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Mary C

Series 63, Series 65

Tucson, AZ

Financial Directions LLC

Mary Cherba is a financial advisor at Financial Directions LLC with 26 years of industry experience. She holds Series 63 and Series 65 licenses and has worked at Retirement Plan Solutions, LLC, and Triad Advisors, Inc. She also prepares individual tax returns for a select group of advisory clients. Financial Directions LLC provides discretionary investment supervisory services and individual portfolio management primarily for individuals, high-net-worth clients, and small business owners, using a personalized approach that emphasizes asset allocation tailored to each client.

Private / alternative investments Founder/Business Owner
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Emily D

Series 65

Tucson, AZ

Ironwood Financial, LLC

Emily Delgado is a Series 65-licensed financial advisor with Ironwood Financial, LLC, where she has worked since 2013, accumulating six years of industry experience. In addition to her advisory role, she serves as a document preparer for Kruchek Law, focusing on estate drafts. Ironwood Financial provides discretionary and non-discretionary investment management, financial planning, and retirement-plan consulting services to a diverse client base, including individuals, high-net-worth clients, and institutional accounts. The firm employs customized portfolios with options-writing strategies and a comprehensive approach to managing client assets.

Active portfolio management Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k)
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Martin S

CFP®, Series 65, Series 63

Tucson, AZ

Ironwood Financial, LLC

Martin Smith is a CFP® professional with 17 years of industry experience, currently serving as an advisor at Ironwood Financial, LLC since 2024. Prior to this, he spent 24 years with Davis Distributors LLC. Ironwood Financial provides discretionary and non-discretionary investment management, financial planning, and retirement-plan consulting to a diverse client base including individuals, high-net-worth clients, pension and profit-sharing plans, trusts, estates, and charitable organizations. The firm employs tailored portfolios that incorporate derivatives and options-writing strategies, distinguishing its approach from many peers.

Active portfolio management Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k)
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Adam M

Series 65

Tucson, AZ

GR Financial Group, LLC

Adam Mc Carty is a Series 65-credentialed advisor at GR Financial Group, LLC with one year of industry experience. Prior to joining GR Financial Group, he worked at Zion City for five years and TJX, Inc. for five years. Outside of his advisory role, he operates a business consulting and leadership development firm and is an ordained minister who officiates weddings. GR Financial Group is an SEC-registered advisory firm providing discretionary portfolio management and financial planning to individuals, charitable organizations, and businesses. The firm employs asset-allocation model portfolios primarily composed of mutual funds and ETFs, supplemented by sector, fundamental, and technical analysis, and offers a distinct Alpha Advantage strategy with a performance-fee option for qualified clients.

Concentrated stock management Active portfolio management
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Cody H

Series 65

Tucson, AZ

SEM Wealth Management

Cody Hybiak is a financial advisor with SEM Wealth Management in Tucson, AZ, holding a Series 65 credential and eight years of industry experience. He has been with SEM Wealth Management since 2017 and previously worked at Steamy Concepts and the University of Arizona. SEM Wealth Management provides discretionary investment supervisory services and financial planning to individuals, high-net-worth clients, trusts, estates, retirement plans, charitable organizations, and business entities. The firm uses proprietary mechanical models that combine technical analysis, quantitative methods, and economic trend analysis, and it also licenses its model portfolios to other advisers and platforms.

Active portfolio management Passive / index investing
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Richard G

Series 63, Series 65

Tucson, AZ

SEM Wealth Management

Richard Gage is a financial advisor at SEM Wealth Management in Tucson, AZ, holding Series 63 and Series 65 licenses with 30 years of industry experience. He has been with Strategic Equity Management since 1992, where he serves as president and focuses extensively on mutual fund asset allocation. SEM Wealth Management provides discretionary investment supervisory services and financial planning to individuals, retirement plans, trusts, and other entities, primarily through referrals. The firm employs tactical, dynamic, and strategic model programs based on technical and quantitative analysis to manage approximately $920 million in client assets.

Active portfolio management Passive / index investing
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Robin D

CFP®, Series 66

Tucson, AZ

Ironwood Financial, LLC

Robin Dolezal is a CFP® with 22 years of industry experience and has been with Ironwood Financial, LLC since 2009. He is based in Tucson, AZ, and serves as part of a six-advisor team. Dolezal serves on the board of directors for the Ronald McDonald House charity. Ironwood Financial, LLC provides portfolio management and financial planning to individuals, pension and profit-sharing plans, trusts, estates, and charitable organizations. The firm employs a range of strategies including individual equities and bonds, mutual funds, ETFs, derivatives-based options writing, and selective IPO participation, with portfolio allocations tailored to client goals and risk tolerance.

Active portfolio management Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k)
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Connie V

Series 63, Series 66

Tucson, AZ

Everest Financial Group

Connie Van Ornum is a financial advisor with Everest Financial Group, holding Series 63 and Series 66 credentials and bringing 35 years of industry experience. She has worked at Everest Financial Group since 2014 and at Securities America Inc. from 2014 to 2024. Van Ornum also serves as a successor co-trustee for her family’s trust, sharing fiduciary responsibilities with her stepsister and parents. Everest Financial Group provides investment management, financial planning, and selection-of-other-advisers services primarily to individual and high-net-worth clients. The firm manages assets on a discretionary basis using varied analytical approaches and delegating to third-party managers when appropriate, serving nearly 1,940 client relationships with approximately $1 billion in assets under management.

Wealth management College savings (529s, UTMA, etc.)
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Luca R

Series 65

Tucson, AZ

AdviceOnly

Luca Rassenti is a financial advisor at Advice Only in Tucson, AZ, holding a Series 65 credential with over a decade of industry experience. His prior roles include positions at Koch Asset Management, Iowa Public Employees Retirement Systems, and Treasure Technology. Advice Only, PBC provides financial planning services to individuals, high-net-worth clients, and businesses, focusing exclusively on advice without managing assets or accepting custody. The firm emphasizes tailored recommendations and generally favors passive investment strategies implemented through client-selected broker-dealers.

General retirement planning Cash flow / budgeting Passive / index investing
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Jamie G

Series 65

Tucson, AZ

GR Financial Group, LLC

Jamie Gonzales is a financial advisor at GR Financial Group, LLC in Tucson, AZ, holding a Series 65 designation with three years of industry experience. Prior to joining GR Financial Group, Gonzales worked at Marriott International. Outside of financial advising, Gonzales owns and operates a travel agency, Your Magical Adventures, LLC. GR Financial Group is an SEC-registered advisory firm serving individuals, charitable organizations, and businesses with discretionary portfolio management and financial planning. The firm employs a team-based approach with a focus on asset-allocation model portfolios primarily composed of mutual funds and ETFs, supplemented by various analytical methods and a distinct Alpha Advantage strategy.

Concentrated stock management Active portfolio management
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Mandi H

Series 65

Tucson, AZ

CSP Financial Group LLC

Mandi Hering is a financial advisor at CSP Financial Group LLC in Tucson, AZ, holding a Series 65 designation with four years of industry experience. Her prior experience includes working with Kinghorn Financial, LLC and Kinghorn Law | Financial, along with a long tenure at Amphitheater Schools. She is also a United Healthcare Medicare Advantage Plans agent. CSP Financial Group provides discretionary asset management, financial planning, and retirement-plan services to individuals, high-net-worth clients, and business entities. The firm emphasizes portfolio construction and monitoring based on Modern Portfolio Theory and incorporates third-party managers like Matson Money in its investment approach.

Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Retired
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David N

CFP®, Series 65

Tucson, AZ

Ironwood Financial, LLC

David Niichel is a CFP® and holds a Series 65 license with 11 years of experience in the financial industry. He has worked at Ironwood Financial, LLC since 2020 and previously spent seven years at TCI Wealth Advisors, Inc. in Tucson, AZ. Ironwood Financial, LLC is a registered investment adviser serving individuals, including high-net-worth clients, as well as pension and profit-sharing plans, trusts, estates, and charitable organizations. The firm offers portfolio management and financial planning, employing a range of strategies including derivatives-based approaches such as covered call writing and selective IPO participation.

Active portfolio management Options & derivatives strategies Retirement plans for business owners (SEP, solo 401k)
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Stanton S

Series 63, Series 65

Tucson, AZ

Financial Directions LLC

Stanton Spackeen is a financial advisor at Financial Directions LLC in Tucson, AZ, holding Series 63 and Series 65 designations with 39 years of industry experience. He has been with Financial Directions since 1998. Financial Directions LLC provides discretionary investment supervisory services and individual portfolio management to individuals, high-net-worth clients, and small business owners. The firm employs a personalized investment approach that integrates fundamental, technical, and cyclical analysis, focusing on asset allocation tailored to each client rather than model portfolios.

Private / alternative investments Founder/Business Owner
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Scott G

Series 63, Series 65, Series 66

Tucson, AZ

GR Financial Group, LLC

Scott Genzman is a financial advisor with GR Financial Group, LLC in Tucson, AZ, holding Series 63, 65, and 66 licenses and bringing 33 years of industry experience. He has worked at GR Financial Group and Mutual Securities, Inc. during his career. Outside of his advisory role, he serves as a board member for the nonprofit Unite 4 Africa. GR Financial Group is an SEC-registered advisory firm that provides discretionary portfolio management and financial planning to individuals, charitable organizations, and businesses. The firm employs a team-based approach with a focus on asset allocation using mutual funds and ETFs, supplemented by sector, fundamental, and technical analysis, and offers a distinctive Alpha Advantage strategy including digital-asset ETFs and a performance-fee option for qualified clients.

Concentrated stock management Active portfolio management
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Evan A

Series 65

Tucson, AZ

LRI Investments

Evan Altuzarra is a financial advisor at LRI Investments with a Series 65 designation and one year of industry experience. His career includes roles at JKJ Financial Services, Ripley Doom & Co., and M Financial Group. He has also worked in academic settings at Portland State University School of Business and the University of Utah, and has five years of self-employment experience. LRI Investments, LLC offers financial planning, fee-based investment management, and retirement-plan consulting to individuals, high-net-worth clients, businesses, financial institutions, and state and municipal government entities. The firm manages approximately $2.78 billion through a team of 25 professionals, emphasizing customized asset-allocation strategies with a long-term focus.

Stock option exercise strategy Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Tax strategies for small businesses Charitable giving tax strategies Founder/Business Owner Retired Self-Employed Executive Mid-Career Professionals HENRY (High Earners, Not Rich Yet)
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Shannon C

Series 63, Series 66

Tucson, AZ

SEM Wealth Management

Shannon Chandler is a financial advisor at SEM Wealth Management in Tucson, AZ, holding Series 63 and Series 66 licenses with 23 years of industry experience. She has been with Strategic Equity Management Inc. since 2002. SEM Wealth Management is a registered investment adviser serving individuals, retirement plans, trusts, and other entities, typically through referrals from other financial professionals. The firm manages approximately $920 million in assets across about 2,010 client relationships, utilizing tactical, dynamic, and strategic model programs based on technical and quantitative analysis to execute discretionary trades.

Active portfolio management Passive / index investing
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Lynsey R

Series 66

Tucson, AZ

GR Financial Group, LLC

Lynsey Richter is a financial advisor at GR Financial Group, LLC with 21 years of industry experience. She holds the Series 66 designation and has worked at GR Financial Group since 2015, previously spending 15 years with Mutual Securities. GR Financial Group is an SEC-registered advisory firm serving individuals, charitable organizations, and businesses with discretionary portfolio management and financial planning. The firm utilizes asset-allocation model portfolios primarily composed of mutual funds and ETFs, supplemented by sector, fundamental, and technical analysis, and offers a distinct Alpha Advantage strategy including digital-asset ETFs and a performance-fee option for qualified clients.

Concentrated stock management Active portfolio management
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James A

Series 65

Tucson, AZ

CSP Financial Group LLC

James Anderson IV is a financial advisor with CSP Financial Group LLC in Tucson, AZ, holding a Series 65 credential and five years of industry experience. His work history includes roles outside finance such as involvement with Bondurant Racing School and El Rio Golf Course. CSP Financial Group provides discretionary asset management, financial planning, and retirement-plan services to individuals, high-net-worth clients, and businesses. The firm emphasizes portfolio construction based on Modern Portfolio Theory, utilizes third-party managers like Matson Money, and offers services including donor-advised account support and held-away workplace account management.

Retirement plans for business owners (SEP, solo 401k) Founder/Business Owner Retired
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Michael K

Series 65

Tucson, AZ

Parkwoods Wealth Partners, LLC

Michael Kochanski is a financial advisor at Parkwoods Wealth Partners, LLC in Tucson, AZ. He holds a Series 65 designation and has been in the industry since 2025, with prior experience spanning several financial services roles as well as positions in education. Parkwoods Wealth Partners serves individuals, qualified retirement plans, not-for-profit organizations, foundations, and corporations with investment management, retirement plan consulting, and financial planning. The firm employs a long-term investment approach based on Modern Portfolio Theory and efficient-market principles, utilizing diversified portfolios primarily composed of mutual funds, ETFs, and fixed-income ladders.

Retirement plans for business owners (SEP, solo 401k) Retirement income strategy General estate planning guidance College savings (529s, UTMA, etc.) Founder/Business Owner Executive Retired
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Edward C

Series 63, Series 65, Series 66

Tucson, AZ

Union Capital Company

Edward Carpenter is a financial advisor with Union Capital Company in Tucson, AZ, holding Series 63, 65, and 66 licenses and bringing 25 years of industry experience. His career includes roles at Colonial Life Insurance, Humana, and multiple firms within the insurance and transportation sectors. In addition to his advisory work, he is involved in Medicare insurance sales with Humana. Union Capital Company serves individuals, trusts, estates, charitable organizations, and corporations through a ten-advisor team managing approximately $150 million across about 414 client accounts. The firm employs portfolio management based on Modern Portfolio Theory, utilizing mutual funds, ETFs, individual securities, and various analytical techniques, primarily managing assets on a non-discretionary basis.

Active portfolio management Concentrated stock management Retirement income strategy
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