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Ashby B

Series 66

Greensboro, NC

Edward Jones

Ashby Brooks is a financial advisor at Edward Jones with 15 years of industry experience. He holds the Series 66 designation and has been with Edward Jones since 2010. Outside of his advisory role, Brooks is a member of B&B Of Greensboro LLC, which owns an office building in Greensboro, NC. Edward Jones is a full-service wealth management firm serving more than four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets and offers a range of advisory programs, including discretionary and non-discretionary strategies, separately managed accounts, and affiliated mutual funds.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Stanley H

Series 63, Series 66

High Point, NC

Edward Jones

Stanley Holt is a financial advisor with Edward Jones in High Point, NC, holding Series 63 and Series 66 credentials and with 23 years of industry experience. He has been with Edward Jones since 2003. In addition to his advisory role, he consults orthodontists on the valuation of their practices and on partner buy-in and buy-out arrangements. Edward Jones is a full-service wealth management firm serving individual and institutional clients with a range of investment advisory programs and affiliated capabilities, managing approximately $1.01 trillion in assets through a nationwide network of over 23,700 advisors.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Nicholas J

CFP®, Series 66

Greensboro, NC

Edward Jones

Nicholas Johnson is a CFP®-certified financial advisor with Edward Jones in Greensboro, NC, and has nine years of industry experience. He has been with Edward Jones since 2016 and previously worked at Verizon Wireless from 2012 to 2016. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, including households of varying net worth, pension and profit-sharing plans, corporate clients, and charitable organizations. The firm manages approximately $1.01 trillion in assets under management and offers a range of advisory strategies, including discretionary and non-discretionary wrap fee programs, separately managed accounts, and affiliated mutual funds, operating under a fiduciary standard.

Retirement income strategy General retirement planning Wealth management General estate planning guidance Retired Founder/Business Owner Executive
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Herbert A

Series 66

Greensboro, NC

LPL Financial

Herbert Andrew is a financial advisor at LPL Financial with 23 years of industry experience. He holds the Series 66 designation and has been with LPL Financial since 2011. LPL Financial is an SEC-registered investment adviser and broker-dealer serving individuals, retirement plans, banks, credit unions, corporations, and charitable organizations through a national network of investment adviser representatives. The firm offers a range of advisory programs, financial planning, and retirement plan consulting, utilizing both discretionary and non-discretionary management strategies supported by research and model portfolios.

College savings (529s, UTMA, etc.)
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Ursula S

CFP®, Series 63, Series 65

Greensboro, NC

Edward Jones

Ursula Strong is a CFP®-certified financial advisor with 26 years of industry experience. She currently works at Edward Jones and previously spent nine years at The Vanguard Group Inc. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm manages approximately $1.01 trillion in assets through a nationwide network of advisors and offers a range of advisory programs, including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds.

Retirement income strategy Divorce financial planning Executive Professional Athlete Entertainment Industry
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Logan W

CFP®, Series 66

Greensboro, NC

Cetera

Logan Whitlock is a CFP® with 12 years of industry experience, currently serving as a financial advisor at Cetera. He has previously worked with Avantax Investment Services, 1st Global Advisors, and the Army National Guard. Whitlock is also a co-owner and financial advisor at Wisdom Wealth Care in Greensboro, NC. Cetera Investment Advisers LLC is a large SEC-registered firm serving individuals, retirement plans, corporate, charitable, and institutional clients. The firm offers a multi-manager platform, including discretionary and non-discretionary portfolio management, financial planning, and access to third-party managers.

Wealth management Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Founder/Business Owner Executive
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Keith C

Series 63, Series 66

Greensboro, NC

Merrill

Keith Crosby is a Senior Financial Advisor with Merrill Lynch Wealth Management. He joined Merrill in 2019 after spending nine years at Wells Fargo and Northwestern Mutual. Keith offers a range of financial services including education planning, employee benefits planning, family wealth management strategies, legacy planning, personal retirement planning, and portfolio management. He serves a diverse clientele including business owners and corporate executives, focusing on helping them achieve their retirement goals. With more than fifteen years of experience in the financial services industry, Keith emphasizes understanding clients' mindsets, motivations, and personal goals before discussing financial matters. He seeks to educate clients and their families in straightforward language and coordinates with other professionals such as CPAs and attorneys to align tax and estate planning strategies. Keith leverages resources within Bank of America, including lending solutions and trust professionals, to provide comprehensive financial guidance. Keith graduated from Elizabeth City State University and holds the Personal Investment Advisor (PIA) designation. He is actively involved in his community through leadership roles in Goodwill Industries of Central North Carolina, Sharpe Rd Church of Christ, F3 Greensboro, and Kappa Alpha Psi Fraternity. He and his wife, Gayle, are parents of four children and engage in activities such as biking, fitness workouts, and exploring culinary destinations.

General retirement planning Retirement income strategy Wealth management General estate planning guidance College savings (529s, UTMA, etc.) Founder/Business Owner Executive Parents
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Jeffrey C

Series 63, Series 65

Greensboro, NC

Raymond James Financial

Jeffrey Chesson is a financial advisor with Raymond James Financial Services Advisors, Inc. in Greensboro, NC, holding Series 63 and Series 65 designations with 21 years of industry experience. His prior work includes roles at Wells Fargo Advisors and Wachovia Bank. He is also involved in providing financial advice and wealth management services through Capstone Investment Partners and Pinnacle Asset Management. Raymond James Financial Services Advisors, Inc. offers financial planning, investment consulting, and advisory services to a diverse client base including individuals, high-net-worth clients, pension plans, corporations, and institutional clients. The firm emphasizes tailored, non-discretionary planning using risk profiling and analytical tools and maintains unique affiliations supporting municipal and public finance advisory services.

Wealth management Tax strategies for small businesses Business succession planning General estate planning guidance Founder/Business Owner Executive
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Paul L

Series 66

High Point, NC

Edward Jones

Paul Lessard is a financial advisor with Edward Jones in High Point, NC, holding a Series 66 designation and 11 years of industry experience. He has been with Edward Jones since 2015. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, with approximately $1.01 trillion in assets under management. The firm offers a range of advisory programs and investment strategies, operating under a fiduciary standard with a large nationwide network of advisors and branch offices.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Valerie C

Series 66

Archdale, NC

Edward Jones

Valerie Collier is a financial advisor at Edward Jones with 11 years of industry experience. She holds the Series 66 designation and has been with Edward Jones since 2014. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients. The firm offers a range of advisory programs and investment strategies, including discretionary wrap fee programs and separately managed accounts, and manages approximately $1.01 trillion in assets under management.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Peter G

Series 66

Greensboro, NC

Equitable Advisors

Peter Graham is a financial advisor with Equitable Advisors in Greensboro, NC, holding a Series 66 designation and four years of industry experience. Prior to joining Equitable Advisors in 2021, he worked at AVACARE INC. for eight years. Outside of his advisory role, he volunteers as a committee member for the 2025 Make-A-Wish Central and Western North Carolina fundraising event and serves on the Parish Council of Dormition of The Theotokos Greek Orthodox Church. Equitable Advisors serves individual investors, retirement plan sponsors, corporations, and charitable organizations by providing financial planning, retirement-plan support, and access to asset management through various advisory programs and third-party asset managers. The firm operates a hybrid referral and implementation model, offering both advisory and brokerage channels to implement client recommendations.

Retirement income strategy Social Security optimization Founder/Business Owner Retired Executive Approaching retirement Baby Boomers (Born 1946-1964)
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Megan T

Series 63, Series 65

Greensboro, NC

Wholestory Wealth LLC

Megan Trolley is a financial advisor at Wholestory Wealth LLC with Series 63 and Series 65 designations. She has over 12 years of industry experience, including prior roles at Quinn Opportunity Partners and periods of self-employment. Wholestory Wealth LLC is a small firm serving clients with tailored financial planning and wealth management services.

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Maura E

Series 65

Greensboro, NC

Wholestory Wealth LLC

Maura Egan is a financial advisor at Wholestory Wealth LLC with over a decade of industry experience, including 12 years at Lincoln Financial. She holds a Series 65 designation and is based in Greensboro, NC. Maura took a one-year sabbatical before joining Wholestory Wealth in 2026. Wholestory Wealth LLC is a small firm supporting its advisors, with a total of two advisors.

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Andrew B

Series 66

Greensboro, NC

MMA Asset Management LLC

Andrew Bray is a financial advisor with MMA Asset Management LLC in Greensboro, NC, holding a Series 66 designation and 18 years of industry experience. He previously worked at LPL Financial, LLC for 13 years and currently conducts non-investment related activities for Marsh McLennan Agency, an affiliate of MMA Securities LLC. MMA Asset Management LLC provides discretionary and non-discretionary investment advisory services, financial planning, and consulting to individuals, including high-net-worth clients, as well as retirement plans, corporations, foundations, endowments, and charities. The firm uses a range of investment strategies and third-party manager programs while leveraging its affiliation with Marsh & McLennan Agency to offer comprehensive resources and referral support.

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Steven M

CFP®, Series 63, Series 66

Greensboro, NC

XYPN Sapphire

Steven Moffitt is a CFP®-certified financial advisor with 12 years of industry experience. He is currently affiliated with XYPN Sapphire and has held roles at Carolina Wealth Planners, XYPN Invest, and Fidelity Investments in various capacities. XYPN Sapphire provides investment management and financial planning services to individuals, trusts, estates, business entities, and retirement plans. The firm emphasizes a long-term, risk-based investment approach using diversified portfolios and is notable for its pilot programs in digital-asset management and tokenized securities custody.

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Kevin K

CFP®, Series 66

Greensboro, NC

XYPN Sapphire

Kevin Kennedy is a CFP® professional with ten years of experience in financial services. He is currently affiliated with XYPN Sapphire and previously worked with Fidelity Investments in various capacities over a ten-year period. Outside of his advisory work, he is the owner of a short-term rental property in Greensboro, North Carolina. XYPN Sapphire provides investment management and financial planning services to individuals, trusts, estates, business entities, and retirement plans. The firm emphasizes a long-term, risk-based investment approach and supports affiliated advisors through centralized back-office and compliance services.

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