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Joel D

Series 63, Series 65

Rochester, NY

Merrill

Joel Di Martino is a financial advisor at Merrill with eight years of industry experience. He holds Series 63 and Series 65 licenses and previously worked for Wilmington Trust/M&T Bank for 24 years. He is based in Rochester, NY. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program, offering model-based and discretionary investment strategies for individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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Hannah B

Series 63, Series 65

Rochester, NY

J.P. Morgan Securities

Hannah Byron is a financial advisor with J.P. Morgan Securities in Rochester, NY, holding Series 63 and Series 65 licenses and bringing 23 years of industry experience. She has been with J.P. Morgan Securities and JPMorgan Chase Bank since 2012. Outside of her advisory role, she is an owner and partner of Sparkyjoy LLC, a real estate business. J.P. Morgan Securities provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through a select group of Wealth Advisors. The firm combines institutional advisory services with brokerage, distribution, and investment management capabilities.

Wealth management Executive Founder/Business Owner
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Jessica M

CFP®, Series 66

Rochester, NY

Edward Jones

Jessica Millan is a financial advisor with Edward Jones in Rochester, NY, holding CFP® and Series 66 designations and bringing 15 years of industry experience. She has been with Edward Jones since 2010. Outside of her advisory role, she is involved as a silent partner in a healthcare-related business specializing in ramps, lifts, and scooters, and she manages maintenance and finances for a commercial property through her LLC. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm offers a range of advisory programs and investment options, supported by a large network of advisors and branch offices across the country.

Retirement income strategy General retirement planning Wealth management Business ownership considerations Multi-generational wealth transfer Founder/Business Owner Intergenerational Families
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Breauna C

Series 66

Rochester, NY

J.P. Morgan Securities

Breauna Crumpler is a financial advisor at J.P. Morgan Securities with six years of industry experience. She holds the Series 66 designation and has previously worked at Bank of America, Merrill, and JPMorgan Chase Bank. J.P. Morgan Securities LLC provides institutional consulting services to clients such as corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager searches, and customized performance reporting through a select group of Wealth Advisors. The firm combines large institutional advisory operations with brokerage, distribution, and investment management capabilities.

Wealth management Executive Founder/Business Owner
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Carla M

Series 66

Rochester, NY

Edward Jones

Carla Morris is a Series 66–licensed financial advisor with Edward Jones in Rochester, NY, where she has worked since 2013. She has 12 years of industry experience. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm offers a range of discretionary and non-discretionary investment strategies, separately managed accounts, affiliated mutual funds, and operates under a fiduciary standard.

General estate planning guidance Multi-generational wealth transfer Wealth management ESG / Sustainable investing General retirement planning Retired Founder/Business Owner Executive LGBTQIA
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David F

CFP®, ChFC®, Series 63, Series 65

Rochester, NY

Ameriprise

David Fedrizzi is a financial advisor at Ameriprise with 39 years of industry experience. He holds the CFP® and ChFC® designations, along with Series 63 and Series 65 licenses. His previous firms include LPL Financial and TIAA-CREF, where he worked for 14 years. Ameriprise Financial Services is a large, diversified advisory firm serving individual and institutional clients. The firm offers a specialized Premier Retirement Income service that provides written recommendation reports and ongoing retirement-income planning advice focused on dependable income and tax-aware withdrawal strategies.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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John M

Series 63, Series 66

Rochester, NY

Ameriprise

John Mc Donald III is a financial advisor at Ameriprise with 32 years of industry experience. He has been with Ameriprise and its affiliated entities since 2005. Outside of his advisory role, he is involved in consulting through Creative Management Consultants, LLC, providing support and guidance on practice operations and marketing. Ameriprise offers a retirement-income planning service targeted at individuals approaching or in retirement with substantial investable assets. The firm combines research, modeling, and tax-efficiency analysis to deliver personalized, non-discretionary recommendations, primarily for clients holding assets in Ameriprise Managed Accounts.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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James M

Series 65, Series 66

Rochester, NY

LPL Financial

James Muchard is a financial advisor with LPL Financial in Rochester, NY, holding Series 65 and Series 66 credentials and bringing 28 years of industry experience. He has previously worked at Securities America Advisors and Invest Financial Corporation. Outside of advising, he is involved with Muchard Financial, a tax preparation and accounting business, and teaches in the Rochester City School District. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers a broad range of financial planning and investment services, using a variety of strategies and technology tools to support its network of over 22,800 advisors and $819 billion in discretionary assets.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Daniel B

Series 63, Series 65

Rochester, NY

J.P. Morgan Securities

Daniel Benati is a financial advisor with J.P. Morgan Securities who holds Series 63 and Series 65 licenses and has 29 years of industry experience. He has been with JPMorgan Chase Bank, N.A. and J.P. Morgan Securities since 2012. J.P. Morgan Securities LLC provides institutional consulting services to corporations, foundations, and defined contribution plan sponsors, offering asset allocation advice, investment manager and fund searches, and customized performance reporting. The firm combines large institutional advisory operations with brokerage, distribution, and investment management capabilities.

Wealth management Executive Founder/Business Owner
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Christopher K

Series 66

Rochester, NY

Equitable Advisors

Christopher Kenney is a financial advisor at Equitable Advisors with one year of industry experience. He holds a Series 66 designation and has prior work experience at Bob Johnson Toyota, Nazareth College, Rochester's Central Auto Auction, and Rush Henrietta High School. He serves as a trustee of a trust for a family member. Equitable Advisors provides financial planning, retirement plan consulting, and asset-management services to individuals, pension plans, corporations, and charitable organizations. The firm delivers advice through a network of Investment Adviser Representatives, using various program models and third-party asset managers, and offers ERISA fiduciary services to qualified plans.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Concentrated stock management Equity Recipients (RS/RSU, SOP, ESPP) Long-term care insurance Founder/Business Owner Retired Executive Approaching retirement Sandwich Generation
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Brian M

Series 63, Series 66

Rochester, NY

LPL Financial

Brian Murray is a financial advisor with LPL Financial in Rochester, NY, holding Series 63 and Series 66 credentials and bringing 26 years of industry experience. He has worked at ESL Investment Services, LLC and LPL Financial since 2017 and had prior roles at Keybank and Key Investment Services LLC. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plans, banks, and institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolios, third-party asset management, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Kelly Z

ChFC®, Series 63

Rochester, NY

LPL Financial

Kelly Zito is a financial advisor with LPL Financial in Rochester, NY, holding the ChFC® and Series 63 designations and bringing 11 years of industry experience. Prior to joining LPL Financial in 2025, Kelly worked for Lincoln Financial Advisors for 10 years. Outside of her advisory role, she serves as a Notary Public in New York State. LPL Financial is a national broker-dealer and SEC-registered investment adviser that offers advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and institutions. The firm provides a range of financial planning and investment management options, combining extensive platforms with technology tools to support advisors and their clients.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Abigail C

Series 66

Rochester, NY

Fidelity

Abigail Creary is a financial advisor at Fidelity with a Series 66 designation and two years of industry experience. Her prior roles include positions at Stifel and Constellation Brands, as well as work in education and food service. She also has experience working with Shadow Lake Golf & Restaurant. Strategic Advisers LLC, a Fidelity Investments company, offers investment management and advisory services to retail and institutional clients, including fund advisory and model portfolio delivery. The firm combines fundamental research with quantitative analysis and algorithmic portfolio construction, and it serves as an advisor to multiple registered investment companies and fund-of-funds.

Charitable giving & philanthropy Active portfolio management
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Christopher S

CFP®, Series 63, Series 65

Rochester, NY

Cetera

Christopher Sassone is a CFP® professional with 24 years of industry experience, currently affiliated with Cetera in Rochester, NY. He has held roles at Cetera Wealth Services, Avantax Advisory Services, and 1ST Global Advisors, among others. Outside of his advisory work, Sassone serves on the board of the Small Business Council of Rochester, where he is also the treasurer, and is a board member of Premier Community Relations, a nonprofit focused on fundraising for charitable causes. Cetera Investment Advisers LLC is a nationwide SEC-registered firm serving individual, retirement plan, corporate, charitable, and institutional clients. The firm offers a range of portfolio management, financial planning, and consulting services through a multi-manager platform with over 10,000 advisors and $256 billion in assets under management.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Melisa B

CFP®, Series 66

Rochester, NY

Fidelity

Melisa Beauchesne-Ellis is a Vice President, Wealth Planner at Fidelity Investments, a position she has held since 2026. She has progressed through various roles within Fidelity Investments since 2019, including Vice President, Financial Consultant, Financial Consultant, and Investment Consultant. Prior to joining Fidelity, she held positions at Paychex, Mutual of America, and Bank of America Private Bank. In her role, Melisa focuses on delivering a client-centered experience by analyzing clients' financial situations and collaborating on strategies aligned with their goals. Her approach emphasizes creating a safe space for discussion, guided by her core values of kindness, curiosity, and reliability. Outside of her professional work, Melisa enjoys biking, board games, skiing, exploring food, parenthood, and volunteering.

Wealth management Financial Professional Parents Women Professionals
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Jeffrey B

Series 66

Rochester, NY

J.P. Morgan Securities

Jeffrey Bradke is a financial advisor at J.P. Morgan Securities with two years of industry experience. He holds a Series 66 designation and has worked at JPMorgan Chase Bank, N.A. and Chobani LLC prior to his current role. Outside of his advisory work, he is a part-owner of Drescher Brothers Development LLC, a real estate investment entity. J.P. Morgan Securities provides investment consulting and advisory services primarily to institutional clients and retirement plan sponsors, using quantitative asset-allocation modeling and centralized due diligence. The firm applies an ESG eligibility framework and offers non-discretionary services delivered by Wealth Advisors.

Wealth management Executive Founder/Business Owner
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Michael J

ChFC®, Series 63

Rochester, NY

LPL Financial

Michael Johnson is a financial advisor at LPL Financial with 38 years of industry experience. He holds the ChFC® and Series 63 designations and previously worked at Lincoln Financial Advisors Corporation for 27 years. LPL Financial is a national broker-dealer and SEC-registered investment adviser that serves individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory and brokerage services, including financial planning, model portfolio programs, third-party asset management, and institutional platforms.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Jennifer B

Series 63, Series 65

Rochester, NY

Wells Fargo Advisors

Jennifer Balazs is a financial advisor with Wells Fargo Advisors in Rochester, NY, holding Series 63 and Series 65 registrations and 27 years of industry experience. She has worked with various Wells Fargo entities since 2009. Outside of her advisory role, she is an independent consultant for Norwex products. Wells Fargo Advisors Financial Network is a large broker-dealer and registered investment adviser affiliated with Wells Fargo, serving individuals, trusts, and institutional clients. The firm offers a broad range of investment and financial planning services, including specialized planning areas, using proprietary research and tools.

Divorce financial planning Planning for children with special needs Business exit / sale strategy Cash flow / budgeting Founder/Business Owner
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Rita L

Series 66

Rochester, NY

Ameriprise

Rita Labeta is a financial advisor with Ameriprise in Rochester, NY, holding a Series 66 designation and 11 years of industry experience. Her prior roles include positions at LPL Financial, Kinecta Federal Credit Union, Citizens Securities, Citizens Bank, and Bank of America. Outside of finance, she operated a photography business for ten years. Ameriprise offers retirement-income planning services tailored to individuals with significant investable assets, combining research, modeling, and tax-efficiency analysis to create personalized Recommendation Reports. The firm provides a broad range of advisory, brokerage, and insurance solutions through affiliated entities.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Mark P

Series 63

Rochester, NY

Ameriprise

Mark Palazzolo is a financial advisor with Ameriprise in Rochester, NY, holding a Series 63 designation and 39 years of industry experience. He has been with Ameriprise and its affiliated entities since 2009. Outside of advisory services, he manages office real estate through a business he owns. Ameriprise Financial Services is a large advisory firm serving individual and institutional clients, offering a specialized Premier Retirement Income service that provides written retirement income plans and ongoing advice focused on income reliability and tax-aware withdrawal strategies. The firm’s approach integrates proprietary investment research and third-party analytics within a defined product ecosystem.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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