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Lisa C

Series 63, Series 65, Series 66

Geneva, IL

Lenity Financial, Inc.

Lisa Conrath Bova is a financial advisor at Lenity Financial, Inc. with 22 years of industry experience. She holds Series 63, Series 65, and Series 66 designations and has been with Lenity Financial since 2016. Outside of her advisory work, she is a senior independent consultant for BeautyCounter and a partner and blogger for Simply Better Choices, a health and wellbeing blog. Lenity Financial, Inc. is a fee-only, state-registered investment adviser serving high-net-worth individuals, business owners, professionals, families, trusts, estates, and select institutional clients. The firm offers discretionary portfolio management, comprehensive financial planning, and retirement plan consulting with participant education, using strategic, diversified allocations tailored to clients’ objectives, risk tolerance, and tax situations.

Wealth management Private / alternative investments ESG / Sustainable investing Cash flow / budgeting Retirement income strategy Founder/Business Owner Executive Self-Employed Mid-Career Professionals Parents
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Colin S

Series 65

Aurora, IL

Cruz Investments & Wealth Management

Colin Staub is a financial advisor at Cruz Investments & Wealth Management in Aurora, IL. He holds a Series 65 designation and has been in the industry since 2025. His prior experience includes roles at Arbor Financial Advisors, Barcocina Lakeview, and Coda di Volpe, as well as non-financial positions at Open Range Southwest Grill and Kaneland High School. Cruz Investments & Wealth Management primarily serves pooled investment vehicles and institutional clients, focusing on financial planning, qualified plan management, and the selection and monitoring of third-party investment advisers. The firm’s investment approach centers on asset allocation informed by external research and analytical tools, with ongoing evaluation of recommended managers based on reputation, performance, and financial strength.

General retirement planning College savings (529s, UTMA, etc.)
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Mark M

CFP®, Series 63

Naperville, IL

Wealth Strategies Counselors, Inc

Mark Madia is a CFP® professional with over 33 years of experience in financial advising. He has been with Wealth Strategies Counselors, Inc. since 1998 and has held roles at FSC Securities Corporation and Tax & Investment Services, Inc. Additionally, Madia is involved with Tax & Accounting Strategies, Inc., a tax preparation and bookkeeping firm he leads. Wealth Strategies Counselors, Inc. provides personalized financial planning to individuals, pension and profit-sharing plan participants, trusts, estates, charitable organizations, and businesses. The firm focuses on written broad-based or modular financial plans without discretionary portfolio management and employs a combination of fundamental and technical investment analysis, generally favoring long-term purchase strategies.

General retirement planning Income planning Life insurance needs analysis Long-term care insurance College savings (529s, UTMA, etc.)
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Marina S

Series 63, Series 66

Naperville, IL

Left Brain Wealth Management, LLC

Marina Solomon is a financial advisor at Left Brain Wealth Management, LLC with 15 years of industry experience. She has held her current role since 2014 and previously worked at Wells Fargo Clearing for five years. She holds Series 63 and Series 66 registrations. Left Brain Wealth Management serves individuals, trusts, corporations, retirement plans, and tax-exempt entities by providing discretionary asset management, financial planning, and 401(k) consultative services. The firm utilizes a proprietary platform combining fundamental, technical, and quantitative analysis to tailor investment advice to client objectives and risk tolerance.

Options & derivatives strategies Concentrated stock management
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Todd M

CFP®, Series 63, Series 65

Batavia, IL

Masus Financial Group, LTD.

Todd Masus is a CFP®-designated financial advisor with 28 years of industry experience. He is the principal of Masus Financial Group, Ltd., where he has worked since 2015, and has been affiliated with LPL Financial since 2000. Masus also serves as a notary for his clients. Masus Financial Group, Ltd. provides wealth management, investment management, financial planning, and retirement plan advisory services to individuals, high-net-worth clients, trusts, estates, and businesses. The firm manages over $190 million in discretionary assets and employs a multi-disciplinary research approach to construct customized portfolios with a long-term focus, including a wrap fee program for bundled transaction costs.

Wealth management Real estate investing
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Brian G

Series 65

St. Charles, IL

Capital Management Group, Inc.

Brian Green is a financial advisor at Capital Management Group, Inc. in St. Charles, IL, holding a Series 65 designation with 24 years of industry experience. He has been with Capital Management Group since 2001. Capital Management Group, Inc. provides discretionary portfolio management and advisory services to individuals, high-net-worth clients, trusts, businesses, and employee benefit plans. The firm employs a buy-and-hold investment approach with a focus on conservative fixed-income management, serving both retail and certain institutional-style clients.

Wealth management
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Natalia K

Series 65

Naperville, IL

Blue Cedar Advisors LLC

Natalia Kabbe is a financial advisor at Blue Cedar Advisors LLC with two years of industry experience. She holds a Series 65 designation and has been with Blue Cedar Advisors since 2021. In addition to her work in financial advising, she is a managing partner at Kabbe Law Group LLC, a law practice specializing in estate planning and elder law. Blue Cedar Advisors provides portfolio management and integrated financial planning services primarily to high-net-worth individuals. The firm uses a combination of analytical methods and maintains a long-term trading orientation, preparing individualized Investment Policy Statements and conducting ongoing monitoring, asset allocation, and security selection.

Wealth management Real estate investing College savings (529s, UTMA, etc.)
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Noland L

CFP®, Series 66

Naperville, IL

Left Brain Wealth Management, LLC

Noland Langford is a CFP® with 26 years of industry experience. He is the principal owner and CEO of Left Brain Wealth Management, LLC, where he has worked since 2014. Prior to that, he held positions at Wells Fargo Clearing and Merrill. Langford also serves as director to Left Brain Capital Appreciation Master Fund and Offshore Fund and is involved with Left Brain Real Estate, a real estate development and management business. Left Brain Wealth Management serves individuals, trusts, corporations, retirement plans, and tax-exempt entities, providing discretionary asset management, financial planning, and 401(k) consultative reviews. The firm employs a proprietary platform combining fundamental, technical, and quantitative analysis to tailor investment advice, managing assets through both individual accounts and affiliated pooled funds.

Options & derivatives strategies Concentrated stock management
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Thomas T

Series 63, Series 65

Naperville, IL

Wealth Strategies Counselors, Inc

Thomas Theodore is a financial advisor with Wealth Strategies Counselors, Inc. in Naperville, IL, holding Series 63 and Series 65 credentials and bringing 44 years of industry experience. He has worked at FSC Securities Corporation and Tax & Investment Services Inc. and serves as president of Wealth Strategies Counselors. Outside of advisory work, he owns a tax preparation and bookkeeping firm and participates as vice president on the board of his office condominium association. Wealth Strategies Counselors, Inc. offers personalized financial planning to a diverse client base, including individuals, trusts, and business entities. The firm emphasizes written, tailored plans with a combination of fundamental and technical investment analysis, generally favoring long-term purchase strategies, and operates primarily on fixed fees or retainers without discretionary portfolio management.

General retirement planning Income planning Life insurance needs analysis Long-term care insurance College savings (529s, UTMA, etc.)
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Robert G

CFP®

St Charles, IL

Cantlon Financial Planning LLC

Robert Gephart is a CFP® professional with 11 years of experience in financial advising. He is a principal at Cantlon Financial Planning LLC and also owns a web design and IT support business that he operates outside of securities trading hours. Cantlon Financial Planning LLC offers personalized financial planning and discretionary asset management to individuals, trusts, estates, and charitable organizations. The firm uses fundamental analysis and client-specific investment programs, including options strategies, and manages approximately $125 million across about 99 client relationships.

General tax planning Cash flow / budgeting Active portfolio management
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Freddy G

CFP®, Series 63, Series 65

Naperville, IL

Left Brain Wealth Management, LLC

Freddy Garcia is a Certified Financial Planner (CFP®) with 27 years of experience in the financial services industry. He has worked with firms including Fidelity and MetLife Investment Fund Services LLC, and currently serves at Left Brain Wealth Management, LLC, alongside roles at Capitas Financial Midwest LLC and The Leaders Group, Inc. Left Brain Wealth Management serves individuals, trusts, corporations, retirement plans, and tax-exempt entities, offering discretionary asset management, financial planning, and consultative reviews. The firm employs a proprietary platform combining fundamental, technical, and quantitative analysis to tailor investment advice across various asset classes, including individual equities, fixed income, and options strategies.

Options & derivatives strategies Concentrated stock management
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Kevin K

Series 65

Geneva, IL

Blue Haven Capital, LLC

Kevin Kleinman is a financial advisor at Blue Haven Capital, LLC with eight years of industry experience. He holds a Series 65 credential and has worked at Blue Haven Capital since 2018. Prior to that, he was involved with Shoot90 and WatchHimTrade.com for several years. Blue Haven Capital is a fee-only investment adviser serving individuals, high net worth clients, trusts, estates, family foundations, and charitable organizations. The firm employs a diversified asset allocation strategy based on Modern Portfolio Theory, using low-cost mutual funds and ETFs alongside options strategies and select private credit and equity investments tailored to client suitability.

Options & derivatives strategies Private / alternative investments
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Thomas G

Series 63, Series 65

St. Charles, IL

Cantlon Financial Planning LLC

Thomas Guyett is a financial advisor at Cantlon Financial Planning LLC with 24 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Waterstone Financial Group, Inc. and Dreher & Associates, Inc. since the early 2000s. Cantlon Financial Planning LLC provides personalized financial planning and discretionary asset management to individuals, trusts, estates, and charitable organizations. The firm employs client-specific investment programs documented by investment policy statements and utilizes fundamental analysis, including options and other derivatives strategies, while conducting monthly account reviews.

General tax planning Cash flow / budgeting Active portfolio management
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Donald C

Series 63, Series 65

Geneva, IL

Blue Haven Capital, LLC

Donald Cummings Jr. is a financial advisor with Blue Haven Capital, LLC in Geneva, IL. He holds Series 63 and Series 65 licenses and has 19 years of industry experience, including 20 years at Blue Haven Capital. Blue Haven Capital is a fee-only investment adviser serving individuals, high net worth clients, trusts, estates, family foundations, and charitable organizations. The firm provides tailored portfolio management, emphasizing diversified asset allocation based on Modern Portfolio Theory and a strategic buy-hold-rebalance approach using low-cost mutual funds, ETFs, and select options and private investments.

Options & derivatives strategies Private / alternative investments
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Maxwell M

Series 65

Geneva, IL

KDM Wealth Management Inc.

Maxwell Martin is a Series 65 licensed financial advisor at KDM Wealth Management Inc. in Geneva, IL, with three years of industry experience. He previously worked at KDM Investment Management, Inc. for four years and was a full-time student for ten years prior to that. KDM Wealth Management is a fee-based SEC-registered firm serving individuals, high-net-worth clients, trusts, estates, and retirement plans. The firm manages approximately $112 million across about 149 client relationships, focusing on low-cost, diversified portfolios that emphasize index and passive investments combined with fundamental analysis.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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Paul C

Series 63, Series 65

Wheaton, IL

Tower Wealth Advisors, Inc.

Paul Craig is a financial advisor with Tower Wealth Advisors, Inc. in Wheaton, IL, holding Series 63 and Series 65 licenses and over 25 years of industry experience. He has worked at several firms, including Ausdal Financial Partners and Formula Folios Distributors, and has been associated with Tower Financial Management since 2000. Outside of his advisory role, he is a teacher in the Glenbard Township High School District and serves as the head golf coach at Wheaton College. Tower Wealth Advisors provides investment advisory and financial planning services primarily to individual and high-net-worth clients, managing approximately $47 million across about 218 accounts. The firm focuses on exchange-traded equities and offers both discretionary and non-discretionary portfolio management alongside 401(k) plan assistance.

Wealth management
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Christian C

Series 65

Aurora, IL

Cruz Investments & Wealth Management

Christian Cruz is a financial advisor at Cruz Investments & Wealth Management with four years of industry experience. He holds a Series 65 designation and previously worked at Advisors Excel from 2016 to 2019. In addition to his advisory role, Cruz is licensed as an insurance agent, focusing on life and health insurance sales and policy reviews for clients. Cruz Investments & Wealth Management primarily serves pooled investment vehicles and institutional clients, offering financial planning, qualified plan management, and third-party investment adviser selection and monitoring. The firm emphasizes asset allocation using external research and analytical tools, tailoring recommendations to clients' objectives, risk tolerance, and time horizon.

General retirement planning College savings (529s, UTMA, etc.)
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Christopher C

CFA®

Naperville, IL

Windrock Wealth Management

Christopher Casey is a CFA® charterholder with 10 years of industry experience. He has been with Windrock Wealth Management since 2013 and currently serves as an advisor at the firm in Naperville, IL. Windrock Wealth Management serves high-net-worth individuals, family offices, and retirement-plan sponsors, providing discretionary portfolio management, family office solutions, and fiduciary retirement-plan consulting. The firm uses a macroeconomic, multi-year asset-allocation approach across traditional and alternative investments and is notable for sponsoring private funds and offering those opportunities to clients alongside standard advisory services.

Private / alternative investments Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Founder/Business Owner Executive
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David S

Series 65

Geneva, IL

KDM Wealth Management Inc.

David Schlesselman is a financial advisor at KDM Wealth Management Inc. in Geneva, IL, holding a Series 65 designation with eight years of industry experience. He is part of a three-advisor team at KDM Wealth Management. KDM Wealth Management serves individuals, trusts, estates, charitable organizations, and retirement plans with customized wealth management and discretionary portfolio management. The firm emphasizes low-cost, diversified portfolios using index and passive investments combined with fundamental analysis and strategic allocations.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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Jeffrey M

Series 65

Geneva, IL

KDM Wealth Management Inc.

Jeffrey Martin is a financial advisor at KDM Wealth Management Inc. with 21 years of industry experience. He holds a Series 65 designation and previously worked at Hieser Webb Capital Management and Webb Financial Advisors. KDM Wealth Management is a fee-based SEC-registered advisory firm serving individuals, high-net-worth clients, trusts, estates, and retirement plans. The firm employs a long-term, low-cost investment approach focused on diversified portfolios using index and passive investments alongside fundamental analysis.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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