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Lorie S
Series 65, Series 63
Grand Rapids, MI
Primerica Advisors
Lorie Smith is a financial advisor with Primerica Advisors in Grand Rapids, MI, holding Series 65 and Series 63 licenses and possessing six years of industry experience. Her prior work history includes roles at Primerica Financial Services since 2019, as well as long tenures at Wayand Area EMS and SpartanNash. Outside of her advisory work, she serves as a CPR instructor at Kalamazoo Valley Community College. Primerica Advisors manages a wrap-fee asset management program primarily serving individual investors and charitable clients. The firm uses model-delivery investment strategies developed by unaffiliated asset managers and supports trade execution and custody through third-party providers.
Troy H
Series 63, Series 65
Grand Rapids, MI
Ameriprise
Troy Horton is a financial advisor with Ameriprise Financial Services, holding Series 63 and Series 65 licenses and bringing 33 years of industry experience. He has been with Ameriprise since 2016, serving clients primarily from Grand Rapids, MI. Outside of his advisory role, Horton owns and operates a soybean farming business in Central Lake, MI. Ameriprise Financial Services is a diversified advisory firm serving individual and institutional clients, offering specialized retirement income planning focused on dependable income sources and tax-aware withdrawal strategies. The firm’s retirement income service combines proprietary research and third-party data to provide tailored, non-discretionary recommendations supported by a centralized service team.
Kevin C
Series 66
Grand Rapids, MI
Merrill
Kevin Cross is a Series 66 licensed financial advisor with Merrill in Grand Rapids, MI, and has 10 years of industry experience. He has worked at Merrill since 2016 and also appears at Bank of America, N.A. since 2025. Outside of his advisory role, he serves as an Endowment Committee Member for St. Andrew's Episcopal Church in Grand Rapids. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services through the Select Portfolio Solutions Program for a wide range of clients, including individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations. The firm offers both model-based and discretionary investment strategies developed by internal and third-party managers.
Tyler K
Series 65
Grand Rapids, MI
LPL Financial
Tyler Keuning is a financial advisor with LPL Financial based in Grand Rapids, MI. He holds a Series 65 credential and has two years of industry experience. Prior to joining LPL Financial in 2026, he worked at EverSource Wealth Advisors, LLC and Rogan & Associates, Inc. Tyler also ran the Grand Rapids Bicycle Company for eight years. LPL Financial is a national SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, institutions, and charitable organizations. The firm offers a range of advisory programs, financial planning, and brokerage services, utilizing model portfolios, third-party subadvisors, and research to support various investment strategies.
Brian A
Series 66
Grand Rapids, MI
Raymond James & Associates
Brian Adams is a financial advisor at Raymond James & Associates with 12 years of industry experience. He previously worked at Merrill for 10 years before joining Raymond James in 2023. Adams holds the Series 66 designation and is based in Grand Rapids, MI. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser overseeing approximately $501 billion in assets. The firm serves a diverse client base including individuals, institutional investors, and municipal entities, offering financial planning, investment consulting, and institutional fiduciary solutions through a range of portfolio management styles and affiliated research.
Shelley S
Series 66
Spring Lake, MI
Edward Jones
Shelley Stefanits is a financial advisor with Edward Jones in Spring Lake, MI, holding a Series 66 designation and 18 years of industry experience. Prior to joining Edward Jones in 2026, she worked at Raymond James & Associates for eight years, JPMorgan Securities, LLC for four years, and was involved with Little Traverse Inn for four years. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, including both non-high-net-worth and high-net-worth households. The firm offers a range of investment advisory programs and maintains a large network of financial advisors and branch offices across the United States.
Stacy S
Series 63, Series 65
Grand Rapids, MI
Primerica Advisors
Stacy Sitzema is a financial advisor at Primerica Advisors with 23 years of industry experience. She holds Series 63 and Series 65 licenses and has been with Primerica Advisors and Primerica Financial Services since 2001. In addition to her advisory role, she is involved in sales of loan products and home security and automation services through affiliated companies. Primerica Advisors offers discretionary asset management primarily through its Lifetime Investment Program, which includes model-delivery strategies and separately managed account options for individual and high-net-worth clients. The firm curates third-party asset managers and uses a tiered wrap fee structure for its investment services.
Zachary H
Series 66
Grand Rapids, MI
Ameriprise
Zachary Hunt is a financial advisor with Ameriprise in Grand Rapids, MI, holding a Series 66 designation and six years of industry experience. He has been with Ameriprise and its affiliated entities since 2018 and previously worked at JMS of Holland, Inc. from 2011 to 2018. Ameriprise offers a retirement-income planning service designed for individuals nearing or in retirement with substantial investable assets, providing written Recommendation Reports on income sources, Social Security options, and tax-efficient withdrawal strategies. The firm combines research, modeling, and tax analysis in its approach and delivers recommendations through a centralized consulting team in partnership with advisors like Hunt.
Michael K
Series 66
Fruitport, MI
Edward Jones
Michael Kraus is a financial advisor at Edward Jones with five years of industry experience. He holds the Series 66 designation and has been with Edward Jones since 2020. Prior to his career in financial advising, Kraus owned and managed Daniel's Restaurant, LLC for 17 years and is involved in a family-owned property management business. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a range of investment strategies, including discretionary and non-discretionary wrap fee programs, separately managed accounts, and affiliated mutual funds. The firm operates nationally with a large network of advisors and branch offices, managing over $1 trillion in assets under management.
Douglas P
Series 63, Series 66
Grandville, MI
Cetera
Douglas Postma is a financial advisor with Cetera who holds Series 63 and Series 66 credentials and has 27 years of industry experience. He has been associated with Cetera and Cetera Financial Specialists LLC since 2005 and has served as president and owner of Trillium Financial Advisors since 2013. Cetera Investment Advisers LLC is an SEC-registered adviser serving individuals, employer-sponsored retirement plans, corporate and charitable clients, and institutional accounts. The firm offers a range of portfolio management and financial planning services through a multi-manager platform that includes affiliated and third-party managers.
Evan L
Series 63, Series 66
Spring Lake, MI
Edward Jones
Evan Llewellyn is a financial advisor with Edward Jones, holding Series 63 and Series 66 licenses and having 27 years of industry experience. He has worked at Edward Jones since 1998. Outside of his advisory role, he is a partner in a real estate holding company based in Spring Lake, Michigan. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm offers a broad range of advisory programs and investment strategies, supported by a nationwide network of over 23,000 financial advisors.
Kimberley H
Series 63, Series 65
Grand Rapids, MI
LPL Financial
Kimberley Hamilton is a financial advisor at LPL Financial with 42 years of industry experience. She has held roles at Morgan Stanley Smith Barney and Voya Financial Advisors prior to joining LPL in 2021. Hamilton holds Series 63 and Series 65 designations. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, institutions, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and retirement consulting, utilizing both discretionary and non-discretionary management with access to model portfolios and research from multiple sources.
Luke N
Series 66
Grand Rapids, MI
J.P. Morgan Securities
Luke Nederveld is a financial advisor at J.P. Morgan Securities with two years of industry experience. He holds a Series 66 designation and has worked at JPMorgan Securities LLC and JPMorgan Chase Bank, NA since 2024. His background also includes roles at Grand Valley State University, Oa Private Capital, and Plante Moran. J.P. Morgan Securities LLC provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors. The firm offers asset allocation advice, investment manager searches, and customized performance reporting through Wealth Advisors, combining large institutional advisory operations with broker-dealer and investment adviser registrations.
Rachel H
Series 66
Grand Rapids, MI
Robert Baird & Co.
Rachel Hughes is a financial advisor with Robert W. Baird & Co. in Allendale, MI, holding a Series 66 designation and 19 years of industry experience. She has been with Robert W. Baird & Company since 1998. She is part of The DDK Group, a team within Robert W. Baird & Co.’s Private Wealth Management practice that advises a range of clients including individuals, families, pensions, corporations, and charitable organizations. The group provides consulting and portfolio services tailored to client goals and risk tolerances, utilizing a mix of in-house and third-party managers across traditional and non-traditional investment strategies.
Samuel D
Series 63, Series 65
Grandville, MI
OSAIC
Samuel Devries is a financial advisor at OSAIC with Series 63 and Series 65 credentials and five years of industry experience. He has worked at RSC Advisors and OSAIC Wealth, Inc., and has held roles outside the financial sector including at South Christian High School and Davenport University. He also serves as successor trustee for a family revocable trust. OSAIC Wealth, Inc. serves a diverse client base including retail, high-net-worth investors, and institutional clients through a broad network of advisers and multiple advisory platforms. The firm offers integrated brokerage and advisory services with portfolio construction tools that incorporate asset allocation, risk tolerance, and automated rebalancing, supporting both discretionary and non-discretionary management.
Micah B
Series 66
Grand Rapids, MI
Raymond James Financial
Micah Bykerk is a financial advisor with Raymond James Financial, holding a Series 66 credential and two years of industry experience. His prior work includes roles at Grand Valley State University and Soak Irrigation. Raymond James Financial Services Advisors, Inc. provides financial planning and investment consulting to a wide range of clients, including individuals, corporations, and institutional investors. The firm offers tailored, non-discretionary advisory services and supports municipal and public finance work through unique affiliations.
Rua H
Series 66
Grand Rapids, MI
Merrill
Rua Hekhuis is a Wealth Management Advisor at Merrill Lynch Wealth Management. She brings extensive experience working with clients who have complex financial needs, including entrepreneurs, professionals, and individuals involved in executive compensation, family wealth management strategies, legacy planning, and retirement income. Rua's approach emphasizes customized guidance tailored to each client's unique goals and life circumstances, leveraging the resources of Merrill and Bank of America to meet evolving client objectives. Rua holds a Master's Degree in Marketing and Management from the Rinker School of Business at Palm Beach Atlantic University and a Bachelor of Science in Marketing and Management with minors in Entrepreneurship, Social Sciences, and Economics from Northwood University. She is a CERTIFIED FINANCIAL PLANNER® and holds additional designations including Chartered Retirement Planning Counselor™, Sports & Entertainment Accredited Wealth Management Advisor™, and Personal Investment Advisor. Rua has been recognized on the Forbes "Top Women Wealth Advisors Best in State" list for consecutive years. Outside of her professional role, Rua resides in Spring Lake with her husband and two dogs. She dedicates time to support organizations such as the Humane Society of West Michigan and is involved with Michigan State University College of Human Medicine, Michigan Woman Forward, Paws with A Cause, and the Women's Resource Center. Her personal interests include running, biking, gardening, reading, martial arts, skiing, golfing, hiking, interior decorating, traveling, watching movies, and yoga.
Michael G
Series 66
Grand Rapids, MI
Merrill
Michael Gruszynski serves as a Senior Financial Advisor at Merrill Lynch Wealth Management. He joined Merrill in 2019 and works with individuals, families, and businesses to help them reach their financial goals through comprehensive wealth management. His client focus areas include college education planning, family wealth management strategies, legacy planning, managing new wealth, personal retirement planning, portfolio management services, socially responsible and values-based investing, as well as retirement income. With over a decade of experience in the technology industry prior to his role at Merrill, Michael brings problem-solving skills and a goals-based approach to his financial advising. He assists clients with retirement planning, tax minimization strategies, investments, estate planning services, wealth transfer, and corporate investment strategies. He holds professional designations including Personal Investment Advisor (PIA) and Sports & Entertainment Accredited Wealth Management Advisor (SE-AWMA). Michael is a graduate of Michigan State University, where he earned a bachelor's degree. Born and raised in Michigan, he is a Detroit sports fan and enjoys personal interests such as adventure sports, baseball, basketball, camping, fishing, football, golfing, music, photography, and spending time with his family. He is also involved in the community through Big Brothers Big Sisters in Battle Creek, Michigan.
Paul S
Series 63, Series 65
Grand Rapids, MI
Robert Baird & Co.
Paul Solberg is a financial advisor at Robert Baird & Co. with 40 years of industry experience. He holds Series 63 and Series 65 designations and has been with Robert Baird & Co. since 1995 and Nmis since 2002. He is part of The DDK Group, a team within Robert W. Baird & Co.’s Private Wealth Management practice that serves individuals, families, pensions, corporations, charitable organizations, and institutional clients. The group provides a range of consulting and portfolio services, tailoring advice to client goals and risk tolerances through a combination of in-house and third-party managers.
Brandon M
Series 66
Grand Rapids, MI
Merrill
Brandon Moulton is a Financial Advisor at Merrill Lynch Wealth Management, where he specializes in helping individuals, families, and business owners build financial confidence through personalized service and disciplined investment decisions. He focuses on delivering tailored financial strategies in areas such as retirement planning, investment management, tax-efficient strategies, estate planning, philanthropic planning, and values-based investing. Brandon serves a diverse client base including high net worth individuals and families, pre-retirees and retirees, business owners, entrepreneurs, and young professionals. He provides holistic guidance backed by the resources of Bank of America and Merrill to support clients through every stage of life. He holds a Bachelor's Degree from Michigan State University's Eli Broad College of Business, where he was a member of the Wealth Management Program, and holds the Personal Investment Advisor (PIA) designation. Outside of work, Brandon enjoys adventure sports, boating, fishing, hunting, golfing, basketball, football, traveling, and spending time with his wife, daughter, and their two dogs.
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