James Richard is a financial advisor at Coral Reef Advisors LLC with 30 years of industry experience. His prior roles include positions at Private Client Services, Snowden Lane Partners, and J.P. Morgan. He holds Series 63 and Series 65 licenses. Coral Reef Advisors is a fee-based registered investment adviser serving individuals, high-net-worth clients, trusts, estates, and business entities. The firm employs a tactical allocation strategy utilizing fundamental and technical analysis, including option writing and both long- and short-term investments, with customized portfolios tailored to client objectives and restrictions.

Steven Van Wie is a CFP® with 22 years of experience in financial advising. He is currently a principal at Strivus Wealth Partners LLC and previously operated SVW Consulting LLC and Van Wie Financial. His business activities include operating under the name Steven H. Van Wie, LLC. Strivus Wealth Partners provides financial planning and discretionary portfolio management to individuals, including high-net-worth clients, as well as pension plans, trusts, charitable organizations, and businesses. The fee-only firm manages approximately $159 million in assets and employs a variety of investment analysis methods to develop personalized portfolios that often include stocks, bonds, mutual funds, ETFs, and digital asset advice.

David Price is a financial advisor at St. Johns Investment Management Company, LLC in Jacksonville, FL, holding a Series 65 designation and having 17 years of industry experience. He has been with St. Johns Investment Management Company since 2013 and is also affiliated with St. Johns Country Day School. St. Johns Investment Management Company provides continuous portfolio management to individuals, trusts, estates, corporations, pension and profit-sharing plans, and charitable organizations. The firm employs a three-factor equity valuation process combining fundamental and technical analysis, focuses on individual bond purchases for fixed-income allocations, and offers discretionary and non-discretionary services tailored to client objectives and risk tolerance.

Jeremy Story is a Series 65 licensed financial advisor with HFG Capital, based in Orange Park, FL, and has two years of industry experience. He previously worked at First Advisors National and Brookstone Wealth Advisors/Hollifield Financial Group. Outside of his advisory role, he is also a licensed insurance agent and sells insurance products with Hollifield Financial Group. HFG Capital provides discretionary portfolio management primarily for individual and high-net-worth clients, focusing on long-term trading through a combination of fundamental analysis, modern portfolio theory, and technical analysis. The firm prepares Investment Policy Statements and regularly monitors asset allocation and security selection.

Owen Schrum is a financial advisor with Schrum Private Wealth Management, LLC in St. Augustine, FL. He holds Series 63 and Series 65 licenses and has 41 years of industry experience. Prior to his current role, he has been with Spire Investment Partners since 2011. Outside of advising, Schrum is involved with Gallatin Ventures, an LLC established to develop a general insurance agency. Schrum Private Wealth Management provides investment and wealth management services primarily to individual and high-net-worth clients. The firm employs a strategy combining Modern Portfolio Theory with fundamental and behavioral finance to build globally diversified, low-cost portfolios, emphasizing long-term investing and tax-aware techniques.

Jillian Martin O'neil is a financial advisor with Mos Capital, Inc. in Ponte Vedra Beach, FL, holding Series 63 and Series 65 licenses and bringing 22 years of industry experience. She has been with Mos Capital since 2003. Mos Capital provides fee-only portfolio management and financial planning services to individuals, trusts, endowments, foundations, corporations, and other money managers. The firm manages approximately $209 million in client assets, focusing on a "Growth & Income" investment approach that emphasizes income-producing equities and investment-grade fixed income, with a preference for diversified, large-company holdings and long-term ownership.

Alexander Potenza is a financial advisor at Skyview Financial Group, LLC, holding a Series 65 designation with three years of industry experience. He has worked at Skyview Financial Group since 2022 and also serves as a Digital Marketing Manager for Stride Inc, an online educational company. Skyview Financial Group provides discretionary investment management, financial planning, and retirement-plan advisory services primarily to individuals and high net worth clients. The firm employs a customized, long-term investment approach using a mix of asset classes and offers portfolio oversight and financial planning on a discretionary basis.

Alan Hartley is a CFA® charterholder with 16 years of industry experience. He has been with Black Cypress Capital Management, LLC since 2009. The firm serves individuals—including high-net-worth clients—family offices, trusts, businesses, charitable organizations, and institutions by providing investment advisory services for both discretionary and non-discretionary accounts. Black Cypress Capital follows a concentrated, long-term, value-oriented equity approach supported by independent research and artificial intelligence tools, emphasizing margins of safety and strong cash flow.

Scott Grant is the sole advisor at Standfast Asset Management, LLC, based in Jacksonville Beach, FL, with 43 years of industry experience. He holds Series 63 and Series 65 licenses and has led Standfast Asset Management since 2005. Standfast Asset Management provides investment advisory and consulting services to individuals, trusts, estates, charitable organizations, and business entities, including pension consulting and participant education for retirement plans. The firm uses a value and contrarian investment approach focused on fundamental analysis of large- and mid-cap U.S. and foreign stocks, supplemented by ETFs, mutual funds, fixed income, and cash equivalents.

Alexander Potenza is a financial advisor at Skyview Financial Group, LLC with 31 years of industry experience. He holds Series 63 and Series 65 licenses and has worked previously at Raymond James & Associates and Total Wealth Planning and Management, Inc. Potenza joined Skyview Financial Group in 2020 and has been with the firm for six years. Skyview Financial Group provides discretionary investment management, financial planning, and retirement-plan advisory services to individuals and high net worth clients. The firm employs a customized, long-term investment approach that incorporates both fundamental and technical analysis to construct tactical asset allocations across various securities, monitoring portfolios on a discretionary basis.

Gregory Carnivale is a financial advisor with Heritage Financial Advisory, LLC, holding Series 63 and Series 65 licenses and 11 years of industry experience. He has worked at Heritage Financial Advisory since 2001, including his current tenure starting in 2021, and previously held roles at AE Wealth Management and Global Financial Private Capital. He is also a licensed insurance professional. Heritage Financial Advisory, LLC provides discretionary investment management and advisory services to individual and high-net-worth clients, focusing on portfolios built from low-cost, diversified mutual funds and ETFs. The firm employs a primarily long-term investment approach with active monitoring and uses fundamental, technical, and cyclical analysis to guide asset allocation and security selection.

Robert Fremont is a financial advisor with Intellicapital Advisors LLC, holding Series 63 and Series 66 licenses and 25 years of industry experience. His prior roles include positions at Principal Securities Inc, Principal Life Insurance Company, and Fidelity Investments, where he worked for over two decades. Intellicapital Advisors serves individuals, high-net-worth clients, families, trusts, estates, and small business owners with portfolio management and comprehensive financial planning. The firm uses a goals-based investment process incorporating model portfolios, third-party asset management platforms, and tax-aware strategies, supported by advanced technology tools alongside human oversight.

Philip Kabat is a Series 65-licensed advisor with 12 years of industry experience. He is the principal of Kabat Advisory Group, LLC, where he has worked since 2014, and is also involved with Kabat Equity Group, Inc., an insurance sales and services business to which he dedicates a significant portion of his time. Kabat Advisory Group provides personalized financial planning and consulting to individuals, organizations, and business entities, offering educational seminars and workshops. The firm refers clients requiring investment management to third-party money managers and acts as a liaison without discretionary authority over client assets.

Paxton Driscoll is a financial advisor at Heritage Financial Advisory, LLC with five years of industry experience. He holds a Series 65 designation and previously worked at Trinity Wealth Securities, LLC and Florida Financial Advisors. Outside of advisory work, he is active in insurance sales in Jacksonville, FL. Heritage Financial Advisory, LLC provides discretionary investment management and advisory services to individual and high-net-worth clients, focusing on low-cost, diversified mutual funds and ETFs. The firm employs a long-term investment orientation combined with fundamental, technical, and cyclical analysis to guide asset allocation and security selection.

David Price is a CFA® charterholder with 22 years of industry experience. He has been with St. Johns Investment Management Company, LLC since 2013. The firm provides continuous portfolio management to individuals, trusts, estates, corporations, pension and profit-sharing plans, and charitable organizations. St. Johns uses a three-factor equity valuation process combining fundamental and technical analysis and typically purchases individual bonds for fixed-income allocations, managing accounts based on client objectives and risk tolerance.

Danny Worrell is a financial advisor at Truewater Wealth with 26 years of industry experience. He previously worked at Ringeisen & Worrell, P.A. for 31 years before joining Ponte Vedra Wealth, P.A. in 2025. Truewater Wealth serves individual and business clients with portfolio management, financial planning, pension consulting, and tax and accounting services. The firm combines discretionary investment management with tax preparation and other accounting engagements, operating as both a registered investment adviser and a certified public accounting practice.

Michael Ellis is a CFP® professional with nine years of industry experience. He has worked at Madden Advisory Services, Inc. since 2018 and previously held roles at Bank of America and Merrill Lynch. Madden Advisory Services provides financial planning, discretionary portfolio management, and pension consulting to individuals, trusts, estates, and other entities. The firm combines personalized wealth management with an online, model-driven ETF and mutual fund platform, employing a dual delivery approach that integrates fundamental, technical, and cyclical analysis.

Michael Mc Alpin is a CFP®-designated financial advisor with 24 years of industry experience. He currently works at Intellicapital Advisors LLC, where he has been since 2021. His prior experience includes roles at Strategic Advisors LLC and Fidelity Investments. Intellicapital Advisors serves individuals, high-net-worth clients, families, trusts, estates, and small business owners with portfolio management and comprehensive financial planning. The firm employs a goals-based investment process integrating model portfolios, third-party platforms, and tax-aware services, supported by technology tools and human oversight.

Eric Rust is a CFP® with 19 years of industry experience, currently serving as an advisor at Matador Financial Planning LLC since 2014. He holds a Series 66 license and is based in Saint Johns, Florida. Matador Financial Planning serves individual and high-net-worth clients by providing ongoing portfolio management and financial planning services. The firm uses fundamental analysis and modern portfolio theory to manage discretionary and non-discretionary accounts, investing across a range of asset classes including mutual funds, equities, fixed income, real estate funds, ETFs, TIPS, and non-U.S. securities.

Brian Hughes is a CFP® and CFA® credentialed financial advisor with 19 years of industry experience. He is currently with River City Wealth Management, where he has worked since 2019, following prior roles at Advisory Services Network, LLC and Madden Advisory Services, Inc. River City Wealth Management provides discretionary wealth management and financial planning services to individuals, professionals, business owners, and retirement plans. The firm employs a macroeconomic, long-term asset allocation approach utilizing third-party research and manager due diligence to construct diversified portfolios, typically implementing strategic allocations through mutual funds, ETFs, and individual securities.