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James F

Series 65

Pewaukee, WI

LaSalle Investment Advisors, Inc.

James Fitzgerald is a financial advisor at LaSalle Investment Advisors, Inc. with a Series 65 designation and three years of industry experience. He has worked at LaSalle since 2021 and previously held roles at Randstad and ISS. LaSalle Investment Advisors is an independent, state-registered firm managing portfolios for individuals, trusts, and retirement plans. The firm employs diversified asset-allocation models and multiple analytical approaches, offering both discretionary and non-discretionary account management along with financial planning and tax preparation consulting.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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Jennifer K

Series 63, Series 65

Menomonee Falls, WI

Richardson Capital Management, LLC

Jennifer Kohls is a financial advisor at Richardson Capital Management, LLC with Series 63 and Series 65 licenses and two years of industry experience. Her prior roles include positions at DB Tax and Wealth, UW Parkside, Milwaukee Area Technical College, and work as an independent contractor. Richardson Capital Management serves individuals, business entities, trusts, estates, and charitable organizations with investment management, wealth management, family office services, retirement plan consulting, and standalone financial, tax, insurance, and estate planning consulting. The firm employs a diversified investment approach including equities, fixed income, mutual funds, ETFs, and, when appropriate, less-liquid vehicles such as interval and private funds, alongside account aggregation and order-management platforms.

Private / alternative investments Wealth management General estate planning guidance
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Kevin R

CFP®, Series 63, Series 65

Pewaukee, WI

Shakespeare Wealth Management, LLC

Kevin Reardon is a CFP®-certified financial advisor with 27 years of experience, currently serving clients at Shakespeare Wealth Management, LLC in Pewaukee, WI. He has been with the firm since 1999. Shakespeare Wealth Management serves individuals, including high-net-worth clients, and corporate entities, managing approximately $641.9 million across a six-advisor team. The firm employs a model-driven, allocation-focused investment approach tailored to risk profiles, using diversified mutual funds and ETFs, and provides discretionary portfolio management alongside comprehensive financial planning.

Concentrated stock management Real estate investing Tax strategies for small businesses Business exit / sale strategy
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Jason L

CFP®, Series 63, Series 65

Cedarburg, WI

PJS Investment Management

Jason Lacey is a CFP® professional with 17 years of industry experience, currently serving as an advisor at PJS Investment Management since 2014. He holds Series 63 and Series 65 licenses and works within a six-advisor team based in Cedarburg, Wisconsin. PJS Investment Management serves individual investors, pension and profit-sharing plans, charitable organizations, and businesses, offering discretionary portfolio management, financial planning, and ERISA retirement-plan services. The firm employs a blended investment process combining fundamental, technical, cyclical, and qualitative analysis, using both individual securities and model portfolios overseen by an investment committee.

Annuities Wealth management Passive / index investing Active portfolio management
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Thomas S

Series 63, Series 65

Jackson, WI

Haese Financial Group Inc

Thomas Shanahan is a financial advisor with Haese Financial Group Inc in Jackson, WI, holding Series 63 and Series 65 credentials and bringing 38 years of industry experience. He has been with Haese Financial Group and Superior Financial Services since 2001. Haese Financial Group provides investment supervisory services, financial planning, and consulting to individuals, pension and profit-sharing plans, trusts, estates, charitable organizations, and small businesses. The firm manages assets primarily through strategic, globally diversified allocations using no-load or low-load mutual funds and ETFs, and also offers ancillary accounting and tax services as part of its comprehensive client work.

General retirement planning College savings (529s, UTMA, etc.) General tax planning Cash flow / budgeting
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John F

Series 63, Series 65

Pewaukee, WI

LaSalle Investment Advisors, Inc.

John Fitzgerald is a financial advisor at LaSalle Investment Advisors, Inc. with 10 years of industry experience and holds Series 63 and Series 65 licenses. He is the owner and president of LaSalle Financial Services Inc., a general consulting business focused on securities selection and software system development. Additionally, he serves as a director of Petcoff Inc., Petcoff Developments Inc., Petcoff Enterprises Inc., and Petcoff Foundation Ind., which are involved in business development, real estate development, and foundation management. LaSalle Investment Advisors provides discretionary portfolio management and financial planning services to individuals, trusts, business profit-sharing plans, and retirement plans. The firm manages approximately 227 client relationships with around $119 million in discretionary assets, utilizing client-specific asset allocation models and a combination of analytical methods to guide investment decisions.

Wealth management Retirement plans for business owners (SEP, solo 401k)
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Jennifer V

Series 63, Series 66

Waukesha, WI

IAG Wealth Partners, LLC

Jennifer Vonruden is a financial advisor with IAG Wealth Partners, LLC, holding Series 63 and Series 66 licenses and bringing 14 years of industry experience. She has worked at LPL Financial LLC since 2014 and has been with IAG Wealth Partners since 2003. Outside of her advisory role, she is involved in managing a family farm inherited with her siblings. IAG Wealth Partners manages approximately $1.585 billion in client assets and serves individual and high-net-worth clients through a 14-advisor team. The firm offers financial planning, consulting, and portfolio management with a long-term, buy-and-hold investment approach, utilizing both model-based and custom strategies, and often incorporates third-party managers and LPL-sponsored programs in client solutions.

Wealth management Passive / index investing Tax-loss harvesting
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Matthew R

Series 63, Series 66

Mequon, WI

Richmond Investment Services LLC

Matthew Richmond is a financial advisor with Richmond Investment Services LLC, holding Series 63 and Series 66 licenses and with 29 years of industry experience. He has been affiliated with Richmond Investment Services and LPL Financial since 2007. Outside of his advisory role, he is a licensed notary public. Richmond Investment Services serves individual investors, trusts, estates, corporations, and retirement plans by providing discretionary investment management, financial planning, and retirement plan consulting. The firm employs tailored portfolios using a combination of LPL-sponsored model programs and a mix of mutual funds, ETFs, equities, fixed income, and options, with most client relationships managed on a discretionary basis.

General retirement planning Income planning Equity compensation tax strategy Options & derivatives strategies Founder/Business Owner Retired
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Isaac S

Series 65

Waukesha, WI

Ellenbecker Investment Group

Isaac Schroeder is a financial advisor at Ellenbecker Investment Group with a Series 65 designation. He joined the firm in 2025 and has previous experience with organizations including the Waukesha Express Swim Team, Merrill Hills Country Club, and Beyond the Books Home Schooling. Ellenbecker Investment Group serves individual clients across a range of wealth levels, as well as retirement plans, trusts, estates, charitable organizations, and business entities. The firm provides comprehensive financial planning, discretionary investment management, and retirement plan consulting, supported by model portfolios and independent investment analysis, while also offering tax and accounting services through a wholly owned subsidiary.

Retirement income strategy Wealth management Tax strategies for small businesses Charitable giving & philanthropy Founder/Business Owner Retired Executive Women Professionals Mid-Career Professionals
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Frank W

Series 65

Mequon, WI

Spectrum Investment Advisors, Inc.

Frank Windt is a Series 65-licensed financial advisor with Spectrum Investment Advisors, Inc. He has over 20 years of experience in the industry, including roles at CliftonLarsonAllen and Schenck SC before retiring in 2025. Spectrum Investment Advisors serves institutional retirement-plan sponsors and individual clients by providing plan consulting, wealth management, investment consulting, and financial planning. The firm employs a range of portfolio management strategies, including no-load mutual funds, ETFs, and alternatives, and utilizes proprietary tools such as the Spectrum Investor® Fund Monitoring Scorecard™ and AI-driven analysis with human oversight.

Retirement plans for business owners (SEP, solo 401k) Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Wealth management Founder/Business Owner
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Heather D

Series 65

Waukesha, WI

Ellenbecker Investment Group

Heather Deaton is a financial advisor at Ellenbecker Investment Group with nine years of industry experience. She holds a Series 65 designation and has worked with Northwestern Mutual Investment Services LLC since 2016. Ellenbecker Investment Group serves a diverse client base, including individuals, retirement plans, trusts, estates, charitable organizations, and businesses. The firm provides comprehensive financial planning, discretionary investment management, and retirement plan consulting, utilizing model portfolios and independent investment analysis tailored to client objectives and risk tolerance.

Retirement income strategy Wealth management Tax strategies for small businesses Charitable giving & philanthropy Founder/Business Owner Retired Executive Women Professionals Mid-Career Professionals
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Michael K

Series 63, Series 65

Waukesha, WI

IAG Wealth Partners, LLC

Michael Koerner is a financial advisor with IAG Wealth Partners, LLC in Waukesha, WI, holding Series 63 and Series 65 licenses and bringing 28 years of industry experience. He has worked at IAG Wealth Partners since 2017, with prior experience at LPL Financial LLC, H. Beck, Inc., and Annex Wealth Management. Outside of his advisory role, Koerner serves as a staff soccer coach for Elmbrook United. IAG Wealth Partners manages approximately $1.585 billion in assets across more than 2,200 client relationships with a 14-advisor team. The firm offers financial planning, consulting, and portfolio management for individual and high-net-worth clients, employing a long-term, buy-and-hold investment approach that includes both model-based and custom strategies, as well as third-party managers and LPL-sponsored advisory programs.

Wealth management Passive / index investing Tax-loss harvesting
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Alexander A

Series 66

Mequon, WI

Richmond Investment Services LLC

Alexander Albert is a financial advisor at Richmond Investment Services LLC with one year of industry experience. He holds a Series 66 designation and has worked with Richmond Investment Services and LPL Financial D.B.A. Richmond Investment Services since 2024. Prior to his advisory roles, he was employed at Annex Wealth Management and has experience outside the financial industry, including working at a pizzeria. Richmond Investment Services serves individual investors, trusts, estates, corporations, and retirement plans by providing discretionary investment management, financial planning, and retirement plan consulting. The firm uses a blend of LPL-sponsored model and managed programs and manages most client relationships on a discretionary basis, tailoring portfolios to client goals and risk tolerance.

General retirement planning Income planning Equity compensation tax strategy Options & derivatives strategies Founder/Business Owner Retired
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Daniel B

CFA®

Menomonee Falls, WI

Richardson Capital Management, LLC

Daniel Brown is a CFA® charterholder with 26 years of experience in the financial industry. He has been with Richardson Capital Management, LLC since 2017 and previously worked at Annex Wealth Management LLC from 2013 to 2017. Daniel is based in Menomonee Falls, WI, and is part of a seven-advisor team at Richardson Capital Management. Richardson Capital Management provides investment management, wealth management, family office services, and consulting to individuals, business entities, trusts, estates, and charitable organizations. The firm employs a diversified investment approach, including equities, fixed income, mutual funds, ETFs, and may incorporate less-liquid vehicles, while offering consolidated reporting and specialized family office services.

Private / alternative investments Wealth management General estate planning guidance
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Gregg S

Series 66

Mequon, WI

Richmond Investment Services LLC

Gregg Shaffer is a financial advisor with Richmond Investment Services LLC, holding a Series 66 designation and 25 years of industry experience. His prior roles include positions at Morgan Stanley, Morgan Stanley Private Bank, and Citigroup Global Markets. Richmond Investment Services provides discretionary investment management, financial planning, and retirement plan consulting to individual investors, trusts, estates, corporations, and retirement plans. The firm employs tailored portfolios using a combination of LPL-sponsored model and managed programs, managing most client relationships on a discretionary basis.

General retirement planning Income planning Equity compensation tax strategy Options & derivatives strategies Founder/Business Owner Retired
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Devin G

Series 65

Cedarburg, WI

PJS Investment Management

Devin Goetsch is a financial advisor at PJS Investment Management with a Series 65 credential and one year of industry experience. He previously worked at Winch Financial for four years and attended school from 2015 to 2021. PJS Investment Management is an employee-owned advisory firm managing approximately $852 million for individual clients, pension and 401(k) plans, charitable organizations, and businesses. The firm provides discretionary portfolio management supported by a combination of fundamental, technical, cyclical, and qualitative analysis, and employs artificial intelligence tools within a structured oversight framework.

Annuities Wealth management Passive / index investing Active portfolio management
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Marina M

Series 63, Series 65

Mequon, WI

Spectrum Investment Advisors, Inc.

Marina Moths is a financial advisor at Spectrum Investment Advisors, Inc. with 18 years of industry experience. She holds Series 63 and Series 65 licenses and has previously worked at OneAmerica Securities and BMO Investment Distributors. Spectrum Investment Advisors serves retirement plan sponsors and individual investors, offering 401(k) and other plan consulting along with wealth management and financial planning. The firm employs balanced equity and fixed-income strategies informed by charting, fundamental, and cyclical analysis, implementing portfolios primarily with no-load mutual funds and ETFs.

Retirement plans for business owners (SEP, solo 401k) Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Wealth management Founder/Business Owner
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James M

Series 63, Series 65

Mequon, WI

Spectrum Investment Advisors, Inc.

James Marshall is a financial advisor with Spectrum Investment Advisors, Inc. in Mequon, WI, holding Series 63 and Series 65 licenses and 26 years of industry experience. He has been with Spectrum Investment Advisors since 2009. Spectrum Investment Advisors serves retirement plan sponsors and individual investors by providing 401(k) and other plan consulting, wealth management, investment consulting, and standalone financial planning. The firm employs balanced equity and fixed-income strategies informed by charting, fundamental, and cyclical analysis, typically using no-load mutual funds and ETFs, with portfolios monitored quarterly and managed on a discretionary basis as needed.

Retirement plans for business owners (SEP, solo 401k) Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Wealth management Founder/Business Owner
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Brian E

CFP®, Series 63, Series 65

Pewaukee, WI

Shakespeare Wealth Management, LLC

Brian Ellenbecker is a CFP® with 25 years of industry experience, currently serving at Shakespeare Wealth Management, LLC since 2020. Prior to this, he spent 15 years at Robert W Baird & Co. He serves as president of the Milwaukee Tennis & Education Foundation. Shakespeare Wealth Management is a six-advisor team managing approximately $641.9 million for individual and corporate clients. The firm employs a model-driven, allocation-focused investment approach with diversified portfolios aligned to client risk profiles.

Concentrated stock management Real estate investing Tax strategies for small businesses Business exit / sale strategy
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Ryan S

Series 65

Mequon, WI

Spectrum Investment Advisors, Inc.

Ryan Strankowski is a financial advisor with Spectrum Investment Advisors, Inc. in Mequon, WI, holding a Series 65 designation and 13 years of industry experience. He has been with Spectrum since 2016 and previously worked at GWFS Equities, Inc. from 2012 to 2016. Spectrum Investment Advisors serves retirement plan sponsors and individual investors, offering 401(k) and other plan consulting along with wealth management and financial planning. The firm employs balanced equity and fixed-income strategies informed by charting, fundamental, and cyclical analysis, and typically uses no-load mutual funds and ETFs in portfolio construction.

Retirement plans for business owners (SEP, solo 401k) Business sale tax planning Cash flow / budgeting College savings (529s, UTMA, etc.) Wealth management Founder/Business Owner
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