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Blake C

Series 66

Lakewood Ranch, FL

Raymond James & Associates

Blake Caldwell is a financial advisor with Raymond James & Associates, holding a Series 66 designation and nine years of industry experience. He previously worked at UBS from 2015 to 2018 before joining Raymond James in 2018. Raymond James & Associates is a large, dually registered broker-dealer and SEC-registered investment adviser managing approximately $501 billion in assets. The firm serves a diverse client base, including high-net-worth individuals, institutions, and municipal entities, offering financial planning and investment consulting primarily through non-discretionary relationships.

General retirement planning Retirement income strategy Business succession planning Founder/Business Owner Executive
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Isaac V

CFP®, Series 66

Bradenton, FL

Edward Jones

Isaac Valley is a CFP® and Series 66-registered advisor with Edward Jones in Bradenton, FL, bringing seven years of industry experience. He has been with Edward Jones since 2018 and previously worked at The Scion Group: The Woodlands of W. Tennessee. Edward Jones is a full-service wealth management firm serving over four million individual and institutional clients, including both high-net-worth and non-high-net-worth households. The firm manages approximately $1.01 trillion in assets under management and offers a broad range of advisory services, including discretionary and non-discretionary wrap fee strategies, separately managed accounts, and affiliated mutual funds, supported by a large national network of advisors and branch offices.

Retirement income strategy General retirement planning Charitable giving & philanthropy College savings (529s, UTMA, etc.) Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Michael T

Series 63, Series 66

Lakewood Ranch, FL

Fidelity

Michael Trosset is a financial advisor at Fidelity with three years of industry experience. He holds Series 63 and Series 66 licenses. Prior to joining Fidelity, he worked for six years as a public defender for Otsego County and maintained a legal practice at Trosset Group Attorneys for sixteen years. Fidelity’s Strategic Advisers LLC provides investment management and advisory services to retail and institutional clients, including fund advisory and delivery of model portfolios. The firm combines fundamental research with quantitative analysis and algorithmic portfolio construction, and serves registered investment companies and charitable funds.

Charitable giving & philanthropy Active portfolio management
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Scott R

Series 63, Series 65

Sarasota, FL

Morgan Stanley

Scott Rockwell is a financial advisor at Morgan Stanley with 24 years of industry experience. He has been with Morgan Stanley and its affiliated entities since 2009, currently serving at Morgan Stanley Private Bank, National Association. He holds Series 63 and Series 65 designations. Morgan Stanley Wealth Management provides a wide range of advisory programs to individual and institutional clients, including tailored financial planning supported by structured discovery processes and firm-approved tools. The firm manages approximately $2.74 trillion in client assets and offers services both directly and through corporate financial planning agreements.

General estate planning guidance
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Jay J

Series 63, Series 65

Lakewood Ranch, FL

Ameriprise

Jay Jurkovich is a financial advisor with Ameriprise in Lakewood Ranch, FL, holding Series 63 and Series 65 licenses and 17 years of industry experience. He has been with Ameriprise and its affiliated entities since 2009. In addition to his advisory role, he operates Jay Jurkovich LLC, an S Corporation for managing operational expenses and payroll. Ameriprise Financial Services is a large, diversified firm serving individual and institutional clients, notable for its Premier Retirement Income service that provides written retirement income recommendations and ongoing planning advice focused on income reliability and tax-aware withdrawal strategies.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Colin G

Series 63, Series 65

Sarasota, FL

Ameriprise

Colin Gardner is a financial advisor with Ameriprise in Sarasota, FL, holding Series 63 and Series 65 licenses and one year of industry experience. Prior to joining Ameriprise, he worked at Wayne State University and has experience in various roles including at Barton Hills Country Club and Fiamma Grill. Ameriprise Financial Services is a large, diversified advisory firm serving individual and institutional clients. The firm offers a specialized Premier Retirement Income service that provides written recommendation reports and ongoing retirement-income planning advice focused on income sources and tax-aware withdrawal strategies.

Retirement income strategy Income planning Social Security optimization Retirement withdrawal strategies Approaching retirement
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Robert K

Series 66

Sarasota, FL

Wells Fargo Clearing

Robert Kniceley Sr. is a financial advisor at Wells Fargo Clearing with five years of industry experience. He holds a Series 66 designation and has been associated with Wells Fargo Bank, N.A. since 2010. Wells Fargo Advisors is a national securities firm serving individual, corporate, and institutional clients with investment advisory services, financial planning, and retirement plan consulting. The firm manages approximately $671 billion in assets and offers a range of brokerage and advisory solutions supported by extensive research and analytics.

Retired Founder/Business Owner
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Kelsey L

Series 63, Series 66

Sarasota, FL

Fidelity

Kelsey Lebeda is the Vice President and Branch Leader at the Sarasota Fidelity Investor Centers. In this role, Kelsey leads a team of financial professionals dedicated to assisting clients in creating and working toward their financial goals. Kelsey focuses on delivering a positive experience for every client. Kelsey's experience at Fidelity Investments spans over a decade, beginning in 2012. Prior to becoming Vice President and Branch Leader in 2022, Kelsey held positions as Assistant Branch Manager from 2017 to 2018, Financial Consultant from 2014 to 2017, Investments Representative from 2013 to 2014, and Financial Representative from 2012 to 2013.

Wealth management Passive / index investing Active portfolio management Financial Professional
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Gregory E

Series 63, Series 66

Sarasota, FL

LPL Financial

Gregory Eastman is a financial advisor with LPL Financial, holding Series 63 and Series 66 credentials and 14 years of industry experience. His prior roles include positions at Cetera, Summit Financial Group, and Questar Asset Management. He is also a commissioned notary in the state of Maine. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, retirement plan participants, banks, trust companies, and other institutions. The firm offers a range of advisory services including financial planning, model portfolio programs, and institutional platforms, with advice delivered primarily by investment adviser representatives using a variety of investment strategies.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Kelli M

Series 66

Bradenton, FL

Morgan Stanley

Kelli Morrison is a financial advisor with Morgan Stanley in Bradenton, FL, holding a Series 66 credential and seven years of industry experience. She has worked with Morgan Stanley and its Private Bank since 2018 and had prior experience at Crowder Brothers Ace Hardware. Morgan Stanley Wealth Management serves both individual and institutional clients, offering a variety of advisory programs including tailored financial planning supported by firm-approved tools and methodologies. The firm manages approximately $2.74 trillion in client assets and provides services that combine broad retail and institutional offerings with specialized investment and planning strategies.

General estate planning guidance
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Kathleen S

Series 66

Bradenton, FL

LPL Financial

Kathleen Scholz is a financial advisor with LPL Financial in Bradenton, FL, holding a Series 66 credential and seven years of industry experience. Her prior roles include positions at Edward Jones and Fisher Investments. She is co-owner of a handyman services business in Palmetto, FL. LPL Financial is a national broker-dealer and SEC-registered investment adviser serving individuals, institutions, and retirement plan participants, offering advisory and brokerage services through a large network of investment adviser representatives. The firm provides various investment solutions, including financial planning and third-party asset management, supported by extensive operational and research tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Rebecca G

Series 66

Sarasota, FL

LPL Financial

Rebecca Gore is a financial advisor with LPL Financial based in Sarasota, FL, holding the Series 66 designation and bringing 10 years of industry experience. Her career includes roles at BMO Bank NA, SunTrust Bank, Truist Advisory Services, and Raymond James. She currently serves as a premier banker at BMO Bank NA. LPL Financial is a national broker-dealer and SEC-registered investment adviser providing advisory and brokerage services to individuals, retirement plan participants, banks, trust companies, and institutions. The firm offers financial planning, model portfolios, third-party asset management, and institutional platforms, with a range of investment options supported by research and operational tools.

Wealth management Retirement income strategy College savings (529s, UTMA, etc.) Tax-loss harvesting Annuities Retired Founder/Business Owner Executive
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Fernando C

Series 66

Bradenton, FL

Merrill

Fernando Colon Hernandez is a financial advisor at Merrill with a Series 66 designation and no prior industry experience. He has worked at Merrill since 2022 and held positions at several other firms, including Bank of America, N.A., H&R Block, and Mutual of Omaha. Outside of his advisory role, he is the owner of Sahel Consulting LLC, a marketing consulting business. Merrill, together with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies for individuals, high-net-worth clients, pension and profit-sharing plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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David L

Series 63, Series 65

Sarasota, FL

Morgan Stanley

David Leifer is a financial advisor with Morgan Stanley in Sarasota, FL, holding Series 63 and Series 65 licenses and bringing 39 years of industry experience. He has been with Morgan Stanley Private Bank, N.A. since 2015 and Morgan Stanley Smith Barney LLC since 2009. Outside of his advisory work, he is also involved in the arts through his business, David Leifer Art. Morgan Stanley Wealth Management serves individual and institutional clients by providing tailored financial planning and a wide range of advisory programs. The firm manages approximately $2.74 trillion in client assets and employs structured planning tools, with a focus on advisory services rather than individual security recommendations.

General estate planning guidance
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John F

Series 63, Series 65

Lakewood Ranch, FL

Merrill

John Franz is a Wealth Management Advisor associated with Merrill Lynch Wealth Management. He works with a limited number of financially independent clients, typically individuals or families with investable assets of $1 million to over $5 million, providing ongoing oversight, second-opinion guidance, and strategic coordination. His practice is focused on high-net-worth wealth management, including portfolio management, retirement planning, tax minimization, and services for endowments, foundations, and non-profits. John's expertise includes wealth preservation, legacy planning, and assisting clients with complex financial decisions such as career transitions, executive moves, and 401(k) rollovers. He often collaborates with clients' estate attorneys and CPAs to unify planning strategies, emphasizing goals-based investment frameworks and tax-sensitive growth portfolios. Many client relationships begin with confidential second opinions to assess alignment across investments, tax strategy, and long-term planning. He holds professional designations including Certified Plan Fiduciary Advisor (CPFA), Chartered Retirement Planning Counselor (CRPC), Personal Investment Advisor (PIA), and Retirement Accredited Financial Advisor (RAFA). John earned an Accredited Certificate from the College for Financial Planning. He is a member of professional organizations such as the Investment Consulting Association and the NFLPA, and participates in community involvement with the American Cancer Society. Outside of his professional work, John enjoys biking, boating, golfing, swimming, traveling, and spending time with his family.

Wealth management General estate planning guidance Charitable giving & philanthropy Multi-generational wealth transfer General tax planning
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Ernest D

Series 66

Sarasota, FL

Morgan Stanley

Ernest Dean Jr. is a financial advisor with Morgan Stanley in Sarasota, FL, holding a Series 66 designation and 17 years of industry experience. He has been with Morgan Stanley since 2010 and also works with Morgan Stanley Private Bank, National Association since 2015. Morgan Stanley Wealth Management is an SEC-registered investment adviser and broker-dealer serving individuals and institutional clients with a range of advisory programs, including customized financial planning supported by firm-approved tools and research. The firm manages approximately $2.74 trillion in client assets and offers services both directly and through employer-sponsored arrangements.

General estate planning guidance
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Peter B

Series 66

Sarasota, FL

Cambridge Investment Research Advisors

Peter Borho is a financial advisor with Cambridge Investment Research Advisors and holds a Series 66 designation. He has 20 years of industry experience, including prior roles at Benjamin F Edwards & Co and Kovack Securities, Inc. Outside of financial advising, he is the owner of 5Plus 1 Holdings LLC, an active business since 2000. Cambridge Investment Research Advisors serves a broad client base—including individuals, retirement plans, charitable organizations, and trusts—by providing financial planning, investment management, and retirement plan advisory services through a network of independent Financial Professionals. The firm offers multiple investment platforms and both discretionary and non-discretionary strategies, including proprietary and third-party model portfolios.

Wealth management Retirement plans for business owners (SEP, solo 401k) Retirement income strategy Annuities Self-Employed
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Kevin S

Series 66

Lakewood Ranch, FL

Edward Jones

Kevin St John is a financial advisor with Edward Jones in Lakewood Ranch, FL, holding a Series 66 designation and five years of industry experience. Prior to joining Edward Jones in 2021, he worked at State College of Florida and PGT Innovations. He serves as a board member of the Sarasota Economic Development Corporation and is the president of Goalkeeper World, a sports training and merchandise business. Kevin also organizes events for the Vanderbilt University Sarasota Alumni Chapter. Edward Jones is a full-service wealth management firm serving individual and institutional clients, offering a range of advisory programs and investment solutions supported by a nationwide network of over 23,000 financial advisors. The firm manages approximately $1.01 trillion in assets and provides discretionary and non-discretionary strategies, overlay and tax-efficient services, and maintains affiliated capabilities such as a trust company and proprietary mutual funds.

Wealth management Tax-loss harvesting Multi-generational wealth transfer Retired Founder/Business Owner Executive
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Donna G

Series 63, Series 66

Sarasota, FL

Merrill

Donna Gora is a Senior Financial Advisor with Merrill Lynch Wealth Management. She works alongside a team of firm specialists to provide goals-based wealth management services to a diverse range of clients. Donna focuses on developing strategies, offering investment guidance, succession planning, and exit strategies tailored for individuals, families, their businesses, as well as nonprofit organizations and foundations. Her expertise includes family wealth management strategies, services for endowments, foundations, and non-profits, personal retirement and philanthropic planning, small business strategies, socially responsible and ESG investing, women and wealth, sports and entertainment, and retirement income. Donna holds the Personal Investment Advisor (PIA) designation and has earned a High School Diploma from Oldsmar Christian School, an Associate's Degree from Edward Williams College, and both a Bachelor's and a Master's Degree from Fairleigh Dickinson University. Outside of her professional work, Donna is involved in community activities focused on early childhood development and education, as well as theater and the arts. Her personal interests include biking, gardening, and music.

Wealth management Business succession planning Business exit / sale strategy Charitable giving & philanthropy Retirement income strategy Women Professionals SRI/ESG (Socially Responsible Investing/Environmental, Social and Corporate Governance)
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Gypsy D

Series 66

Sarasota, FL

Merrill

Gypsy Daniel is a financial advisor at Merrill with 15 years of industry experience. She holds a Series 66 designation and has worked at Merrill since 2016, following four years at UBS Financial Services. Merrill, along with its affiliate Managed Account Advisors LLC, provides managed account services to Bank of America fiduciary clients through the Select Portfolio Solutions Program. The firm offers model-based and discretionary investment strategies managed by internal teams and third-party managers, serving individuals, high-net-worth clients, pension plans, corporations, and charitable organizations.

Tax-loss harvesting Active portfolio management Wealth management
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