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Joseph L
CFA®, Series 66
Pasadena, CA
Fig Tree Capital
Joseph Lora is a CFA® charterholder with 22 years of industry experience, currently serving as the sole advisor at Fig Tree Capital in Pasadena, CA. Prior to founding Fig Tree Capital in 2017, he worked at Merrill for seven years. Fig Tree Capital provides fee-based financial planning, investment management, and educational seminars primarily for individual and high-net-worth clients. The firm employs tailored investment strategies documented in policy statements and utilizes a range of approaches including discretionary portfolio management and option strategies.
Khanh N
Series 63, Series 65
Los Angeles, CA
Ayla Capital
Khanh Nguyen is a financial advisor at Ayla Capital with 10 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at firms including Credit Suisse Securities, Inflection Capital, and Caerus Investment Advisors. Outside of financial advising, he provides strategy consulting and coaching services to companies and individuals through his business, Reverence. Ayla Capital offers fee-based, discretionary investment advisory and portfolio management services to a select client base, including high-net-worth individuals and institutional clients. The firm employs a tactical allocation approach that incorporates fundamental, technical, and quantitative analysis, and is notable for providing performance-based compensation arrangements and pension consulting services.
Carlota V
CFP®, Series 66
Pasadena, CA
Raven Wealth Advisors
Carlota Venegas is a CFP® and holds a Series 66 license with 16 years of industry experience. She has worked at Clifford Swan Investment Counsel and Ameriprise Financial Services before founding Raven Wealth Advisors in 2026. Raven Wealth Advisors is a fee-only registered advisor providing investment management and financial planning services to individuals, corporations, and businesses. The firm offers specialized divorce financial planning and educational seminars, managing portfolios through a mix of fundamental, technical, and cyclical analysis with both discretionary and non-discretionary arrangements.
Edwin C
Series 63
Pasadena, CA
Mariposa Capital Management, LLC
Edwin Choi is the sole advisor at Mariposa Capital Management, LLC, an independent advisory firm based in Pasadena, CA. He holds a Series 63 designation and has 16 years of industry experience. Since 2014, he has also served as CEO of Capitect, Inc., a company that provides online software and automated portfolio management services to wealth management firms. Mariposa Capital Management offers discretionary asset management and investment planning for individuals, including high-net-worth clients, as well as corporations and business entities. The firm employs an evidence-based, goal-oriented investment approach focused on long-term outcomes, diversification, and tax efficiency, primarily utilizing passive index funds and ETFs.
Keith H
Series 65
Glendale, CA
Creative Capitalists, Inc.
Keith Hays is a financial advisor at Creative Capitalists, Inc. with a Series 65 designation and seven years of industry experience. He previously worked at JWJ Accounting from 2017 to 2024. Creative Capitalists serves individuals, corporations, and charities by providing financial planning, portfolio management, tax planning, bookkeeping, and payroll services. The firm uses model-based asset allocation and fundamental analysis to manage discretionary portfolios, conducts quarterly reviews, and integrates tax and payroll services within its advisory practice.
Cathy Z
Series 65
San Gabriel, CA
Easy Sunday Financial Planning
Cathy Zhang is the principal advisor at Easy Sunday Financial Planning in San Gabriel, CA. She holds a Series 65 credential and has been operating in the financial planning industry since 2026. Prior to founding Easy Sunday Financial Planning, she ran See Why Zhang LLC dba Easy Sunday Club, a creative business, for ten years. Easy Sunday Financial Planning is a fee-only registered investment adviser serving individuals, families, and small businesses. The firm uses primarily passive investment strategies within an asset-allocation framework and offers both ongoing investment management and one-time planning engagements.
Roubik S
Series 66
Glendale, CA
Hayk Capital
Roubik Sarian is a financial advisor at Hayk Capital in Glendale, CA, holding a Series 66 designation with nine years of industry experience. His prior roles include positions at SA Stone Wealth Management, Quest Capital Strategies, and Waddell & Reed, as well as a decade at Intel Corporation. Outside of financial advising, he works part-time as a marketing consultant for a child care services provider. Hayk Capital is a single-advisor registered investment adviser serving individual and small-business clients with investment advisory, financial planning, pension consulting, and educational seminars. The firm provides discretionary portfolio management tailored to clients’ goals and risk tolerance, and also offers non-advisory planning and consulting services on an hourly or fixed-fee basis.
Brian K
CFA®, Series 63
La Crescenta, CA
Kin Stewards LLC
Brian Kim is a CFA® charterholder and Series 63 licensee based in La Crescenta, CA, with over 11 years of industry experience. He previously worked at Northern Trust Company for 10 years before founding Kin Stewards LLC, where he currently serves as the sole advisor. Kin Stewards LLC is an independent, state-registered investment adviser providing discretionary portfolio management and standalone financial planning for individuals, high-net-worth clients, trusts, retirement plans, and business entities. The firm combines fundamental analysis and Modern Portfolio Theory across various asset classes and offers business-oriented planning services such as corporate-structure and cost-segregation analysis.
Jeffrey W
CFA®, Series 63, Series 65
Pasadena, CA
Kelmar Capital Management, LLC
Jeffrey Wang is the principal advisor at Kelmar Capital Management, LLC in Pasadena, CA, with 24 years of industry experience. He holds the CFA® designation along with Series 63 and Series 65 licenses. Prior to founding Kelmar Capital Management in 2001, he worked at Stone Bridge Investment Partners LLC. Wang also serves as Treasurer for the City of La Canada Flintridge, managing its investment portfolio. Kelmar Capital Management provides investment advisory and portfolio management services primarily to high-net-worth individuals and family groups, focusing on conservative, value-oriented strategies with an emphasis on mid- to large-cap equities and fixed income. The firm manages over $400 million in assets with a focus on individualized portfolio construction and a policy against outside compensation or wrap fee programs.
David W
Series 63, Series 65
Los Angeles, CA
Integrity Advisers LLC
David Wong is a financial advisor with Integrity Advisers LLC in Los Angeles, CA, holding Series 63 and Series 65 licenses and 18 years of industry experience. His prior experience includes roles at Ehukai Advisors LLC, Integrity Brokerage LLC, and several other firms dating back to 2015. He is also the owner of Integrity Brokerage LLC and Beachbreak Advisors LLC. Integrity Advisers LLC provides discretionary portfolio management services to individuals, trusts, retirement accounts, nonprofits, and business entities. The firm uses a variety of analytical methods and focuses on long-term trading across multiple asset classes, managing accounts according to documented client investment profiles.
Seok J
CFP®, Series 65, Series 63
La Crescenta, CA
STS Wealth Management, Inc.
Seok Jo is a CFP® with 24 years of industry experience. He is the president of STS Wealth Management, Inc. and has held roles at Royal Alliance Associates Inc. dba Crown Financial Partners and The Pacific Bridge Companies. STS Wealth Management, Inc. provides portfolio management and financial planning services to individuals, high-net-worth clients, and pension or profit-sharing plan clients. The firm employs fundamental analysis and a long-term trading approach, creates individualized Investment Policy Statements, and offers discretionary portfolio management with regular account reviews.
Jeffrey M
Series 63, Series 66
Rosemead, CA
Treveri Capital
Jeffrey Martinez is a financial advisor at Treveri Capital with 22 years of industry experience. He holds Series 63 and Series 66 licenses and previously worked at Rainmaker Securities, LLC. Outside of his advisory role, he owns a sales and marketing consulting business and is involved in cybersecurity business development. Treveri Capital provides discretionary asset management services to individuals, high-net-worth clients, and small businesses, using tailored portfolios based on model allocations that emphasize long-term, index-focused ETF strategies informed by modern portfolio theory and risk/return analysis. The firm also incorporates actively traded large-cap crypto assets in suitable client strategies.
David F
Los Angeles, CA
Financial Growth Management Inc.
David Fox is a financial advisor with Financial Growth Management Inc. in Los Angeles, CA, bringing 16 years of industry experience. He has been associated with Lear Capital since 2004, where he also works as a salesman in gold and silver sales. Financial Growth Management, Inc. provides discretionary investment management and financial planning services to individuals, high-net-worth clients, charitable organizations, and corporations. The firm employs both active and passive investment strategies, utilizing a proprietary algorithm to adjust allocations based on market trends, and manages approximately $12 million across 44 client accounts.
Mark L
Series 66
Pasadena, CA
Pacific Trust Wealth Management
Mark Lechler is a financial advisor at Pacific Trust Wealth Management in Pasadena, CA, with 14 years of industry experience. He holds a Series 66 designation and previously worked at J.W. Korth & Company from 2011 to 2017. Pacific Trust Wealth Management is an independent, single-advisor registered investment adviser serving a small client base with tailored financial planning and discretionary portfolio management. The firm focuses on qualified clients and employs a combination of asset allocation and fundamental analysis through strategies ranging from a Global Macro approach to more conservative risk-hedging methods.
Louis C
Series 65, Series 63, Series 66
Los Angeles, CA
RaynMaker Financial
Louis Carter II is a financial advisor at RaynMaker Financial in Los Angeles, CA, with one year of industry experience. He holds Series 65, Series 63, and Series 66 registrations and has studied personal finance, including behavioral aspects, laws, and analysis, since 2015. RaynMaker Financial is an independent advisory firm serving individuals, high-net-worth clients, charitable organizations, and small businesses with financial planning and consulting services. The firm focuses on planning, analysis, and implementation guidance without managing client assets, using a combination of fundamental and technical analysis alongside macroeconomic and behavioral insights.
Charles B
Series 65
San Marino, CA
Greyfield Capital Management LLC
Charles Bettendorf is the sole advisor at Greyfield Capital Management LLC in San Marino, CA. He holds a Series 65 designation and has seven years of industry experience, including two years as a self-employed advisor prior to founding Greyfield Capital in 2017. Greyfield Capital Management provides discretionary investment management services to individuals, trusts, and charitable organizations. The firm employs a fundamental research-driven approach, investing in a range of domestic and foreign equities and debt securities, including higher-risk and less liquid positions, while maintaining public disclosure of performance and a focus on relationships with charitable clients.
Paul L
CFA®
La Canada, CA
Exciten Capital LLC
Paul Li is a CFA® charterholder and the sole advisor at Exciten Capital LLC in La Canada, CA, with 13 years of experience in the financial industry. He has led Exciten Capital since its founding in 2013. Outside of his advisory role, he is involved with Aspen Li Partners, Super Investment, and Cypress Evergreen LLC. Exciten Capital LLC is an independent advisory firm focused on discretionary portfolio management and investment advice for individuals and small businesses. The firm employs a primarily quantitative investment process that utilizes a broad range of instruments and strategies, including leverage and short selling, while maintaining a limited client base and performance-based compensation arrangements.
Timothy M
Series 63, Series 65
Azusa, CA
Moore Money Advisory
Timothy Moore is the sole advisor at Moore Money Advisory in Azusa, CA, holding Series 63 and Series 65 licenses with 10 years of industry experience. He previously worked at Allstate Insurance Company for five years and is a licensed insurance agent in California, selling individual and small group policies in the Los Angeles area. Moore Money Advisory provides growth-oriented investment advisory and portfolio management services to individuals, trusts, estates, and employer-sponsored retirement plans. The firm uses a goal-based planning process emphasizing capital preservation and risk management, offers financial planning and education through no-cost workshops, and integrates insurance discussions as part of comprehensive client service.
Javier J
Series 63, Series 65
Pasadena, CA
Firmo Investment Consulting Services
Javier Jimenez is a financial advisor with Firmo Investment Consulting Services in Pasadena, CA, holding Series 63 and Series 65 licenses and bringing 25 years of industry experience. He has operated as a sole proprietor since 2011 and serves as co-pastor at New Life Christian Center, a nonprofit Assemblies of God church, where he also teaches. Firmo Investment Consulting Services provides discretionary asset management, financial planning, and consulting services primarily to individuals, trusts, estates, and business entities. The firm tailors investment programs to client objectives, using a combination of fundamental, technical, and cyclical analysis, and conducts quarterly portfolio reviews.
Scott B
Series 63, Series 65
Pasadena, CA
Sage Investment Group
Scott Burch is a financial advisor at Sage Investment Group with 12 years of industry experience. He holds Series 63 and Series 65 licenses and has worked at Sage Investment Group and Regal Investment Advisors. Outside of advising, he is a licensed insurance agent. Sage Investment Group provides investment management and financial planning services to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and small businesses. The firm employs a strategic core-and-satellite asset allocation approach using passive index funds and ETFs combined with selective active management, with client relationships generally non-discretionary and supported by documented Investment Policy Statements and periodic reporting.
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