with Thrivent Financial for Lutherans and Thrivent Investment Management since 2002. Outside of his advisory role, he holds a 30% ownership stake in a general partnership for a single dwelling rental property. Thrivent Investment Management provides Dedicated Planning Services to individuals, families, businesses, and nonprofit clients, offering comprehensive, goal-based financial analyses and written recommendations across various planning areas. The firm emphasizes planning delivered through financial advisors and does not provide discretionary portfolio management for institutional clients.

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