I am the Founder of CareGen Wealth Management and a Wealth Advisor providing fee-only financial planning and wealth management services with customized solutions for my clients, with a primary focus on women. My clients may be divorced, retireed, widowed, or recent inheritors. They're looking for someone to literally and/or figuratively sit right next to them, hip to hip, as they make financial decisions that impact their lives and the lives of those who are important to them. My ultimate goal is to empower my clients to believe in themselves, make the most of their resources, make smart decisions, and forge better financial outcomes. I am a CERTIFIED FINANCIAL PLANNER™ professional, a Certified Divorce Financial Analyst® professional, and hold the Accredited Behavioral Finance Professional(℠) credential. Prior to starting my own firm, I was a Vice President with Goldman Sachs, Personal Financial Management and have worked in the financial services industry since 2006 following an earlier career working in the aerospace and information systems industries. I studied Financial Planning at UC Berkeley, have an MBA from the University of Southern California, and a Bachelors degree in Mathematics and Economics from UC Santa Barbara. I live in the San Francisco, California area with my husband and when I'm not working with clients, I love to spend time in Brooklyn, Phoenix, and Los Angeles with my three grown children. (If you're curious, ask me about how this relates to my "Family Mission Statement".) I also enjoy spending time in Park City, Utah downhill skiing, hiking, or seeing films at the annual Sundance Film Festival.

Peter Yiu is a financial advisor at Tranquil Asset Management LLC with 23 years of industry experience. He previously worked at Charles Schwab from 2011 to 2022 before joining Tranquil Asset Management. Yiu holds Series 63, Series 65, and Series 66 licenses. Tranquil Asset Management LLC provides portfolio management primarily to high-net-worth individuals, creating individualized Investment Policy Statements and offering ongoing monitoring across a broad range of asset classes. The firm employs multiple methods of analysis and both long- and short-term trading strategies while maintaining discretionary authority over client accounts.

William Steinberger is a CFP® and holds a Series 65 license, with nine years of experience in financial advising. He is the sole advisor at Think Different Financial Planning, an independent firm he has led since 2021. Prior to founding his firm, he worked at Opes Wealth Management, Opes Advisors, Buckingham Asset Management, and Raub Brock Capital Management. Think Different Financial Planning provides wealth management and financial planning services primarily to individuals and high-net-worth clients. The firm employs a largely passive, index-oriented investment approach using ETFs and low-cost funds, offers discretionary portfolio management, and coordinates with third-party money managers as needed.

Robert Zapantis is the sole advisor at Zapa Investing LLC in San Mateo, CA. He holds a Series 65 designation and has been involved in the financial services industry since 2022, with experience in real estate and small-business operations alongside his advisory role. Outside of his advisory work, he is a licensed real estate agent with Keller Williams Peninsula Estates and serves as Head of Sales & Finance at ZALA Inc. Zapa Investing LLC is a California-registered investment adviser providing non-discretionary portfolio management to individuals, families, and small businesses. The firm focuses on diversified, long-term portfolios using fundamental and macroeconomic analysis combined with asset-allocation modeling, requiring client approval before executing trades.

Anthony Carr is a CFP® professional with 25 years of industry experience. He is the principal of Carr Wealth Management LLC, an independent firm he has led since 2015. Prior to that, he operated as a sole proprietor for nine years. Outside of advisory services, he works part-time as a controller for a small contractor in Pleasanton. Carr Wealth Management LLC provides discretionary investment management and financial planning primarily to individuals in or nearing retirement. The firm applies Modern Portfolio Theory to develop portfolios aligned with clients' objectives and risk tolerances and offers planning and consulting services on an hourly or fixed-fee basis.

Michael Chang is a CFA® charterholder and the sole advisor at Novice Capital LLC, with nine years of industry experience including seven years at Sycale Advisors. He is based in San Mateo, California. Outside of his advisory work, Chang is a partner in a family real estate business. Novice Capital LLC is an independent, single-advisor registered investment adviser serving individual and high-net-worth clients. The firm provides tailored Investment Policy Statements and uses a fundamental-analysis approach, managing a range of assets including equities, fixed income, ETFs, real estate funds, commodities, and non-U.S. securities.

Sanjay Misra is a CFA® charterholder and the sole advisor at Acumain Capital, LLC with one year of industry experience. Prior to founding Acumain Capital, he spent eleven years at BlackRock Inc. He also serves as a board member of Calfus Inc., a technology consulting and engineering services firm. Acumain Capital provides discretionary portfolio management focused on equity strategies for high-net-worth individuals and institutional investors. The firm employs a combination of fundamental analysis, quantitative modeling, and macroeconomic research to manage long-only and long/short equity portfolios.

Gregory Crofton is a CFP® professional with over 8 years of experience, serving as the principal and sole advisor at Adap Tax Financial, Inc. He has been with the firm since 2004 and briefly worked at Rose International in 2016. In addition to his advisory role, he is a part-time instructor at UC Berkeley Extension, teaching courses in personal finance, accounting, and tax. Adap Tax Financial, Inc. offers financial planning, discretionary investment management, and tax services to a diverse client base including individuals, families, trusts, estates, and business entities. The firm focuses on a passive, asset-allocation investment approach using low-cost index funds and ETFs, incorporating tax considerations and options strategies for clients with concentrated equity positions.

David Meyers is a CFP® professional with 17 years of industry experience. He is the sole advisor at Meyers Wealth Management, an independent firm he has operated since 2008 in Palo Alto, CA. Meyers Wealth Management provides fee-only financial planning and investment advisory services to individuals, families, trusts, small businesses, qualified retirement plan sponsors, and charitable organizations. The firm employs a strategic asset allocation approach primarily using passively managed index funds, with customization based on clients’ tax and estate circumstances.

Michael Starr is the sole advisor at Stellar Financial Planning in Fremont, CA, with 31 years at the firm and one year of industry experience listed. He has been involved in theatrical entertainment since 1977. Stellar Financial Planning is an independent, fee-only firm serving individual and high-net-worth clients, managing approximately $10.37 million in discretionary assets. The firm combines bottom-up and top-down security selection with a contrarian/value approach, emphasizes client education, and maintains a small, concentrated client base.

Daven Sharma is a CFP® professional with 22 years of industry experience, currently serving as the sole advisor at Abundance Advisers in Pleasanton, CA. He holds CPA credentials and is involved in several business activities including a CPA practice, accounting and tax services, and is a board member and treasurer for the nonprofit Truekarma.org. Abundance Wealth Advisers provides discretionary asset management, financial planning, and consulting services to individuals, trusts, estates, charitable organizations, business clients, and qualified retirement plans. The firm employs an asset-allocation model based on fundamental analysis, manages portfolios for the long term with quarterly reviews, and offers specialized strategies such as the “Turtle & Hare” investment approach alongside insurance-based principal protection and pension consulting.

Robert Brown is a CFA charterholder and principal of The R.L. Brown Advisory Group, LLC, an independent advisory firm based in Pleasanton, California. He has 18 years of industry experience and has led his firm since 2007. In addition to his advisory work, he operates R.L. Brown Insurance Services, a life and health insurance business. The R.L. Brown Advisory Group provides asset management and integrated financial planning for individuals, families, trusts, estates, businesses, and organizations. The firm offers discretionary portfolio management guided by Modern Portfolio Theory and a value-oriented investment approach, serving a diverse client base that includes corporate and institutional accounts.

James Cowan is the sole advisor at Cowan Capital, an independent firm based in Foster City, CA. He holds Series 63 and Series 65 licenses and has 22 years of industry experience, including 18 years at Fisher Investments prior to founding Cowan Capital in 2023. Cowan Capital Advisors provides discretionary portfolio management and separate financial planning services to individuals, high-net-worth clients, non-profits, and small businesses. The firm focuses on diversified portfolios tailored to client needs, with a specialization in managing concentrated equity positions from employee stock compensation and a selective use of derivatives for defensive purposes.

Ronald Lee is a CFA® charterholder and holds a Series 63 license with nine years of industry experience. He has been the sole advisor at Invision Capital Advisor, LLC since 2015. In addition to his advisory role, Mr. Lee occasionally provides independent business and financial consulting to small and medium-sized businesses and startups. Invision Capital Advisor, LLC offers investment advisory and financial planning services to individuals, trusts, endowments, qualified retirement plan sponsors, charitable organizations, and business entities. The firm employs a global asset allocation strategy combined with active stock selection and provides tailored portfolio management alongside retirement, estate, and educational planning services.

Han Liu is a CFA® charterholder and the sole advisor at Banyan Lake Capital LLC with one year of industry experience. Prior to founding Banyan Lake Capital, he worked at Amazon for three years and held positions at Boosted Commerce, Universal Audio, Lair East Labs Accelerator, Columbia Business School, and DBS Bank. Banyan Lake Capital provides discretionary asset management, financial planning, and consulting services for individuals, high-net-worth clients, and business entities. The firm employs a goal-based, discretionary investment approach that includes fundamental and technical analysis, Monte Carlo planning, and a range of strategies from long-term holdings to shorter-term trades, focusing on a limited clientele with performance-based fee options and educational seminars.

Kevin Gilmore is a financial advisor at Gilmore Financial Services, LLC in San Mateo, CA, with 26 years of industry experience. He holds a Series 66 designation and has worked previously at Signator Investors, Inc. He is also the owner of Gilmore & Assoc. CPA's and serves on the board of directors for the charitable organization Mission Hospice & Home Care. Gilmore Financial Services provides investment management, financial planning, and consulting services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and small businesses. The firm employs a primarily non-discretionary approach to portfolio management and integrates affiliated accounting and tax consulting services alongside third-party fixed-income sub-advisory support.

I’m Sheila McGinn, a CERTIFIED FINANCIAL PLANNER™ professional, and founder of Brightview Financial. I spent over 20 years working in the tech industry, and I know the challenges you’re facing right now. I’ve walked your same path, so I understand how frustrating it can be to take every financial step with a feeling of uncertainty. Brightview Financial Solutions serves clients in the San Francisco Bay Area and beyond. Investment Management and Comprehensive Financial Planning are the core of our service offering. This means evaluating your unique circumstances and working with you to develop and implement a financial plan designed to help you achieve financial goals. We can help you: • Define your financial and life goals and then implement a plan for reaching them. • Stay focused on current spending goals so you can reach your long-term saving goals. • Optimize the myriad types of employer equity compensation such as ISOs, NQSOs, RSUs, and ESPPs. • Develop a long-term investment strategy that is appropriate for your timeframe and risk tolerance. • Prepare for the risks you don't anticipate.

Mira Ma is a CFP® professional with 25 years of experience in financial planning. She is the principal advisor at Marim Wealth Planning, where she has worked since 2023, following eight years at Aspire Planning Associates, Inc. Marim Wealth Planning serves individual and high-net-worth clients with fee-only financial planning and discretionary investment management, offering tailored services including retirement, estate, insurance, tax, and rental real estate planning. The firm combines fundamental and technical investment analysis with a focus on personalized asset allocation and risk management.

Edward So is the sole advisor at Golden State Advisors, LLC, an independent firm based in San Mateo, CA. He holds Series 63 and Series 65 designations and has 26 years of industry experience, with 18 years at his current firm. Outside of investment advising, he works as an independent insurance agent and is also involved in real estate sales as part of Progressive Realty Group. Golden State Advisors LLC manages discretionary, asset-based portfolios for individuals, trusts, corporations, and charities. The firm employs a mix of mutual funds, ETFs, stocks, and bonds across U.S. and international markets, using fundamental, technical, and charting analyses to tailor strategies for growth, income, or trading objectives.

Thomas Manetta is the sole advisor at Manetta Wealth, an independent firm based in San Ramon, CA. He holds Series 63 and Series 66 licenses and has 20 years of industry experience, including roles at Perigon Wealth Management and Anthem Wealth Partners. Manetta Wealth manages approximately $50 million in assets for about 45 primarily high-net-worth clients, focusing on long-term equity and fixed-income investment strategies guided by client-specific investment policy statements. The firm employs a combination of charting, fundamental and quantitative analysis, and modern portfolio theory, operating under discretionary authority with quarterly portfolio reviews.