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Joseph B

CFA®, Series 66

Palo Alto, CA

Kestra Advisory

Joseph Bragdon is a CFA® charterholder and holds a Series 66 license with 11 years of industry experience. He has worked with Kestra Advisory Services, LLC since 2016 and with Kestra Investment Services, LLC since 2014. He also serves as Vice President at Financial Architects Partners, where he focuses on integrating life insurance into clients’ financial plans. Kestra Advisory Services provides investment advisory and retirement-plan consulting to plan sponsors and a diverse range of institutional and individual clients, offering services such as fiduciary consulting, plan design, benchmarking, and employee education. The firm manages approximately $79.8 billion in assets and serves clients including large institutional investors and sovereign wealth funds.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Annuities Wealth management Founder/Business Owner Executive
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Richard L

Series 63, Series 65

San Jose, CA

Empower Advisory Group

Richard Luerra is a financial advisor with Empower Advisory Group based in San Jose, CA. He holds Series 63 and Series 65 designations and has 19 years of industry experience. His prior work includes roles at ICMA Retirement Corporation, MassMutual, MML Distributors, and GWFS Equities. Empower Advisory Group provides financial planning and investment management primarily to employer-sponsored retirement plan sponsors and their participants, as well as certain retail brokerage clients. The firm uses an integrated model linked to Empower’s recordkeeping and administrative platforms, offering point-in-time financial plans and optional managed account solutions.

General retirement planning Retirement income strategy Social Security optimization Debt management College savings (529s, UTMA, etc.)
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Shih Sheng L

Series 63, Series 65

Fremont, CA

Transamerica Financial Advisors

Shih Sheng Li is a financial advisor with Transamerica Financial Advisors and holds Series 63 and Series 65 licenses. He has 11 years of industry experience, working with Transamerica since 2014 and also holds a role at Cadence Design Systems, where he assists semiconductor companies with electronic design automation software. Transamerica Financial Advisors provides investment advisory, brokerage, and retirement-plan services to a diverse client base, utilizing model portfolios and third-party managers through multiple program platforms, including Transamerica ONE and the TFA365 Advisory Program.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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James H

CFA®, Series 63, Series 65

Menlo Park, CA

Focus Partners Wealth, LLC

James Hering is a CFA® charterholder with 12 years of experience in the financial advisory industry. He is currently with Focus Partners Wealth, LLC and previously worked at Bordeaux Wealth Advisors, Union Square Investment Company, and BMO Family Office, LLC. Focus Partners Wealth serves individuals, families, charitable organizations, corporations, and institutional retirement plans with services including investment management, financial planning, tax and compliance support, family office and business management, and employee benefit retirement plan services. The firm employs a long-term investment approach with a combination of active and passive strategies, third-party managers, private funds, and tactical overlays, customizing portfolios to clients’ risk tolerance and financial circumstances.

Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k) Family Business Business exit / sale strategy General estate planning guidance Dentist Executive Founder/Business Owner Retired Approaching retirement Established Professionals
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Jay B

Series 63, Series 66

Palo Alto, CA

Citigroup Global Markets

Jay Backstrand is a financial advisor at Citigroup Global Markets with 18 years of industry experience. He previously worked at J.P. Morgan Securities Inc. and J.P. Morgan Trust Company from 2008 to 2017 before joining Citi Private Advisory LLC in 2017. He holds Series 63 and Series 66 designations. Citigroup Global Markets serves individual and institutional clients across various wealth segments, offering a wide range of investment advisory programs and execution services. The firm employs multi-asset, multi-manager strategies and maintains large institutional capabilities, including in-house research and roles as a swap dealer and futures commission merchant.

Tax-loss harvesting ESG / Sustainable investing Executive Founder/Business Owner Attorney Consultant Technology Professional
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Yiding L

Series 66

San Jose, CA

Transamerica Financial Advisors

Yiding Lei is a financial advisor with Transamerica Financial Advisors who holds a Series 66 designation and has 19 years of industry experience. Prior to joining Transamerica in 2020, Lei worked at Centaurus Financial for six years and also spent two years as a homemaker. Lei’s other business activities include sales of insurance and non-insurance products affiliated with Transamerica Financial Advisors. Transamerica Financial Advisors serves a diverse client base including individual investors, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm provides both advisory and broker-dealer services, offering fee-based wrap programs, model portfolios, and access to third-party money managers.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Luoteng L

Series 66, Series 63

Fremont, CA

HSBC Securities (USA) Inc.

Luoteng Lin is a financial advisor at HSBC Securities (USA) Inc. with four years of industry experience. He holds Series 66 and Series 63 licenses and has worked at Charles Schwab & Co., Inc. and Sterling Bank and Trust before joining HSBC. Lin has also been involved in education through the San Francisco Unified School District and has experience working at a restaurant and with a nonprofit organization. HSBC Securities (USA) Inc. offers managed account programs to individuals, retirement accounts, charitable organizations, and corporations through various client-directed and discretionary programs. The firm combines strategic and tactical asset allocation with ongoing fund due diligence and offers unique features such as an Offshore Spectrum program for qualified non-resident aliens.

ESG / Sustainable investing Passive / index investing Active portfolio management Private / alternative investments
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Sonya B

Series 66

Palo Alto, CA

Rockefeller Financial LLC

Sonya Brampton is a financial advisor at Rockefeller Financial LLC with four years of industry experience. She holds a Series 66 designation and has worked at Rockefeller Financial since 2020, following roles at First Republic Bank and Specialty Real Estate Services. Rockefeller Financial LLC serves high-net-worth and ultra-high-net-worth individuals, families, family offices, institutional clients, retirement plans, foundations, and corporations. The firm offers portfolio management, financial planning, and consulting, operating as both an investment adviser and a registered broker-dealer with a consolidated investment platform that delivers a range of discretionary and non-discretionary solutions.

Wealth management Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Charitable giving & philanthropy Founder/Business Owner Retired
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Glenn B

Series 65, Series 63

Fremont, CA

PNC Wealth Management

Glenn Bittner is a financial advisor with PNC Wealth Management in Fremont, CA, holding Series 65 and Series 63 licenses and bringing 11 years of industry experience. His career includes roles at firms such as Kestra Investment Services, Principal Life Insurance Company, and Massmutual Life Insurance Company. PNC Wealth Management offers retail brokerage and advisory services through several model-based programs, including a digital, invitation-only Portfolio Solutions Strategist offering that uses algorithm-driven risk assessments and invests via approved models with mutual funds and ETFs.

Passive / index investing Active portfolio management Wealth management Executive
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Deborah C

Series 66

Menlo Park, CA

Cresset Asset Management, LLC

Deborah Camillo is a financial advisor at Cresset Asset Management, LLC with 24 years of industry experience. She holds the Series 66 designation and has previously worked at Morgan Stanley and First Republic Investment Management, Inc. Her career includes roles at both wealth management and securities firms. Cresset Asset Management, LLC is an SEC-registered investment adviser managing approximately $71.9 billion in client assets for a diverse client base, including individuals, families, trusts, retirement plans, and charitable organizations. The firm employs a diversified, asset-allocation-driven approach using both active and passive strategies, supported by a structured due-diligence program and a range of related entities offering trust, advisory, and private fund services.

Wealth management Active portfolio management Private / alternative investments Tax-loss harvesting Retirement plans for business owners (SEP, solo 401k) Executive Founder/Business Owner Retired Established Professionals
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Kirill S

Series 65

Menlo Park, CA

Focus Partners Wealth, LLC

Kirill Solovyev is a financial advisor at Focus Partners Wealth, LLC with a Series 65 credential and one year of industry experience. Prior to joining Focus Partners Wealth, he worked at Levi Strauss & Co and spent four years at Pepperdine University. Focus Partners Wealth serves a diverse client base including individuals, families, charitable organizations, corporations, and institutional retirement plans, providing investment management, financial planning, and specialized services such as family office and business management. The firm employs a long-term investment approach that combines active and passive strategies tailored to clients’ risk tolerance, liquidity, and tax circumstances.

Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k) Family Business Business exit / sale strategy General estate planning guidance Dentist Executive Founder/Business Owner Retired Approaching retirement Established Professionals
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Daniel R

CFP®, ChFC®, Series 63, Series 65

San Jose, CA

Principal Financial Services

Daniel Robinson is a CFP® and ChFC® with 20 years of experience, currently affiliated with Principal Financial Services in San Jose, CA. He has been with Principal Life Insurance and Principal Securities since 2006. His professional activities include working with fixed insurance products such as life, disability income, annuities, group life, dental, and health insurance. Principal Securities offers brokerage and registered investment advisory services to a diverse client base, including individual investors, retirement plans, trusts, estates, nonprofits, corporations, and active-duty military personnel outside the U.S. The firm provides financial planning, retirement plan consulting, direct advisory programs, and access to third-party money manager asset allocation and separately managed account solutions.

Retired Founder/Business Owner
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Jonathan H

Series 65

Menlo Park, CA

Corient

Jonathan Holt is a financial advisor at Corient with two years of industry experience and holds a Series 65 credential. His prior roles include positions at TCW and Russell Investments. He has also been involved with UCLA Recreation and worked at the University of California, Los Angeles. Corient provides investment advisory and financial planning services to a diverse client base, including individuals, high-net-worth clients, trusts, pension plans, charitable organizations, and corporate entities. The firm employs a goals-based, team investment approach using both in-house strategies and third-party manager solutions, with ongoing portfolio monitoring and risk management tools.

Wealth management Private / alternative investments Tax-loss harvesting Active portfolio management
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Ernest H

ChFC®, Series 63, Series 65

Palo Alto, CA

Kestra Advisory

Ernest Hui is a ChFC® credentialed financial advisor with 26 years of industry experience. He is currently with Kestra Advisory Services and has prior experience at Gbs Insurance And Financial Services, Inc. and M. Holdings Securities, Inc. Since 2022, he has been involved as a co-founder and partner of Bald Eagle City, a local basketball club focused on organizing leagues and coaching youth teams in his community. Kestra Advisory Services provides investment advisory and retirement-plan consulting to institutional and individual clients, offering services including plan design, fiduciary consulting, and employee education. The firm serves large institutional investors and employs a rigorous investment due diligence process while offering access to multiple management platforms and third-party solutions.

Retirement plans for business owners (SEP, solo 401k) Business exit / sale strategy Annuities Wealth management Founder/Business Owner Executive
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Jonathan Y

Series 63, Series 65

San Jose, CA

Transamerica Financial Advisors

Jonathan Yu is a financial advisor with Transamerica Financial Advisors and holds Series 63 and Series 65 licenses. He has 23 years of industry experience, including roles at World Financial Group and his own firm, Jonathan Yu Enterprise, Inc. He is involved in the sales of insurance and non-insurance products related to Transamerica Financial Advisors. Transamerica Financial Advisors serves a diverse client base ranging from individual investors to corporations, offering both advisory and broker-dealer services through proprietary and third-party model portfolios. The firm operates as both a registered broker-dealer and RIA, providing a range of managed and non-discretionary investment programs.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Lorraine S

Series 63, Series 65

Alviso, CA

Transamerica Financial Advisors

Lorraine Siller is a financial advisor with Transamerica Financial Advisors in Alviso, CA, holding Series 63 and Series 65 credentials and possessing 26 years of industry experience. She has been with Transamerica Financial Advisors since 2012 and has previous experience with World System Builders and the United States Census Bureau. Siller serves as a volunteer board member for Eastwood Manor II HOA. Transamerica Financial Advisors serves a diverse client base including individual investors, pension and profit-sharing plans, trusts, estates, charitable organizations, and corporations. The firm provides both advisory and broker-dealer services, offering proprietary and third-party model portfolios with discretionary and non-discretionary options.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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Peter G

Series 65

Menlo Park, CA

Mercer Global Advisors Inc.

Peter Gifford is a financial advisor at Mercer Global Advisors Inc. based in Menlo Park, CA, holding a Series 65 credential with three years of industry experience. Prior to joining Mercer, he worked at Regis Acquisition Inc. and Regis Management Company, LLC, where he held management roles. He serves on the boards and investment committees of several nonprofit organizations, including the Children’s Health Council and the Palo Alto Community Fund. Mercer Global Advisors serves individuals, families, small business owners, and various institutional clients, providing investment advisory and financial planning services. The firm’s investment approach uses Modern Portfolio Theory with globally diversified, risk-appropriate portfolios implemented through a combination of ETFs, index funds, separate accounts, and private funds, supported by client education and integrated service offerings.

Private / alternative investments Options & derivatives strategies ESG / Sustainable investing Concentrated stock management Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive Retired Women Professionals Established Professionals
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Cheuk W

Series 63, Series 65

Mountain View, CA

Transamerica Financial Advisors

Cheuk Wong is a financial advisor with Transamerica Financial Advisors holding Series 63 and Series 65 licenses and seven years of industry experience. His career includes roles at 888 International LLC, World Financial Group, American Emperor LLC, and Caltrans, where he works as an engineer. Outside of advising, he is involved in managing a hardware business through American Emperor LLC. Transamerica Financial Advisors provides investment advisory, brokerage, and retirement-plan services to a diverse client base including individuals, employer-sponsored plans, trusts, and charitable organizations. The firm uses model portfolios and third-party managers to implement its advisory services and supports its network through multiple program platforms such as Transamerica ONE and TFA365.

ESG / Sustainable investing Concentrated stock management Wealth management Founder/Business Owner
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David K

PFS™, Series 66

San Jose, CA

Independent Financial Group, LLC

David Koehler is a financial advisor with Independent Financial Group, LLC, holding the PFS™ and Series 66 designations and bringing 21 years of industry experience. He has operated his own CPA practice since 1994 and has been with Independent Financial Group since 2008. Outside of advisory work, he is a part-owner of a restaurant and serves as treasurer and goodwill ambassador for a local wine business. Independent Financial Group, LLC provides investment advisory and brokerage services to a broad client base including individuals, high-net-worth clients, trusts, and institutional plans. The firm uses a combination of firm- and third-party investment models, offering financial planning and portfolio management through multiple platforms and employing a blend of passive and active strategies tailored to client risk profiles.

Wealth management Active portfolio management Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Executive Retired
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Steven B

Series 65

Menlo Park, CA

Focus Partners Wealth, LLC

Steven Brito is a financial advisor at Focus Partners Wealth, LLC with a Series 65 designation and one year of industry experience. Prior to joining Focus Partners Wealth in 2026, he worked at Apple and Embarcadero Capital Partners and has a background that includes roles in construction and education. Focus Partners Wealth serves individuals, families, charitable organizations, corporations, and institutional retirement plans with services including investment management, financial planning, tax and compliance support, and family office and business management. The firm employs a long-term investment approach using a combination of active and passive strategies, third-party managers, and private funds, tailoring portfolios to client-specific risk, liquidity, and tax considerations.

Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k) Family Business Business exit / sale strategy General estate planning guidance Dentist Executive Founder/Business Owner Retired Approaching retirement Established Professionals
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