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Bogna Z

Series 63, Series 65

Holmdel, NJ

Equitable Advisors

Bogna Zachura is a financial advisor with Equitable Advisors, holding Series 63 and Series 65 licenses and bringing 27 years of industry experience. She has been with Equitable Advisors since 1999, having previously been affiliated with AXA Advisors, LLC during that period. Her other business activities include various insurance-related roles. Equitable Advisors serves individuals, pension and profit-sharing plans, corporations, charitable organizations, and institutional clients by offering financial planning, retirement plan consulting, and a range of asset-management programs. The firm uses a network of Investment Adviser Representatives and relies on both proprietary and third-party solutions to deliver diversified advisory services.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Richard S

Series 63, Series 65

Lawrenceville, NJ

Morgan Stanley

Richard Slater is a financial advisor at Morgan Stanley with 28 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Morgan Stanley Smith Barney since 2009, following an 11-year tenure at Citigroup Global Markets. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individual and institutional clients with a broad range of advisory programs, including tailored financial planning and estate planning strategies. The firm manages approximately $2.74 trillion in client assets and utilizes structured planning tools and firm-approved methodologies in its financial planning process.

General estate planning guidance
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Patricia T

Series 66

Hamilton, NJ

OSAIC

Patricia Trapp is a financial advisor at Osaic with 25 years of industry experience. She holds a Series 66 designation and previously worked at UBS Financial Services from 2001 to 2009. In addition to her advisory role, she sells annuities and life insurance through various vendors. Osaic Wealth serves a diverse client base, including individual investors, retirement plan sponsors, charities, and corporate clients, offering a range of brokerage and advisory services. The firm’s investment approach centers on model-based asset allocation and portfolio optimization, supported by various tools and strategies tailored to client needs.

Annuities Private / alternative investments
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Samantha M

Series 63, Series 66

Colts Neck, NJ

J.P. Morgan Securities

Samantha Mascia is a financial advisor with J.P. Morgan Securities, holding Series 63 and Series 66 licenses and bringing 10 years of industry experience. She has worked at firms including Bank of America, Merrill, and Wells Fargo Advisors prior to joining J.P. Morgan. J.P. Morgan Securities provides institutional consulting services to plan sponsors, corporations, endowments, and other institutional clients, focusing on written asset allocation advice, investment manager searches, and customized performance reporting. The firm combines quantitative and qualitative manager due diligence and incorporates an ESG eligibility framework in its advisory process.

Founder/Business Owner
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Brandon R

Series 66

Princeton, NJ

Merrill

Brandon Roche is a Wealth Management Advisor with Merrill Lynch Wealth Management, specializing in providing goals-based wealth management services to high net worth individuals and businesses. He began his career with Merrill Lynch in 2017 and focuses on delivering customized financial solutions tailored to clients' risk tolerance, time horizons, liquidity needs, and personal investment goals. His areas of expertise include corporate executive services, executive and equity compensation, family wealth management, legacy planning, liquidity management, managing new wealth, personal retirement planning, portfolio management, and retirement income strategies. Brandon holds a Bachelor's Degree from Coastal Carolina University and holds the professional designations of Accredited Wealth Management Advisor (AWMA), Chartered Retirement Planning Counselor (CRPC), and Personal Investment Advisor (PIA). He works alongside a team committed to helping clients understand and plan for what they value most, serving a range of clients including retirees, small businesses, foundations, private and public companies, and 401(k) and equity compensation plans. Outside of his professional responsibilities, Brandon enjoys spending time with family and friends and is an avid golfer. He is actively involved in community volunteer work and seeks to build long-term relationships with his clients while assisting them in pursuing their financial goals.

Wealth management Retirement income strategy General retirement planning Liquidity event planning
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Georgeanne M

Series 63, Series 65

Princeton, NJ

Wells Fargo Clearing

Georgeanne Moss is a financial advisor with Wells Fargo Clearing, holding Series 63 and Series 65 licenses and bringing 36 years of industry experience. She has worked at Wells Fargo since 2016 and previously spent time at Prudential Equity Group, LLC. Outside of her advisory role, she serves as a power of attorney for her mother. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers both brokerage and advisory solutions, leveraging research and modern portfolio theory in its investment approach.

Retired Founder/Business Owner
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Gregory B

CFP®, Series 63

Princeton, NJ

Wells Fargo Clearing

Gregory Brez is a CFP® with 39 years of industry experience, currently affiliated with Wells Fargo Clearing since 2016. He previously worked at A. G. Edwards & Sons, Inc. from 2003 to 2008. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers both brokerage and advisory solutions, relying on research and analytics to guide its investment approach.

Retired Founder/Business Owner
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Daniel K

Series 66

Holmdel, NJ

LPL Enterprise

Daniel Krause is a financial advisor at LPL Enterprise with five years of industry experience. He holds a Series 66 designation and has worked at Prudential Insurance Company of America and Pruco Securities, LLC. Outside of his advisory role, he is self-employed under the business name Daniel Krause Design. LPL Enterprise, LLC provides investment advisory and brokerage services to a diverse client base, including individual and high-net-worth investors, retirement plans, and corporate and charitable entities. The firm employs a model-driven investment approach, offering financial planning, access to third-party asset managers, and a range of affiliated financial services.

Tax-loss harvesting
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Kevin D

Series 66

Lawrenceville, NJ

Morgan Stanley

Kevin Dobes is a financial advisor at Morgan Stanley with one year of industry experience. He holds a Series 66 designation and previously worked at Parx Casino/Sportsbook and Rutgers University Athletics. Morgan Stanley Wealth Management provides advisory programs and tailored financial planning to both individual and institutional clients, managing approximately $2.74 trillion in client assets. The firm’s planning process involves structured discovery and approved tools, offering a range of investment and financial services without providing individual security recommendations as part of standalone plans.

General estate planning guidance
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Aryeh T

Series 63, Series 66

Lakewood, NJ

Mass Mutual Investors Services

Aryeh Teren is a financial advisor with Mass Mutual Investors Services in Lakewood, NJ, holding Series 63 and Series 66 licenses and with three years of industry experience. He has worked at MML Investors Services, LLC and MassMutual Life Insurance Company since 2017. Outside of advisory work, he is the owner of Teren Financial LLC, where he is involved in insurance and securities sales and servicing. MML Investors Services, LLC is a broker-dealer and SEC-registered investment adviser serving individuals, business owners, trusts, estates, and charitable organizations. The firm provides ongoing financial planning, asset management, and educational seminars, focusing on collaborative, goal-driven engagements using firm-approved analytical tools.

Divorce financial planning General estate planning guidance Multi-generational wealth transfer Cash flow / budgeting Founder/Business Owner Attorney Executive Married/Couples/Partners Divorced
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Zhe D

Series 63, Series 65

Holmdel, NJ

LPL Enterprise

Zhe Ding is a financial advisor with LPL Enterprise, holding Series 63 and Series 65 licenses and possessing 12 years of industry experience. Prior to joining LPL Enterprise in 2024, Ding worked at Prudential Insurance Company of America and Pruco Securities, LLC, among other firms. Outside of advising, Ding is involved in non-variable insurance activities through Ritter Insurance Marketing and Prudential-sponsored insurance. LPL Enterprise provides investment advisory and brokerage services to a wide range of clients, including individual, high-net-worth, and institutional investors. The firm employs a model-driven investment approach and offers financial planning, access to third-party asset managers, and insurance product facilitation through affiliated entities.

Tax-loss harvesting
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William S

Series 63, Series 65

Hamilton, NJ

LPL Financial

William Sheehy III is a financial advisor with LPL Financial, holding Series 63 and Series 65 credentials and 40 years of industry experience. He has worked at LPL Financial since 1993 and operates Sheehy Associates, an insurance agency selling life, health, and annuity products. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, supported by research tools and a large advisor network.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Sharon H

Series 66

Lawrenceville, NJ

Morgan Stanley

Sharon Harshbarger Kucera is a financial advisor at Morgan Stanley with 19 years of industry experience. She holds a Series 66 designation and has worked at Morgan Stanley and Morgan Stanley Private Bank, National Association since 2015. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer offering a range of advisory programs to individuals and institutional clients. The firm emphasizes structured financial planning supported by proprietary tools and serves clients through both direct relationships and corporate financial planning agreements.

General estate planning guidance
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Lilly P

Series 66

Rocky Hill, NJ

Merrill

Lilly Peng is a financial advisor at Merrill with four years of industry experience. She holds a Series 66 designation and has worked at both Bank of America and Merrill since 2022. Outside of her advisory role, she has been engaged in homemaking for over two decades. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, and institutions.

Tax-loss harvesting Active portfolio management Wealth management
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Michael S

CFP®, Series 66

Princeton, NJ

UBS Financial Services

Michael Stewart is a CFP®-certified financial advisor with 25 years of industry experience, currently with UBS Financial Services in Princeton, NJ, where he has worked since 2009. He served as a trustee for The Parish of Our Lady Sorrows - St. Anthony, advising on parish financial stewardship from 2011 to 2017. UBS Financial Services serves individual, corporate, and institutional clients through brokerage and investment advisory services, combining institutional trading capabilities with wealth management offerings tailored by research and model-based asset allocations.

General retirement planning Cash flow / budgeting Equity compensation tax strategy Executive Founder/Business Owner Mid-Career Professionals Approaching retirement
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Tony K

CFP®, Series 66

Manalapan, NJ

Cetera

Tony Kelly is a CFP® with 17 years of industry experience, currently serving at Cetera since 2025. He previously worked at Commonwealth Financial Network and LPL Financial, and is also the Director of Financial Planning at King Financial Network, where he provides investment management and financial planning services. Cetera Investment Advisers LLC is an SEC-registered adviser that serves individuals, retirement plans, corporate, charitable, and institutional clients through a nationwide network of independent advisors. The firm offers a range of portfolio management and retirement services, operates a multi-manager platform, and oversees more than $256 billion in assets under management.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Paul J

CFP®, Series 63, Series 65

Holmdel, NJ

LPL Financial

Paul Jetter is a CFP® with 34 years of experience in the financial services industry. He is currently affiliated with LPL Financial and has worked at the firm since 2014. Prior to that, he held positions at Private Portfolio Partners, LLC, New England Securities, and Osaic FA, Inc. In addition to his advisory work, Jetter provides financial planning and fixed-fee advice through Insight Private Advisors, LLC, operating as Archway Wealth Management. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms, with a focus on both discretionary and non-discretionary strategies supported by technology tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Matthew G

Series 66

Hamilton, NJ

J.P. Morgan Securities

Matthew Gaeta is a financial advisor at J.P. Morgan Securities with 24 years of industry experience. He holds a Series 66 designation and has previously worked at Wells Fargo Clearing, Cetera Advisors, and Rockdale Financial Services. J.P. Morgan Securities provides institutional consulting services to plan sponsors, corporations, endowments, and other institutional clients, focusing on written asset allocation advice, investment manager searches, and customized performance reporting through a non-discretionary program. Their advisory process combines quantitative screening and qualitative research to develop model asset allocations, incorporating ESG criteria and leveraging broad derivatives and commodities capabilities.

Founder/Business Owner
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Jacob R

PFS™, Series 66

Lakewood, NJ

LPL Financial

Jacob Rosenberg is a financial advisor at LPL Financial with 26 years of industry experience. He holds the PFS™ designation and Series 66 license. Prior to joining LPL Financial in 2025, Rosenberg worked for Cetera and its affiliates for over 25 years and operates Bernath & Rosenberg, P.C., a tax preparation and accounting firm. LPL Financial is a national broker-dealer and SEC-registered investment adviser providing advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of financial planning and portfolio management solutions, combining custom strategies with third-party asset management and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Gil H

Series 63, Series 66

Lakewood, NJ

J.P. Morgan Securities

Gil Hazan is a financial advisor at J.P. Morgan Securities with 12 years of industry experience. He holds Series 63 and Series 66 designations. His prior experience includes work at GHG Suppliers LLC from 2019 to 2023 and JPMorgan Chase Bank, N.A. since 2012. J.P. Morgan Securities provides institutional consulting services to plan sponsors, corporations, endowments, and other institutional clients, focusing on written asset allocation advice, investment manager searches, and customized performance reporting. Their advisory process combines quantitative and qualitative research to build model asset allocations and includes unique regulatory registrations that support broader derivatives and commodities capabilities.

Founder/Business Owner
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