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Jack E

CFP®, Series 66

Arden Hills, MN

Paladin Capital

Jack Ekholm is a CFP® with two years of industry experience, currently serving as a financial advisor at Paladin Capital. His background includes roles at multiple Paladin-related entities and Gradient Securities, as well as experience outside finance, including positions at Life Time Athletic and DoorDash. He also performs administrative services for estate planning through Paladin Legal Services. Paladin Capital provides fee-based financial planning and discretionary investment management to individuals, retirement plans, trusts, charitable organizations, and business entities. The firm employs a personalized approach, constructing and monitoring portfolios based on clients' goals and risk tolerance, and utilizes third-party platforms and co-advisors to implement investment strategies.

Founder/Business Owner
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Ross A

Series 63, Series 65

Maple Grove, MN

Future Bright

Ross Almlie is a financial advisor at Future Bright with 17 years of industry experience. He holds Series 63 and Series 65 licenses and has served as a sole proprietor since 2003. In addition to his advisory work, he is an independent insurance agent and a 50% member of Nouveau Logic, LLC, a company involved in financial education software referrals. Future Bright provides discretionary investment management and advisory services to individuals, high-net-worth clients, small businesses, and retirement plans. The firm employs a mix of fundamental, technical, and cyclical analysis to construct equity-focused portfolios and offers specialized services such as 3(38) investment-manager roles and private placement allocations for accredited investors.

Private / alternative investments Active portfolio management Founder/Business Owner
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Matthew E

Series 66

Coon Rapids, MN

Lifestage Wealth Management, Inc.

Matthew Engelmann is a financial advisor with LifeSTAGE Wealth Management, Inc., holding a Series 66 credential and over 20 years of industry experience. He has been with LifeSTAGE since 2016 and also serves as owner and president of 3 Rivers Company LLC, which provides tax preparation, business consulting, and insurance sales. LifeSTAGE Wealth Management is a state-registered investment adviser serving primarily individual clients and business entities. The firm offers fee-based discretionary investment management, financial planning, and retirement and estate consulting, managing approximately $74.6 million in assets through a two-advisor team.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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Craig R

CFP®, Series 65

Roseville, MN

Calculated Wealth

Craig Ratz is a CFP® and holds a Series 65 license with five years of industry experience. He currently works at Calculated Wealth, where he has been since 2023, following roles at Guncheon Financial and BMO Harris Bank. Calculated Wealth serves individual investors, high-net-worth clients, and small businesses by providing comprehensive financial planning and discretionary portfolio management. The firm combines passive, strategic asset allocation with a tactical quantitative approach, implementing client-specific investment policies on a discretionary basis without accepting third-party compensation.

Business ownership considerations Cash flow / budgeting College savings (529s, UTMA, etc.) Tax strategies for small businesses Founder/Business Owner
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Brian K

Series 63, Series 65

Blaine, MN

Jones Kertz & Associates, Inc.

Brian Kertz is a financial advisor with Jones Kertz & Associates, Inc. He holds Series 63 and Series 65 credentials and has 31 years of industry experience. He has worked at Whittlinger Investment Corporation since 2000. Outside of his advisory role, he serves as Senior Operations Manager at WCM Inc., an investment advisory firm in Minneapolis. Jones Kertz & Associates provides personalized portfolio management and wealth-planning services to individuals, high-net-worth clients, business owners, trusts, and retirement accounts. The firm operates its own wrap fee program with Fidelity and manages portfolios internally using a combination of fundamental and technical analysis, emphasizing asset allocation and continuous monitoring.

Wealth management Passive / index investing Active portfolio management Founder/Business Owner Executive Approaching retirement
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Kristina B

Series 63, Series 65

Maple Grove, MN

Paradigm, Strategies in Wealth Management, LLC

Kristina Bentzen is a financial advisor with Paradigm, Strategies in Wealth Management, LLC, holding Series 63 and Series 65 licenses and 12 years of industry experience. She has been with Paradigm since 1995. Bentzen is also a licensed independent insurance agent in Minnesota specializing in life, accident, and health insurance. Paradigm serves individuals, families—including high net worth clients—and charitable organizations by providing discretionary and non-discretionary asset management, financial planning, and consulting. The firm employs a multi-meeting onboarding process, ongoing portfolio supervision, and integrates employer-sponsored defined contribution plan advice along with data aggregation to consolidate held-away assets into client reviews.

Private / alternative investments Active portfolio management Passive / index investing
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Charles S

Series 65, Series 66

Shoreview, MN

Solidity Financial LLC

Charles Scott is a financial advisor at Solidity Financial LLC with Series 65 and Series 66 licenses and three years of industry experience. He has worked at Solidity Financial and Solidity Tax, LLC since 2022 and previously spent nine years at Augsburg University. Solidity Financial LLC provides comprehensive financial planning and discretionary investment management services to individuals, families, trusts, estates, foundations, and small businesses. The firm employs a low-cost, passive strategic core approach supplemented by tactical asset management and select active managers, emphasizing risk management and fee minimization while acting as a fiduciary for retirement accounts.

General tax planning Wealth management Passive / index investing Active portfolio management Real estate investing
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Mason D

Series 65

Maple Grove, MN

Paradigm, Strategies in Wealth Management, LLC

Mason De Joy is a financial advisor at Paradigm, Strategies in Wealth Management, LLC in Maple Grove, MN, holding a Series 65 license with one year of industry experience. His prior work includes roles at Target Corp, The Home Depot, and the University of Minnesota Duluth. Outside of finance, he has experience in the automotive service industry through Paradise Car Wash and Detail Center. Paradigm serves individuals, families—including high net worth clients—and charitable organizations with asset management, financial planning, and consulting. The firm employs a multi-meeting onboarding process, ongoing portfolio supervision, and uses both active and passive investment strategies grounded in Modern Portfolio Theory, incorporating third-party research and technology tools.

Private / alternative investments Active portfolio management Passive / index investing
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Jeffrey D

CFP®, Series 66

Maple Grove, MN

Jeffrey A. Drayton Financial Group, Inc.

Jeffrey Drayton is a CFP® with 11 years of industry experience and is principal of Jeffrey A. Drayton Financial Group, Inc. He previously worked at Garrett Investment Advisors and Thrivent Financial. He also serves as a contract instructor for Certified Financial Planning courses at Minnesota State University, Mankato. His firm provides comprehensive financial planning and portfolio management to a small, primarily individual client base that includes high-net-worth clients, trusts, estates, small businesses, foundations, and charitable organizations. The firm’s investment approach emphasizes long-term asset allocation and diversification using low-cost ETFs and no-load mutual funds, and it integrates tax services and divorce-related financial expertise alongside investment advice.

Cash flow / budgeting College savings (529s, UTMA, etc.) General retirement planning
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John N

Series 66

North Oaks, MN

TAG Wealth Advisors

John Nelson is a financial advisor with TAG Wealth Advisors, holding a Series 66 designation and 24 years of industry experience. His prior roles include positions at Leigh Baldwin & Co., LLC, Cambridge Investment Research Advisors, Inc., and Transition Advisory Group, LLC. In addition to his advisory work, he serves as a senior partner and independent insurance agent at TAG Insurance Advisors LLC. TAG Wealth Advisors provides investment advisory and planning services to individuals, retirement plans, and business entities. The firm combines fundamental analysis and longer-term purchase strategies with delegated management, offering both discretionary and non-discretionary portfolio management alongside comprehensive financial planning and coordination with select CPA firms.

Wealth management Retirement plans for business owners (SEP, solo 401k) Tax strategies for small businesses Founder/Business Owner Executive
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James H

Series 65

Mahtomedi, MN

YES Wealth Management

James Heflin is a Series 65-licensed financial advisor with 10 years of industry experience. He has worked at S Capital Wealth Advisors, LLC since 2016. Heflin is currently affiliated with YES Wealth Management in Mahtomedi, MN, a firm with three advisors. YES Wealth Management provides discretionary investment management, financial planning, and retirement plan advisory services to individuals, trusts, estates, and retirement plans. The firm manages approximately $127 million for around 100 clients, following a primarily long-term, risk-managed asset allocation strategy that incorporates ETFs, mutual funds, individual securities, and the use of derivatives in separately managed accounts.

Retirement plans for business owners (SEP, solo 401k) General retirement planning
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Jared J

Series 65

Plymouth, MN

Echo Wealth Management, LLC

Jared Johnson is a financial advisor at Echo Wealth Management, LLC in Plymouth, MN, holding a Series 65 designation with three years of industry experience. He previously worked at Trust Point Inc. and spent four years in full-time education before joining Echo Wealth Management in 2018. Echo Wealth Management provides discretionary and non-discretionary portfolio management, pension consulting, and comprehensive financial planning to individuals, high-net-worth clients, trusts, foundations, participant-directed retirement plans, and businesses. The firm employs an evidence-based investment approach grounded in Modern Portfolio Theory, emphasizing factor-based exposures and using ETFs, institutional mutual funds, option-based strategies, and structured notes as part of its risk management and return enhancement.

Equity Recipients (RS/RSU, SOP, ESPP) 10b5-1 plan design Stock option exercise strategy Private / alternative investments Retirement income strategy Executive Founder/Business Owner HENRY (High Earners, Not Rich Yet)
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Kody H

Series 65

Osseo, MN

New Generation Wealth Management, LLC

Kody Holker is a financial advisor at New Generation Wealth Management, LLC with six years of industry experience. He holds a Series 65 designation and has been involved in independent legal and insurance practices through Holker Law Offices, PLLC, and Asset Protection Services since 2002 and 2006, respectively. Additionally, he owns Ray Creek Development, LLC and Ray Creek, LLC, a real estate development business. New Generation Wealth Management serves individual clients with fee-based financial planning, consulting, and public educational seminars. The firm provides tailored financial plans and connects clients to third-party investment managers, focusing on non-discretionary advisory services without directly managing client assets.

Retirement income strategy
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Daunte L

Series 65

Maple Grove, MN

Future Bright

Daunte Leiran is a Series 65–licensed advisor with Future Bright in Maple Grove, MN, and has one year of industry experience. Prior to joining Future Bright, he held positions at American Family and Pedigree Technologies. Future Bright provides discretionary investment management and advisory services to individuals, high-net-worth clients, small businesses, and retirement plans. The firm uses a combination of fundamental, technical, and cyclical analysis to manage portfolios primarily invested in equities, mutual funds, and ETFs, and offers access to private placements for accredited investors.

Private / alternative investments Active portfolio management Founder/Business Owner
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Joan R

CFP®, Series 63

Plymouth, MN

Rossi Dubuque Breckenridge, LLC

Joan Rossi is a CFP®-designated financial advisor with 15 years of industry experience, currently serving clients at Rossi Dubuque Breckenridge, LLC since 2011. She holds a Series 63 license and works from Plymouth, MN. Rossi Dubuque Breckenridge, LLC is a small, two-advisor registered investment adviser serving individual investors, high-net-worth households, trusts, estates, pension and profit-sharing plans, charitable organizations, and business entities. The firm emphasizes asset allocation, client-specific risk profiling, and uses mutual funds and ETFs for diversification, offering financial planning, consulting, wealth management, and investment management services with negotiated fixed or flat fees.

General retirement planning Charitable giving & philanthropy College savings (529s, UTMA, etc.) Options & derivatives strategies
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John S

CFP®, Series 66

Maple Grove, MN

MHS Advisory Services, LLC

John Sherwin is a CFP® professional with 24 years of experience in the financial services industry. He is president of MHS Advisory Services, LLC and affiliated entities, overseeing operations across multiple insurance and advisory businesses. His prior experience includes work at OSAIC and Sii. MHS Advisory Services is a four-advisor SEC-registered investment adviser serving individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and business entities. The firm provides discretionary portfolio management, comprehensive financial planning, and pension consulting, tailoring asset allocation and investment advice to client objectives with ongoing monitoring and periodic rebalancing.

Equity compensation tax strategy Retirement plans for business owners (SEP, solo 401k) Long-term care insurance Retirement income strategy
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Stefan L

CFP®, Series 63, Series 65

White Bear Lake, MN

Lions Gate Sovereign Capital, LLC

Stefan Liiste is a CFP® with 13 years of industry experience, currently serving as a financial advisor at Lions Gate Sovereign Capital, LLC. He has worked at Context Financial Group since 2005. Lions Gate Sovereign Capital is a small advisory firm serving individual investors, trusts, estates, and charitable organizations. The firm offers financial planning, asset management, and a multi-format web-based education program called Rapid Transformation Wealth, emphasizing cyclical and technical analysis with primarily non-discretionary portfolio management.

Concentrated stock management Passive / index investing
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Andi L

CFP®

Arden Hills, MN

Pitzl Financial

Andi Long is a CFP® professional with three years of industry experience, currently serving as a financial advisor at Pitzl Financial since 2023. Prior to joining Pitzl Financial, Long worked at Cornerstone Wealth Advisors and Centier Bank and also spent time at Purdue University. Pitzl Financial provides investment management and financial planning services to individuals, trusts, charitable organizations, businesses, and qualified retirement plans. The firm emphasizes a long-term, diversified investment approach using primarily passively managed mutual funds, supported by portfolio modeling and Monte Carlo analysis, and offers customized financial planning through its "Financial Playbook."

Passive / index investing Tax-loss harvesting College savings (529s, UTMA, etc.) General tax planning
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Matthew J

Series 63, Series 66

Maple Grove, MN

Future Bright

Matthew Johnson is a financial advisor at Future Bright with 20 years of industry experience. He holds Series 63 and Series 66 designations. Prior to joining Future Bright in 2019, he was associated with Raymond James Financial Services from 2014 to 2019. Outside of advisory work, Johnson serves as a board member for the Boys and Girls Club Thrift Store of Detroit Lakes and is involved in multiple leadership roles across several professional service and consulting businesses. Future Bright provides discretionary investment management and advisory services to individuals, high-net-worth clients, small businesses, and retirement plans. The firm employs a combination of fundamental, technical, and cyclical analysis to construct portfolios primarily consisting of equities, mutual funds, and ETFs, and manages several hundred client relationships across its four-advisor team.

Private / alternative investments Active portfolio management Founder/Business Owner
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Justin E

Series 66

Plymouth, MN

Echo Wealth Management, LLC

Justin Edwards is a financial advisor at Echo Wealth Management, LLC in Plymouth, MN, holding a Series 66 designation with five years of industry experience. Prior to joining Echo Wealth Management in 2022, he worked at Equitable Advisors, LLC and held positions at Saint Mary's University of Minnesota, PreventionGenetics, and Shattuck-St. Mary's. Echo Wealth Management provides investment management, financial planning, and pension consulting primarily for individual and high-net-worth clients, as well as trusts, foundations, and participant-directed retirement plans. The firm employs a Modern Portfolio Theory, evidence-based approach utilizing low-cost, factor-based ETFs and offers discretionary and non-discretionary portfolio management alongside a client-facing financial planning platform.

Equity Recipients (RS/RSU, SOP, ESPP) 10b5-1 plan design Stock option exercise strategy Private / alternative investments Retirement income strategy Executive Founder/Business Owner HENRY (High Earners, Not Rich Yet)
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