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William B

CFP®, Series 66

Muskegon, MI

Embark Financial Partners

William Bohne is a CFP® professional with 13 years of industry experience, currently affiliated with LPL Financial in Overland Park, KS. He also operates BCS Partners LLC, doing business as Embark Financial Partners, providing financial planning and consulting services as an independent registered investment advisor. Additionally, he manages an insurance agency within BCS Partners, focusing on insurance platform oversight and product due diligence. LPL Financial serves a diverse client base that includes individual investors, retirement plan sponsors, institutions, charities, and high-net-worth households. The firm offers a range of advisory and brokerage services supported by an in-house research team and a variety of investment delivery options tailored to client needs.

General retirement planning General tax planning Charitable giving & philanthropy College savings (529s, UTMA, etc.)
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Ashton A

Series 65

Jenison, MI

Straight Path Wealth Management

Ashton Anderson is a financial advisor at Straight Path Wealth Management in Jenison, MI, holding a Series 65 designation. He has one year of experience in the financial industry, joining Straight Path Wealth Management in 2026. Prior to his advisory role, Ashton was involved in landscaping through Integrity Landscaping LLC for six years. Straight Path Wealth Management provides investment advisory and financial planning services to individuals, corporate retirement plans, non-profits, and insurance company clients. The firm employs a diversified investment approach combining academic, fundamental, economic, and technical analysis, and offers tailored strategies that include the use of derivatives and short selling.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Christian B

CFP®, Series 66

Muskegon, MI

Embark Financial Partners

Christian Binger is a CFP® professional with seven years of experience in the financial services industry. He is affiliated with Embark Financial Partners in Muskegon, MI, and has previously worked at firms including Waddell & Reed, Inc and LPL Financial LLC. Binger also serves as a non-variable insurance agent in connection with his advisory activities. Embark Financial Partners is a registered investment adviser that provides financial planning and consulting services to individuals, trusts, retirement plans, and businesses. The firm delivers advice through written financial plans and consultations rather than managing client assets directly.

General retirement planning General tax planning Charitable giving & philanthropy College savings (529s, UTMA, etc.)
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Samuel G

Series 65

Jenison, MI

Straight Path Wealth Management

Samuel Genzink is a financial advisor at Straight Path Wealth Management with a Series 65 designation and two years of industry experience. His prior work includes roles at Thatcher Wealth Management, Grand Rapids Christian Schools, and Calvin University. Straight Path Wealth Management provides investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate retirement plans, corporate investment accounts, and non-profit organizations. The firm employs a blend of academic, fundamental, economic, and technical analysis, actively managing portfolios with ETFs, mutual funds, individual securities, and tactical strategies including derivatives and short selling.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Matthew B

CFP®, Series 63, Series 65

Jenison, MI

Straight Path Wealth Management

Matthew Boersen is a CFP® with 15 years of industry experience and has been with Straight Path Wealth Management since 2013. He serves as a board director for a nonprofit organization providing health care and religious services in Africa. Boersen is also a 50% owner of Consensus Settlement Partners, LLC, a consulting firm that refers investment advisory business to Straight Path Wealth Management. Straight Path Wealth Management offers investment advisory and financial planning services primarily to individual and high-net-worth clients, as well as corporate and nonprofit accounts. The firm employs a blend of academic, fundamental, economic, and technical analysis and actively manages portfolios using a variety of strategies including ETFs, mutual funds, individual securities, and tactical trading approaches.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Jaycob K

Series 65

Jenison, MI

Straight Path Wealth Management

Jaycob Keuning is a financial advisor at Straight Path Wealth Management with seven years of industry experience. He holds a Series 65 credential and has worked at Straight Path Wealth Management since 2019. Outside of advising, he is involved in a non-investment related business, Jet's Pizza, where he spends significant time weekly. Straight Path Wealth Management provides investment advisory and financial planning services to individuals, corporate retirement plans, non-profits, and insurance company clients. The firm uses a combination of academic, fundamental, economic, and technical analysis to manage diversified portfolios, employing strategies including short selling and derivatives tailored to client risk profiles.

Options & derivatives strategies Active portfolio management Real estate investing Tax-loss harvesting
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Alishia T

Series 63, Series 65

Grand Haven, MI

ON Investment Management CO

Alishia Terrill is a financial advisor with ON Investment Management Company, holding Series 63 and Series 65 credentials and bringing 26 years of industry experience. She has worked at The O.N. Equity Sales Company and Ohio National Financial Services since 2000. Outside of her advisory role, Terrill is involved in several business activities including serving as president of AMT Enterprises, working as an office manager for Terrill Financial Group, and engaging in roles related to natural skin care products and clothing design. ON Investment Management Company is a SEC-registered investment adviser that provides financial planning, portfolio management, and retirement-plan advisory services to individuals, families, trusts, charitable organizations, businesses, and ERISA plan sponsors. The firm offers a range of third-party investment programs and manages client accounts through both discretionary and non-discretionary arrangements.

General retirement planning Retirement income strategy College savings (529s, UTMA, etc.)
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Bernard B

CFP®, ChFC®, Series 63

Jenison, MI

Founders Financial Securities LLC

Bernard Bowhuis is a financial advisor at Founders Financial Securities LLC with 41 years of industry experience. He holds the CFP®, ChFC®, and Series 63 designations. Prior to his current role since 2010, he has been associated with Benchmark Financial Design Group since 1999 and serves as President and Owner of Benchmark Financial Services, which involves the sale of life and health insurance products. Founders Financial Securities serves a broad range of clients, including individual and high-net-worth investors, retirement plans, charitable organizations, and corporate clients. The firm offers portfolio management, financial planning, retirement consulting, and brokerage and insurance services, utilizing various advisory platforms and non-traditional delivery methods such as subscription-based retirement education and co-advised private wealth programs.

Business exit / sale strategy Founder/Business Owner Retired
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Joseph K

Series 66

Jenison, MI

Centennial Securities Company, Inc.

Joseph Klunder is a Series 66-licensed financial advisor with three years of industry experience. He has worked at Northwestern Mutual and has been involved with Grand Valley State University since 2018. Outside of finance, he has experience with Masterpiece Flower Company and Calvin Christian High School. He is affiliated with Centennial Securities Company, Inc., a multi-team advisory firm managing approximately $1.15 billion in assets and serving a diverse client base including individuals, trusts, retirement plans, and foundations. The firm offers customized investment management, financial planning, and access to third-party manager programs through RBC and Envestnet.

Options & derivatives strategies
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Richard K

Series 63, Series 65

Jenison, MI

MissionSquare Retirement

Richard Kennedy Jr. is a financial advisor at MissionSquare Retirement with eight years of industry experience. He holds Series 63 and Series 65 designations and has previously worked at Prudential Insurance Company of America and Pruco Securities, LLC. MissionSquare Retirement serves state and local government employers, their employees, and certain nonprofit entities by administering retirement and deferred compensation plans, offering plan administration, recordkeeping, education, and advisory services through its Guided Pathways program. The firm uses investment advice and model portfolios developed by Morningstar Investment Management and supports more than 40,000 participants through a multi-team advisory structure.

General retirement planning Retirement income strategy Retirement withdrawal strategies Income planning
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Chad B

CFP®, Series 66

Jenison, MI

Founders Financial Securities LLC

Chad Bowhuis is a CFP® professional with 13 years of industry experience, currently serving at Founders Financial Securities LLC since 2012. He also has a role at Benchmark Financial Design Group that began the same year. Outside of his advisory work, Bowhuis performs compensated snow removal services for Holy Redeemer Parish in Jenison, MI. Founders Financial Securities serves a diverse client base, including individuals, high-net-worth investors, retirement plans, and corporate clients. The firm offers a range of portfolio management, financial planning, and retirement consulting services, utilizing multiple program platforms and a combination of advisory, brokerage, and insurance capabilities.

Business exit / sale strategy Founder/Business Owner Retired
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Luke R

Series 65, Series 63

Grand Haven, MI

ON Investment Management CO

Luke Reising is an advisor at ON Investment Management Company, holding Series 65 and Series 63 credentials. He has been with the firm since 2025 and has prior work experience in the service industry. ON Investment Management Company is a SEC-registered investment adviser that provides financial planning, portfolio management, and retirement-plan advisory services to a broad client base including individuals, families, trusts, estates, charitable organizations, and businesses. The firm offers a mix of discretionary and non-discretionary advisory services and commonly integrates third-party investment programs.

General retirement planning Retirement income strategy College savings (529s, UTMA, etc.)
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Kimberly S

ChFC®, Series 63, Series 65

Allendale, MI

Foundations Investment Advisors LLC

Kimberly Strosnider is a financial advisor at Foundations Investment Advisors LLC with 15 years of industry experience. She holds the ChFC® designation and has previously worked with AlphaStar Capital Management, LLC and SGL Financial, LLC. In addition to her advisory role, she also engages in life, health, annuity, fixed, and long-term care insurance services through her business, Estate and Wealth Management Services LLC. Foundations Investment Advisors LLC serves a broad client base, including individual and high-net-worth clients, as well as employer-sponsored retirement plans and registered investment companies. The firm offers financial planning and portfolio management using a mix of fundamental, technical, and cyclical analysis, with model portfolios and an asymmetric rebalancing approach.

ESG / Sustainable investing
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Amanda J

Series 63, Series 65

49404, MI

First Command Advisory Services

Amanda Jones is a financial advisor at First Command Advisory Services with two years of industry experience. She holds Series 63 and Series 65 licenses and has worked previously at Allstate and The Okonite Company. She is also an Associate Client Manager at Founder Shield, where she handles client service and administrative duties. First Command Advisory Services is an SEC-registered investment adviser serving individuals, corporate, and charitable clients, with a focus on active-duty service members and their families. The firm offers financial planning and wrap-fee asset management programs managed by a centralized Investment Management Team and Wealth Portfolio Managers.

Passive / index investing Active portfolio management Retirement income strategy Tax-loss harvesting ESG / Sustainable investing Self-Employed Young Professionals
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Jessica B

Series 65, Series 63

Grand Haven, MI

The huntington Investment company

Jessica Bosma is a financial advisor with The Huntington Investment Company and holds Series 65 and Series 63 licenses. She has 10 years of industry experience, all spent with The Huntington Investment Company in various roles since 2015. Outside of her advisory work, she serves as a trustee for the West Michigan SPCA, participating in board decision-making and liaison activities. The Huntington Investment Company, operating as Huntington Financial Advisors, provides advisory and brokerage services to individuals, charitable organizations, and business entities. The firm employs an open-architecture investment approach that integrates third-party and proprietary models and offers multiple wrap-fee programs through the Envestnet MAS platform.

ESG / Sustainable investing Active portfolio management Tax-loss harvesting
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Julie G

Series 66

Coopersville, MI

Money Concepts Capital Corp

Julie Green is a financial advisor with Money Concepts Capital Corp in Coopersville, MI, holding a Series 66 designation and five years of industry experience. She has worked at Money Concepts Capital Corp since 2019 and previously at Boes Financial Center LLC. Outside of advising, Green serves as secretary and board member of the Grand Raggidy Roller Girls Boosters, a nonprofit organization. Money Concepts Advisory Service provides portfolio management, financial planning, and consulting to individuals, pension plans, trusts, charities, and corporations. The firm employs a variety of managed programs using model portfolios and third-party sub-advisers, combining fundamental and technical analysis with modern portfolio theory.

Annuities College savings (529s, UTMA, etc.) Cash flow / budgeting Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Retired Founder/Business Owner Executive
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Cathleen C

Series 65, Series 63

Grand Haven, MI

FIFTH THIRD SECURITIES, Inc.

Cathleen Cunningham is a financial advisor with FIFTH THIRD SECURITIES, Inc. She holds Series 65 and Series 63 licenses and has five years of industry experience. Her prior work includes roles at Fifth Third Bank, Five Below, and Old Navy. FIFTH THIRD SECURITIES, Inc. serves a diverse client base including individuals, high-net-worth clients, and institutional investors through advisory and brokerage services. The firm offers various investment programs on the Passageway platform, combining third-party portfolio management with advisor-guided strategies.

Passive / index investing Tax-loss harvesting ESG / Sustainable investing General retirement planning
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Zachary M

Series 66

Grand Haven, MI

Commonwealth Financial Network

Zachary Manion is a financial advisor with Commonwealth Financial Network, holding a Series 66 designation and four years of industry experience. He has worked at Lakeshore Financial Group since 2020 and has prior experience with Home Depot, United Postal Service, and Grand Valley State University. He also spends a portion of his time engaged in fixed insurance sales. Commonwealth Financial Network is a registered investment adviser supporting a national network of approximately 2,950 advisors by providing operations, trading, technology, investment management, compliance, and practice-management support, allowing advisors discretion to construct client portfolios from a broad range of securities and insurance products.

Passive / index investing Active portfolio management Tax-loss harvesting Wealth management Retirement income strategy Founder/Business Owner Executive Retired
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Joel A

Series 66, Series 63

Muskegon, MI

Empower Advisory Group

Joel Austin is a financial advisor at Empower Advisory Group with one year of industry experience. He holds Series 66 and Series 63 licenses and has previously worked at PNC Financial Services Group and Empower Financial Services, Inc. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and participants, as well as to Empower Premier IRA and certain retail brokerage clients. The firm delivers services through an integrated model connected to Empower’s recordkeeping and administrative platforms, emphasizing long-term portfolio returns and client savings rates.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
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Sandra R

Series 66

Jenison, MI

The huntington Investment company

Sandra Ruff is a financial advisor at The Huntington Investment Company with 10 years of industry experience. She holds a Series 66 designation and has previously worked at Gordon Food Service, Corewell Health, and Huntington Private Bank. Ruff has worked at The Huntington Investment Company in two separate periods, totaling seven years. The Huntington Investment Company, operating as Huntington Financial Advisors, provides advisory and brokerage services to individuals, charitable organizations, and business entities. The firm offers a range of wrap-fee programs using an open-architecture model that incorporates third-party sub-managers and proprietary Private Bank portfolios.

ESG / Sustainable investing Active portfolio management Tax-loss harvesting
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